The global gummy market size reached USD 21.4 billion in 2022. Revenue generated by gummy sales is likely to be USD 24.3 billion in 2023. In the forecast period between 2023 and 2033, demand is poised to soar at 11.8% CAGR. Sales are anticipated to total to USD 74.4 billion by 2033.
The growing health and wellness trend will likely drive demand in the gummy market during the forecast period. Consumers are increasingly seeking healthy alternatives to traditional candies and snacks. Gummies offer a convenient and enjoyable way to consume vitamins, minerals, and other supplements. It also aligns with the health-conscious choices of individuals who care about their diet.
Gummy vitamins and supplements have gained popularity due to their ease of consumption, especially among children and adults who have difficulty swallowing pills or capsules. This will likely fuel demand for gummy products in the dietary supplement market.
Health-conscious consumers are looking for products made with natural and functional ingredients. Gummies made from real fruit juices, natural flavors, and low sugar content are preferred, contributing to the growth of this market segment. The health and wellness trend will likely lead to the demand for personalized nutrition. Gummy manufacturers are responding by offering customizable options, allowing consumers to choose specific vitamins or supplements tailored to their needs.
| Attributes | Key Insights |
|---|---|
| Gummy Market Estimated Size (2023E) | USD 24.3 billion |
| Gummy Market Projected Valuation (2033F) | USD 74.4 billion |
| Value-based CAGR (2023 to 2033) | 11.8% |
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The global gummy market has experienced growth at 13.9% CAGR during the historical period from 2018 to 2022. In the forecast period, sales will likely accelerate at 11.8% CAGR. Gummy market valuation reached USD 21.4 billion in the base year 2022.
| Historical CAGR of Gummy Market (2018 to 2022) | 13.9% |
|---|---|
| Historical Value of Gummy Market (2022) | USD 21.4 billion |
The global gummy market is anticipated to experience growth due to rising demand for different tastes and textures in edible gummies during the forecast period. Consumers increasingly seek diverse flavor options, including exotic and unique tastes, tropical fruits, spices, and savory flavors. Gummy manufacturers can capitalize on this demand by offering various flavors to cater to different preferences.
Texture plays a crucial role in the gummy market. Some consumers prefer soft and chewy gummies, while others prefer firmer textures. Companies can innovate by developing gummies with various textures, such as jelly-like, crunchy, or layered, to meet these diverse preferences.
Gummies are not just a sweet treat anymore; they are increasingly used to deliver vitamins, minerals, and supplements. Offering gummies with specific health benefits and unique textures can attract health-conscious consumers.
Specialized gummy products like CBD-infused, probiotic, and vegan gummies are gaining popularity. Meeting the demand for these niche products with appealing tastes and textures can drive market growth.
Introducing seasonal and limited-edition gummy flavors and textures can create excitement and drive sales during specific times of the year or for special occasions. Brands can offer customization options, allowing customers to choose their preferred flavors and textures when purchasing gummies. This makes for a unique and personalized experience.
CBD and Hemp Gummies:
The market for CBD-infused gummies has been growing steadily, driven by increasing interest in the potential therapeutic benefits of CBD and relaxation products.
Plant-based and Natural Ingredients:
Consumers are increasingly looking for gummies made with natural and plant-based ingredients, driven by concerns for health and sustainability.
Sugar Reduction:
Brands are developing gummies with lower sugar content or alternative sweeteners to cater to health-conscious consumers.
Functional Gummies:
Gummies formulated to address specific health concerns, such as immunity, sleep, and stress relief, are rising.
Customization and Personalization:
Companies also offer personalized gummy options, allowing consumers to choose ingredients and formulations based on their preferences and health goals.
Premiumization:
Premium gummy products with high-quality ingredients and unique flavors are gaining traction, appealing to consumers looking for a more upscale treat.
Online Sales Growth:
The e-commerce channel has become a significant distribution platform for gummies, allowing consumers to access a wide range of products easily.
Limited Nutritional Value:
Gummy products often lack essential nutrients and can be high in sugar and artificial additives, making them less nutritious than other supplements or snacks.
Sugar Content:
Few gummy products are high in sugar, which can contribute to health issues like obesity, tooth decay, and blood sugar spikes.
Inconsistent Dosage:
Gummies can have inconsistent dosages of active ingredients, as it can be challenging to distribute these substances throughout the gummy mixture evenly.
Environmental Concerns:
The production and packaging of gummies can contribute to plastic waste and environmental concerns, which may deter environmentally-conscious consumers.
Limited Product Variety:
Gummy products are primarily associated with vitamins and supplements, limiting the diversity of products available in the gummy market compared to other snack or supplement options.
Allergens:
Gummies may contain common allergens such as gelatin, which can be problematic for individuals with dietary restrictions or allergies.
Shelf Life:
Gummy products often have a shorter shelf life compared to pills or capsules, which can lead to product wastage if not consumed in time.
Child Safety:
Gummies can be mistaken for candy by children, potentially leading to accidental ingestion of supplements or medications.
The table below gives the CAGR values of the top 5 companies in the global gummy market during the forecast period. Based on the information, the United States will likely expand at an 11.9% CAGR between 2023 and 2033. On the other hand, South Korea is expected to reach a 14.7% CAGR from 2023 to 2033.
| Countries | Value-based CAGR (2023 to 2033) |
|---|---|
| United States | 11.9% |
| United Kingdom | 12.6% |
| China | 12.2% |
| Japan | 13.1% |
| South Korea | 14.7% |
The United States is expected to expand at 11.9% CAGR from 2023 to 2033. The United States market is set to generate revenues of about USD 12.8 billion by 2033. Gummy candies in the United States are driven by a wide range of flavors and shapes appealing to consumers of all ages.
There's a growing trend towards healthy gummy options, such as gummy vitamins, supplements, and organic gummies, as consumers seek healthy snack alternatives.
Companies are constantly innovating with new and unique flavors to attract consumers, including sour, tropical, and exotic fruit flavors. Eye-catching packaging and presentation play a significant role in marketing gummy products, with many brands focusing on vibrant and fun designs.
During the assessment period, the United Kingdom will likely soar by 12.6% CAGR in the gummy market. By 2033, the United Kingdom market size is expected to reach USD 2.9 billion. The United Kingdom market offers various gummy products in diverse flavors, shapes, and sizes, including fruit-flavored, sour, and novelty gummies.
There's a trend towards healthy gummy options with reduced sugar content, organic ingredients, and added vitamins or supplements to cater to health-conscious consumers. Vegan and vegetarian gummies are rising, meeting the demand of those who follow plant-based diets.
The gummy market in the United Kingdom is driven by convenience, portion control, and the appeal of gummies as a nostalgic treat. Key players in the United Kingdom gummy market include Haribo, Maynards Bassetts, Rowntree's, and several small brands.
China is set to register a CAGR of 12.2% between 2023 and 2033. Revenue generated by the gummy market will likely be worth USD 11 billion by 2033. Health-conscious consumers are driving demand for gummies that are marketed as containing vitamins, minerals, and other health-promoting ingredients.
Local Chinese gummy candy brands like Golden Monkey and Yake have expanded their product offerings and market presence. Gummies are often sold through e-commerce platforms such as Alibaba's Tmall and JD.com, making it convenient for consumers to purchase them online.
Chinese consumers tend to favor fruit-flavored gummies, such as strawberry, apple, and grape, but there is also interest in exotic flavors. Eye-catching and innovative packaging is crucial for gummy brands to stand out and attract consumers in the crowded market.
In 2033, Japan is set to be worth USD 7.7 billion. Sales in the gummy market, in Japan, will likely surge at 13.1% CAGR over 2023 to 2033. Japan has various gummy flavors, including traditional fruit flavors like grape, apple, and peach. It also provides lychee, matcha (green tea), and alcoholic flavors like sake gummies.
Japanese gummies are known for their unique texture. They are often softer and have a more jelly-like consistency than gummies in other countries, which tend to be chewier. There's a growing trend in Japan for low-sugar and natural ingredient gummies. Various gummies are fortified with vitamins and minerals to cater to health-conscious consumers.
Packaging is a big deal in Japan. Gummy products come in beautifully designed and intricately packaged boxes or individual wrappers. This attention to detail enhances their appeal. Japanese gummy manufacturers frequently release seasonal or limited-edition flavors and shapes tied to holidays and events. For instance, Sakura (cherry blossom) and yuzu (citrus) gummies are popular during spring.
South Korea is likely to total USD 4.3 billion by 2033 in the gummy market. Between 2023 and 2033, sales will likely grow at 14.7% CAGR. South Korean gummy manufacturers offer various flavors, from traditional fruit varieties to unique and exotic options such as green tea, lychee, and savory flavors.
Premium gummy brands that use high-quality ingredients, such as real fruit extracts and organic sweeteners, have carved out a niche market for those willing to pay a premium price. South Korean gummy makers often experiment with different shapes and textures, making gummies tasty and visually appealing.
The global gummy market is divided into a range of segments, but the two segments that are expected to lead growth are vitamin and gelatin. The vitamin segment will likely expand at around 11.7% CAGR between 2023 and 2033. On the other hand, the gelatin division is expected to grow at 11.5% CAGR during the forecast period.
| Category | Vitamins |
|---|---|
| Value-based CAGR (2023 to 2033) | 11.7% |
By product, the vitamin division is set to witness an 11.7% CAGR from 2023 to 2033. This segment will hold a mammoth share of the global gummy market throughout the forecast period. Growing consumer awareness of the importance of vitamins and supplements for overall health has increased the demand for vitamin gummies.
Gummy vitamins are considered a more palatable and convenient way to consume essential vitamins than traditional pills or capsules. Vitamin divisions can offer a wide range of formulations, catering to specific health needs such as immune support, hair and skin health, and more.
Manufacturers constantly innovate, and introducing new flavors, formulations, and packaging can help stay competitive. Providing educational resources and information about the benefits of vitamin gummies can further drive demand.
| Category | Gelatin |
|---|---|
| Value-based CAGR (2023 to 2033) | 11.5% |
Based on ingredients, the gelatin division is set to witness an 11.5% CAGR from 2023 to 2033. This segment will monopolize the global gummy market throughout the forecast period. Gelatin-based gummies are becoming more popular as they offer various flavors, shapes, and sizes. Gelatin has a long history of use in gummy candies, and consumers often associate it with quality and taste.
Gelatin provides the desired chewy texture and consistency consumers expect from gummies, making them a preferred choice. Gelatin allows for easy customization of gummy formulations, incorporating vitamins, minerals, and other functional ingredients.
Gelatin gummies can be produced efficiently at a low cost compared to alternatives, helping to maintain competitive pricing. Gelatin is generally recognized as safe (GRAS) by regulatory authorities in many countries, simplifying the approval process for new gummy products. Well-established gummy brands use gelatin in their products, contributing to brand loyalty and recognition.
Key manufacturers aim to expand their offerings by introducing a wide range of gummy products. This includes vitamins, supplements, and functional gummies catering to specific consumer needs. They are developing unique and appealing flavors is crucial for attracting consumers. Manufacturers invest in research and development to create innovative gummy flavors that differentiate their products.
Gummy Market Recent Developments
| Attribute | Details |
|---|---|
| Estimated Market Size (2023) | USD 24.3 billion |
| Projected Market Valuation (2033) | USD 74.4 billion |
| Value-based CAGR (2023 to 2033) | 11.8% |
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2018 to 2022 |
| Market Analysis | Value (USD billion/million) and Volume (MT) |
| Key Regions Covered | Latin America; North America; Europe; South Asia; East Asia; Oceania; and Middle East & Africa |
| Key Countries Covered | United States, Mexico, Brazil, Chile, Peru, Argentina, Germany, France, Italy, Spain, Canada, United Kingdom, Belgium, Nordic, Poland, Russia, Japan, South Korea, China, Netherlands, India, Thailand, Malaysia, Indonesia, Singapore, Australia, New Zealand, GCC Countries, South Africa, Central Africa, and others |
| Key Market Segments Covered | Product, Ingredient, End-use, Distribution Channel, Region |
| Key Companies Profiled | Procaps Group; Santa Cruz Nutritionals; Amapharm; Herbaland Canada; Allseps Pty. Ltd. |
The global gummy market might reach USD 24.3 billion in 2023.
The demand is anticipated to witness a growth rate of 11.8% CAGR over the forecast period.
The global gummy market is expected to reach USD 74.4 billion by 2033.
The United States is likely to hold a valuation of USD 12.8 billion by 2033.
The global gummy market is driven by rising inclination towards natural and organic products.
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Gummy Market
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