Australia and New Zealand Low and Medium Voltage Drive Industry Outlook from 2023 to 2033

Australia and New Zealand low and medium voltage drive revenue totaled USD 718.3 million in 2022. Demand for low and medium voltage drive in Australia and New Zealand witnessed 3.8% year-on-year growth in 2022, taking overall valuation to USD 745.0 million in 2023.

Projections between 2023 and 2033 indicate a 4.9% CAGR for sales in the region, resulting in revenue of USD 1,137.1 million by 2033. According to the study, total sales are projected to create a definite financial potential of USD 392.1 million from 2023 to 2033.

Low and medium-voltage drives (also known as variable frequency drives or VFDs) are renowned for efficiently controlling the speed and torque of electric motors in industrial applications. Their demand is attributed to energy efficiency optimization, lower operating costs, and improved overall performance of machinery.

There has been a heightened awareness of the necessity to decrease carbon emissions and the rising demand for energy-efficient technologies, creating prospects for low and medium voltage drive manufacturers. The advancements in control algorithms, power electronics, and semiconductors have made it possible to produce more energy-efficient drives, which have grown more affordable and widely in demand.

The growing adoption of renewable energy sources such as wind and solar power has further driven the demand for energy-efficient voltage drives.

These energy sources require a more efficient and flexible power grid, and energy-efficient drives can help regulate the power flow in the grid and ensure that the power is distributed effectively. Consequently, rising demand for low and medium voltage drives from renewable energy sources is expected to boost sales.

The demand for advanced control and monitoring features in drives is a notable trend observed across Australia and New Zealand. This has been made possible by integrating cutting-edge sensors, communication protocols, and control algorithms.

The development of these features has resulted in drives that can monitor and control various parameters, such as voltage, current, temperature, and speed, in real-time. This has improved efficiency, reliability, and safety in applications such as pumps, fans, and compressors.

Safety is a crucial concern in various industrial and commercial settings, and manufacturers are witnessing a growing demand for drives with built-in safety features. Features like emergency stop buttons, safety interlocks, and overload protection are vital in preventing accidents.

They also protect equipment and personnel, and ensure compliance with safety regulations, making them popular among users. With rapid urbanization across the region, there has been an increase in demand for HVAC systems from the commercial and domestic sectors.

The need for district heating systems in colder areas has also been increasing. These systems comfort people in colder regions and hold a significant share in energy consumption; these systems use motorized fans and blowers for space heating and air circulation. Demand for such HVAC systems is anticipated to create meaningful opportunities for low and medium voltage drives in Australia and New Zealand.

Household appliances are also an important area of application for low voltage drives. An electric motor is a crucial part of many household appliances, ranging from small body care products such as shavers, hair dryers, etc., to sizeable domestic care appliances such as vacuum cleaners and kitchen suction hoods.

Sales of electronic household appliances are anticipated to witness sturdy growth over the forecast period, which, in turn, is expected to be a prime driver for the low and medium voltage drive demand.

Attributes Key Insights
Australia and New Zealand Low and Medium Voltage Drive Sales Value (2022A) USD718.3 million
Estimated Australia and New Zealand Low and Medium Voltage Drive Revenue (2023E) USD 745.0 million
Projected Value (2033F) USD 1,137.1 million
Value-based CAGR (2023 to 2033) 4.9%

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Historical Performance of Australia and New Zealand Low and Medium Voltage Drive Outlook

From 2018 to 2022, low and medium voltage drive sales in ANZ grew at a CAGR of 4.1%. According to Future Market Insights (FMI), total revenue is expected to grow at a CAGR of 4.9% during the forecast period.

Historically, low and medium voltage drive sales in Australia and New Zealand have experienced steady growth. This growth is driven by industrial expansion, infrastructure development, and an emphasis on energy efficiency. There has been a notable shift towards energy-saving technology in both countries. Low and medium-voltage drives play a crucial role in improving the energy efficiency of industrial procedures, leading to augmented adoption.

Due to the importance of the mining and resources industries in Australia and New Zealand, these industries are the key drivers of demand for LV and MV drives. The need for precise motor control in mining processes has increased overall sales.

The low and medium-voltage drive demand has seen a boom with the increasing emphasis on renewable energy sources. These engines are essential for assimilating renewable energy into the grid and handling fluctuations in electricity production.

The adoption of Industry 4.0 principles and growing automation of industrial processes have fueled demand for motor control solutions. Low and medium-voltage drives are essential for automated manufacturing and smart industrial systems.

Australia and New Zealand have capitalized heavily on infrastructure projects over the years. This includes water treatment, transportation, and construction, all requiring advanced motor control solutions. Industries that focus on safety and reliability, such as oil and gas, have previously invested in advanced motor control solutions to ensure their processes run smoothly and safely.

Latest Trends, Hindrances, and Opportunities

Attributes Key Factors
Latest Trends
  • Convert to renewable energy: Both Australia and New Zealand are actively transitioning to renewable energy sources. This transition requires advanced control systems, including low- and medium-voltage drives, to effectively manage and assimilate renewable energy sources into the grid.
  • Regulations on energy efficiency: Governments in both countries have implemented stricter rules on energy efficiency. This leads to a growing demand for energy-saving technologies, such as low- and medium-voltage drives, which aid optimize energy consumption in industrial courses.
  • Industry 4. 0 and Automation: The adoption of Industry 4. 0 principles is a rising trend in Australia and New Zealand. Integrating innovative technologies, IoT (Internet of Things), and automation into industrial processes.
  • Mining and natural resources sector: Australia and New Zealand both have noteworthy mining and resources industries. The use of low and medium-voltage drives in the field is vital for efficient operation and energy management.
  • Infrastructure development: Infrastructure projects such as transportation, water treatment, and construction are vital drivers of low and medium-voltage drive sales
  • Focus on network stability: Ensuring network stability and reliability is a top priority for both countries. Low and medium-voltage drives are essential for grid management because they help stabilize voltage levels and regulate frequencies.
Growth Hindrances
  • Economic instability: Economic uncertainty could reduce investment in industrial automation and infrastructure projects, impacting demand for low- and medium-voltage drives. Aspects such as global economic situations and trade tensions can impact business decisions.
  • Slow adoption in some industries: While some enterprises have adopted low and medium-voltage drives, others have been slower to accept these technologies due to factors such as traditional operating methods or lack of awareness of the potential benefits.
  • Limitations in technical expertise: Installation and maintenance of low and medium-voltage electric drives require technical expertise.
  • Legal barriers: Complex guidelines and standards associated to electrical gear and safety can pose trials for manufacturers and end users. Complying with these guidelines can add complexity and cost to the project.
Upcoming Opportunities
  • Integrating renewable energy: The transition to renewable energy sources offers significant growth opportunities for low and medium-voltage drive manufacturers.
  • Industry 4.0 and Automation: Continued adoption of Industry 4.0 principles and deployment of smart manufacturing technologies offer significant growth potential.
  • Energy efficiency and sustainability initiatives: Growing awareness about energy efficiency and sustainability is pouring demand for energy-saving technologies.
Nikhil Kaitwade
Nikhil Kaitwade

Principal Consultant

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Country-wise Insights

The below table highlight projected sales revenue in Australia and New Zealand low and CAGRs. Australia and New Zealand is anticipated to surge with a value of USD 1,137.1 million by 2033.

Country Australia and New Zealand
Projected Value (2033) USD 1,137.1 million

In the table below, the CAGRs of New Zealand is given for the review period 2023 to 2033. New Zealand is expected to remain dominant by exhibiting a CAGR of 5.7% by 2033.

Country New Zealand
Value-based CAGR (2023 to 2033) 5.7%

Rising Industrialization and Infrastructure Development to Surge Sales

In the forecast period, demand for low and medium voltage drives in Australia and New Zealand is expected to grow at a 4.9% CAGR. Australia holds more than 80% share in the region. Sales in these nations are expected to rise steadily in the coming years.

Low and medium-voltage drives are used in several industries, including oil and gas, mining, manufacturing, and utilities, to control the speed and torque of electric motors. These drives help improve energy efficiency, reduce operational costs, and enhance overall system performance.

Factors driving sales growth in Australia include increasing industrialization, infrastructure development, and the need for energy-efficient solutions. The region's focus on renewable energy sources, such as wind and solar power, also contributes to the demand for low and medium-voltage drives.

Government initiatives promoting energy efficiency and sustainability are also expected to boost the adoption of low and medium-voltage drives in Australia and New Zealand. These initiatives include regulations and incentives to reduce carbon emissions and improve energy management.

Key manufacturers of LV and MV drives in Australia and New Zealand include multinational companies like ABB, Siemens, Schneider Electric, Rockwell Automation, and local manufacturers and suppliers. These companies offer a wide range of drive solutions, including variable frequency drives (VFDs) and soft starters, catering to different industry requirements.

Growing Emphasis on Energy-efficiency to Boost Demand in New Zealand

New Zealand is expected to surge at a CAGR of 5.7% by 2033. New Zealand has a diverse industrial landscape, including agriculture, manufacturing, construction, and mining. Each of these segments has its requirements for low and medium-voltage drives.

New Zealand has comparatively smaller revenue than other larger economies. However, it has had steady growth over the historical period. New Zealand places great stress on energy efficacy and sustainability. This emphasis has driven demand for the energy-efficient technologies, including low- and medium-voltage drives.

New Zealand is identified for its plentiful renewable energy resources, especially hydroelectricity. Low and medium-voltage drives play a dynamic role in efficiently managing and integrating this renewable energy into the grid. The agricultural and mining sectors are vital in New Zealand. Both industries need precise motor control, and low and medium-voltage fuel are imperious for operations in these sectors.

Infrastructure growth projects such as water treatment, road construction, and transportation systems have increased LV and MV drive demand. These drives are used for several different applications in projects with high requirements for safety and reliability, such as oil and gas, are vital consumers of medium and low-voltage drives. These actuators ensure procedures in these industries run smoothly and safely.

Category-wise Insights

The table below signifies leading sub-categories under the power rating and end-use categories. 1 MW to 3 MW is expected to dominate by exhibiting a 7.4% CAGR in the evaluation period. Under the end-use, the power generation segment is projected to lead, thriving at a 4.0% CAGR.

Category Forecast CAGR (2023 to 2033)
1 MW to 3 MW (power rating) 7.4%
Power Generation (end-use) 4.0%

Industrial Application of 1MW to 3MW Voltage Drives to be Preferred Globally

By power rating, the medium voltage drives (1 MW to 3 MW) segment accounts for a prominent share of 52.5% in 2023, witnessing its dominance during the forecast period. This is followed by taxi lights, which are expected to grow at a value CAGR of 7.4%.

Low and medium voltage drives in the 1 MW to 3 MW range forms an essential section in Australia and New Zealand. It is aimed at industries with high energy demands, and its development is often influenced by aspects specific to heavy industry.

Key sectors that benefit from measurements in this range comprise utilities (for controlling pumps and turbines), mining (for large mining equipment), and heavy industry (for machines such as mills and extruders). Efficacy is a critical aspect of this segment. Users of large motors are highly driven to optimize energy consumption owing to the significant energy costs associated with operating the machine in this power range.

Due to the precise needs of industries using 1 MW to 3 MW power drives, manufacturers in this segment offer tailored solutions. Customization involves communication interfaces, specialized control algorithms, or mechanical adjustments.

Submission with electrical safety standards and industry-specific guidelines is critical for manufacturers directing this segment. Continuous advances in control algorithms and power electronics have led to the growth of efficient, reliable, and feature-rich drives in power range.

Transitioning to Renewable Energy Sources Drives Demand for Power Generation

By end-use industry, the medium voltage drives (power generation) segment accounts for a prominent share of 33.6% in 2023. This is followed by the oil and gas segment, which is expected to grow at a CAGR of 4.0%.

LV and MV drives have several applications in energy production installations like power generation, including fans, compressors, controlling pumps, and use in other machinery. Australia and New Zealand have diverse sources of electricity generation, including natural gas, coal, hydropower, wind, solar and geothermal. Each of these bases may require specific types of readers to function optimally, leading innovation in drives.

Australia and New Zealand are both actively transitioning to renewable energy sources. Low and medium-voltage drives are vital in effectively integrating renewable energy, such as solar and wind, into the grid. Hydropower is an essential source of renewable energy in both countries.

Solar and wind farms in both countries use quiet- and medium-voltage motors to control the speed and power of generators. These drives ensure that power generation is enhanced under changing wind and solar conditions, pushing sales in the region

LV and MV drives play an important role in network management. They help steady voltage levels and standardize frequencies, ensuring a stable and dependable power supply to consumers.

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Competitive Landscape

Companies are investing significantly to expand their production in the regional areas and grab growth opportunities. Manufacturers are also expanding their reach to enhance sales and customer service through a strong distribution network. Key players are focusing on adopting alternative distribution channels, such as online, to strengthen their presence in regional and global areas.

Several key players are focusing on the acquisition of small players. In contrast, small-scale companies must invest significantly in research and development activities to introduce new products and enhance their global presence. In recent years, manufacturers have been highly focused on acquisitions to strengthen the Australia and New Zealand low and medium voltage drive product portfolio.

For instance

  • In March 2021, Rockwell Automation enhanced the operational capacity of the Power Flex 6000T Medium Voltage Drives.
  • In September 2020, Danfoss recently added the VACON 1000 medium-voltage drive to its range of flexible and adaptable medium-voltage drives. This new addition is designed to be compact, offering a space-saving solution for customers.
  • In April 2020, ABB broadened its range of all-compatible drives by introducing the ACS6080 medium voltage (MV) drive, specifically designed for critical applications.
  • In August 2019, Schneider Electric, a prominent energy management and automation player, introduced the Altivar Process 6000 (ATV6000) medium voltage service-oriented drive. This innovative product is designed to be intelligent and connected, allowing businesses to optimize their operations.

Scope of Report

Attribute Details
Estimated Size (2023) USD 745.0 million
Projected Valuation (2033) USD 1,137.1 million
Value-based CAGR (2023 to 2033) 4.9%
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Analysis USD Million for Value and Units for Volume
Key Countries Covered Australia and New Zealand
Key Segments Covered Voltage Level, Power Rating, Drive Type, Current Type, End-Use Industry, Sales Channel, Region
Key Companies Profiled Siemens AG; Delta Power Electronics; Fuji Electric Global; ABB; Yaskawa; Rockwell Automation; Eaton; Nidec; TMEIC; TECO; Schneider Electric; Amtech; GE Power Conversion; Benwshaw Applied Motor Controls; Maschinenfabrik Reinhausen GmbH
Report Coverage Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Key Dynamics and Challenges, and Strategic Growth Initiatives

Segmentation

By Voltage Level:

  • Medium Voltage Drives
    • Low-medium Voltage (1 kV to 3 kV)
    • Medium-high voltage (3 kV to 6 kV)
    • High voltage (6 kV and above)
  • Low Voltage Drives
    • Up to 230V
    • 230V to 690V
    • 690V to 1 KV

By Power Rating:

  • Medium Voltage Drives
    • <1MW
    • 1 MW to 3 MW
    • 3 MW to 7 MW
    • > 7 MW
  • Low Voltage Drives
    • Up to 750 W
    • 750 to 7500 W
    • 7500 to 75000 W

By Drive Type:

  • Medium Voltage Drives
    • Variable Frequency Drives (VFDs)
    • Servo Drives
    • Direct Torque Control (DTC) Drives
    • Vector Control Drives
    • Sensorless Control Drives
  • Low Voltage Drives
    • Variable Frequency Drives (VFDs)
    • Servo Drives
    • Direct Torque Control (DTC) Drives
    • Vector Control Drives
    • Sensorless Control Drives

By Current Type:

  • Medium Voltage Drives
    • AC
    • DC
  • Low Voltage Drives
    • AC
    • DC

By Sales Channel:

  • Direct End-User
  • Direct Machine Builder
  • Direct Systems Integrator
  • Distribution/Partner

By End Use Industry:

  • Medium Voltage Drives
    • Oil and Gas
    • Mining and Metals
    • Power Generation
    • Chemicals and Petrochemicals
    • Water and Wastewater
    • Marine and Offshore
    • Others
  • Low Voltage Drives
    • Building and Construction
    • Manufacturing
    • Food and Beverage
    • Transportation
    • Agriculture
    • Pharmaceuticals
    • Commercial Facilities
    • Others

By Region:

  • Australia
    • New South Wales (NSW)
    • Victoria (VIC)
    • Queensland (QLD)
    • Western Australia
    • South Australia
    • Tasmania
    • Northern Territory
  • New Zealand

Frequently Asked Questions

What is the current size of ANZ Low and Medium Voltage Drive Business?

Revenue in ANZ is expected to total USD 745.0 million in 2023.

What is the demand outlook for low and medium voltage drive in ANZ?

Demand in ANZ is expected to increase at 4.3% CAGR through 2033.

Who are the top players in the ANZ?

Siemens AG, ABB, Rockwell Automation, Schneider Electric are the key players.

What is the sales forecast for low and medium voltage drives in ANZ?

Total sales in ANZ are anticipated to total USD 1,137.1 million by 2033.

What was the historical valuation of low and medium drives in Australia and New Zealand?

Total valuation in ANZ reached USD 678.2 million in 2018.

Table of Content
	1. Executive Summary
	2. Overview
	3. Key Trends
	4. Key Success Factors
	5. Demand Analysis 2018 to 2022 and Forecast, 2023 to 2033
	6. Pricing Analysis
	7. Demand (in Value or Size in USD million) Analysis 2018 to 2022 and Forecast, 2023 to 2033
	8. Background
	9. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Voltage Level
		9.1. Medium Voltage Drive
			9.1.1. Low-Medium Voltage (1 kV - 3 kV)
			9.1.2. Medium-High Voltage (3 kV - 6 kV)
			9.1.3. High Voltage (6 kV and above)
		9.2. Low Voltage Drive
			9.2.1. Up to 230V
			9.2.2. 230V - 690V
			9.2.3. 690V - 1 KV
	10. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Power Rating
		10.1. Medium Voltage Drive
			10.1.1. <1MW
			10.1.2. 1 MW - 3 MW
			10.1.3. 3 MW- 7 MW
			10.1.4. > 7 MW
		10.2. Low Voltage Drive
			10.2.1. Up to 750 W
			10.2.2. 750 to 7500 W
			10.2.3. 7500 to 75000 W
	11. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Drive Type
		11.1. Medium Voltage Drive
			11.1.1. Variable Frequency Drive (VFDs)
			11.1.2. Servo Drive
			11.1.3. Direct Torque Control (DTC) Drive
			11.1.4. Vector Control Drive
			11.1.5. Sensorless Control Drive
		11.2. Low Voltage Drive
			11.2.1. Variable Frequency Drive (VFDs)
			11.2.2. Servo Drive
			11.2.3. Direct Torque Control (DTC) Drive
			11.2.4. Vector Control Drive
			11.2.5. Sensorless Control Drive
	12. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Current Type
		12.1. Medium Voltage Drive
			12.1.1. AC
			12.1.2. DC
		12.2. Low Voltage Drive
			12.2.1. AC
			12.2.2. DC
	13. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
		13.1. Direct End-User
		13.2. Direct Machine Builder
		13.3. Direct Systems Integrator
		13.4. Distribution/Partner
	14. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By End-Use Industry
		14.1. Medium Voltage Drive
			14.1.1. Oil and Gas
			14.1.2. Mining and Metals
			14.1.3. Power Generation
			14.1.4. Chemicals and Petrochemicals
			14.1.5. Water and Wastewater
			14.1.6. Marine and Offshore
			14.1.7. Others
		14.2. Low Voltage Drive
			14.2.1. Building and Construction
			14.2.2. Manufacturing
			14.2.3. Food and Beverage
			14.2.4. Transportation
			14.2.5. Agriculture
			14.2.6. Pharmaceuticals
			14.2.7. Commercial Facilities
			14.2.8. Others
	15. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, by Country
		15.1. Australia
		15.2. New Zealand
	16. Industry Attractiveness 2018 to 2022 and Forecast 2023 to 2033
	17. Industry Attractiveness 2018 to 2022 and Forecast 2023 to 2033
	18. Industry Structure Analysis
	19. Competition Analysis
		19.1. Siemens AG
		19.2. Delta Power Electronics
		19.3. Rockwell Automation
		19.4. Eaton
		19.5. Nidec
		19.6. TMEIC
		19.7. TECO-Westinghouse
		19.8. Benshaw Applied Motor Controls
		19.9. Schneider Electric
		19.10. Maschinenfabrik Reinhausen GmbH
		19.11. Ametech
		19.12. GE Power Conversion
	20. Primary Insights
	21. Assumptions and Acronyms Used
	22. Research Methodology
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