The meal kit delivery service market value is USD 16,798.1 million in 2023. The market is expected to progress at a CAGR of 14.6% from 2023 to 2033. The meal kit delivery service market is expected to be valued at USD 65,630.6 million by the end of 2033.
Consumption and Distribution Analysis in the Meal Kit Delivery Service Market
| Attributes | Details |
|---|---|
| Meal Kit Delivery Service Market Value for 2023 | USD 16,798.1 million |
| Projected Market Value for 2033 | USD 65,630.6 million |
| Value-based CAGR of Market for 2023 to 2033 | 14.6% |
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The meal kit delivery service market was valued at USD 8,633.3 million in 2018. The market progressed at a significant CAGR of 14.1% over the historical period from 2018 to 2022.
| Meal Kit Delivery Service Market, 2018 | USD 8,633.3 million |
|---|---|
| Meal Kit Delivery Service Market, 2022 | USD 14,632.5 million |
| Historical CAGR, 2018 to 2022 | 14.1% |
The demand for meal kit delivery services continued growing in the historical period. The pandemic resulted in the meal kit delivery service market receiving a boost. As restaurants and other eating places closed, consumers had to eat meals at home. Eateries also hopped on the trend by offering products in the form of meal kits to consumers.
The growth of the online sector also facilitated the rise in demand for meal kit delivery services. At the end of the historical period in 2022, the market was valued at USD 14,632.5 million.
The size of the meal kit delivery service market is estimated to be USD 16,798.1 million in 2023. The market is predicted to grow at a CAGR of 14.6% through 2033. The growing preference of consumers for home-cooked meals, coupled with the convenience provided by meal kits, is likely to fuel market growth.
Rising vegan and vegetarian meal kit sales are expected to influence market expansion positively. By the end of 2033, the size of the market is predicted to have reached USD 65,630.6 million.
Principal Consultant
The meal kit delivery service market can be divided into two segments: offering type and meal type. Looking at the segments, it becomes clear what consumers desire when meal kits are ordered. The leaning of consumers toward eating healthy and animal-free food can also be gleaned.
Heat & eat meal kits are the most popularly demanded offering. In 2023, heat & eat kits are predicted to hold 61.3% of the market share.
Heat & eat meal kits are less time and effort-consuming for the consumers. In contrast to partially cooked or cook & eat meals, heat & eat meals require minimum effort to be expended on the part of the consumers. Heat & eat meal kits are close to readymade meals but still give consumers a sense of having prepared food.
| Top Offering Type | Heat & Eat |
|---|---|
| Market Share in 2023 | 61.3% |
Vegetarian meal kits are leading the meal type segment. In 2023, vegetarian meal kits are predicted to hold a share of 36.4% of the market.
The increased awareness about animal cruelty is driving hordes of people towards vegetarianism. Vegetarian consumers are lured by the ease provided by meal kit delivery and have thus become a significant consumer base.
| Top Meal Type | Vegetarian |
|---|---|
| Market Share in 2023 | 36.4% |
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The Asia Pacific is a rapidly evolving region in the market. The increasing preference in the region for vegetarian and vegan food is helping the meal kit delivery service market. The rise in population is also conducive to the growth of the market.
In Europe, the meal kit delivery service market has a bright future. Countries like France and Germany are important markets for the meal kit delivery service industry and are expected to grow over the forecast period.
| Countries | CAGR (2023 to 2023) |
|---|---|
| United States | 6.5% |
| United Kingdom | 7.8% |
| Germany | 8.4% |
| France | 9.2% |
| Japan | 9.7% |
Japan is slated to have impressive growth in the meal kit delivery service industry. For the forecast period from 2023 to 2033, the Japanese market is expected to grow at a CAGR of 9.7%.
The high number of working professionals is driving sales of meal kits in Japan. The rising meal kit delivery services aid the growth of the market in Japan. Some of the prominent delivery services are Oisix, Yoshikei, and PAKUMOGU.
In the forecast period, France is predicted to be a promising country in the meal kit delivery service industry. The market in France is estimated to grow at a CAGR of 9.2% through 2033.
Suppliers in France are using ingredients sourced in the country to make up the contents of the meal kits. The local cuisine also finds heavy demand among French consumers. QuiToque is a prominent start-up in the country that delivers meal kits as well as groceries.
Germany is another European country with considerable potential for the meal kit delivery service industry. The market is predicted to grow at a CAGR of 8.4% over the forecast period.
HelloFresh and Marley Spoon are the two biggest brands in the German market for meal kit delivery services. The brands have earned a reputable name in the country. The market giants provide increasing variety, supplying German consumers with cuisines from all over the world.
Another prominent European country in the market is the United Kingdom. Growth of the meal kit delivery service market is tipped at 7.8% through 2033.
The United Kingdom's population is increasingly catching up with sustainability trends. A substantial portion of the population is turning toward vegan and plant-based food. Thus, the meal kit delivery service market has a bright future in the county.
The meal kit delivery service market in the United States is expected to rise at a CAGR of 6.5% over the forecast period. Many meal kit delivery services offer options for specific dietary preferences, such as vegetarian, vegan, keto, paleo, and gluten-free diets. This allowed consumers to find meal kits aligned with their dietary restrictions and preferences.
Several major companies are dominant in the market, including Blue Apron, HelloFresh, Sun Basket, and Home Chef. These companies offer a variety of meal kits catering to different dietary preferences and lifestyles.
Heavy investments into technology are being made by players in the meal kit delivery service market. The drive to streamline the process of delivery is leading players to invest in technology. Reduction in the time of delivery and bringing comfort to consumers by making the delivery process easier are two objectives.
Several well-established brands have earned high reputations in the market. However, medium-scale and small-scale enterprises have scope to thrive. Acquisitions by food giants are becoming common recently.
Recent Developments in the Meal Kit Delivery Service Market
Flexible subscription models and fast-developing mobile applications are two of the trends in the meal kit delivery service market.
The market size is USD 16,798.1 million in 2023.
The market is expected to grow at a robust CAGR of 14.6% from 2023 to 2033.
Blue Apron LLC, Hello Fresh Group, Sun Basket, and Relish Labs LLC are a few of the leading companies in the market.
Rising consumer preference for home-cooked meals and the growth of the eCommerce sector are driving demand in the market.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Offering Type 5.1. Heat & Eat 5.2. Cook & Eat 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Channel 6.1. Online 6.2. Offline 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Meal Type 7.1. Vegetarian 7.2. Vegan 7.3. Non-vegetarian 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type 8.1. Economic Meal Kit 8.2. Premium Meal Kit 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 9.1. North America 9.2. Latin America 9.3. Western Europe 9.4. Eastern Europe 9.5. South Asia and Pacific 9.6. East Asia 9.7. Middle East and Africa 10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 16. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 17. Key Countries Market Analysis 18. Market Structure Analysis 19. Competition Analysis 19.1. Blue Apron LLC 19.2. Freshly Inc. 19.3. Hello Fresh Group 19.4. Sun Basket 19.5. Relish Labs LLC 19.6. Gobble 19.7. Marle Spoon Inc. 19.8. Purple Carrot 19.9. Hungryroot 20. Assumptions & Acronyms Used 21. Research Methodology
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Meal Kit Delivery Service Market
