Maltitol Market Outlook (2023 to 2033)

The global maltitol market size is poised to skyrocket from USD 241.5 million in 2023 to USD 374.2 million by 2033. Over the forecast period 2023 to 2033, global maltitol sales are likely to soar at 6.3% CAGR.

Maltitol is a sugar alcohol, which is highly preferred by consumers since it is a natural ingredient found in fruits and vegetables. They are generally manufactured rather than used in natural form itself. Maltitol is sweet, and only slightly pales in comparison to sugar.

Maltitol is widely used as a low or no-calorie substitute for sugar, which is good for consumer’s diet. Maltitols are known for not affecting sugar level, which makes them preferred by diabetic consumers.

Maltitol is becoming important because of it's growing use in chocolate. Now, chocolate, confectionery, or any ice cream product can be produced using maltitol. Its anhydrous crystalline form, stability and high melting point make it a perfect and healthy substitute for sugar and sucrose.

Rising awareness about the advantages of maltitol is emerging as a key factor expected to boost the global market. Maltitol is used as a sugar substitute in a diverse range of food and beverage products, as well as pharmaceutical sector. Maltitol is a low-calorie and low glycemic index alternative to traditional sugar. It is getting popular due to increasing health awareness among consumers.

The maltitol market has benefitted from the growth of the food and beverage sector, particularly in confectionery, bakery, and dairy. As manufacturers strive to cater to the changing consumer preferences and offer healthy options, maltitol finds increasing applications.

For instance, Luker chocolate has launched their new sweetener range. The launch of this new product range was driven by consumer demand. Development of such products will provide healthy choices to consumers, will be kind for their body and still be a tasty treat.

Several food and beverage manufacturers are focusing on using natural alternatives of sugar such as maltitol. Since consumers are becoming more aware of potential health risks associated with artificial sweeteners. This will create opportunity for manufacturers to introduce new healthy and sustainable products.

Key Market Trends Listed by Future Market Insights (FMI) :

  • Growing awareness about benefits of functional foods is expected to fuel demand for maltitol
  • Rising popularity of bakery products especially in emerging markets is expected to bolster maltitol sales
  • Increasing customer preference for natural and organic ingredients is expected to fuel market growth
  • Increased use of maltitol in the pharmaceutical sector is presenting new opportunities for manufacturers
  • Rising trend of using maltitol in dairy and dairy blends is pushing sales
  • Rising trend of sugar-free labeled products is likely to create new avenues of growth
Attributes Key Insights
Maltitol Market Estimated Size (2023E) USD 241.5 million
Projected Market Value (2033F) USD 374.2 million
Value-based CAGR (2023 to 2033) 6.3%
Top 3 Countries’ Value USD 72.7 million

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2018 to 2022 Global Maltitol Sales Outlook Compared to Demand Forecast from 2023 to 2033

According to recent Future Market Insights (FMI) analysis, global maltitol sales expanded at a CAGR of 4.9% from 2018 to 2022. For the forecast period, the worldwide market for maltitol is expected to progress at 6.3% CAGR.

Maltitol, as a sugar alcohol, is widely used as a sugar substitute in several food and beverage items due to its low impact on blood sugar levels. Increasing consumer awareness regarding health and wellness has driven the demand for sugar-free and low-calorie alternatives. This has boosted the use of maltitol in food and beverages.

As consumers become more health conscious and seek for healthy substitutes for sugar, the demand for maltitol rises. Besides that, increasing diabetes and other health issues related to sugar consumption is going to contribute to the market growth.

Manufacturers of food and beverages are trying adopt healthy sugar substitutes as an effort to reduce the amount of sugar in their products. Rapidly growing food and beverage sector is anticipated to raise demand for maltitol. Rising interest in low-carbohydrate diets and other health-related trends would increase demand for maltitol as a sugar substitute.

The demand for food and beverages is predicted to rise along with it, which would enhance the market for traditional sugar substitutes such as maltitol. It is anticipated maltitol market would rise due to the growing popularity of functional food, which offers additional health benefits.

Increasing demand for maltitol as a natural sugar alternative is anticipated due to awareness of the adverse effects of sugar consumption on health. These factors are likely to increase sales of maltitol during the projection period.

Country-wise Insights

Region North America
Country United States
CAGR 6.1%
BPS Analysis -94
Market Value (2033) USD 82.1 million
Region Europe
Country United Kingdom
CAGR 4.5%
BPS Analysis 321
Market Value (2033) USD 27.5 million
Region Asia Pacific
Country China
CAGR 5.9%
BPS Analysis 470
Market Value (2033) USD 28.1 million
Region Asia Pacific
Country India
CAGR 6.2%
BPS Analysis -243
Market Value (2033) USD 26.6 million
Region Asia Pacific
Country Japan
CAGR 5.4%
BPS Analysis -230
Market Value (2033) USD 24.0 million

What is driving Maltitol demand in United Kingdom?

Consumer’s Diet Restrictions on Sugary Food Pushing Sales of Maltitol in the United Kingdom

The United Kingdom maltitol market is set to hold a total of around USD 27.5 million by 2033. It is anticipated possess around 19.4% shares in Europe market during the forecast period.

In United Kingdom, consumers are becoming more conscious about their sugar intake. They are seeking for substitutes that can provide sweetness without adding excessive calories. This has increased demand for sugar alcohols such as maltitol.

Food manufacturers in United Kingdom have started using maltitol as a sweetener in their products to reduce calorie amount and maintain the same taste. This increases the use of maltitol in confectionery products such as chocolates, candies and ice creams.

Maltitol costs less compared to other sweeteners such as stevia and Splenda. This makes it an attractive option among United Kingdom’s consumers who seek affordable natural sugar substitutes, making it a more preferred choice.

An increasing rate of individuals following Keto and other carb diets, which restricts them to consume traditional sugar. It allows them to have limited amount of sugar alcohol such as maltitol. These factors are expected to boost the sales of maltitol in United kingdom market during the assessment period.

Why is Maltitol Becoming a Popular Choice in the United States?

Approval from Regulatory Bodies on Consumption of Maltitol Driving Demand in the United States

According to FMI analysis, the United States maltitol industry is poised to exhibit a CAGR of 6.1% during the assessment period. By 2033, the United States market size is expected to reach USD 82.1 million.

In United States, unlike other sugar substitutes, maltitol is approved by USA Food and Drug Administration and GRAS (Generally Recognized as safe). This adds credibility amongst consumers who prefer using ingredients that are certified safe by regulatory bodies. This has increased the demand for maltitol during the projected period.

With consumers choosing sugar-free lifestyles for weight management and blood sugar control. The market for sugar free sweeteners including maltitol has increased rapidly across the United States. Maltitol is generally used in production of sugar free confectionery, such as chocolates, candies and gums.

Sugar-free drinks and other maltitol-based goods are becoming more widely available in stores and online retailers. As a result, customers now have easy access to them, driving the country's revenue from the sale of products containing maltitol.

What is the Demand Outlook for Maltitol in the Indian Market?

Rising Cases of Health Problems due to Sugar Consumption Boosting Popularity of Maltitol in India

Maltitol demand in India is anticipated to rise at a CAGR of 6.2% during the forecast period from 2023 to 2033. By the end of 2033, India is likely to hold a market share of 37.3% in South Asia market.

In India, consumers have started shifting towards making healthy lifestyle choices. As they become more health conscious, consumers have started opting for sugar alternatives. Maltitol offers similar sweetness as sugar and contains fewer calories. It makes it preferred choice among health conscious population in India.

Diabetes is a widespread health concern in India which leads to increased demand for maltitol in the global market. The demand for sugar free products has increased tremendously in the past few years. As maltitol has negligible effect on blood sugar level and no glycemic. It is a suitable alternative for individuals suffering from diabetes. This has increased the demand for maltitol in India.

Indian beverage industry is currently booming due to consumers changing preferences and increased disposable income. Maltitol is widely used to make low-calorie drinks and desserts which attract health-conscious consumers as well.

Key maltitol product manufacturers in India have been working constantly to market their products to reach as various potential customers as possible. All of these factors play an integral role in the growing maltitol sales in the Indian market.

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Category-wise Insights

Which is the Highly Sought-after Form in the Market?

Demand in the Market to Remain High for Powder Maltitol

Based on form, demand is expected to remain high for powder maltitol during the assessment period. It owns a market share of around 57.2%, powder segment is projected to reach a valuation of USD 216.1 million in 2033.

Maltitol’s powder form is easily soluble in water, and it can easily dissolve and blend with other ingredients. This makes it a popular choice for food manufacturers.

Maltitol powder is less likely to absorb moisture than liquid form. It can be used to prevent caking and lumping, extending the shelf life of the product. During the projection period, this factor can boost growth of the powdered maltitol segment.

It is expected that growing popularity in potential regions including Latin America and Asia Pacific will increase demand for powdered maltitol. Industry leaders are developing and launching new products based on consumer preferences and tastes in order to maximize revenues.

Which End-use Sector is Experiencing High Demand for Maltitol?

Pleasant Taste of Maltitol Fueling their Demand in Pharmaceutical Industry

The pharmaceutical segment is expected to register a CAGR of 5.8% from 2023 to 2033. The target segment is likely to reach a market value of USD 305.2 million by the end of 2033.

In the pharmaceutical sector, maltitol is used as a sweetening agent in syrups, and chewable tablets. It helps in enhancing the taste and palatability of the medication, making it more alluring to patients, especially children.

Use of maltitol is increasing as an excipient in medicine formulations during the forecast period. It acts as a bulking agent, which helps in improving the texture and flowing properties of powdered medicines. It contributes to stability of certain formulations, and act as humectant to prevent moisture loss.

Maltitol can be also used as a taste masking agent, which masks the bitter and unpleasant taste of certain medications. By adding maltitol into the formulation, the medication can become more palatable.

Maltitol provides a sugar-free or low-sugar alternative to traditional medications containing sugar. By incorporating maltitol, pharmaceutical companies can develop formulations that are more suitable for individuals with specific dietary requirements or health conditions.

Competitive Landscape

Manufacturers continuously invest in research and development to improve the quality of maltitol and develop new application areas for the ingredient. They strive to create innovative maltitol-based products that cater to evolving consumer preferences. It includes sugar-free candies, functional beverages, and diabetic-friendly desserts.

Key manufacturers often expand their production capacities to meet the market needs. By increasing production capabilities. They can ensure a steady supply of maltitol and maintain their position as reliable suppliers.

For instance :

  • In July 2023, Tate & Lyle PLC announced expansion of their sweetener portfolio, this additional expansion will be a solution to consumers’ solubility issues in their food and beverages products.
  • In August 2022, Luker Chocolate, a privately owned Colombian chocolate company, has produced a new variety of covertures using erythritol and stevia, citing increased customer and client demand. A maltitol-sweetened variant is also available, as is allulose for specialized markets.

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Scope of the Report

Attribute Details
Market Size Value in 2023 USD 241.5 million
Market Forecast Value in 2033 USD 374.2 million
Anticipated Growth Rate (2023 to 2033) 6.3% CAGR
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis Volume (MT) and Value (USD Million)
Key Regions Covered Latin America; North America; Europe; South Asia; East Asia; Oceania; and Middle East & Africa
Key Countries Covered Canada, United States, Mexico, Brazil, Chile, Peru, Argentina, Germany, France, Italy, Spain, United Kingdom, Netherlands, Belgium, Nordic, Russia, Poland, China, Japan, South Korea, India, Thailand, Malaysia, Indonesia, Singapore, Australia, New Zealand, GCC Countries, South Africa, Central Africa, and others
Key Market Segments Covered Form, End Use Industry, and Region
Key Companies Profiled Tate & Lyle PLC; Archer Daniels Midland Company; Cargill; Futaste Co., Ltd.; Ingredion Incorporated; Roquette Freres; Zhejiang Huakang Pharmaceutical Co., Ltd.; TCI America; Foodchem International; Shaoxing Marina Biotechnology; Dancheng Caixin Sugar; ShanDong Maltitol,Shandong Lvjian Bio (CN); Hylen; Mitsubishi Corporation Life Sciences Limited; Sigma Aldrich
Table of Content
  • 1. Executive Summary
  • 2. Market Overview
  • 3. Market Dynamics
  • 4. Value Chain Analysis
  • 5. Global - Pricing Analysis
  • 6. Global Market Size (in Value (USD million) and Volume (MT) Analysis 2018 to 2022 and Forecast, 2023 to 2033
  • 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Form
    • 7.1. Liquid (Syrup)
    • 7.2. Powdered and Granular (Crystal)
  • 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use Industry
    • 8.1. Food & Beverage
      • 8.1.1. Bakery Goods
      • 8.1.2. Sweet Spreads
      • 8.1.3. Confectionery & Chewing Gum
      • 8.1.4. Beverages
      • 8.1.5. Dairy Products
    • 8.2. Pharmaceutical
  • 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Region
    • 9.1. North America
    • 9.2. Latin America
    • 9.3. Europe
    • 9.4. East Asia
    • 9.5. South Asia
    • 9.6. Oceania
    • 9.7. Middle East & Africa
  • 10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033
  • 11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033
  • 12. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033
  • 13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033
  • 14. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033
  • 15. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033
  • 16. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033
  • 17. Country-level Market Analysis, 2022
  • 18. Market Structure Analysis
  • 19. Competition Analysis
    • 19.1. Tate & Lyle PLC
    • 19.2. Archer Daniels Midland Company
    • 19.3. Cargill
    • 19.4. Futaste Co., Ltd.
    • 19.5. Ingredion Incorporated
    • 19.6. Roquette Freres
    • 19.7. Zhejiang Huakang Pharmaceutical Co., Ltd.
    • 19.8. TCI America
    • 19.9. Foodchem International
    • 19.10. Shaoxing Marina Biotechnology
    • 19.11. Dancheng Caixin Sugar
    • 19.12. ShanDong Maltitol, Shandong Lvjian Bio (CN)
    • 19.13. Hylen
    • 19.14. Mitsubishi Corporation Life Sciences Limited
    • 19.15. Sigma Aldrich
    • 19.16. Other Players (On Additional Requests)
  • 20. Assumptions and Acronyms Used
  • 21. Research Methodology

Maltitol Market by Category

By Form:

  • Liquid (Syrup)
  • Powdered and Granular (Crystal)

By End Use Industry:

  • Food & Beverage
    • Bakery Goods
    • Sweet Spreads
    • Confectionery & Chewing Gum
    • Beverages
    • Dairy Products
  • Pharmaceutical

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

Frequently Asked Questions

Which Countries Dominate the Global Market?

The United States, the United Kingdom and India dominate the global market.

What is the Growth Forecast for the Maltitlol Market?

The market is forecast to register a CAGR of 6.3% through 2033.

How is the Historical Performance of the Maltitlol Market?

From 2018 to 2022, the market registered a CAGR of 4.9%.

Which is the Top Trend in the Maltitlol Market?

The rising awareness related health disrupts the current market trends.

What is the Projected Size of the Market by 2033?

The global market size is to reach USD 374.2 million by 2033.

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