The global industrial barcode scanners market size is expected to be valued at US$ 3,451.0 Million in 2022. With growing automation in retail outlets and the manufacturing sector coupled with industry takeover by digitization, which does not dispute the prolific rise of e-commerce, overall demand for industrial barcode scanners is projected to grow at a CAGR of 8.3% between 2022 and 2032, totaling around US$ 7,678.0 Million by 2032.
Data Points | Key Statistics |
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Industrial barcode scanners Market Value 2022 | US$ 3,451.0 Million |
Industrial barcode scanners Market Projected Value (2032) | US$ 7,678.0 Million |
Industrial barcode scanners Market CAGR (2022 to 2032) | 8.3% |
Industrial barcode scanners have emerged as a result of automation that has penetrated various methodologies in the manufacturing sector. With barcode scanning, it has become relatively simple to track a parcel from any courier governing sorting for industries and retail outlets across the globe. The global industrial barcode scanner market is likely to rise in the forthcoming years due to a rise in the number of e-retailers and the digitalization of the public distribution system.
E-commerce has given vent to barcode scanning with major payments and transactions being fulfilled over the internet, scripting major success for the industrial barcode scanners market. Industrial barcode scanners possess cutting-edge features such as fleeting barcode sighting and superior imaging performance that work for them in manufacturing and warehousing industries.
Barcode Scanners which use high-resolution industrial cameras to capture multiple barcodes simultaneously are called Industrial barcode scanners. Today, Industrial barcode scanners have epitomized to be one of the best solutions for keeping tabs on product information without any herculean effort.
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The global demand for industrial barcode scanners is projected to increase at a CAGR of 8.3% during the forecast period between 2022 and 2032, reaching a total of US$ 7,678.0 Million in 2032, according to a report from Future Market Insights (FMI). From 2016 to 2021, sales witnessed significant growth, registering a CAGR of 5.2%.
The adoption of barcode reader technology is expected to reduce the obstacles in supply as well as supervision of merchants in the sector in the years to come. This is likely to create a huge potential opportunity for the global barcode scanner market. In addition to that, barcode scanner technology is evolving at a rapid pace. As such, barcode printing on most of the new goods that are read by barcode scanners is getting more common. As a consequence, the global barcode scanner industry is projected to boom in the coming years.
The proliferation of the retail sector due to mounting sales is predicted to garner handsome growth in the barcode scanner market over the 2022 to 2032 forecast period. Sport in the number of shopping malls and supermarkets in developing countries due to economic growth is indirectly fuelling the barcode scanner market. High-volume sales in the retail sector that need to be handled electronically are spurring demand for barcode scanners. Function-wise, a barcode scanner is a core component for scanning and interpreting the data stored in a barcode.
Ushering in Digital Scanning Technology and Interpreting Inventory Data to Propel Growth
The industrial barcode scanner market is predicted to experience significant growth, due to the emergence of digital technologies for scanning and interpreting inventory of data, mainly in the retail and warehousing sector. Barcode scanners are becoming more popular in retail and warehousing industries due to their cutting-edge features and technological advantages. Furthermore, the advent of barcode technology is anticipated to reduce the difficulties in the tracking and supply of inventory for retailing and warehousing operations.
Advancements in barcode technology, along with its consistent improvement is another key factor spurring the uptake of the barcode scanner market. The increasing use of barcode technology as an impromptu identification system to reduce human errors will emerge as a chief growth propeller.
A growing number of multinational logistics service providers are another key factor fuelling the barcode scanner market. Moreover, the efficiency and effectiveness of operations of logistics provided by barcode scanners, resulting in nearly error-free tracking of inventory is spiraling the barcode scanner market. Bringing down the valuable time for tracking inventory in logistics operations is another key factor stoking the barcode scanner market.
Industry 4.0 is the current leverage of industries characterized by data exchange, automation, cloud, cyber-physical systems, robots, big data, artificial intelligence (AI), and (semi-) autonomous techniques. With the emergence of Industry 4.0, the market for barcode scanners is expected to witness an accelerated demand during the forecast period. The merging together of Industry 4.0 with devices, such as barcode and ring scanners, will continue and improve the efficiency of processes in inventory management.
Industries that use barcode scanning to great effect are manufacturing, retail, and logistics arms which augments growth in the industry. Ramping Up digitization in the midst of various industries is the primary factor driving the growth of the industrial barcode scanners market. Amongst a cluster of industrial scanners present, 2D scanners prove their mettle over other scanners with 2D barcodes such as data matrices and QR codes highly deployed in the industry. Growth in the market is also secure with mobiles pitching in as the most trusted accessory closest to man, thus proving industry growth.
High Cost to Have a Telling Impact on Industrial Barcode Scanners Market
The high cost of Industrial barcode scanners is one of the major factors which may hinder the growth of the Industrial barcode scanners market. Moreover, the incompatibility with existing business systems and software is also a factor that may slow down the adoption of Industrial barcode scanners.
In October 2016, Honeywell International Inc. added Digimarc Barcode scanning capabilities to its handheld scanners in order to offer industry-leading performance and reliability for a wide range of applications.
In April 2016, Zebra Technologies launched its 3600 Ultra-rugged series of scanners. These scanners help the company to enhance durability, scan performance, and manageability of industrial verticals such as warehousing, retail, and manufacturing
Automation trend to favor product data gathering in diverse manufacturing and retail sector
The North American industrial barcode scanners market is expected to accumulate a market share of 30.1% in 2022. On a geographic basis, North America is anticipated to be the largest market for Industrial barcode scanners market due to profound interest in automation solutions across various industries.
Smartphone sales are likely to increase, wireless communication technologies will proliferate, and the e-commerce sector will expand in the future years, all of which are projected to have a favorable impact on the industry. In the manufacturing and retail industries, barcode scanners are becoming highly popular such as Costco's, Carrefour's, and IKEA's. It has evolved into one of the most effective methods for gathering product data.
North America is the base for several manufacturing companies, such as General Motors and Ford. The region is expected to witness the increased adoption of industrial barcode scanners for operational activities. The significant investments in the automation of operations, through the integration of digitalized processes, will positively impact the demand for industrial barcode scanners from the region.
Digital Technologies to reaffirm growth in Europe
Europe is expected to accumulate a market share value of 21.5% in 2022 in the industrial barcode scanners market. Europe also offers potential growth opportunities in the Industrial barcode scanners market due to the rise in digital technologies in this region. Wireless connectivity and upward mobility of a 2D barcode reader are likely to create new opportunities for the market players of 2D barcode readers. Nowadays, many 2D barcode readers can be connected to cell phones, mobile devices, and computers that have Bluetooth technology and can transmit data wirelessly.
This decreases the need for wired devices as it is cumbersome to carry out the billing process, which also profits with significant time-savings. Moreover, 2D barcode readers are able to read barcodes even from the screens of smartphones and thus prove to be useful for ticked events and couponing.
Manufacturing companies in Germany are very significant sectors. Several businesses are geared to adopt new and advanced technology in order to see positive growth and come to grips with the very competitive regional market. The adoption of 2D barcode scanners is enhancing in various business process optimization and gathering business intelligence. Therefore, barcode readers are adopted in various industries due to their advantages like prevention of incorrect deliveries and reduced downtime. All these factors are expected to drive the growth of the 2D barcode scanner market in Europe.
Governments of many European counties like Germany are striving to improve the health care system. The healthcare system in Europe is very advanced, especially in relation to hospital beds, infrastructure, devices, advanced equipment, and trained staff. It also uses healthcare scanners such as wireless 1D and 2D barcode scanning. Hence, 2D barcode readers are rapidly optimized and increasingly adopted across the healthcare sector in European countries. This gave rise to the growth of the industrial barcode scanners market decisively.
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Handheld Industrial Barcode Scanners to beat Competition in Untiring Markets
From crude warehouse environments to even more testing manufacturing sites, rugged handheld, industrial-grade barcode scanners come across as the most deserving scanners to last through trying circumstances and provide superior scanning performance.
Encased in impact-ready water- and dust-resistant housings, scanners are built to tackle common challenges found in a variety of hostile environments. Whether you need a scanner for close-up, arm’s-length, or extended-range scanning, one has the ideal fit to improve scanning performance and reliability.
When you include rugged handheld scanners in your operation, you can maximize your return on investment and lower your overall cost of ownership.
Manufacturers are adopting various marketing strategies such as new product launches, geographical expansion, mergers and acquisitions, partnerships, and collaboration to identify the interest of potential buyers and create a larger customer base. For instance,
Prominent players in the industrial barcode scanners market are Honeywell International Inc., Zebra Technologies Corporation, Cognex Corporation, SATO Holdings Corporation, Toshiba TEC Corporation, Wasp Barcode Technologies, Datalogic S.P.A, Scandit AG, Juniper Systems and others.
Zebra Technologies Corporation is housed with a robust scanner embedded with a photographic eye. Its general-purpose scanners give store personnel the ability to provide great customer service with scanners that have extraordinary skills. Any type of code that comes their way - printed or electronic, torn or damaged - is read swiftly.
Report Attribute | Details |
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Growth Rate | CAGR of 8.3% from 2022 to 2032 |
Market Value in 2022 | US$ 3,451.0 Million |
Market Value in 2032 | US$ 7,678.0 Million |
Base Year for Estimation | 2021 |
Historical Data | 2016 to 2021 |
Forecast Period | 2022 to 2032 |
Quantitative Units | Revenue in US$ Million and CAGR from 2022 to 2032 |
Report Coverage | Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis |
Segments Covered |
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Regions Covered |
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Key Countries Profiled |
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Key Companies Profiled |
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As of 2022, the industrial barcode scanners market is slated to reach a valuation of US$ 3,451.0 Million.
From 2022 to 2032, sales of industrial barcode scanners are expected to grow at an 8.3% CAGR.
By 2032, Future Market Insights expects the industrial barcode scanners market to reach US$ 7,678.0 Million.
1. Executive Summary | Industrial Barcode Scanners Market 1.1. Global Market Outlook 1.2. Demand-side Trends 1.3. Supply-side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Scenario Forecast 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Opportunity Map Analysis 3.4. Product Life Cycle Analysis 3.5. Supply Chain Analysis 3.5.1. Supply Side Participants and Their Roles 3.5.1.1. Producers 3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers) 3.5.1.3. Wholesalers and Distributors 3.5.2. Value Added and Value Created at Node in the Supply Chain 3.5.3. List of Raw Material Suppliers 3.5.4. List of Existing and Potential Buyers 3.6. Investment Feasibility Matrix 3.7. Value Chain Analysis 3.7.1. Profit Margin Analysis 3.7.2. Wholesalers and Distributors 3.7.3. Retailers 3.8. PESTLE and Porter’s Analysis 3.9. Regulatory Landscape 3.9.1. By Key Regions 3.9.2. By Key Countries 3.10. Regional Parent Market Outlook 3.11. Production and Consumption Statistics 3.12. Import and Export Statistics 4. Global Market Analysis 2016 to 2021 and Forecast, 2022 to 2032 4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2016 to 2021 4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2022 to 2032 4.2.1. Y-o-Y Growth Trend Analysis 4.2.2. Absolute Opportunity Analysis 5. Global Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Housing Type 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Housing Type, 2016 to 2021 5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Housing Type, 2022 to 2032 5.3.1. Handheld Scanner 5.3.2. Stationary Scanner 5.3.3. Others 5.4. Y-o-Y Growth Trend Analysis By Housing Type, 2016 to 2021 5.5. Absolute Opportunity Analysis By Housing Type, 2022 to 2032 6. Global Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Scanning Technology 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Scanning Technology, 2016 to 2021 6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Scanning Technology, 2022 to 2032 6.3.1. Linear Imaging 6.3.2. Area Imaging 6.3.3. Omni Directional 6.4. Y-o-Y Growth Trend Analysis By Scanning Technology, 2016 to 2021 6.5. Absolute Opportunity Analysis By Scanning Technology, 2022 to 2032 7. Global Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Industry Use 7.1. Introduction / Key Findings 7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Industry Use, 2016 to 2021 7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Industry Use, 2022 to 2032 7.3.1. Manufacturing 7.3.2. Food and Beverages 7.3.3. Retail 7.3.4. Transportation and Logistics 7.3.5. Others 7.4. Y-o-Y Growth Trend Analysis By Industry Use, 2016 to 2021 7.5. Absolute Opportunity Analysis By Industry Use, 2022 to 2032 8. Global Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Region 8.1. Introduction 8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2016 to 2021 8.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2022 to 2032 8.3.1. North America 8.3.2. Latin America 8.3.3. Europe 8.3.4. Asia Pacific 8.3.5. Middle East and Africa 8.4. Market Attractiveness Analysis By Region 9. North America Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Country 9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2016 to 2021 9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2022 to 2032 9.2.1. By Country 9.2.1.1. United States of America 9.2.1.2. Canada 9.2.2. By Housing Type 9.2.3. By Scanning Technology 9.2.4. By Industry Use 9.3. Market Attractiveness Analysis 9.3.1. By Country 9.3.2. By Housing Type 9.3.3. By Scanning Technology 9.3.4. By Industry Use 9.4. Key Takeaways 10. Latin America Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Country 10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2016 to 2021 10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2022 to 2032 10.2.1. By Country 10.2.1.1. Brazil 10.2.1.2. Mexico 10.2.1.3. Rest of Latin America 10.2.2. By Housing Type 10.2.3. By Scanning Technology 10.2.4. By Industry Use 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Housing Type 10.3.3. By Scanning Technology 10.3.4. By Industry Use 10.4. Key Takeaways 11. Europe Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Country 11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2016 to 2021 11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2022 to 2032 11.2.1. By Country 11.2.1.1. Germany 11.2.1.2. United Kingdom 11.2.1.3. France 11.2.1.4. Spain 11.2.1.5. Italy 11.2.1.6. Rest of Europe 11.2.2. By Housing Type 11.2.3. By Scanning Technology 11.2.4. By Industry Use 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Housing Type 11.3.3. By Scanning Technology 11.3.4. By Industry Use 11.4. Key Takeaways 12. Asia Pacific Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Country 12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2016 to 2021 12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2022 to 2032 12.2.1. By Country 12.2.1.1. China 12.2.1.2. Japan 12.2.1.3. South Korea 12.2.1.4. Malaysia 12.2.1.5. Singapore 12.2.1.6. Australia 12.2.1.7. New Zealand 12.2.1.8. Rest of Asia-Pacific (APAC) 12.2.2. By Housing Type 12.2.3. By Scanning Technology 12.2.4. By Industry Use 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Housing Type 12.3.3. By Scanning Technology 12.3.4. By Industry Use 12.4. Key Takeaways 13. Middle East and Africa Market Analysis 2016 to 2021 and Forecast 2022 to 2032, By Country 13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2016 to 2021 13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2022 to 2032 13.2.1. By Country 13.2.1.1. GCC Countries 13.2.1.2. South Africa 13.2.1.3. Israel 13.2.1.4. Rest of Middle East and Africa 13.2.2. By Housing Type 13.2.3. By Scanning Technology 13.2.4. By Industry Use 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Housing Type 13.3.3. By Scanning Technology 13.3.4. By Industry Use 13.4. Key Takeaways 14. Key Countries Market Analysis 14.1. United States of America 14.1.1. Pricing Analysis 14.1.2. Market Share Analysis, 2021 14.1.2.1. By Housing Type 14.1.2.2. By Scanning Technology 14.1.2.3. By Industry Use 14.2. Canada 14.2.1. Pricing Analysis 14.2.2. Market Share Analysis, 2021 14.2.2.1. By Housing Type 14.2.2.2. By Scanning Technology 14.2.2.3. By Industry Use 14.3. Brazil 14.3.1. Pricing Analysis 14.3.2. Market Share Analysis, 2021 14.3.2.1. By Housing Type 14.3.2.2. By Scanning Technology 14.3.2.3. By Industry Use 14.4. Mexico 14.4.1. Pricing Analysis 14.4.2. Market Share Analysis, 2021 14.4.2.1. By Housing Type 14.4.2.2. By Scanning Technology 14.4.2.3. By Industry Use 14.5. Germany 14.5.1. Pricing Analysis 14.5.2. Market Share Analysis, 2021 14.5.2.1. By Housing Type 14.5.2.2. By Scanning Technology 14.5.2.3. By Industry Use 14.6. United Kingdom 14.6.1. Pricing Analysis 14.6.2. Market Share Analysis, 2021 14.6.2.1. By Housing Type 14.6.2.2. By Scanning Technology 14.6.2.3. By Industry Use 14.7. France 14.7.1. Pricing Analysis 14.7.2. Market Share Analysis, 2021 14.7.2.1. By Housing Type 14.7.2.2. By Scanning Technology 14.7.2.3. By Industry Use 14.8. Spain 14.8.1. Pricing Analysis 14.8.2. Market Share Analysis, 2021 14.8.2.1. By Housing Type 14.8.2.2. By Scanning Technology 14.8.2.3. By Industry Use 14.9. Italy 14.9.1. Pricing Analysis 14.9.2. Market Share Analysis, 2021 14.9.2.1. By Housing Type 14.9.2.2. By Scanning Technology 14.9.2.3. By Industry Use 14.10. China 14.10.1. Pricing Analysis 14.10.2. Market Share Analysis, 2021 14.10.2.1. By Housing Type 14.10.2.2. By Scanning Technology 14.10.2.3. By Industry Use 14.11. Japan 14.11.1. Pricing Analysis 14.11.2. Market Share Analysis, 2021 14.11.2.1. By Housing Type 14.11.2.2. By Scanning Technology 14.11.2.3. By Industry Use 14.12. South Korea 14.12.1. Pricing Analysis 14.12.2. Market Share Analysis, 2021 14.12.2.1. By Housing Type 14.12.2.2. By Scanning Technology 14.12.2.3. By Industry Use 14.13. Malaysia 14.13.1. Pricing Analysis 14.13.2. Market Share Analysis, 2021 14.13.2.1. By Housing Type 14.13.2.2. By Scanning Technology 14.13.2.3. By Industry Use 14.14. Singapore 14.14.1. Pricing Analysis 14.14.2. Market Share Analysis, 2021 14.14.2.1. By Housing Type 14.14.2.2. By Scanning Technology 14.14.2.3. By Industry Use 14.15. Australia 14.15.1. Pricing Analysis 14.15.2. Market Share Analysis, 2021 14.15.2.1. By Housing Type 14.15.2.2. By Scanning Technology 14.15.2.3. By Industry Use 14.16. New Zealand 14.16.1. Pricing Analysis 14.16.2. Market Share Analysis, 2021 14.16.2.1. By Housing Type 14.16.2.2. By Scanning Technology 14.16.2.3. By Industry Use 14.17. GCC Countries 14.17.1. Pricing Analysis 14.17.2. Market Share Analysis, 2021 14.17.2.1. By Housing Type 14.17.2.2. By Scanning Technology 14.17.2.3. By Industry Use 14.18. South Africa 14.18.1. Pricing Analysis 14.18.2. Market Share Analysis, 2021 14.18.2.1. By Housing Type 14.18.2.2. By Scanning Technology 14.18.2.3. By Industry Use 14.19. Israel 14.19.1. Pricing Analysis 14.19.2. Market Share Analysis, 2021 14.19.2.1. By Housing Type 14.19.2.2. By Scanning Technology 14.19.2.3. By Industry Use 15. Market Structure Analysis 15.1. Competition Dashboard 15.2. Competition Benchmarking 15.3. Market Share Analysis of Top Players 15.3.1. By Regional 15.3.2. By Housing Type 15.3.3. By Scanning Technology 15.3.4. By Industry Use 16. Competition Analysis 16.1. Competition Deep Dive 16.1.1. Honeywell International Inc. 16.1.1.1. Overview 16.1.1.2. Product Portfolio 16.1.1.3. Profitability by Market Segments 16.1.1.4. Sales Footprint 16.1.1.5. Strategy Overview 16.1.1.5.1. Marketing Strategy 16.1.1.5.2. Product Strategy 16.1.1.5.3. Channel Strategy 16.1.2. Zebra Technologies Corporation 16.1.2.1. Overview 16.1.2.2. Product Portfolio 16.1.2.3. Profitability by Market Segments 16.1.2.4. Sales Footprint 16.1.2.5. Strategy Overview 16.1.2.5.1. Marketing Strategy 16.1.2.5.2. Product Strategy 16.1.2.5.3. Channel Strategy 16.1.3. Cognex Corporation 16.1.3.1. Overview 16.1.3.2. Product Portfolio 16.1.3.3. Profitability by Market Segments 16.1.3.4. Sales Footprint 16.1.3.5. Strategy Overview 16.1.3.5.1. Marketing Strategy 16.1.3.5.2. Product Strategy 16.1.3.5.3. Channel Strategy 16.1.4. SATO Holdings Corporation 16.1.4.1. Overview 16.1.4.2. Product Portfolio 16.1.4.3. Profitability by Market Segments 16.1.4.4. Sales Footprint 16.1.4.5. Strategy Overview 16.1.4.5.1. Marketing Strategy 16.1.4.5.2. Product Strategy 16.1.4.5.3. Channel Strategy 16.1.5. Toshiba TEC Corporation 16.1.5.1. Overview 16.1.5.2. Product Portfolio 16.1.5.3. Profitability by Market Segments 16.1.5.4. Sales Footprint 16.1.5.5. Strategy Overview 16.1.5.5.1. Marketing Strategy 16.1.5.5.2. Product Strategy 16.1.5.5.3. Channel Strategy 16.1.6. Wasp Barcode Technologies 16.1.6.1. Overview 16.1.6.2. Product Portfolio 16.1.6.3. Profitability by Market Segments 16.1.6.4. Sales Footprint 16.1.6.5. Strategy Overview 16.1.6.5.1. Marketing Strategy 16.1.6.5.2. Product Strategy 16.1.6.5.3. Channel Strategy 16.1.7. Datalogic S.P.A 16.1.7.1. Overview 16.1.7.2. Product Portfolio 16.1.7.3. Profitability by Market Segments 16.1.7.4. Sales Footprint 16.1.7.5. Strategy Overview 16.1.7.5.1. Marketing Strategy 16.1.7.5.2. Product Strategy 16.1.7.5.3. Channel Strategy 16.1.8. Scandit AG 16.1.8.1. Overview 16.1.8.2. Product Portfolio 16.1.8.3. Profitability by Market Segments 16.1.8.4. Sales Footprint 16.1.8.5. Strategy Overview 16.1.8.5.1. Marketing Strategy 16.1.8.5.2. Product Strategy 16.1.8.5.3. Channel Strategy 16.1.9. Juniper Systems 16.1.9.1. Overview 16.1.9.2. Product Portfolio 16.1.9.3. Profitability by Market Segments 16.1.9.4. Sales Footprint 16.1.9.5. Strategy Overview 16.1.9.5.1. Marketing Strategy 16.1.9.5.2. Product Strategy 16.1.9.5.3. Channel Strategy 16.1.10. Others 16.1.10.1. Overview 16.1.10.2. Product Portfolio 16.1.10.3. Profitability by Market Segments 16.1.10.4. Sales Footprint 16.1.10.5. Strategy Overview 16.1.10.5.1. Marketing Strategy 16.1.10.5.2. Product Strategy 16.1.10.5.3. Channel Strategy 17. Assumptions & Acronyms Used 18. Research Methodology
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