Hopped Malt Extract Market Outlook from 2025 to 2035

The global hopped malt extract market is expected to reach a valuation of USD 7,845 million by 2025, recording a CAGR of 4.84% from 2025 to 2035. By 2035, the market is projected to grow to USD 12,586 million. The hopped malt extract market is growing as more breweries and food manufacturers recognize its benefits. Brewers use it to enhance flavor, aroma, and bitterness in beer, while food producers add it to baked goods, cereals, and other products. The rising demand for craft and artisanal beers is further driving its popularity.

Companies are expanding their production to meet increasing demand, and more businesses are exploring its use in non-alcoholic beverages. As consumers look for unique flavors and high-quality ingredients, the market for hopped malt extract will continue to grow in the coming years.

Metric Value
Industry Size (2025E)  USD 7,845 million
Industry Valu e (2035F)  USD 12,586 million
Value-based CAGR (2025 to 2035)  4.84%  

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Market Trends: 2020 to 2024 vs. 2025 to 2035 

2020 to 2024 2025 to 2035
Brewery malt extract has been widely used due to the growing popularity of craft beer. It is primarily utilized by small, independent brewers to create unique beer flavors. Larger breweries and more food producers are expected to ramp up their application of malt-formulations. Consumers' demand will continue to swell for craft beers, specialty and non-alcohol beers.
Consumers have increasingly preferred bold and bitter beer flavors, driving the popularity of artisanal and locally brewed beers. Additionally, health-conscious individuals have started exploring hop-infused products for their potential benefits. More consumers will prefer premium-quality beers with unique flavors. The shift towards healthier and natural ingredients will increase demand for hop-based food and beverages.
Breweries primarily used it in traditional and craft beer. Food producers tested its application in baking, cereals, and snacks. Non-alcoholic beverages saw limited adoption. More industries will incorporate it, including non-alcoholic drinks, plant-based foods, and functional beverages. Its role in health-focused products will grow.
Breweries adopted advanced brewing techniques to improve flavor and consistency. Manufacturers experimented with different hop varieties to enhance product quality. Companies will invest in better extraction and brewing technologies to improve efficiency. More innovations in hop combinations and processing methods will enhance product variety.
High production costs and supply chain disruptions impacted market growth. Limited consumer awareness of hop-based food applications slowed adoption. Companies will work on cost-effective production methods. Awareness of hop’s benefits in food and beverages will increase, helping the market expand.
Some regions saw strict alcohol regulations affecting market expansion. Governments encouraged sustainable brewing practices and ingredient transparency. Support for sustainable brewing and natural ingredients will continue. Regulations on alcohol content and labeling will influence product development.

Consumer Trend

In today's context, craft and artisanal beers have been among the fasted growing sectors demanding malt-based ingredients, and due to this interest for different hop flavors and brew types, some craft breweries end up trying varied and novel recipes of hop extracts in brewing process.

Health-conscious consumers, on the other hand, play a role by demanding natural functional ingredients in beverages, both alcohol and non-alcohol. Customers are avoiding synthetic additives, resulting in manufacturers now emphasizing the nutrient value of hops extracts. To cater to that, more products are being manufactured as malt-enriched beverage with low content of alcohol while being healthy beverages.

There is an increasing demand for sustainable and eco-friendly production. Consumers are supporting breweries with ethical sourcing and environmentally friendly brewing techniques. Companies respond with sustainable hop farming, using less water, and reducing waste, which will ensure long-term growth in this industry.

In addition, home brewing has developed a new consumer group. Consumers are using malt extract to make their own beers and experimenting with flavors and brewing techniques. As a result, there is growth in homebrew kits and ingredients for DIY brewing.

Segment-wise Analysis

By End-use

Attributes Details
Top End-Use Segment Brewing Industry
Market Share in 2025 74.00%

The brewing industry will lead the market with a share of 74.0% in 2025. Its demand for craft beers, premium lagers, and non-alcoholic beverages is driving the growth of this segment. However, alcoholic beverages will primarily contribute to the growth, whereas demand for non-alcoholic beer from health-conscious consumers is growing rapidly. Expansion of microbreweries and homebrewing are also supporting the growth of this segment.

Some breweries in China, India, and Mexico are presently supported by different governments to generate more employment to sustain the surging demand in their respective states. In functional beverages, increased usage is again promoting brewers to develop malt extract in innovative products.

By Type

Attributes Details
Top Product Type Liquid
Market Share in 2025 40.00%

The liquid will have the highest share of 40.0% in 2025. Preference for liquid has been much higher because it is easier to apply and yields consistent quality. Besides, brewers seek to add style to beers brewed by that way. Liquid forms are more acceptable in large breweries since it easily fits into the production line. Consequently, this speeds up the process.

Other forms, including solid, powder, and pellets, are also being adopted by microbrewers and food manufacturers. They offer flexibility in brewing and food usage, answering different needs for the market.

Country-wise Analysis

Growth of the Hopped Malt Extract Market in the USA

The USA market is expanding because of the growing popularity of craft and specialty beers. Consumers are seeking out unique flavors and high-quality ingredients, forcing breweries to use premium malt extracts. The Small and Independent Brewers is also increasing their production, fueling demand for innovative brewing ingredients.

Additionally, rising consumer awareness about traditional brewing techniques and artisanal beer-making methods is further enhancing demand. Breweries are now experimenting with diverse brewing styles, leading to the creation of unique hopped malt extracts that cater to evolving taste preferences.

Further growth is likely through growth in non-alcoholic and low-alcohol beverages. Flavor-seeking health-conscious consumers will move malt extracts into alcohol-free beers and other beverages, which help drive growth. A trend towards natural and environmental sustainability keeps promoting demand as breweries continue seeking premium sourcing and environmental sustainability. Government initiatives supporting craft brewing and sustainability measures are further fueling this shift.

Breweries are focusing on organic and locally sourced malt extracts, improving transparency and traceability in ingredient sourcing. These changes are aligning with consumer trends favoring healthier drinking alternatives and sustainable consumption.

Growing Demand for Malt Extract in the Canadian Brewing Industry

The demand for craft and specialty beers is now on the increase in Canada and, therefore, opening up the brewery market. Using high-quality malt extracts, brews are infusing unique flavor profiles that give consumers a more premium and home-brewed beverage.

Further, the trends of non-alcoholic and low-alcohol beer are also compelling demand for specially malted ingredients. Additionally, Canadian breweries are incorporating innovative brewing techniques, such as barrel aging and mixed fermentation, to enhance complexity. These techniques elevate the appeal of malt extract-based brews, attracting both traditional beer enthusiasts and younger demographics eager to explore new flavors.

Further driving market growth is the sustainability effort in brewing. The majority of the breweries source their ingredients locally and are using eco-friendly production methods, which reduce their carbon footprint. Increased home brewing and small-scale craft beer production are encouraging malt extract usage, hence making the market more dynamic and diverse.

Government incentives for sustainable brewing practices are encouraging breweries to adopt greener alternatives. More brewers are investing in renewable energy, recyclable packaging, and water-efficient processes, further enhancing the environmental appeal of malt extract-based products in Canada.

Expanding Brewing Industry is Driving the Market Growth in the UK

The UK market is a growing market for craft breweries and homebrewing, which is continuously becoming popular. Consumers look for distinctive flavors and premium-quality beers, creating a huge demand for high-quality malt extracts in breweries.

The growth in the number of microbreweries and independent brewers also boosts demand as they focus more on innovation and new beer styles. Additionally, consumer preferences are shifting towards heritage and traditional brewing techniques, leading to a revival of classic beer styles. Breweries are increasingly experimenting with regional ingredients, enhancing authenticity and enriching the diversity of flavors in the beer market.

Sustainability trends are likewise changing the industry, with more breweries focusing their production on natural methods and regional ingredients. Growing demand for organically and naturally brewed components propels malt extract to the center of attention as well.

Beyond brewing, people's interest in non-alcoholic and health-promoting beverages makes malt extracts go beyond the walls of traditional brews. Breweries are also exploring hybrid products that blend malt extracts with botanicals and functional ingredients. These beverages offer both complexity and health benefits, appealing to consumers who seek flavorful yet wellness-oriented alternatives to traditional beer.

Increasing Popularity of Hopped Malt Extract in Germany

Germany has a strong brewing tradition and high beer consumption, which are factors promoting the growth of the hopped malt extract market. With a well-established culture of craft and specialty beers, breweries increasingly use high-quality malt extracts for their exclusive flavors, and the demand for premium and locally sourced ingredients pushes manufacturers to make capital investments in better production techniques.

Additionally, beer festivals and cultural events continue to boost awareness of specialty beers, increasing interest in artisanal brewing. This trend strengthens the demand for malt extract as a key ingredient in both traditional and experimental beer styles.

Another growth driver for the market is the efforts of breweries in sustainability. More breweries are concentrating on minimizing waste and enhancing energy efficiency while not compromising the traditional brewing standards.

Moreover, interest in non-alcoholic and low-alcohol beers is further propelling the demand for novel malt extracts that not only increase flavor and aroma but also not compromise on quality. Increasing collaborations between craft brewers and research institutions are fostering innovation in malt extract formulations. These collaborations are leading to advanced brewing techniques that optimize flavor extraction and sustainability in production.

Increased Demand for Malt Extract in China

China's brewing industry is on a booming trajectory, with malt extract among the fastest-growing products. Based on growing interest in craft beers and premium alcoholic drinks, the craft beer companies are experimenting with different flavors and brewing techniques to win over local breweries.

As consumers increasingly seek different beer flavors that taste more distinctive and flavorful, breweries now utilize malt extract for improved tastes, consistency, and efficiency in mass production. Additionally, Western influences in brewing are shaping Chinese beer preferences, leading to increased adoption of European-style beers. This shift is further fueling demand for high-quality malt extracts in China.

Non-beer beverages and functional foods have been witnessing increased demand, besides beer, that will drive market growth further. Chinese food manufacturers are adding malt extract to baked products, cereals, and healthy drinks.

The rise in urbanization with changing consumer tastes would further enhance growth as the industry innovates to keep abreast of this change in consumer preferences. Rising disposable incomes and an expanding middle class are also contributing to the shift toward premium food and beverage products. Malt extracts are gaining prominence as a versatile ingredient, catering to both traditional and modern consumer demands.

Market Concentration

The market remains very concentrated with just a few strong players that take up the larger share. The large breweries and ingredient manufacturers, with their great distribution networks and advanced processing facilities, continue to meet global demand. They are able to increase production volume while maintaining quality levels, giving them a competitive edge. On the other hand, smaller breweries and specialty producers have entered the market, targeting premium and organic malt extracts as demand for such evolves.

Market concentration is also largely influenced by the regional dynamics in which North America and Europe lead with well-developed brewing sectors in market concentration while Asia-Pacific is an up-and-coming growth region on account of higher beer consumption rates and production capability expansion in China and India. As competition surges these companies are seeking to strengthen market positions and provide innovative brewing solutions through research and development acquisition and strategic partnerships.

Newly emerging small, independent brewers are offering their own unique, high-quality malt extracts in the market. They differentiate themselves on the grounds of organic, artisanal, and specialty products. Innovation, sustainability, and customization become the cornerstones for these new entrants to reach market niches. These new entrants have increased competition, changing established brands' product offerings.

In 2024, the hopped malt extract market experienced significant developments driven by product innovation and strategic acquisitions. A notable example is iGulu's introduction of the iGulu S1 in July 2024, offering a modern approach to home brewing by integrating advanced technology with user-friendly features.

Additionally, the market saw a substantial acquisition in January 2024, when Monster Beverage Corporation acquired Canarchy Craft Brewery for USD 330 million. This strategic move expanded Monster's beverage portfolio and global product offerings, highlighting the dynamic nature of the hopped malt extract market.

Key market players

  • BSG
  • Hopsteiner
  • Muntons
  • Brouwland
  • Coopers
  • BrewDemon

Frequently Asked Questions

What is the valuation of hopped malt extract sales globally?

The Hopped Malt Extract Market is expected to be valued at USD 7,845 million in 2025.

What is the outlook on hopped malt extract sales?

The Hopped Malt Extract Market is estimated to reach USD 12,586 million by 2035.

Which industry segment will hold a major share in 2025?

The beverage industry will continue to dominate, driven by the rising demand for craft and non-alcoholic beers.

Table of Content
  1. Executive Summary
  2. Industry Introduction
    • Taxonomy and Market Definition
  3. Market Trends and Success Factors
    • Macro-economic Factors
    • Market Dynamics
    • Recent Industry Developments
  4. Global Market Demand Analysis and Forecast (2025 to 2035)
    • Historical Analysis
    • Future Projections (2025 to 2035)
  5. Pricing Analysis
  6. Global Market Analysis and Forecast (2025 to 2035)
    • By End Use
    • By Type
    • By Source
    • By Nature
  7. Global Market Analysis and Forecast, By End Use
    • Brewing Industry
    • Alcoholic
    • Non-Alcoholic
    • Baking Industry
    • Confectionery
    • Animal Feed
    • Pharmaceutical Industry
  8. Global Market Analysis and Forecast, By Type
    • Liquid
    • Solid
    • Powdered
    • Pellets
  9. Global Market Analysis and Forecast, By Source
    • Wheat
    • Barley
    • Rice
    • Rye
    • Others (Oats and Cereal Mixes)
  10. Global Market Analysis and Forecast, By Nature
    • Conventional
    • Organic
  11. Global Market Analysis and Forecast, By Region
    • North America
    • Latin America
    • Europe
    • East Asia
    • South Asia
    • Oceania
    • Middle East & Africa
  12. North America Sales Analysis and Forecast (2025 to 2035), By Key Segments and Countries
  13. Latin America Sales Analysis and Forecast (2025 to 2035), By Key Segments and Countries
  14. Europe Sales Analysis and Forecast (2025 to 2035), By Key Segments and Countries
  15. East Asia Sales Analysis and Forecast (2025 to 2035), By Key Segments and Countries
  16. South Asia Sales Analysis and Forecast (2025 to 2035), By Key Segments and Countries
  17. Oceania Sales Analysis and Forecast (2025 to 2035), By Key Segments and Countries
  18. Middle East & Africa Sales Analysis and Forecast (2025 to 2035), By Key Segments and Countries
  19. Sales Forecast by End Use, Type, Source, and Nature for 30 Countries (2025 to 2035)
  20. Competition Outlook
    • Market Structure Analysis
    • Company Share Analysis by Key Players
    • Competition Dashboard
  21. Company Profile
    • BSG
    • Hopsteiner
    • Muntons
    • Brouwland
    • Coopers
    • BrewDemon

Segmentation

By End Use:

The market is segmented into Brewing Industry (Alcoholic and Non-Alcoholic), Baking Industry, Confectionery, Animal Feed, and Pharmaceutical Industry.

By Type:

The market is segmented into Liquid, Solid, Powdered, and Pellets.

By Source:

The market is segmented into Wheat, Barley, Rice, Rye, and Others (including Oats and Cereal Mixes).

By Nature:

The market is segmented into Conventional and Organic.

By Region:

The market is segmented into North America, Latin America, Europe, East Asia, South Asia, Oceania, and Middle East & Africa.

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Hopped Malt Extract Market