Healthcare Analytics Market Overview (2022 to 2032)

[250 Pages Report] Newly-released Healthcare Analytics Market analysis report by Future Market Insights shows that global sales of the Healthcare Analytics Market in 2021 were held at US$ 29.1 Billion. With 29.2%, the projected market growth from 2022 to 2032 is expected to be significantly higher than the historical growth. Software is expected to be the highest revenue-generating segment, projected to grow at a CAGR of over 33% from 2022 to 2032.

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Key Points Covered in Healthcare Analytics Market Survey

  • Market Estimates and Forecasts (2017 to 2032)
  • Key Drivers and Restraints Shaping Market Growth
  • Segment-wise, Country-wise, and Region-wise Analysis
  • Competition Mapping and Benchmarking
  • Market Share Analysis
  • COVID-19 Impact on Healthcare Analytics Market and How to Navigate
  • Recommendation on Key Winning Strategies

Revenue of Healthcare Analytics Market from 2017 to 2021 Compared to Demand Outlook for 2022 to 2032

As per the Healthcare Analytics Market research by Future Market Insights - a market research and competitive intelligence provider, historically, from 2017 to 2021, the market value of the Healthcare Analytics Market increased at around 24.2% CAGR.

Rapid revenue growth in today's industry is predicted by the implementation of user-based analytics, with the ability to predict market trends using analysis of prescriptive and predictive solutions.

The healthcare industry is rapidly being affected by social media websites and the internet in an effort to encourage patient participation in their healthcare to gather data. The market for analytics data concerning patient welfare is slowly being stimulated by the growing demand for consumer analysis.

Advanced analytical tools tailored to the unique needs of healthcare facilities and businesses offering financial, clinical, operational, and administrative services are bringing growth to the healthcare field. An overriding factor in the growth of the market for healthcare analytics is the use of data mining techniques and big data analytics to study high-risk patients and deliver the most appropriate care. Predictive analytics applications are also being used to solve an array of challenges including risk assessment.

Web-based solutions are gaining in popularity in the fields of revenue cycle management (RCM) and medical management. There is a growing need for highly individualized medicine, and data analytics programs help to achieve this goal. For instance, by using patient-specific health information, such as electronic medical records (EMRs), mHealth, and eHealth records. Furthermore, health data mining has started to use artificial intelligence solutions wrapped in data analytics to enable tailored treatment plans, which is projected to create demand for analytical solutions in healthcare.

  • Healthcare Analytics Market was valued at US$ 29.1 Billion in 2021. According to Future Market Insights, Healthcare Analytics Market revenue would increase 12.8X between 2022 and 2032, reaching roughly US$ 470.8 Billion in 2032.
  • In terms of Components, the Software accounts for the highest projected CAGR of over 33%.
  • In terms of Types of healthcare analytics, Descriptive Analysis accounts for the highest CAGR of 28.1% during the historic period (2017 to 21).
  • The USA is the dominant region in the Healthcare Analytics Market with an absolute dollar growth opportunity of over US$ 197 Billion.
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Sudip Saha

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What Factors are Propelling Healthcare Analytics Demand?

The growing use of analytics in the healthcare industry and government initiatives to boost the use of electronic health records (EHRs) in healthcare clinics have fostered the growth of the healthcare analytics market. Furthermore, the rising competition among healthcare organizations to reduce unnecessary expenses is boosting the market growth.

Factors such as complicated implementation procedures and lack of highly skilled labor are believed to curb healthcare analytics’ market expansion. On the other hand, the use of cloud-based analytics across many healthcare providers and the increase in the adoption of augmented analytics within the medical sector are anticipated to open up lucrative opportunities for the expansion of the market.

How the Emergence of Big Data in Healthcare Pulled the Growth Trigger in Healthcare Analytics Market?

Healthcare analytics, typically known as clinical data analytics, is a type of analytics that aids in healthcare delivery, based on the real-time application of data to determine an individual's future treatment course. It can provide analysis on a matter of macro- and micro-level types.

The introduction of big data in the healthcare industry has played a major role in the development of healthcare analytics, which is propelling the market forward. In addition, the growth of the overall industry is assisted by a rise in health issues, an increase in disposable income, and a large increase in the senior citizen populace.

However, the expanding market will likely be hindered by the high prices and complexities of software development, as well as data integrity and privacy issues. In addition, technological developments and favorable government plans should create promising economic opportunities.

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Which Region is projected to Offer the Largest Opportunity for Healthcare Analytics Market?

In 2021, North America held the largest share of the global healthcare analytics market. Government support for the healthcare sector's development, a high level of awareness about rare disorders, easy access to high-quality medical facilities, and attractive reimbursement policies are some of the important drivers for regional market growth.

Due to the growing healthcare expenditure of Japan and China and factors such as the introduction of generic Temozolomide, and the growing geriatric population, Asia Pacific is projected to grow at the fastest rate throughout the projection period.

Country-wise Analysis

Which Country Lies at the CenterStage for Healthcare Analytics Market Revenue?

The USA is expected to have the highest market share of US$ 213 Billion by the end of 2032. The plaintiffs of healthcare companies have benefited from the accessibility of innovative healthcare products and the increase in interest of healthcare fraternities in analytics due to favorable rules and improved rates of the latest illnesses.

Category-wise Insights

Why Descriptive Analysis is projected to Witness the Fastest Growth among Healthcare Analytics Types?

The descriptive Analysis segment is forecasted to grow at the highest CAGR of over 30% from 2022 to 2032. This growth is due to the escalating demand for enhanced analyses based on historical patterns and datasets to generate data-enriched insight that will help organizations better understand the current situation.

Market participants forecast future market outcomes using data mining technologies on descriptive data silos. Trifecta and Accenture, for example, collaborated in December 2020 to supply high-quality data mining solutions for enhanced drug development operations. Companies employ descriptive analytics to turn raw data and patterns into interpretable data-driven insights that help them better understand past business performance, consumer behavior, and market impacts. Given the cheaper cost of obtaining descriptive datasets compared to predictive and prescriptive analyzed datasets, descriptive analysis is projected to rise dramatically in the future years.

Which Component of Healthcare Analytics is expected to Score Highest Growth in the Coming Years?

Healthcare Analytics Software commanded the largest revenue as well as CAGR of nearly 37%, during the forecast period. Because they lack the skills and resources to deploy analytics, healthcare, and life science organizations outsource these services to other premier analytical solutions companies. Furthermore, the services sector is predicted to increase at the quickest rate in the next years. Multi-package services are being introduced by outsourcing businesses to life science companies, and this is projected to contribute to the segment's growth throughout the projection period. The healthcare business is experiencing a surge in demand for analytical solutions as a result of the increased workload.

For handling patient records, healthcare infrastructure is evolving and incorporating analytical and AI-based technologies. Due to the outsourcing of services for short-term and long-term contracts, the services category is predicted to develop at the quickest rate over the forecasted period. Social media analytics, manufacturing process, preventative maintenance, benchmarking, promotional spending, and predictive analysis for medical device failure are all included in these packages.

What is the impact of Covid-19 on Healthcare Analytics Market?

Owing to the increased acceptance of healthcare analytics solutions among healthcare organizations for managing huge amounts of COVID-19 data, the healthcare analytics market swelled during COVID-19. Furthermore, the key challenge during COVID-19 was predicting the need for hospital personnel; hence, analytics solutions assist enterprises in managing staff requirements and tracking staff health.

Several developing countries globally have been implementing healthcare analytics solutions to pace up the fight against the pandemic, which is propelling the industry forward. Companies and facilities may now actively engage with consumers, provide labour management solutions, and manage complex supply chains owing to the growing need for digital health technology and advanced analytical solutions. Healthcare organizations are taking technological advances, including data mining, clinical decision support systems, and clinical trial management systems.

Competitive Analysis

Players in the market are constantly developing improved analytical solutions as well as extending their product offerings. To help healthcare organizations implement data analysis solutions, combat the Covid-19 pandemic, and preserve competitive advantage in the market, the companies are focused on their alliances, technology collaborations, and product launch strategies.

Some of the recent developments of key Healthcare Analytics providers are as follows:

  • In April 2021, Cerner announced the acquisition of Kantar Health. With this acquisition, Cerner plans to bind data to improve the safety and efficacy of clinical research in life sciences, pharmaceuticals, and healthcare. This acquisition is also expected to add to its service offering.
  • In January 2021, Optum and Change Healthcare a healthcare technology provider announced their collaboration. Under this partnership, Change Healthcare would join Optum Insight in delivering software and data analytics, technology-based services, research, and revenue cycle management offerings to strengthen Optum’s healthcare analytics portfolio.
  • In July 2020, the Department of Health and Human Services (HHS), the Department of Veterans Affairs, and the Department of Energy (DOE) announced a new big data analytics initiative to coordinate and share COVID-19 information.

Similarly, recent developments related to companies' Healthcare Analytics services have been tracked by the team at Future Market Insights, which are available in the full report.

Healthcare Analytics Market Report Scope

Attribute Details
Forecast Period 2022 to 2032
Historical Data Available for 2017 to 2021
Market Analysis US$ Billion for Value
Key Regions Covered North America; Latin America; Europe; Asia Pacific; Middle East & Africa
Key Countries Covered United States of America, Canada, Brazil, Mexico, Germany, the UK, France, Spain, Italy, Russia, China, Japan, South Korea, India, Australia, South Africa, Saudi Arabia, UAE, and Israel.
Key Market Segments Covered Component, Type, Delivery Mode, Application, Region
Key Companies Profiled IBM Corporation; McKesson Corporation; SAS Institute Inc.; Optum Inc.; Oracle; IQVIA; Cerner Corporation; Truven Health Analytics, Inc.
Pricing Available upon Request

Market Segments Covered in Healthcare Analytics Market Analysis

By Component:

  • Software
  • Services
  • Hardware

By Delivery Mode:

  • Web Hosted
  • Cloud-Based
  • On-Premise

By Type:

  • Descriptive Analysis
  • Predictive Analysis
  • Prescriptive Analysis

By Application:

  • Clinical
  • Financial
  • Operational & Administrative

By Region:

  • North America
  • Latin America
  • Europe
  • Asia-Pacific (APAC)
  • Middle East and Africa (MEA)

Frequently Asked Questions

How much is the current worth of the Healthcare Analytics Market?

The global Healthcare Analytics Market is worth more than US$ 29.1 Billion at present.

What is the sales forecast for Healthcare Analytics Market?

Value of Healthcare Analytics Market are projected to increase at a CAGR of around 29.2% from 2022 to 2032.

What was the last 5 year’s market CAGR?

Value of Healthcare Analytics Market increased at a CAGR of around 24.2% from 2017 to 2021.

What is a key trend shaping the growth of the market for Healthcare Analytics Market?

Advanced analytical solutions designed for specific requirements of healthcare companies and facilities delivering financial, clinical, operational, and administrative services are bolstering the growth.

At what percentage is sales of Healthcare Analytics Market going to register growth in China?

The market for Healthcare Analytics Market in China is projected to expand at a CAGR of around 30.7% from 2022 to 2032.

What do statistics for South Korea and Japan reveal?

While the market in South Korea is expected to grow at nearly 27.5%, the market in Japan is projected to register a CAGR of nearly 37.1% from 2022 to 2032.

Table of Content
1. Executive Summary | Healthcare Analytics Market
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Investment Feasibility Matrix
    3.5. PESTLE and Porter’s Analysis
    3.6. Regulatory Landscape
        3.6.1. By Key Regions
        3.6.2. By Key Countries
4. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032
    4.1. Historical Market Size Value (US$ Million) Analysis, 2017 to 2021
    4.2. Current and Future Market Size Value (US$ Million) Projections, 2022 to 2032
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Component
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) Analysis By Component, 2017 to 2021
    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Component, 2022 to 2032
        5.3.1. Hardware
        5.3.2. Software
        5.3.3. Services
    5.4. Y-o-Y Growth Trend Analysis By Component, 2017 to 2021
    5.5. Absolute $ Opportunity Analysis By Component, 2022 to 2032
6. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Type
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) Analysis By Type, 2017 to 2021
    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Type, 2022 to 2032
        6.3.1. Descriptive Analysis
        6.3.2. Predictive Analysis
        6.3.3. Prescriptive Analysis
    6.4. Y-o-Y Growth Trend Analysis By Type, 2017 to 2021
    6.5. Absolute $ Opportunity Analysis By Type, 2022 to 2032
7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Delivery Mode
    7.1. Introduction / Key Findings
    7.2. Historical Market Size Value (US$ Million) Analysis By Delivery Mode, 2017 to 2021
    7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Delivery Mode, 2022 to 2032
        7.3.1. Web Hosted
        7.3.2. Cloud Based
        7.3.3. On-premise
    7.4. Y-o-Y Growth Trend Analysis By Delivery Mode, 2017 to 2021
    7.5. Absolute $ Opportunity Analysis By Delivery Mode, 2022 to 2032
8. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Application
    8.1. Introduction / Key Findings
    8.2. Historical Market Size Value (US$ Million) Analysis By Application, 2017 to 2021
    8.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Application, 2022 to 2032
        8.3.1. Clinical
        8.3.2. Financial
        8.3.3. Operational & Administrative
    8.4. Y-o-Y Growth Trend Analysis By Application, 2017 to 2021
    8.5. Absolute $ Opportunity Analysis By Application, 2022 to 2032
9. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region
    9.1. Introduction
    9.2. Historical Market Size Value (US$ Million) Analysis By Region, 2017 to 2021
    9.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2022 to 2032
        9.3.1. North America
        9.3.2. Latin America
        9.3.3. Europe
        9.3.4. Asia Pacific
        9.3.5. Middle East and Africa (MEA)
    9.4. Market Attractiveness Analysis By Region
10. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
    10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
    10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2022 to 2032
        10.2.1. By Country
            10.2.1.1. United States of America
            10.2.1.2. Canada
        10.2.2. By Component
        10.2.3. By Type
        10.2.4. By Delivery Mode
        10.2.5. By Application
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Component
        10.3.3. By Type
        10.3.4. By Delivery Mode
        10.3.5. By Application
    10.4. Key Takeaways
11. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2022 to 2032
        11.2.1. By Country
            11.2.1.1. Brazil
            11.2.1.2. Mexico
            11.2.1.3. Rest of Latin America
        11.2.2. By Component
        11.2.3. By Type
        11.2.4. By Delivery Mode
        11.2.5. By Application
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Component
        11.3.3. By Type
        11.3.4. By Delivery Mode
        11.3.5. By Application
    11.4. Key Takeaways
12. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2022 to 2032
        12.2.1. By Country
            12.2.1.1. Germany
            12.2.1.2. Italy
            12.2.1.3. France
            12.2.1.4. United Kingdom
            12.2.1.5. Spain
            12.2.1.6. Russia
            12.2.1.7. BENELUX
            12.2.1.8. Rest of Europe
        12.2.2. By Component
        12.2.3. By Type
        12.2.4. By Delivery Mode
        12.2.5. By Application
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Component
        12.3.3. By Type
        12.3.4. By Delivery Mode
        12.3.5. By Application
    12.4. Key Takeaways
13. Asia Pacific Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2022 to 2032
        13.2.1. By Country
            13.2.1.1. China
            13.2.1.2. Japan
            13.2.1.3. South Korea
            13.2.1.4. India
            13.2.1.5. Thailand
            13.2.1.6. Malaysia
            13.2.1.7. Indonesia
            13.2.1.8. Rest of Asia Pacific
        13.2.2. By Component
        13.2.3. By Type
        13.2.4. By Delivery Mode
        13.2.5. By Application
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Component
        13.3.3. By Type
        13.3.4. By Delivery Mode
        13.3.5. By Application
    13.4. Key Takeaways
14. MEA Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2022 to 2032
        14.2.1. By Country
            14.2.1.1. GCC Countries
            14.2.1.2. Rest of MEA
        14.2.2. By Component
        14.2.3. By Type
        14.2.4. By Delivery Mode
        14.2.5. By Application
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Component
        14.3.3. By Type
        14.3.4. By Delivery Mode
        14.3.5. By Application
    14.4. Key Takeaways
15. Key Countries Market Analysis
    15.1. United States of America
        15.1.1. Pricing Analysis
        15.1.2. Market Share Analysis, 2021
            15.1.2.1. By Component
            15.1.2.2. By Type
            15.1.2.3. By Delivery Mode
            15.1.2.4. By Application
    15.2. Canada
        15.2.1. Pricing Analysis
        15.2.2. Market Share Analysis, 2021
            15.2.2.1. By Component
            15.2.2.2. By Type
            15.2.2.3. By Delivery Mode
            15.2.2.4. By Application
    15.3. Brazil
        15.3.1. Pricing Analysis
        15.3.2. Market Share Analysis, 2021
            15.3.2.1. By Component
            15.3.2.2. By Type
            15.3.2.3. By Delivery Mode
            15.3.2.4. By Application
    15.4. Mexico
        15.4.1. Pricing Analysis
        15.4.2. Market Share Analysis, 2021
            15.4.2.1. By Component
            15.4.2.2. By Type
            15.4.2.3. By Delivery Mode
            15.4.2.4. By Application
    15.5. Germany
        15.5.1. Pricing Analysis
        15.5.2. Market Share Analysis, 2021
            15.5.2.1. By Component
            15.5.2.2. By Type
            15.5.2.3. By Delivery Mode
            15.5.2.4. By Application
    15.6. Italy
        15.6.1. Pricing Analysis
        15.6.2. Market Share Analysis, 2021
            15.6.2.1. By Component
            15.6.2.2. By Type
            15.6.2.3. By Delivery Mode
            15.6.2.4. By Application
    15.7. France
        15.7.1. Pricing Analysis
        15.7.2. Market Share Analysis, 2021
            15.7.2.1. By Component
            15.7.2.2. By Type
            15.7.2.3. By Delivery Mode
            15.7.2.4. By Application
    15.8. United Kingdom
        15.8.1. Pricing Analysis
        15.8.2. Market Share Analysis, 2021
            15.8.2.1. By Component
            15.8.2.2. By Type
            15.8.2.3. By Delivery Mode
            15.8.2.4. By Application
    15.9. Spain
        15.9.1. Pricing Analysis
        15.9.2. Market Share Analysis, 2021
            15.9.2.1. By Component
            15.9.2.2. By Type
            15.9.2.3. By Delivery Mode
            15.9.2.4. By Application
    15.10. Russia
        15.10.1. Pricing Analysis
        15.10.2. Market Share Analysis, 2021
            15.10.2.1. By Component
            15.10.2.2. By Type
            15.10.2.3. By Delivery Mode
            15.10.2.4. By Application
    15.11. BENELUX
        15.11.1. Pricing Analysis
        15.11.2. Market Share Analysis, 2021
            15.11.2.1. By Component
            15.11.2.2. By Type
            15.11.2.3. By Delivery Mode
            15.11.2.4. By Application
    15.12. China
        15.12.1. Pricing Analysis
        15.12.2. Market Share Analysis, 2021
            15.12.2.1. By Component
            15.12.2.2. By Type
            15.12.2.3. By Delivery Mode
            15.12.2.4. By Application
    15.13. Japan
        15.13.1. Pricing Analysis
        15.13.2. Market Share Analysis, 2021
            15.13.2.1. By Component
            15.13.2.2. By Type
            15.13.2.3. By Delivery Mode
            15.13.2.4. By Application
    15.14. South Korea
        15.14.1. Pricing Analysis
        15.14.2. Market Share Analysis, 2021
            15.14.2.1. By Component
            15.14.2.2. By Type
            15.14.2.3. By Delivery Mode
            15.14.2.4. By Application
    15.15. India
        15.15.1. Pricing Analysis
        15.15.2. Market Share Analysis, 2021
            15.15.2.1. By Component
            15.15.2.2. By Type
            15.15.2.3. By Delivery Mode
            15.15.2.4. By Application
    15.16. Thailand
        15.16.1. Pricing Analysis
        15.16.2. Market Share Analysis, 2021
            15.16.2.1. By Component
            15.16.2.2. By Type
            15.16.2.3. By Delivery Mode
            15.16.2.4. By Application
    15.17. Malaysia
        15.17.1. Pricing Analysis
        15.17.2. Market Share Analysis, 2021
            15.17.2.1. By Component
            15.17.2.2. By Type
            15.17.2.3. By Delivery Mode
            15.17.2.4. By Application
    15.18. Indonesia
        15.18.1. Pricing Analysis
        15.18.2. Market Share Analysis, 2021
            15.18.2.1. By Component
            15.18.2.2. By Type
            15.18.2.3. By Delivery Mode
            15.18.2.4. By Application
    15.19. GCC Countries
        15.19.1. Pricing Analysis
        15.19.2. Market Share Analysis, 2021
            15.19.2.1. By Component
            15.19.2.2. By Type
            15.19.2.3. By Delivery Mode
            15.19.2.4. By Application
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Component
        16.3.3. By Type
        16.3.4. By Delivery Mode
        16.3.5. By Application
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. IBM Corporation
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
        17.1.2. McKesson Corporation
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
        17.1.3. SAS Institute Inc.
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
        17.1.4. Optum Inc.
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
        17.1.5. Oracle
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
        17.1.6. IQVIA
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
        17.1.7. Cerner Corporation
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
        17.1.8. Truven Health Analytics, Inc.
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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