Microlearning Market

Microlearning Market Outlook from 2024 to 2034

The global status of microlearning have seen reinvigorate moves. The microlearning market is register at USD 1550.0 million for 2024. The industry has reported a valuation of USD 1366.2 million in 2023 and is foreseen to cast a CAGR of 13.5% from 2024 to 2034. The business is set to surpass USD 5474.9 million by 2034.

Microlearning uses brief content to improve performance and learning in efficient and effective way. Learners can access resources whenever they need them. Microlearning is considered important by many since it can be completed quickly while the learner is doing their job. On the other hand, lengthy in-person or virtual types of training may require the student to schedule time out of their schedules.

Microlearning Industry Assessment

Growing emphasis on continuous learning and proliferation of mobile technology have augment growth in the global microlearning industry. The need for efficient and accessible training solutions across various sectors have facilitated demand and development in this sector.

Organizations are increasingly turning to microlearning to deliver bite-sized due to shorter attention spans and rise in remote work. They have targeted learning content that can be consumed on-the-go. This trend is soar by advancements in technology like artificial intelligence and data analytics. It enable personalization and optimization of microlearning experiences.

With advancement and key attention on growing needs, the sector is seen to have significant innovation and competition with various solution providers. Providers are offering a diverse range of platforms, tools, and content libraries to cater to the evolving needs of learners and organizations.

No matching results, press enter to execute your custom prompt As the industries continue to evolve rapidly, the demand for microlearning is expected to surge, particularly in areas such as workforce training, employee onboarding, and skills development. However, challenges such as content quality, learner engagement, and measuring the effectiveness of microlearning initiatives remain areas of focus for industry stakeholders as they seek to maximize the impact of microlearning in the digital age. rephrase and improve it , sentence should not exceed more than 13-15 words to 150 words

The rising demand for microlearning presents challenges in content quality, engagement, and effectiveness measurement. The evolution of industries drive surge in microlearning demand, especially in workforce training, onboarding, and skill development.

With many growth [parameters, many hurdles constrain the growth of this sector. Challenges in content quality, learner engagement, and effectiveness measurement persist as focal points for industry stakeholders. This aims to maximize microlearning's impact in the digital era.

Semi Annual Market Update

The below table presents the expected CAGR for the global microlearning market over several semi-annual periods spanning from 2024 to 2034. In the first half (H1) of the year from 2023 to 2033, the business is predicted to surge at a CAGR of 10.9%, followed by a slightly higher growth rate of 11.2% in the second half (H2) of the same year.

Moving into the subsequent period, from H1 2024 to H2 2034, the CAGR is projected to increase slightly to 13.5 % in the first half and remain relatively moderate at 12.8% in the second half. In the first half (H1) the market witnessed a decrease of 60 BPS while in the second half (H2), an increase of 90 BPS.

Key Industry Highlights

Technological Advancements and Mobile Accessibility Benefits the Business

Extensive usage of smartphones, tablets, and other portable electronic devices have spur the demand for microlearning services. Learning has become flexible and with these technologies. These service providers give students access to engaging, bite-sized knowledge accessible any time and from any location.

Personalization of learning experiences with developments in artificial intelligence and data analytics have guaranteed precise and concise knowledge follow. Students receive pertinent and interesting content catered to their unique requirements and preferences. Microlearning can be seamlessly incorporated into regular activities that raise engagement and retention rates.

Growing Demand for Continuous and Lifelong Learning Helps Trend to grow wider

Necessity for lifetime learning and ongoing skill development has grown with economic shift driven to be knowledge-based. Companies are realizing importance of maintaining a staff with newest information and abilities in stay competitive. Microlearning offers concise, easily assimilated knowledge that can be used right away. This strategy is especially helpful in sectors that are changing quickly. It is critical to keep up with emerging trends and innovations.

Microlearning offers a Cost-Effectiveness and Scalability Proven Boon to changing Economic Status

Microlearning presents an economical option for both educational institutions and students. Microlearning is modular and can be easily updated and scaled. It is typically less expensive to develop and deliver than standard training programmes.

Companies ensure knowledgeable workforce and competent, updating their training materials to reflect new information or developments in the sector. Microlearning is a desirable choice for remote workers due to its scalability. Dispersed teams can access training materials without a physical location or sophisticated infrastructure is key advantage and help in expansion.

Content Quality and Engagement Challenges hamper growth of Microlearning Market

Key challenges in this industry are ensuring the quality and engagement of information. Creating effective microlearning modules necessitates striking a balance between brevity and depth. There is a risk that overly simplistic or generic content will lack the requisite depth of knowledge or skills. This results in superficial learning. All these hurdles block growth of this sector

Learner engagement must be maintain throughout time, as the repeated nature of microlearning modules can cause learner fatigue. Ensuring content is both high-quality and engaging necessitates ongoing work and creativity. This may be costly for organizations.

Sudip Saha

Principal Consultant

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2019 to 2023 Global Microlearning Sales Outlook Compared to Demand Forecast from 2024 to 2034

The microlearning market saw notable fluctuations due to various international events and technological advancements. Supply chain disruptions and economic instability impacted the growth of this industry. The microlearning industry was set to a valuation of USD 824.7 million in 2019 with a CAGR of 11.7% from 2019 to 2023.

Upsurge in smart phones and an increasing desire for adaptable and effective training programmes profits this services. The company across various sectors have adopted microlearning to meet the needs of a rapidly changing workforce. They are emphasizing the importance of continual and personalized learning opportunities.

The COVID-19 pandemic have accelerated this trend as remote work and distributed teams became the norm. They are highlighting the need for scalable and accessible training methods. To suit the diverse demands of learners and organizations, the microlearning area experienced a surge in the development of platforms, tools, and content libraries.

Continuing technology advancements and growing emphasis on upskilling and lifetime learning have triggered the expansion of microlearning in current scenario. Delivering highly personalized and adaptive learning experiences will improve learner engagement and outcomes. Artificial intelligence and data analytics are integrated into microlearning systems proving to be guardrails in the progress of this landscape.

The emergence of immersive technologies like virtual and augmented reality will enhance microlearning content by offering more engaging and lifelike learning settings. The demand for scalable, on-demand learning solutions will fuel the ongoing trend towards remote work and globally integrated teams.

Market Concentration

Tier 1 Companies that comprise leaders with the largest revenue also hold a sizable share in the worldwide landscape. These industry giants stand out due to their broad range of products and well-known brands. These industry leaders stand out due to their wide global reach, depth of experience, and active customer base. They use the newest technology to offer a wide range of series, including different microlearning solutions. Prominent companies within tier 1 include Cornerstone OnDemand Inc., IBM Corporation (IBM Talent Management), Saba Software (now part of LRN).

Tier 2 Companies are mid-sized enterprises with a presence in specific regions and a strong influence on the industry in those locations. These are distinguished by a strong presence abroad and extensive understanding. These giants have advanced technologies and a broad worldwide reach. Prominent companies in tier 2 include CrossKnowledge, ELB Learning, Epignosis, Gnowbe Group Ltd, GoSkills Ltd, Inkling, Axonify Inc., Bigtincan.

Tier 3 includes the majority of small-scale companies operating at the local presence and serving niche markets having revenue below USD 50 million. These companies are remarkably oriented towards fulfilling local demands and are consequently classified within the tier 3 share segment. They are small-scale players and have limited geographical reach. Tier 3, within this context, is recognized as an unorganized space, representing a sector characterized by a lack of extensive structure and formalization when compared to organized competitors. This tier includes the Inkling, Mindtree Limited and SwissVBS

Country-wise Insights

The section below covers the industry analysis for the microlearning market for different countries. The demand analysis on key countries in several countries of the globe, including United States, Germany, France, China and India is given.

The United States is anticipated to remain at the forefront in North America, with a value share of 62.5% through 2034. In South Asia and Pacific, India is projected to witness a CAGR of 17.4% by 2034.

Rising Demand for Skill Development and Mobile Learning Proves Impetus in Indian Space

South Asia and Pacific, spearheaded by the India currently holds around 32.1% market share of the microlearning industry.

India has increased demand for skill development and pervasive mobile device use are driving growth in the microlearning market in that country. To meet the demands of a dynamic job, there is a strong need for ongoing skill upgrading in a workforce that is young and expanding quickly.

Microlearning offers a productive and adaptable means of delivering focused training and upskilling programmes, assisting people in rapidly picking up new abilities and information. This is especially crucial in India, where conventional educational institutions might not always be able to keep up with the changing demands of the business.

Moreover, India has a substantial and growing population of smartphone users, which promotes the uptake of microlearning. Because mobile learning solutions can reach a wide audience in India, including those in remote and rural locations, they are especially well-suited for the Indian space.

Microlearning is an effective and scalable approach for training and education because mobile devices are accessible and affordable. Microlearning services are broadening in India as businesses and educational institutions become more aware of its advantages.

Chinese Government Initiatives and Rapid Technological Implementation push the Microlearning Market

East asia, led by the china currently holds around 58.1% market share of the microlearning industry. China is anticipated to grow at a CAGR of 15.6% throughout the forecast period.

The microlearning is growing rapidly in China as a result of swift technical adoption and robust government assistance. As part of a larger plan to improve human capital and competitiveness, the chinese government has been aggressively pushing lifelong learning and digital education.

The expansion of e-learning and microlearning platforms is encouraged by initiatives like the "Internet Plus Education" policy, which promotes the integration of internet technology into education. This support from the government creates an atmosphere that is favorable for the spread of microlearning programmes throughout the country.

Furthermore, internet and smartphone usage are expanding at rapid pace in China, especially in metropolitan areas. Because of this digital infrastructure, microlearning is widely used and learners can access instructional materials from any location at any time.

Technological Innovations and Workforce Developments in United States Drive Microlearning Market Growth

The United States microlearning space is poised to exhibit a CAGR of 10.3% between 2024 and 2034.

The United States has significant emphasis on workforce development and technical innovation is driving the country's microlearning sector rapid growth. The development and dissemination of microlearning content are accessible by the broad availability and use of leading-edge technologies. Artificial intelligence (AI), big data, and mobile platforms bodes well with propulsion of this landscape.

The United States based companies are using these technologies to offer highly customized and interesting learning opportunities. This services cater to the individual demands of their staff members. This strategy keeps companies competitive by guaranteeing that their personnel is constantly reskilled and upskilled to meet changing demands.

Category-wise Insights

The section contains information about the leading segments in the industry. By component, the services segment is estimated to grow at a CAGR of 14.9% throughout 2034. Additionally, by deployment type, the cloud segment is projected to expand at a CAGR of 16.9% during forecasted period.

Solutions Segment Hold Dominating Share in the Microlearning Market By Component

The solution segment dominates the market in terms of revenue, accounting for almost 58.8% of the market share in 2024.

The solutions segment holds the highest share in the microlearning market and dominates it thanks to its wide range of platforms, tools, and content libraries that meet a variety of learning requirements.

The specialized software and applications in this section are made to provide bite-sized, interactive learning modules, which are essential for meeting the changing needs of contemporary organizations and learners.

The solutions provided are highly adaptable and customizable, allowing organizations to personalize material to individual jobs, talents, and interests, hence increasing engagement and effectiveness.

On-premises is excepted to Capture Leading Share in 2024.

The on-premises segment is forecast to account for a market shares of 63.2% over in the microlearning market by 2024 end.

It is projected that on-premises deployment will hold the largest share in the microlearning sector by 2024 as a result of multiple important considerations. Organizations frequently choose on-premises solutions for better control over data security and compliance, especially in industries like manufacturing and logistics, BFSI, telecom and IT, healthcare, and life sciences.

Furthermore, larger companies that have made significant investments in their IT infrastructure tend to favor on-premises solutions in order to make the most of their current systems and easily incorporate microlearning platforms into their already-established ecosystems.

Enhancing customization and scalability is another benefit of this technique, which guarantees that the microlearning solutions may be adjusted to fit certain organizational requirements and growth paths. Because of this, enterprises that priorities security, compliance, and integration find that on-premises microlearning systems offer a strong value proposition.

Competitive Landscape

Key players in the microlearning market are investing in innovative reconditioning facilities while also forming collaborations. Key microlearning vendors have also been purchasing small vendors to expand their footprint and penetrate the market in multiple regions.

Recent Industry Developments in Microlearning Market

• In APR 2023, Paycor, a leading provider of human capital management (HCM) software, has announced the acquisition of Verb, a behavioral science-based microlearning platform. The acquisition aims to support Paycor's mission of empowering leaders by inspiring positive and sustainable behavior change programs through personalized development pathways.
• In Oct 2022, zick learn, a Dublin-based edtech startup, has secured €500,000 in funding to expand its text-based microlearning platform across Europe. This funding round was led by Italian edtech investment firm Zanichelli Venture and backed by several angel investors.
• In Feb 2022, Realizeit, a leading provider of adaptive learning platforms, has announced the introduction of personalized knowledge reinforcement tools. These tools are designed to automate the delivery of microlearning content, ensuring that employees receive targeted training that reinforces their knowledge and skills.

Key Players of Microlearning Industry

• Cornerstone OnDemand Inc.
• CrossKnowledge
• ELB Learning
• Epignosis
• Gnowbe Group Ltd
• GoSkills Ltd
• Inkling
• IBM Corporation
• Mindtree Limited
• SwissVBS
• Axonify Inc
• Bigtincan
• Saba Software
• iSpring Solutions.

Key Segments of Microlearning Industry

By Component:

In terms of type, the industry is divided into solution and services.

By Platform:

In terms of platform, the industry is segregated into on-premises and cloud.

By Industry:

The device type is classified by industries as retail, manufacturing and logistics, BFSI, telecom and IT, healthcare and life sciences and others.

By Organization Size:

The sector is distributed into SMEs and large enterprises.

By Region:

Key countries of North America, Latin America, Western Europe, Eastern Europe, East Asia, South Asia & pacific, Middle East and Africa (MEA) have been covered in the report.