The global IP camera market size is set to reach US$ 31.3 billion by 2033. It stood at a valuation of around US$ 12.8 billion in 2023. It is estimated to witness a CAGR of 9.4% from 2023 to 2033.
Security cameras are becoming more and more necessary due to increasing cases of home burglaries and squatting. Domestic security is nowadays considered to be among the top concerns for homeowners.
This element is anticipated to drive the market for IP cameras to expand over the next ten years. Residential surveillance has become more prevalent as urban populations have grown.
For manufacturers, one of the most crucial strategic moves is the introduction of new products. Reputable companies are further investing in continued research & development, product participation, networking, and camera technology.
Homeowners are shifting toward IoT technologies, which would help the market to thrive. More and more consumers are preferring smart IP cameras over standard mountable Wi-Fi cameras to boost the safety of their premises. Those who are engaged in the IP camera industry will benefit from this by expanding.
Both the launch of infrared cameras and growing IoT use in video surveillance have significantly increased IP camera demand. IP camera sales are also anticipated to be boosted by the need for privacy in residential settings, surging use in commercial buildings, and the growing acceptance of smart homes. The home sector is being driven by the rising use of smartphones and the availability of alluring security system payment options.
It is possible to combine a computer network built around a current Wi-Fi and web network with other systems employing that network. Compared to an analogue system, an IP surveillance camera CCTV has a number of benefits.
Users are able to capture video in HD, handle changing lighting conditions throughout the day, and occasionally & remotely focus their camera by using IP security cameras with a variety of capabilities and technology. Frames per second, image sensors, camera iris, HD analogue technology, remote focus lenses, PTZ technology, video compression, and HD resolution are a few examples of advanced camera features.
Attributes | Details |
---|---|
IP Camera Market Estimated Size (2023E) | US$ 12.8 billion |
Projected Market Valuation (2033F) | US$ 31.3 billion |
Value-based CAGR (2023 to 2033) | 9.4% |
USA Value-based CAGR (2023 to 2033) | 8.7% |
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According to a new report by Future Market Insights (FMI), the global IP camera market is projected to witness a CAGR of 9.4% from 2023 to 2033. It exhibited a CAGR of around 14.1% in the historical period between 2018 and 2022.
Both residential and business applications employ IP cameras for security and monitoring. IP cameras are electronic video cameras that can receive control data and broadcast image data over an IP network.
In a variety of industries, including hospitals, commerce, property investment, transportation, and BFSI, they are frequently used for monitoring. Although most of the IP cameras are webcams, the term IP camera normally only relates to those that can be immediately accessed over a network connection.
Certain IP cameras require the support of a central connecting video recorder to handle filming, streaming, and alarm monitoring, while others can work individually as they don't need an NVR.
Digital images from IP cameras are transmitted using the security and transmission features of the TCP/IP protocol. The IP camera's two-way audio functionality allows users to listen to and communicate with the subject of the video over a single network connection.
Asia Pacific to Exhibit High Demand for IP Security Camera Systems by 2033
Asia Pacific IP camera market size was US$ 5.6 billion in 2022. It crossed a valuation of US$ 6.4 billion in 2023.
Asia Pacific is projected to be worth US$ 15.8 billion in 2033. The region is estimated to exhibit a CAGR of 50.6% from 2023 to 2033.
With the rapid pace of urbanization and economic development, there is an increasing need for security solutions in the region. IP cameras provide a reliable and cost-effective way to monitor and secure residential, commercial, and public spaces.
Several countries in the region are investing heavily in security infrastructure and public safety initiatives, which are driving IP camera demand. For example, the government in China has launched a massive ‘Safe City’ initiative. It includes the installation of millions of IP cameras in public spaces to boost security and reduce crime rates in the country.
China has a significant portion of the world’s surveillance cameras with a surveillance network of 9.6 million square kilometers. The government also launched a comprehensive nationwide program that aims to improve public safety infrastructure in around 650 cities across China.
With rising investments in improving the public safety infrastructure across the region, demand for IP cameras is projected to surge. Asia Pacific is one of the significantly expanding regions in terms of IoT adoption.
IP cameras are a crucial component of numerous IoT-based security systems. With increasing adoption of smart home and smart city technologies, demand for IP cameras is expected to propel rapidly.
Increasing Cases of Home Burglaries in the USA to Push IP Surveillance Camera Sales
The USA IP camera market is expected to be worth US$ 5.2 billion by 2033. It is anticipated to create an absolute dollar growth of US$ 2.9 billion in the next ten years.
The USA witnessed growth at a CAGR of 10.9% from 2018 to 2022. It is estimated to bolster at a CAGR of 8.7% from 2023 to 2033.
The USA has a significant number of home break-ins and burglary cases in the world. It is estimated that around 2.5 million burglaries are reported in the country every year on average, and burglary is reported every 15 seconds in the country.
With police only being able to solve around 13% of the cases, demand for IP security cameras is projected to expand during the assessment period. People have started to realize the need for cameras for their security. IP cameras can be used to identify culprits and help the police department to solve the case faster, thereby expanding the market.
Growing Crime Rates in the United Kingdom to Propel Demand for IP Camera Viewers
The United Kingdom IP camera market is anticipated to be worth US$ 798.5 million. It is projected to create an absolute dollar opportunity of US$ 419.9 million in the estimated time frame.
The United Kingdom witnessed steady growth at a CAGR of 9.4% from 2018 to 2022. It is expected to elevate at a CAGR of 7.7% between 2023 to 2033.
In 2021, there were around 192,000 home burglaries reported in the country, which equates to around one burglary every 164 seconds and about 526 homes a day. With rising crime rates in the country, need for a good security system has increased. IP cameras can be used to detect and identify the culprits responsible for the burglary, hence pushing demand during the assessment period.
Increasing Number of Thefts in Japan to Fuel Sales of IP Camera Software Solutions
Japan IP camera market is expected to be valued at US$ 5.1 billion by 2033. It is anticipated to create an incremental dollar growth of US$ 3.0 billion till 2033.
The Japan market showcased growth at a CAGR of 14.4% from 2018 to 2022. It is set to expand at a CAGR of 9.6% from 2023 to 2033.
There were around 601,000 incidents of crime reported in Japan in 2022. It was around a 5.9% increase from 2021. In 2021, the total number of thefts recorded was around 382,000.
With the recent surge in terms of incidences of crime in the country, demand for IP cameras is projected to increase. IP cameras can help people to secure private properties from intruders and allow cops to resolve cases quickly.
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IP Camera App Developers to Exhibit High Demand for Robust Hardware
The hardware segment is projected to witness significant growth in the forecast period. It witnessed growth at a CAGR of 13.6% from 2018 to 2022. It is expected to surge at a CAGR of 9.2% from 2023 to 2033.
The IP camera industry is quite diverse, with a wide range of hardware components available to meet the needs of different applications and customers. A few of the hardware systems include high-resolution sensors which are being used yy IP cameras for providing high-resolution sensors. These are 4K or even 8K resolutions.
These help to provide ultra-clear video quality. Edge computing is also being implemented in numerous IP cameras that now have built-in computing power. It allows them to process video data locally, rather than sending it to a central server.
This can further reduce network traffic & latency and enable faster response times. Thermal imaging in IP cameras with the integration of thermal imaging sensors is becoming more common. It is gaining traction among applications such as perimeter security, fire detection, and search & rescue. Numerous IP cameras nowadays also offer cloud connectivity, allowing users to access and store video footage remotely.
IP Camera Systems to Witness Surging Demand from Commercial Applications
Based on application, the commercial segment is projected to witness prominent growth from 2023 to 2033. It exhibited astonishing growth at a CAGR of 13.1% from 2018 to 2022. It is expected to flourish at a CAGR of 9.0% from 2023 to 2033.
In commercial settings such as retail stores, warehouses, and office buildings, IP cameras can be used for security and surveillance. They can be configured to watch over particular areas and give security personnel live video feeds.
Business owners can easily monitor their premises from anywhere thanks to the remote access capabilities of IP cameras. This is especially helpful for companies with multiple locations or for business owners who frequently travel.
In manufacturing facilities, IP cameras can be used to keep an eye on production procedures and guarantee quality control. This can assist companies in identifying issues early and streamlining their procedures. In commercial spaces such as shopping malls and parking lots, IP cameras can be used to monitor traffic flow and congestion.
Renowned companies in the IP camera market are concentrating on releasing cutting-edge products and services. It would help them to expand their customer base and increase their sales and profits.
For instance, Sony Electronics Inc. unveiled the ILME-FR7 in September 2022. It has a full-frame picture sensor, an interchangeable E-mount lens, and built-in pan, tilt, and zoom capabilities. New creative possibilities in live recording, theater, and movie scenarios would be made possible by its cinematic attributes and programmable remote control.
A few recent developments in the IP camera market are:
Attribute | Details |
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Estimated Market Size (2023) | US$ 12.8 billion |
Projected Market Valuation (2033) | US$ 31.3 billion |
Value-based CAGR (2023 to 2033) | 9.4% |
Forecast Period | 2023 to 2033 |
Historical Data Available for | 2018 to 2022 |
Market Analysis | Value (US$ billion) |
Key Regions Covered |
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Key Countries Covered |
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Key Segments Covered |
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Key Companies Profiled |
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The primary consumer for IP Cameras is the security and surveillance industry.
The Asia Pacific region is poised to stay attractive, projecting a US$ 31.3 billion market by 2033.
The market is estimated to secure a valuation of US$ 12.8 billion in 2023.
The market is estimated to witness a CAGR of 9.4% from 2023 to 2033.
The commercial and industrial sectors hold high revenue potential in the IP Camera Market.
1. Executive Summary | IP Camera Market 1.1. Global Market Outlook 1.2. Demand-side Trends 1.3. Supply-side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Scenario Forecast 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Opportunity Map Analysis 3.4. Investment Feasibility Matrix 3.5. PESTLE and Porter’s Analysis 3.6. Regulatory Landscape 3.6.1. By Key Regions 3.6.2. By Key Countries 3.7. Regional Parent Market Outlook 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 4.1. Historical Market Size Value (US$ billion) Analysis, 2018 to 2022 4.2. Current and Future Market Size Value (US$ billion) Projections, 2023 to 2033 4.2.1. Y-o-Y Growth Trend Analysis 4.2.2. Absolute $ Opportunity Analysis 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Component 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ billion) Analysis By Component, 2018 to 2022 5.3. Current and Future Market Size Value (US$ billion) Analysis and Forecast By Component, 2023 to 2033 5.3.1. Hardware 5.3.2. Services 5.4. Y-o-Y Growth Trend Analysis By Component, 2018 to 2022 5.5. Absolute $ Opportunity Analysis By Component, 2023 to 2033 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ billion) Analysis By Product Type, 2018 to 2022 6.3. Current and Future Market Size Value (US$ billion) Analysis and Forecast By Product Type, 2023 to 2033 6.3.1. Fixed 6.3.2. Pan-Tilt-Zoom 6.3.3. Infrared 6.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022 6.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Connection 7.1. Introduction / Key Findings 7.2. Historical Market Size Value (US$ billion) Analysis By Connection, 2018 to 2022 7.3. Current and Future Market Size Value (US$ billion) Analysis and Forecast By Connection, 2023 to 2033 7.3.1. Consolidated 7.3.2. Distributed 7.4. Y-o-Y Growth Trend Analysis By Connection, 2018 to 2022 7.5. Absolute $ Opportunity Analysis By Connection, 2023 to 2033 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application 8.1. Introduction / Key Findings 8.2. Historical Market Size Value (US$ billion) Analysis By Application, 2018 to 2022 8.3. Current and Future Market Size Value (US$ billion) Analysis and Forecast By Application, 2023 to 2033 8.3.1. Residential 8.3.2. Commercial 8.3.3. Government 8.4. Y-o-Y Growth Trend Analysis By Application, 2018 to 2022 8.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 9.1. Introduction 9.2. Historical Market Size Value (US$ billion) Analysis By Region, 2018 to 2022 9.3. Current Market Size Value (US$ billion) Analysis and Forecast By Region, 2023 to 2033 9.3.1. North America 9.3.2. Latin America 9.3.3. Europe 9.3.4. Asia Pacific 9.3.5. Middle East and Africa 9.4. Market Attractiveness Analysis By Region 10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10.1. Historical Market Size Value (US$ billion) Trend Analysis By Market Taxonomy, 2018 to 2022 10.2. Market Size Value (US$ billion) Forecast By Market Taxonomy, 2023 to 2033 10.2.1. By Country 10.2.1.1. USA 10.2.1.2. Canada 10.2.2. By Product Type 10.2.3. By Component 10.2.4. By Connection 10.2.5. By Application 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Component 10.3.3. By Product Type 10.3.4. By Connection 10.3.5. By Application 10.4. Key Takeaways 11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11.1. Historical Market Size Value (US$ billion) Trend Analysis By Market Taxonomy, 2018 to 2022 11.2. Market Size Value (US$ billion) Forecast By Market Taxonomy, 2023 to 2033 11.2.1. By Country 11.2.1.1. Brazil 11.2.1.2. Mexico 11.2.1.3. Rest of Latin America 11.2.2. By Component 11.2.3. By Product Type 11.2.4. By Connection 11.2.5. By Application 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Component 11.3.3. By Product Type 11.3.4. By Connection 11.3.5. By Application 11.4. Key Takeaways 12. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12.1. Historical Market Size Value (US$ billion) Trend Analysis By Market Taxonomy, 2018 to 2022 12.2. Market Size Value (US$ billion) Forecast By Market Taxonomy, 2023 to 2033 12.2.1. By Country 12.2.1.1. Germany 12.2.1.2. United Kingdom 12.2.1.3. France 12.2.1.4. Spain 12.2.1.5. Italy 12.2.1.6. Rest of Europe 12.2.2. By Component 12.2.3. By Product Type 12.2.4. By Connection 12.2.5. By Application 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Component 12.3.3. By Product Type 12.3.4. By Connection 12.3.5. By Application 12.4. Key Takeaways 13. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13.1. Historical Market Size Value (US$ billion) Trend Analysis By Market Taxonomy, 2018 to 2022 13.2. Market Size Value (US$ billion) Forecast By Market Taxonomy, 2023 to 2033 13.2.1. By Country 13.2.1.1. China 13.2.1.2. Japan 13.2.1.3. South Korea 13.2.1.4. Singapore 13.2.1.5. Thailand 13.2.1.6. Indonesia 13.2.1.7. Australia 13.2.1.8. New Zealand 13.2.1.9. Rest of Asia Pacific 13.2.2. By Component 13.2.3. By Product Type 13.2.4. By Connection 13.2.5. By Application 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Product Type 13.3.3. By Component 13.3.4. By Connection 13.3.5. By Application 13.4. Key Takeaways 14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14.1. Historical Market Size Value (US$ billion) Trend Analysis By Market Taxonomy, 2018 to 2022 14.2. Market Size Value (US$ billion) Forecast By Market Taxonomy, 2023 to 2033 14.2.1. By Country 14.2.1.1. Gulf Cooperation Council Countries 14.2.1.2. South Africa 14.2.1.3. Israel 14.2.1.4. Rest of Middle East and Africa 14.2.2. By Product Type 14.2.3. By Component 14.2.4. By Connection 14.2.5. By Application 14.3. Market Attractiveness Analysis 14.3.1. By Country 14.3.2. By Component 14.3.3. By Product Type 14.3.4. By Connection 14.3.5. By Application 14.4. Key Takeaways 15. Key Countries Market Analysis 15.1. USA 15.1.1. Pricing Analysis 15.1.2. Market Share Analysis, 2022 15.1.2.1. By Component 15.1.2.2. By Product Type 15.1.2.3. By Connection 15.1.2.4. By Application 15.2. Canada 15.2.1. Pricing Analysis 15.2.2. Market Share Analysis, 2022 15.2.2.1. By Component 15.2.2.2. By Product Type 15.2.2.3. By Connection 15.2.2.4. By Application 15.3. Brazil 15.3.1. Pricing Analysis 15.3.2. Market Share Analysis, 2022 15.3.2.1. By Component 15.3.2.2. By Product Type 15.3.2.3. By Connection 15.3.2.4. By Application 15.4. Mexico 15.4.1. Pricing Analysis 15.4.2. Market Share Analysis, 2022 15.4.2.1. By Component 15.4.2.2. By Product Type 15.4.2.3. By Connection 15.4.2.4. By Application 15.5. Germany 15.5.1. Pricing Analysis 15.5.2. Market Share Analysis, 2022 15.5.2.1. By Component 15.5.2.2. By Product Type 15.5.2.3. By Connection 15.5.2.4. By Application 15.6. United Kingdom 15.6.1. Pricing Analysis 15.6.2. Market Share Analysis, 2022 15.6.2.1. By Component 15.6.2.2. By Product Type 15.6.2.3. By Connection 15.6.2.4. By Application 15.7. France 15.7.1. Pricing Analysis 15.7.2. Market Share Analysis, 2022 15.7.2.1. By Component 15.7.2.2. By Product Type 15.7.2.3. By Connection 15.7.2.4. By Application 15.8. Spain 15.8.1. Pricing Analysis 15.8.2. Market Share Analysis, 2022 15.8.2.1. By Component 15.8.2.2. By Product Type 15.8.2.3. By Connection 15.8.2.4. By Application 15.9. Italy 15.9.1. Pricing Analysis 15.9.2. Market Share Analysis, 2022 15.9.2.1. By Component 15.9.2.2. By Product Type 15.9.2.3. By Connection 15.9.2.4. By Application 15.10. China 15.10.1. Pricing Analysis 15.10.2. Market Share Analysis, 2022 15.10.2.1. By Component 15.10.2.2. By Product Type 15.10.2.3. By Connection 15.10.2.4. By Application 15.11. Japan 15.11.1. Pricing Analysis 15.11.2. Market Share Analysis, 2022 15.11.2.1. By Component 15.11.2.2. By Product Type 15.11.2.3. By Connection 15.11.2.4. By Application 15.12. South Korea 15.12.1. Pricing Analysis 15.12.2. Market Share Analysis, 2022 15.12.2.1. By Component 15.12.2.2. By Product Type 15.12.2.3. By Connection 15.12.2.4. By Application 15.13. Singapore 15.13.1. Pricing Analysis 15.13.2. Market Share Analysis, 2022 15.13.2.1. By Component 15.13.2.2. By Product Type 15.13.2.3. By Connection 15.13.2.4. By Application 15.14. Thailand 15.14.1. Pricing Analysis 15.14.2. Market Share Analysis, 2022 15.14.2.1. By Component 15.14.2.2. By Product Type 15.14.2.3. By Connection 15.14.2.4. By Application 15.15. Indonesia 15.15.1. Pricing Analysis 15.15.2. Market Share Analysis, 2022 15.15.2.1. By Component 15.15.2.2. By Product Type 15.15.2.3. By Connection 15.15.2.4. By Application 15.16. Australia 15.16.1. Pricing Analysis 15.16.2. Market Share Analysis, 2022 15.16.2.1. By Component 15.16.2.2. By Product Type 15.16.2.3. By Connection 15.16.2.4. By Application 15.17. New Zealand 15.17.1. Pricing Analysis 15.17.2. Market Share Analysis, 2022 15.17.2.1. By Component 15.17.2.2. By Product Type 15.17.2.3. By Connection 15.17.2.4. By Application 15.18. Gulf Cooperation Council Countries 15.18.1. Pricing Analysis 15.18.2. Market Share Analysis, 2022 15.18.2.1. By Component 15.18.2.2. By Product Type 15.18.2.3. By Connection 15.18.2.4. By Application 15.19. South Africa 15.19.1. Pricing Analysis 15.19.2. Market Share Analysis, 2022 15.19.2.1. By Component 15.19.2.2. By Product Type 15.19.2.3. By Connection 15.19.2.4. By Application 15.20. Israel 15.20.1. Pricing Analysis 15.20.2. Market Share Analysis, 2022 15.20.2.1. By Component 15.20.2.2. By Product Type 15.20.2.3. By Connection 15.20.2.4. By Application 16. Market Structure Analysis 16.1. Competition Dashboard 16.2. Competition Benchmarking 16.3. Market Share Analysis of Top Players 16.3.1. By Regional 16.3.2. By Component 16.3.3. By Product Type 16.3.4. By Connection 16.3.5. By Application 17. Competition Analysis 17.1. Competition Deep Dive 17.1.1. 3DEYE Inc. 17.1.1.1. Overview 17.1.1.2. Product Portfolio 17.1.1.3. Profitability by Market Segments 17.1.1.4. Sales Footprint 17.1.1.5. Strategy Overview 17.1.1.5.1. Marketing Strategy 17.1.2. Arecont Vision Costar LLC. 17.1.2.1. Overview 17.1.2.2. Product Portfolio 17.1.2.3. Profitability by Market Segments 17.1.2.4. Sales Footprint 17.1.2.5. Strategy Overview 17.1.2.5.1. Marketing Strategy 17.1.3. Bosch Security Systems GmbH 17.1.3.1. Overview 17.1.3.2. Product Portfolio 17.1.3.3. Profitability by Market Segments 17.1.3.4. Sales Footprint 17.1.3.5. Strategy Overview 17.1.3.5.1. Marketing Strategy 17.1.4. D-Link Corporation 17.1.4.1. Overview 17.1.4.2. Product Portfolio 17.1.4.3. Profitability by Market Segments 17.1.4.4. Sales Footprint 17.1.4.5. Strategy Overview 17.1.4.5.1. Marketing Strategy 17.1.5. Honeywell International Inc. 17.1.5.1. Overview 17.1.5.2. Product Portfolio 17.1.5.3. Profitability by Market Segments 17.1.5.4. Sales Footprint 17.1.5.5. Strategy Overview 17.1.5.5.1. Marketing Strategy 17.1.6. Panasonic Corporation 17.1.6.1. Overview 17.1.6.2. Product Portfolio 17.1.6.3. Profitability by Market Segments 17.1.6.4. Sales Footprint 17.1.6.5. Strategy Overview 17.1.6.5.1. Marketing Strategy 17.1.7. Hikvision 17.1.7.1. Overview 17.1.7.2. Product Portfolio 17.1.7.3. Profitability by Market Segments 17.1.7.4. Sales Footprint 17.1.7.5. Strategy Overview 17.1.7.5.1. Marketing Strategy 17.1.8. IDIS 17.1.8.1. Overview 17.1.8.2. Product Portfolio 17.1.8.3. Profitability by Market Segments 17.1.8.4. Sales Footprint 17.1.8.5. Strategy Overview 17.1.8.5.1. Marketing Strategy 17.1.9. Infinova 17.1.9.1. Overview 17.1.9.2. Product Portfolio 17.1.9.3. Profitability by Market Segments 17.1.9.4. Sales Footprint 17.1.9.5. Strategy Overview 17.1.9.5.1. Marketing Strategy 17.1.10. ITX Security 17.1.10.1. Overview 17.1.10.2. Product Portfolio 17.1.10.3. Profitability by Market Segments 17.1.10.4. Sales Footprint 17.1.10.5. Strategy Overview 17.1.10.5.1. Marketing Strategy 18. Assumptions & Acronyms Used 19. Research Methodology
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