Handheld Tagging Gun Market

Global Handheld Tagging Gun Market Outlook from 2024 to 2034

The global handheld tagging gun market is estimated to be valued at USD 1,080.8 million in 2024. Global sales of handheld tagging guns will likely rise at a CAGR of 3.8% during the forecast period, totaling USD 1,565.1 million by 2034.

The revenue generated by handheld tagging guns in 2023 was USD 1,048.8 million and is anticipated to exhibit y-o-y growth of 3.1% in 2024. This can be attributed to rising usage of these tagging solutions across diverse industries.

Attributes	Key Insights
Base Market Value (2023)	USD 1,048.8 million
Estimated Handheld Tagging Gun Market Size (2024)	USD 1,080.8 million
Projected Handheld Tagging Gun Market Revenue (2034)	USD 1,565.1 million
Value CAGR (2024 to 2034)	3.8%

Key Handheld Tagging Gun Market Highlights

• The global market for handheld tagging guns is set to expand over 1.4X through 2034, driven by expanding retail sector and growing popularity of RFID labels and barcodes.
• Demand is expected to remain high for semi-automatic tagging guns, owing to their adoption across diverse sectors. As per the latest analysis, the target segment will likely account for over 70% of value in the forecast period.
• Handheld tagging guns are prominently used for attaching RFID labels. As a result, RFID labels lead the handheld tagging gun industry with more than 1/3rd of the value share.
• Retail sector is expected to remain the leading end user of hand tagging guns. It will likely progress at a CAGR of 4.2% through 2034, capturing around half of the market share.
• Escalating demand for retail security amid increasing concerns about inventory shrinkage and shoplifting is expected to fuel sales of handheld tagging guns. This is because these guns are an effective way to track inventory and deter theft.

Global Handheld Tagging Gun Market Overview

• Handheld tagging guns, also known as tag guns or taggers, are becoming essential solutions across several industries. They are widely used to attach price tags or labels to items quickly and efficiently.
• Growing adoption of handheld tagging guns in clothing stores, fabric shops, warehouses, and other businesses that deal with items requiring labeling is expected to boost the handheld merchandise tagging gun market.
• The ability of tagging guns to improve productivity and efficiency across end-use industries will likely fuel sales.
• Different handheld tagging guns, including price tag guns, security tagging guns, and fine fabric tagging guns, are being used by companies to easily and quickly attach tags and labels.
• Growing usage of RFID labels in retail stores, hypermarkets, and supermarkets is expected to create a need for handheld tagging guns.
• Rise of e-commerce and omnichannel is creating demand for efficient inventory management. This, in turn, will likely fuel adoption of handheld tagging guns, contributing to retail tagging gun market growth.

Key Factors Expected to Drive Growth of the Handheld Tagging Gun Market

• Expansion of the retail sector and the increasing number of hypermarkets, supermarkets, and brick-and-mortar stores are boosting the demand for tagging guns.
• Changes in regulations related to product labeling, safety standards, and compliance are expected to fuel sales of handheld tagging guns.
• Consumer expectations for transparency and product information will likely contribute to growing handheld tagging gun demand.
• Booming e-commerce sector is expected to create growth opportunities for handheld tagging gun manufacturers.
• Increasing awareness of counterfeit products is expected to foster growth of the handheld tagging gun industry.
• Rapid growth of the textile and apparel industry, coupled with rising usage of tagging guns for labeling clothing and accessories, will support market expansion.
• Easy availability of handheld tagging guns on Amazon and other online shopping platforms is set to benefit the market.

Global Handheld Tagging Gun Market Trends

• Growing emphasis on ergonomic design to improve user comfort and reduce operator fatigue during extended use
• Supply chain's digital transformation with RFID and QR codes
• Rising popularity of omnichannel retail
• Increasing demand for security and asset tracking
• Development of more advanced and user-friendly handheld tagging guns with features like GPS tracking
• Integration with inventory management systems
• Rising popularity of semi-automatic handheld tagging guns

Historical Performance Vs. Global Handheld Tagging Gun Market Forecast

Global handheld tagging gun sales increased at a CAGR of 1.4% during the historical period. It attained a valuation of USD 1,048.8 million in 2023. Over the forecast period, the global market for handheld tagging guns is projected to expand at 3.8% CAGR.

• Rising usage of handheld tagging guns, also known as label guns or price tag guns, for attaching tags or labels to different products is expected to fuel their demand. These guns allow users to efficiently and quickly print and/or attach the labels to the products.
• Handheld labeling guns help to convey information such as date pricing, tracking number, unit, etc. High adoption of these guns in warehouse and logistics, retail sector, and manufacturing industries for convenient and accurate labeling purposes will likely boost sales growth.
• The convenience and accuracy offered by handheld tagging guns to attach labels and tags to different entities of products such as fabric, clothes, boxes, and any irregularly shaped material are leading to their wide adoption.
• Handheld tagging guns offer numerous advantages, including increased accuracy, faster applications, and reduced labor costs. Hence, their demand is expected to grow steadily during the next ten years as companies continue to improve their productivity.
• Handheld tagging guns allow end users to attach the tags securely to the products without causing damage to the items. These tagging guns are ideal for labeling delicate materials such as silk, leather, fabric, apparel, and electronics.
• The growing need to label and tag products with accuracy is anticipated to generate demand for handheld tagging guns.
• Rapid expansion of the retail sector and the swift growth of hypermarkets and supermarkets are expected to foster growth of the handheld tagging gun market.
• Handheld tagging guns have a major application in the apparel and fashion industry, and the exponential growth of the said sector will likely propel sales of handheld tagging guns.

Understanding Crucial Drivers Impacting Global Handheld Tagging Gun Market

Expansion of Retail Sector Driving Demand for Handheld Tagging Guns

The global retail industry has emerged as the most dynamic and fast-paced industry, and many players are entering the market. The way of shopping has undergone many changes in consumer behavior and shopping, thereby creating prospects for handheld tagging guns.

Labeling accuracy and efficiency are critical factors in the retail industry. The tagging guns allow retailers to attach the price tags to the products they sell quickly and efficiently and ensure they are correctly priced for display and sales.

Retailers have to deal with a lot of inventory, and handheld tagging guns can facilitate efficient inventory management as they allow labeling with barcodes, SKUs, etc. Proper labeling helps streamline the tracking, restocking, and order fulfillment process. These handheld tagging guns are an ideal solution for managing these things.

Growth of the retail industry will likely drive the demand for handheld tagging guns by addressing the unique challenges and requirements of retail operations. These tools contribute to operational efficiency, accurate pricing, and improved customer experiences, making them integral to the success of retail businesses.

Rapidly Growing Food and Beverage Industry Contributing to Market Growth

The ever-expanding food and beverage industry is also contributing to fueling the growth of the handheld tagging gun market. Growing consumption and changing consumer habits are impacting the food and beverage industry's growth.

The need for efficient labeling, enhanced productivity, and compliance with regulations drives the demand for handheld tagging guns in the food and beverage industry. These guns help streamline operations across various supply chain segments, from production to retail.

Handheld labeling guns are used in the food industry to attach labels and tags for various applications. They can be accommodated anywhere, such as the home pantry and commercial kitchen.

Handheld tagging guns can be used for labeling foods with expiration dates, allergy warnings, and other health-related details, especially in the consumer food service business. Since the food and beverage industry is subjected to strict labeling regulations that ensure customer safety, usage of tags and labels is increasing, creating opportunities for handheld tagging guns.

Handheld tagging guns provide product traceability by labeling them with batch information, which is important for maintaining quality, product recalls, and regulatory information. These guns offer convenience in labeling delicate and perishable products without damaging sensitive products and are efficient in labeling varying weights and sizes.

Semi-annual Market Update

Particular	Value CAGR
H1	3.3% (2023 to 2033)
H2	4.2% (2023 to 2033)
H1	3.2% (2024 to 2034)
H2	4.4% (2024 to 2034)

Country-wise Insights

The table below shows the anticipated growth rates of the top countries. India and China are set to record high CAGRs of 6.8% and 6.1%, respectively, through 2034.

Countries	Expected Handheld Tagging Gun Market Value (CAGR)
United States	2.4%
Canada	4.1%
Brazil	2.9%
Mexico	4.3%
Germany	2.9%
France	3.1%
United Kingdom	1.0%
China	6.1%
India	6.8%
Japan	4.6%
GCC Countries	5.3%
South Africa	3.5%

Expanding Retail Sector Propelling Demand in the United States

The United States handheld tagging gun market is poised to grow at a steady compound annual growth rate (CAGR) of 2.4% during the forecast period. This is attributable to increasing usage of handheld tagging guns in the thriving retail sector.

The retail sector has undergone enormous changes and accelerated its digital offerings by adapting to consumer demands. This has led to an increase in the demand for efficient inventory management, which is driving the adoption of handheld tagging guns.

The number of retail stores continues to rise across the United States, and the trend will likely continue through 2034. This, in turn, is expected to fuel sales of handheld tagging guns as they are increasingly used in retail stores for tagging labels.

Retail sales in the United States rose by 3.1% from USD 5,402.3 billion in 2019 to USD 5,570.4 billion in 2020, as per the USA Census Bureau’s 2020 Annual Retail Trade Survey (ARTS). These stats indicate growth opportunities that the nation can provide to handheld tagging gun manufacturers.

Blooming Apparel and Fashion Industry in India Fueling Sales

As per the latest analysis, India will likely emerge as the most lucrative market for handheld tagging gun manufacturing companies. This is due to expanding apparel & fashion industry in the nation.

Sales of handheld tagging guns in India are projected to rise at 6.8% CAGR throughout the assessment period. By 2034, India's handheld tagging gun market value is predicted to reach USD 107.5 million.

• The apparel and garment industry in India is witnessing rapid growth, creating numerous expansion opportunities for the market players. Handheld tagging guns have several applications in the textile and apparel industry, serving as a tool to tag or label products. These guns are used to attach the RFID tags, barcode tags, and price tags directly to the apparel, maintaining the safety and quality of the product.
• India is among the top garment manufacturing industries, expanding at 14.59% CAGR. By 2028, India’s textile and apparel industry size is expected to reach USD 387.3 billion, as per the India Brand Equity Foundation (IBEF). This will likely bolster sales of handheld tagging guns.

Category-wise Insights

The table section offers vital insights into leading segments in the handheld tagging gun industry. This can help companies maximize profits and stay ahead of the curve.

Based on application, the RFID labels segment is expected to dominate the global market, exhibiting a CAGR of 3.6% through 2034. By end-use, the retail segment will likely progress at a CAGR of 4.2%.

RFID Labels Segment to Present Lucrative Growth Opportunities for the Market

Application	Value CAGR (2024 to 2034)
RFID Labels	3.6%
Barcode Labels	5.1%

Handheld tagging guns are mostly used in attaching RFID labels across different sectors. As per the latest analysis, the RFID labels segment is expected to grow at 3.6% CAGR during the forecast period, reaching a valuation of USD 540.9 million in 2034.

• Rising usage of RFID labels across several industries is expected to play a key role in propelling handheld tagging gun demand.
• RFID labels have come forth as the most used labels in retail stores, e-commerce, as well as in warehouses and logistics. These labels help in product identification, which encourages their adoption across diverse industries. This, in turn, is expected to uplift demand for handheld tagging guns.
• RFID and QR code labels provide all the necessary information in a single scan and are tamper-proof, making them credible. As a result, they are becoming an essential part of supply chain integration in warehouses and logistics, creating the need for equipment like handheld tagging guns.
• Handheld tagging guns are significantly used in tagging RFID labels as they serve the digital transformation of the process. Growing importance of RFID labels in supply chain operations and inventory management will likely foster segment growth.

On the other hand, the barcode labels segment is poised to grow at a higher CAGR of 5.1% during the assessment period. This can be attributed to increasing adoption of barcode labels in manufacturing and retail sectors due to increased focus on digitalization.

Flourishing Retail Sector Fueling Handheld Tagging Gun Demand

End-use	Value CAGR (2024 to 2034)
Retail	4.2%
Warehouse & Logistics	3.4%

Based on end-use, the retail segment will continue to dominate the handheld tagging gun industry during the forecast period. The target segment is expected to grow at a steady CAGR of 4.2% from 2024 to 2034, driven by rising usage of handheld tagging guns in the retail sector.

• The retail sector is experiencing rapid growth due to the increasing proliferation of brick-and-mortar stores and online shopping. This will likely create growth opportunities for handheld tagging gun manufacturers.
• Rising concerns regarding shoplifting and inventory shrinkage are prompting businesses to use different tags, labels, and handheld tagging equipment. This is expected to positively influence handheld tagging gun sales through 2034.
• Retail stores' massive volume of inventory must be tagged with security tags, labels, and price tags. This is creating a greater need for efficient and fast tagging solutions, like handheld tagging guns.
• Integration of handheld tagging guns with retail inventory management systems is another key factor expected to drive segment growth.

Global Handheld Tagging Gun Market Competition Analysis

Leading manufacturers of handheld tagging guns are focusing on developing ergonomic and user-friendly designs to differentiate their products. They are incorporating an intuitive interface, comfortable grips, lightweight construction, and add-on features to provide a positive user experience with improved efficiency and less operation fatigue.

New semi-automatic tagging guns with safety features like retractable needles, guards, and trigger locks are being continuously introduced into the market to meet evolving needs of customers.

Several handheld tagging gun companies are also employing strategies like distribution agreements, partnerships, mergers, and acquisitions to stay ahead of the competition.

Recent Developments in the Global Handheld Tagging Gun Market

• In September 2022, Avery Dennison Corp. unveiled a new direct thermal liner-less label platform designed for variable information labels. This platform is specifically targeted for use in e-commerce, food delivery and pickup, quick-service restaurants, weigh scales, as well as transportation and logistics applications.
• In May 2023, Sato Holding Corp. announced the acquisition of Stafford Press, Inc. through its group company SATO International America, Inc.

Key Coverage in the Global Handheld Tagging Gun Market Research Report

• Adjacent Study on Global Price Tagging Gun Market, Labeling Gun Market, Handheld Barcode Labeler Market, Garment Tagging Gun Market and Handheld Labeler Market
• Detailed Analysis of Global Handheld Labeling Machine Market
• Top Tag Gun Manufacturers and Suppliers in India and Other Nations
• A Separate Chapter Dedicated to Manual Tagging Gun Market Vs. Semi-automatic Tagging Gun Market Analysis
• Details of Popular Professional Anti-theft Barcode Tag Guns
• Tag Gun Price in India

Global Handheld Tagging Gun Market Report Scope

Attribute	Details
Estimated Market Value (2024)	USD 1,080.8 million
Projected Market Size (2034)	USD 1,565.1 million
Anticipated Growth Rate (2024 to 2034)	3.8% CAGR
Historical Data	2019 to 2023
Forecast Period	2024 to 2034
Quantitative Units	Revenue in USD million, Volume in Units, and CAGR from 2024 to 2034
Report Coverage	Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
Segments Covered	Mechanism, Application, End Use, Region
Key Regions Covered	North America; Latin America; Europe; Asia Pacific; Middle East & Africa
Key Companies Profiled	Avery Dennison Corporation; SATO Holdings Corporation; Brady Corporation; Healthmark Industries Company, Inc.; Meto International GmbH; Garvey Applications; START International; Motex Applications Co. Ltd.; Towa Seiko Co. Ltd.; DayMark Safety Systems; Lotus Labels; HALCO Europe; JAY GROUP OF COMPANIES; Hardy Diagnostics; Weber Packaging Solutions

Global Handheld Tagging Gun Market Segmentation

By Mechanism:

• Semi-automatic Tagging Guns
• Manual Tagging Guns

By Application:

• RFID Labels
• Barcode Labels
• Adhesive Labels
• Pre-printed Labels
• Other Labels

By End-use:

• Retail
• Warehouse & Logistics
• Manufacturing
  • Food & Beverage
  • Healthcare & Pharmaceutical
  • Apparel & Fashion
  • Others

By Region:

• North America
• Latin America
• Europe
• Asia Pacific
• Middle East & Africa

Frequently Asked Questions

How big is the handheld tagging gun market?

The handheld tagging gun market size is estimated to reach USD 1,080.8 million in 2024.

What is the demand outlook for handheld tagging guns?

Global handheld tagging gun demand is set to grow at 3.8% CAGR through 2034.

What is the expected market size for 2034?

The handheld tagging gun market value is anticipated to reach USD 1,565.1 million in 2034.

What is driving the handheld tagging gun industry?

Expansion of the retail sector is a key factor driving the target industry.

Who are the top 3 players in the handheld tagging gun market?

Avery Dennison Corporation, Brady Corporation and SATO Holdings Corporation.

What are tagging guns used for?

Tagging guns are used to attach price tags or labels to products.