Meal Replacement Bars Market Outlook (2022-2032)

[350 Pages Report] The global meal replacement bars market is expected to reach a market valuation of US$ 11.8 Bn by 2022, accelerating at a CAGR of 8.05% during the forecast period (2022-2032), to reach US$ 25.6 Bn by 2032. Meal replacement bars market accounted for 20% of the total energy bar globally in 2022.

Attribute Details
Meal Replacement Bars Market Expected Size (2022E) US$ 11.8 Billion
Market Projected Size (2032F) US$ 25.6 Billion
Value CAGR (2021-2031) 8.05%CAGR
Top 3 Countries Market Share 37%

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How Does Meal Replacement Bars Market Historic and Future Outlook Compare?

As per Future Market Insights (FMI), growing awareness regarding the benefits of nutritious meals and snacks on a regular basis to maintain god health is pushing the demand for meal replacements bars. 

People who are travelling and do not have access to healthy meals are on lookout for meal replacement bars. Gym enthusiast are increasing the consumption of meal bars to keep them energized and for fitness.

As per the study, meal replacement bars market grew at a CAGR of 6.5% between 2017 and 2021. Replacement bars consists of whole food ingredients and have a minimum of 250 calories per bar. Hence, several people satisfied with quantity of calories for a light meal or snack can supplement with fruits, nut butter and boiled eggs to fulfil additional calorie intake.

Meal Replacement Bars Market

What are the Key Trends Augmenting the Demand in Meal Replacement Bars Market?

In order to build immunity consumers are consuming healthy food products. Consumers are spending on food products that are nutrient rich and fulfil nutritional requirements of body. These factors are expected to positively impact the demand for meal replacement bars in the market.

Further, these meal replacement bars are appropriate for snacking and for people suffering with lifestyle disorders as well. Labelling and packaging of products have gained immense importance as consumers analyze the ingredients sourced to produce the final products. As a result, manufacturers are certifying their products as organic, Non-GMO certified in order to standout in the competition.

In addition to this, consumers are also focusing on adopting nutrient rich diet in order to maintain good health. Millennials are considered to be the key contributors in revenue generation of meal replacement bars as they emphasize on maintaining good health and are increasingly purchasing nutrition bars.

Easy availability of a wide variety of gluten-free, low-fat and sugar-free bars is expected to push the demand for meal replacement bar over the upcoming decade.

Hence, key players are investing in launching products with functional ingredients that have multiple benefits to health. These products are arranged strategically on the shelfs in supermarkets to utilize consumer impulse buying behavior.

As many consumers are adopting vegan lifestyle and are limiting intake of animal derived products is expected to rise as organic and non-diary variants of meal replacement bars are expected to generate revenue in the global market.

Nandini Roy Choudhury
Nandini Roy Choudhury

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Country-wise Insights

How is the U.S. Meal Replacement Bars Market Shaping?

Preference for Quick and Healthy Snacks in the U.S. will Drive Meal Replacement Bars’ Sales

North America is one of the key players in the meal replacement market globally. Rising demand for items such as protein bars, energy bars, and shakes is one of the key factors driving the demand in the U.S. meal replacement bars market.

Nutrition bars are simple and typically healthier option for a short on-the-go meal for immediate consumption. Demand is also driven by the availability of a wide range of flavors of bars. As a result, these bars are gaining popularity, particularly among the working class and millennials.

Preference for quick meals, and desire for healthier food products is expected to push the demand for meal replacement bars. As per FMI, the U.S. meal replacement market is expected to reach a value of about US$ 2.4 Bn in 2022 which is approximately 23% of the global meal replacement market.

Why India is Considered a Promising Market for Meal Replacement Bars?

Meal Replacement Bars Manufacturers Eyeing India Market Amid Growing Consumption of Healthy Snacks

Owing to increased awareness about benefits of nutritional intake and rising sports culture, demand for healthy and convenient snacks is surging in India. Nutritional bars used as a meal replacement by health-conscious consumers are gaining traction in the market.

Hence, key companies are eyeing the India market to gain competitive edge and expand their consumer base. For instance, OptiBiotix Health announced the introduction of its meal replacement shakes and bars in 2020, formulated using its unique weight control technology.

Further, inclination towards organic meal replacement items, such as organic powder supplements, beverages, is expected to positively impact demand for meal replacement bars in the market.

How is the Demand in the U.K. Meal Replacement Bars Market Faring?

The U.K. to Spearhead the Growth in Europe Meal Replacement Bars Market by 2032

According to FMI, protein bars are increasingly being consumed in the European countries, especially, in the U.K. amid growing health awareness. As consumers seek to address their growing obesity issues, meal replacement bars with less or no sugar, no added tastes, gluten-free, and vegan variations are in high demand.

Leading companies in the European nutrition bar industry, are focusing on expanding their product portfolios through new product innovations, while meeting the distinct flavor preferences of consumers in their respective countries. As per FMI, the UK meal replacement bars market is expected to account for US$ 1.5 Bn in 2022 which is approximately 18% of the global margarine market.

Category-wise Insights

Which Type of Meal Replacement Bars Are More Preferred?

Clean Label Trend to Push Organic Bars Sales in Meal Replacement Bars Market

Rising inclination towards organic products has increased multifold during the past few years, opines FMI. They are preferring brands that offer products that are made from natural ingredients and do not contain any synthetic components.

Hence, organic bar is expected to gain immense popularity and is projected to account for 55% of the revenue in meal replacement bars market. Trend for clean labels is expected to further push the demand for organic bars. These bars generally contain peanuts, egg whites, oats, fruits and flaxseed.

Which is the Leading Sales Channel in Meal Replacement Bars Market?

Demand for Meal Replacement Bars through Online Sales Channel to Surge

Consumers have become more label-conscious, scrutinizing all of the components used in meal replacement bars. Customers read the ingredients of the bars while standing in the store aisles and select bars that have healthier options.

As a result, sales of goods from fully filled supermarket shelves generate significant cash. These stores stock a wide variety of meal replacement bars in a variety of flavors and pack sizes. However, the internet distribution channel is predicted to grow at a rate of 5.2% CAGR over the forecast period.

Hence, key players are collaborating with various online marketplaces, including Amazon and Flipkart, to provide clients with doorstep delivery. Various plans and discounts offered by ecommerce companies entice customers to buy from online channels. To improve the purchasing experience on their platforms, many companies are implementing artificial intelligence and machine learning capabilities.

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Competitive Landscape

Key companies are investing in launching new flavors of meal replacement bars to fulfil the consumer demand for healthy products. They are investing in developing technology and product packaging to enhance its shelf life.

  • Formulite introduced new range of meal replacements bars which will be available in 5 lip smacking flavors or a box of 7 it promises to offer taste, convenience and nutrition. These 55gm packs will be highly portable and can be easily carried to work or stored in kitchen.

Scope of the Report

Attribute Details
Market Expected Size (2022E) US$ 11.8 Billion
Market Projected Size (2032F) US$ 25.6 Billion
Value CAGR (2021-2031) 8.05% CAGR
Forecast Period 2022 to 2032
Historical Data Available for 2017 to 2021
Market Analysis US$ Bn for Value and Units Volume
Key Regions Covered North America; Latin America; Europe; East Asia; South Asia; and the Middle East & Africa
Key Countries Covered USA, Brazil, Mexico, Germany, UK, China, India, Japan, Australia, and GCC Countries
Key Segments Covered Source, Form, Sales Channel and Region
Key Companies Profiled Abbott Nutrition; Herbalife; Kellogg; Nestle; General Mills; SlimFast; Glanbia; GlaxoSmithKline; Nature's Bounty; Nutiva; Onnit Labs; Orgain; Ultimate Superfoods; ThinkThin, LLC; Simply Good Foods
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Meal Replacement Bars Market by Category

By Product Type:

  • Nut-Free Bars
  • Gluten-Free Bars
  • Plant-based Bars
  • Organic Bars

By Function:

  • Curb Appetite
  • Muscle Repair
  • Fuel Workout

By Sales Channel:

  • Offline Sales Channel
    • Supermarkets/Hypermarkets
    • Departmental Stores
    • Convenience Store
    • Other Sales Channel
  • Online Sales Channel
    • Company Website
    • E-commerce Platform

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

Frequently Asked Questions

How much is the global meal replacement bars market worth?

The global meal replacement bars market is estimated to be worth over US$ 11.8 Bn by 2022.

What is the demand outlook forecast for the meal replacement bars market globally?

The meal replacement bars market is forecasted to surpass US$ 25.6 Bn by the end of 2032.

What was the last 5-year CAGR for the demand in the meal replacement bars market?

Between 2017 and 2021, the meal replacement bars market grew at 6.5% CAGR.

At what rate will meal replacement bars demand grow in Europe?

The demand for margarine is expected to grow at 6.5% CAGR between 2022 and 2032.

What are the key trends shaping the meal replacement bars demand market?

Change in consumer lifestyle and increase in consumer spending capacity is expected to drive the demand for meal replacement bar market globally.

At what rate will meal replacement bars market demand grow in North America?

North America meal replacement bars market will grow at 7.6% CAGR between 2022 and 2032.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Product launches & Recent Developments

    3.4. Product Life Cycle Analysis

    3.5. Value Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. % of Operating Margin Analysis

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Global Meal Replacement Bars Market - Pricing Analysis

        3.6.1. Price Point Assessment by Region

        3.6.2. Price Point Assessment by Product Type

        3.6.3. Price Forecast till 2032

        3.6.4. Factors affecting pricing

    3.7. Forecast Factors - Relevance & Impact

    3.8. Regulatory Landscape

        3.8.1. Packaging & Labelling Regulations

        3.8.2. Certifications and Certifying Agency Overview

        3.8.3. Import/Export Policies

    3.9. Regional Parent Market Outlook

    3.10. Macro-Economic Factors

    3.11. Consumers Survey Analysis

4. Global Meal Replacement Bars Market Analysis 2017-2021 and Forecast, 2022-2032

    4.1. Historical Market Size Value (US$ Mn) & Volume (MT) Analysis, 2017-2021

    4.2. Current and Future Market Size Value (US$ Mn) & Volume (MT) Projections, 2022-2032

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Mn) & Volume (MT) Analysis By Product Type, 2017-2021

    5.3. Current and Future Market Size Value (US$ Mn) & Volume (MT) Analysis and Forecast By Product Type, 2022-2032

        5.3.1. Nut-Free Bars

        5.3.2. Gluten-Free Bars

        5.3.3. Plant-based Bars

        5.3.4. Organic Bars

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2017-2021

    5.5. Absolute $ Opportunity Analysis By Product Type, 2022-2032

6. Global Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Function

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Mn) & Volume (MT) Analysis By Function, 2017-2021

    6.3. Current and Future Market Size Value (US$ Mn) & Volume (MT) Analysis and Forecast By Function, 2022-2032

        6.3.1. Curb Appetite

        6.3.2. Muscle Repair

        6.3.3. Fuel Workout

        6.3.4. Pets

    6.4. Y-o-Y Growth Trend Analysis By Function, 2017-2021

    6.5. Absolute $ Opportunity Analysis By Function, 2022-2032

7. Global Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Sales Channel

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Mn) & Volume (MT) Analysis By Sales Channel, 2017-2021

    7.3. Current and Future Market Size Value (US$ Mn) & Volume (MT) Analysis and Forecast By Sales Channel, 2022-2032

        7.3.1. Offline Sales Channel

            7.3.1.1. Supermarkets/Hypermarkets

            7.3.1.2. Departmental Stores

            7.3.1.3. Convenience Store

            7.3.1.4. Other Sales Channel

        7.3.2. Online Sales Channel

            7.3.2.1. Company Website

            7.3.2.2. E-Commerece Platform

    7.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2017-2021

    7.5. Absolute $ Opportunity Analysis By Sales Channel, 2022-2032

8. Global Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Region

    8.1. Introduction

    8.2. Historical Market Size Value (US$ Mn) & Volume (MT) Analysis By Region, 2017-2021

    8.3. Current Market Size Value (US$ Mn) & Volume (MT) Analysis and Forecast By Region, 2022-2032

        8.3.1. North America

        8.3.2. Latin America

        8.3.3. Europe

        8.3.4. East Asia

        8.3.5. South Asia

        8.3.6. Oceania

        8.3.7. MEA

    8.4. Market Attractiveness Analysis By Region

9. North America Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    9.1. Historical Market Size Value (US$ Mn) & Volume (MT) Trend Analysis By Market Taxonomy, 2017-2021

    9.2. Market Size Value (US$ Mn) & Volume (MT) Forecast By Market Taxonomy, 2022-2032

        9.2.1. By Country

            9.2.1.1. U.S.

            9.2.1.2. Canada

        9.2.2. By Product Type

        9.2.3. By Function

        9.2.4. By Sales Channel

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Product Type

        9.3.3. By Function

        9.3.4. By Sales Channel

    9.4. Key Takeaways

10. Latin America Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    10.1. Historical Market Size Value (US$ Mn) & Volume (MT) Trend Analysis By Market Taxonomy, 2017-2021

    10.2. Market Size Value (US$ Mn) & Volume (MT) Forecast By Market Taxonomy, 2022-2032

        10.2.1. By Country

            10.2.1.1. Brazil

            10.2.1.2. Mexico

            10.2.1.3. Argentina

            10.2.1.4. Chile

            10.2.1.5. Peru

            10.2.1.6. Rest of Latin America

        10.2.2. By Product Type

        10.2.3. By Function

        10.2.4. By Sales Channel

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Product Type

        10.3.3. By Function

        10.3.4. By Sales Channel

    10.4. Key Takeaways

11. Europe Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    11.1. Historical Market Size Value (US$ Mn) & Volume (MT) Trend Analysis By Market Taxonomy, 2017-2021

    11.2. Market Size Value (US$ Mn) & Volume (MT) Forecast By Market Taxonomy, 2022-2032

        11.2.1. By Country

            11.2.1.1. Germany

            11.2.1.2. Italy

            11.2.1.3. France

            11.2.1.4. U.K.

            11.2.1.5. Spain

            11.2.1.6. Russia

            11.2.1.7. BENELUX

            11.2.1.8. Poland

            11.2.1.9. Nordic Countries

            11.2.1.10. Rest of Europe

        11.2.2. By Product Type

        11.2.3. By Function

        11.2.4. By Sales Channel

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Product Type

        11.3.3. By Function

        11.3.4. By Sales Channel

    11.4. Key Takeaways

12. East Asia Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    12.1. Historical Market Size Value (US$ Mn) & Volume (MT) Trend Analysis By Market Taxonomy, 2017-2021

    12.2. Market Size Value (US$ Mn) & Volume (MT) Forecast By Market Taxonomy, 2022-2032

        12.2.1. By Country

            12.2.1.1. China

            12.2.1.2. Japan

            12.2.1.3. South Korea

        12.2.2. By Product Type

        12.2.3. By Function

        12.2.4. By Sales Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Product Type

        12.3.3. By Function

        12.3.4. By Sales Channel

    12.4. Key Takeaways

13. South Asia Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    13.1. Historical Market Size Value (US$ Mn) & Volume (MT) Trend Analysis By Market Taxonomy, 2017-2021

    13.2. Market Size Value (US$ Mn) & Volume (MT) Forecast By Market Taxonomy, 2022-2032

        13.2.1. By Country

            13.2.1.1. India

            13.2.1.2. Thailand

            13.2.1.3. Malaysia

            13.2.1.4. Indonesia

            13.2.1.5. Singapore

            13.2.1.6. Rest of South Asia

        13.2.2. By Product Type

        13.2.3. By Function

        13.2.4. By Sales Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Product Type

        13.3.3. By Function

        13.3.4. By Sales Channel

    13.4. Key Takeaways

14. Oceania Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    14.1. Historical Market Size Value (US$ Mn) & Volume (MT) Trend Analysis By Market Taxonomy, 2017-2021

    14.2. Market Size Value (US$ Mn) & Volume (MT) Forecast By Market Taxonomy, 2022-2032

        14.2.1. By Country

            14.2.1.1. Australia

            14.2.1.2. New Zealand

        14.2.2. By Product Type

        14.2.3. By Function

        14.2.4. By Sales Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Product Type

        14.3.3. By Function

        14.3.4. By Sales Channel

    14.4. Key Takeaways

15. MEA Meal Replacement Bars Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    15.1. Historical Market Size Value (US$ Mn) & Volume (MT) Trend Analysis By Market Taxonomy, 2017-2021

    15.2. Market Size Value (US$ Mn) & Volume (MT) Forecast By Market Taxonomy, 2022-2032

        15.2.1. By Country

            15.2.1.1. GCC Countries

            15.2.1.2. South Africa

            15.2.1.3. Central Africa

            15.2.1.4. North Africa

        15.2.2. By Product Type

        15.2.3. By Function

        15.2.4. By Sales Channel

    15.3. Market Attractiveness Analysis

        15.3.1. By Country

        15.3.2. By Product Type

        15.3.3. By Function

        15.3.4. By Sales Channel

    15.4. Key Takeaways

16. Key Countries Meal Replacement Bars Market Analysis

    16.1. U.S.

        16.1.1. Pricing Analysis

        16.1.2. Market Share Analysis, 2021

            16.1.2.1. By Product Type

            16.1.2.2. By Function

            16.1.2.3. By Sales Channel

    16.2. Canada

        16.2.1. Pricing Analysis

        16.2.2. Market Share Analysis, 2021

            16.2.2.1. By Product Type

            16.2.2.2. By Function

            16.2.2.3. By Sales Channel

    16.3. Brazil

        16.3.1. Pricing Analysis

        16.3.2. Market Share Analysis, 2021

            16.3.2.1. By Product Type

            16.3.2.2. By Function

            16.3.2.3. By Sales Channel

    16.4. Mexico

        16.4.1. Pricing Analysis

        16.4.2. Market Share Analysis, 2021

            16.4.2.1. By Product Type

            16.4.2.2. By Function

            16.4.2.3. By Sales Channel

    16.5. Argentina

        16.5.1. Pricing Analysis

        16.5.2. Market Share Analysis, 2021

            16.5.2.1. By Product Type

            16.5.2.2. By Function

            16.5.2.3. By Sales Channel

    16.6. Chile

        16.6.1. Pricing Analysis

        16.6.2. Market Share Analysis, 2021

            16.6.2.1. By Product Type

            16.6.2.2. By Function

            16.6.2.3. By Sales Channel

    16.7. Peru

        16.7.1. Pricing Analysis

        16.7.2. Market Share Analysis, 2021

            16.7.2.1. By Product Type

            16.7.2.2. By Function

            16.7.2.3. By Sales Channel

    16.8. Germany

        16.8.1. Pricing Analysis

        16.8.2. Market Share Analysis, 2021

            16.8.2.1. By Product Type

            16.8.2.2. By Function

            16.8.2.3. By Sales Channel

    16.9. Italy

        16.9.1. Pricing Analysis

        16.9.2. Market Share Analysis, 2021

            16.9.2.1. By Product Type

            16.9.2.2. By Function

            16.9.2.3. By Sales Channel

    16.10. France

        16.10.1. Pricing Analysis

        16.10.2. Market Share Analysis, 2021

            16.10.2.1. By Product Type

            16.10.2.2. By Function

            16.10.2.3. By Sales Channel

    16.11. Spain

        16.11.1. Pricing Analysis

        16.11.2. Market Share Analysis, 2021

            16.11.2.1. By Product Type

            16.11.2.2. By Function

            16.11.2.3. By Sales Channel

    16.12. U.K.

        16.12.1. Pricing Analysis

        16.12.2. Market Share Analysis, 2021

            16.12.2.1. By Product Type

            16.12.2.2. By Function

            16.12.2.3. By Sales Channel

    16.13. Russia

        16.13.1. Pricing Analysis

        16.13.2. Market Share Analysis, 2021

            16.13.2.1. By Product Type

            16.13.2.2. By Function

            16.13.2.3. By Sales Channel

    16.14. Poland

        16.14.1. Pricing Analysis

        16.14.2. Market Share Analysis, 2021

            16.14.2.1. By Product Type

            16.14.2.2. By Function

            16.14.2.3. By Sales Channel

    16.15. BENELUX

        16.15.1. Pricing Analysis

        16.15.2. Market Share Analysis, 2021

            16.15.2.1. By Product Type

            16.15.2.2. By Function

            16.15.2.3. By Sales Channel

    16.16. Nordic Countries

        16.16.1. Pricing Analysis

        16.16.2. Market Share Analysis, 2021

            16.16.2.1. By Product Type

            16.16.2.2. By Function

            16.16.2.3. By Sales Channel

    16.17. China

        16.17.1. Pricing Analysis

        16.17.2. Market Share Analysis, 2021

            16.17.2.1. By Product Type

            16.17.2.2. By Function

            16.17.2.3. By Sales Channel

    16.18. Japan

        16.18.1. Pricing Analysis

        16.18.2. Market Share Analysis, 2021

            16.18.2.1. By Product Type

            16.18.2.2. By Function

            16.18.2.3. By Sales Channel

    16.19. South Korea

        16.19.1. Pricing Analysis

        16.19.2. Market Share Analysis, 2021

            16.19.2.1. By Product Type

            16.19.2.2. By Function

            16.19.2.3. By Sales Channel

    16.20. India

        16.20.1. Pricing Analysis

        16.20.2. Market Share Analysis, 2021

            16.20.2.1. By Product Type

            16.20.2.2. By Function

            16.20.2.3. By Sales Channel

    16.21. Thailand

        16.21.1. Pricing Analysis

        16.21.2. Market Share Analysis, 2021

            16.21.2.1. By Product Type

            16.21.2.2. By Function

            16.21.2.3. By Sales Channel

    16.22. Indonesia

        16.22.1. Pricing Analysis

        16.22.2. Market Share Analysis, 2021

            16.22.2.1. By Product Type

            16.22.2.2. By Function

            16.22.2.3. By Sales Channel

    16.23. Malaysia

        16.23.1. Pricing Analysis

        16.23.2. Market Share Analysis, 2021

            16.23.2.1. By Product Type

            16.23.2.2. By Function

            16.23.2.3. By Sales Channel

    16.24. Singapore

        16.24.1. Pricing Analysis

        16.24.2. Market Share Analysis, 2021

            16.24.2.1. By Product Type

            16.24.2.2. By Function

            16.24.2.3. By Sales Channel

    16.25. Australia

        16.25.1. Pricing Analysis

        16.25.2. Market Share Analysis, 2021

            16.25.2.1. By Product Type

            16.25.2.2. By Function

            16.25.2.3. By Sales Channel

    16.26. New Zealand

        16.26.1. Pricing Analysis

        16.26.2. Market Share Analysis, 2021

            16.26.2.1. By Product Type

            16.26.2.2. By Function

            16.26.2.3. By Sales Channel

    16.27. GCC Countries

        16.27.1. Pricing Analysis

        16.27.2. Market Share Analysis, 2021

            16.27.2.1. By Product Type

            16.27.2.2. By Function

            16.27.2.3. By Sales Channel

    16.28. South Africa

        16.28.1. Pricing Analysis

        16.28.2. Market Share Analysis, 2021

            16.28.2.1. By Product Type

            16.28.2.2. By Function

            16.28.2.3. By Sales Channel

    16.29. North Africa

        16.29.1. Pricing Analysis

        16.29.2. Market Share Analysis, 2021

            16.29.2.1. By Product Type

            16.29.2.2. By Function

            16.29.2.3. By Sales Channel

    16.30. Central Africa

        16.30.1. Pricing Analysis

        16.30.2. Market Share Analysis, 2021

            16.30.2.1. By Product Type

            16.30.2.2. By Function

            16.30.2.3. By Sales Channel

17. Market Structure Analysis

    17.1. Competition Dashboard

    17.2. Competition Benchmarking

    17.3. Market Share Analysis of Top Players

        17.3.1. By Regional

        17.3.2. By Product Type

        17.3.3. By Function

        17.3.4. By Sales Channel

18. Competition Analysis

    18.1. Competition Deep Dive

        18.1.1. Abbott Nutrition

            18.1.1.1. Overview

            18.1.1.2. Product Portfolio

            18.1.1.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.1.4. Sales Footprint

            18.1.1.5. Strategy Overview

                18.1.1.5.1. Marketing Strategy

                18.1.1.5.2. Product Strategy

                18.1.1.5.3. Channel Strategy

        18.1.2. Herbalife

            18.1.2.1. Overview

            18.1.2.2. Product Portfolio

            18.1.2.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.2.4. Sales Footprint

            18.1.2.5. Strategy Overview

                18.1.2.5.1. Marketing Strategy

                18.1.2.5.2. Product Strategy

                18.1.2.5.3. Channel Strategy

        18.1.3. Kellogg

            18.1.3.1. Overview

            18.1.3.2. Product Portfolio

            18.1.3.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.3.4. Sales Footprint

            18.1.3.5. Strategy Overview

                18.1.3.5.1. Marketing Strategy

                18.1.3.5.2. Product Strategy

                18.1.3.5.3. Channel Strategy

        18.1.4. Nestle

            18.1.4.1. Overview

            18.1.4.2. Product Portfolio

            18.1.4.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.4.4. Sales Footprint

            18.1.4.5. Strategy Overview

                18.1.4.5.1. Marketing Strategy

                18.1.4.5.2. Product Strategy

                18.1.4.5.3. Channel Strategy

        18.1.5. General Mills

            18.1.5.1. Overview

            18.1.5.2. Product Portfolio

            18.1.5.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.5.4. Sales Footprint

            18.1.5.5. Strategy Overview

                18.1.5.5.1. Marketing Strategy

                18.1.5.5.2. Product Strategy

                18.1.5.5.3. Channel Strategy

        18.1.6. SlimFast

            18.1.6.1. Overview

            18.1.6.2. Product Portfolio

            18.1.6.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.6.4. Sales Footprint

            18.1.6.5. Strategy Overview

                18.1.6.5.1. Marketing Strategy

                18.1.6.5.2. Product Strategy

                18.1.6.5.3. Channel Strategy

        18.1.7. Glanbia

            18.1.7.1. Overview

            18.1.7.2. Product Portfolio

            18.1.7.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.7.4. Sales Footprint

            18.1.7.5. Strategy Overview

                18.1.7.5.1. Marketing Strategy

                18.1.7.5.2. Product Strategy

                18.1.7.5.3. Channel Strategy

        18.1.8. GlaxoSmithKline

            18.1.8.1. Overview

            18.1.8.2. Product Portfolio

            18.1.8.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.8.4. Sales Footprint

            18.1.8.5. Strategy Overview

                18.1.8.5.1. Marketing Strategy

                18.1.8.5.2. Product Strategy

                18.1.8.5.3. Channel Strategy

        18.1.9. Nature's Bounty

            18.1.9.1. Overview

            18.1.9.2. Product Portfolio

            18.1.9.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.9.4. Sales Footprint

            18.1.9.5. Strategy Overview

                18.1.9.5.1. Marketing Strategy

                18.1.9.5.2. Product Strategy

                18.1.9.5.3. Channel Strategy

        18.1.10. Nutiva

            18.1.10.1. Overview

            18.1.10.2. Product Portfolio

            18.1.10.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.10.4. Sales Footprint

            18.1.10.5. Strategy Overview

                18.1.10.5.1. Marketing Strategy

                18.1.10.5.2. Product Strategy

                18.1.10.5.3. Channel Strategy

        18.1.11. Onnit Labs

            18.1.11.1. Overview

            18.1.11.2. Product Portfolio

            18.1.11.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.11.4. Sales Footprint

            18.1.11.5. Strategy Overview

                18.1.11.5.1. Marketing Strategy

                18.1.11.5.2. Product Strategy

                18.1.11.5.3. Channel Strategy

        18.1.12. Orgain

            18.1.12.1. Overview

            18.1.12.2. Product Portfolio

            18.1.12.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.12.4. Sales Footprint

            18.1.12.5. Strategy Overview

                18.1.12.5.1. Marketing Strategy

                18.1.12.5.2. Product Strategy

                18.1.12.5.3. Channel Strategy

        18.1.13. Ultimate Superfoods

            18.1.13.1. Overview

            18.1.13.2. Product Portfolio

            18.1.13.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.13.4. Sales Footprint

            18.1.13.5. Strategy Overview

                18.1.13.5.1. Marketing Strategy

                18.1.13.5.2. Product Strategy

                18.1.13.5.3. Channel Strategy

        18.1.14. ThinkThin, LLC

            18.1.14.1. Overview

            18.1.14.2. Product Portfolio

            18.1.14.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.14.4. Sales Footprint

            18.1.14.5. Strategy Overview

                18.1.14.5.1. Marketing Strategy

                18.1.14.5.2. Product Strategy

                18.1.14.5.3. Channel Strategy

        18.1.15. Simply Goods Foods

            18.1.15.1. Overview

            18.1.15.2. Product Portfolio

            18.1.15.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.15.4. Sales Footprint

            18.1.15.5. Strategy Overview

                18.1.15.5.1. Marketing Strategy

                18.1.15.5.2. Product Strategy

                18.1.15.5.3. Channel Strategy

        18.1.16. Others on Additional Request

            18.1.16.1. Overview

            18.1.16.2. Product Portfolio

            18.1.16.3. Profitability by Market Segments (Product Type/Function/Sales Channel/Region)

            18.1.16.4. Sales Footprint

            18.1.16.5. Strategy Overview

                18.1.16.5.1. Marketing Strategy

                18.1.16.5.2. Product Strategy

                18.1.16.5.3. Channel Strategy

19. Assumptions & Acronyms Used

20. Research Methodology

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