The global green tea supplements market is expected to be valued at US$ 5.7 billion in 2023, and will most likely experience a CAGR of 6.1% during the 2023 to 2033 forecast period. According to Future Market Insights, sales of green tea supplements are anticipated to close at US$ 10.3 billion in 2033. Consumers are increasingly consuming green tea supplements, amid documented health benefits. There is ample amount of evidence suggesting that enhanced green tea consumption helps reduce bad cholesterol, glucose, and triglyceride levels in the body.
In 2019, a clinical study conducted on mice revealed that green tea consumption reduced obesity and other health-associated risks. Furthermore, in 2022, a follow-up study to the 2019 experiment was conducted among 40 individuals, which concluded that consuming green tea and related supplements significantly improved gut health. This new study demonstrated that green tea extracts lowered glucose levels, and reduced gut inflammation and permeability in healthy people.
Demand for green tea supplements further rose during the COVID-19 pandemic, as people sought to consume foods rich in immunity-boosting elements. A study published in the RSC Journal titled “Identification of (2R, 3R)-2-(3,4-dihydroxyphenyl) chroman-3-yl-3,4,5-trihydroxy benzoate as multiple inhibitors of SARS-CoV-2 targets; a systematic molecular modelling approach,” it was discovered that green tea contains gallocatechin, which could prove useful in combating the viral disease, by inhibiting cytokine production.
According to the National Institutes of Health (NIH), researchers are working on a study to establish that green tea supplements could prevent a decline in mental alertness and boost brainpower. Like coffee, green tea is rich in caffeine, which provides a temporary boost to consumers. Moreover, the rich antioxidant content in green tea makes it suitable for attaining weight loss, as well as incorporating it in one’s daily skin routine.
In the future, similar studies are proposed in order to assess the effectiveness of green tea supplements on the overall physical and mental health of individuals. This is expected to generate significant expansion opportunities for prominent market players. A new study has been introduced wherein researchers are studying the effect of green tea supplements on facial development among individuals affected with Down syndrome. The study is a joint effort by the Centre for Genomic Regulation (CRG), European Molecular Biology Laboratory (EMBL), and the University of Barcelona (Spain) and KU Leuven (Belgium). In the study, 21 facial landmarks were used, and it was found that post-administration of green tea supplements, the incidence of facial dysmorphology reduced significantly.
In December 2022, National Nutrition dot CA announced a partnership with Stash Tea. With this collaboration, consumers will be able to have access to a wide range of flavors to select from. National nutrition dot CA is Canada’s industry-leading online vitamin & supplement store. The company not only provides high-quality brands and supplements but also empowers its customers with natural health knowledge by leading industry experts. Some flavor offerings include Premium Green, Blueberry Superfruit and Orange Spice.
Likewise, Bulk Supplements offers a range of green tea extracts. The company offers extracts comprising 50% epigallocatechin (EPCG), which acts as a natural anti-inflammatory, energy booster, fat burner, heart health booster, and liver fortifier. It also offers green tea extracts comprising 50% polyphenols. Additionally, the product is free of added sugar, soy, dairy, yeast, gluten, and other additives.
Region-wise, North America is expected to be the primary growth driver of green tea supplement demand. As of 2021, 39 billion gallons of tea were consumed by American citizens, with a majority of it consisting of green tea. Also, an increasing prevalence of key chronic disorders, such as CVDs, liver disease, and lung disease is prompting consumers to shift to more health boosting foods. Following North America is Asia Pacific, wherein tea consumption has been prevalent since ages.
| Data Points | Key Statistics |
|---|---|
| Expected Market Value in 2023 | US$ 5.7 billion |
| Projected Market Value in 2033 | US$ 10.3 billion |
| Growth Rate (2023 to 2033) | CAGR of 6.1% |
Green tea is the most commonly consumed tea all around the globe. Like green tea, Green Tea Supplements is also a great source of antioxidants.
A green tea leaf consists of four key epicatechin derivatives: epicatechin (EC), epigallocatechin (EGC), epigallocatechin gallate (EGCG), and epicatechin gallate (ECG). Green tea supplements is available in concentrated form of the beverage and is mostly used as supplements and in various other medical products.
These have been credited with a range of health benefits, from promoting liver brain and heart health to improving skin and even reducing risk of cancer. Many studies have proven its green tea supplements ability to aid weight loss. In fact, many weight loss products list it as a key ingredient.
Moreover, the majority of green tea supplement’s antioxidant content comprises of Polyphenol antioxidants called catechins. Among the catechins in green tea, epigallocatechin gallate (EGCG) is the most researched and provides the most health benefits. Studies have proven that green tea supplements increases the antioxidant capacity of the body and protects against oxidative stress.
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With increasing prevalence of chronic diseases and growing awareness about health consciousness are expected to drive growth revenue of the targeted market in the forecasted period.
The shifting focus towards use of natural ingredients is driving the global green tea supplements market. Green tea supplements are widely used in the prevention of neurodegenerative diseases such as Alzheimer’s and Parkinson’s disease and also in the treatment of diseases such as cancer and diabetes.
Pep Pod, a new supplement that is derived from green tea, arrives in the market: The composition of the newly available tablet does not contain any sugar or synthetic chemicals
Asia Pacific is expected to register significant growth owing to the rising geriatric population in Japan and increasing health consciousness among consumers. Moreover, the region is the leading producer and supplier of EGCG and other tea extracts to the USA and Europe market.
However, due to lack of awareness about the medicinal benefits of Green Tea Supplements in under developing countries is a factor which is expected to hamper the growth of target market to a certain extent.
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In 2018, the markets in Asia Pacific are anticipated to hold major share in the target market over the forecast period and are expected to register highest CAGR.
This is primarily due to, growing aging population, increasing awareness about medicinal aspects of green tea supplements, and introduction of new innovative flavored green tea supplements products, are some of the major factors expected to increase the demand for the green tea supplements in countries such as Japan, China, and India in Asia Pacific region.
The Green Tea Supplements market report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions.
By doing so, the research report serves as a repository of analysis and information for every facet of the Green Tea Supplements market, including but not limited to: regional markets and key segments.
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The Green Tea Supplements market report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases).
The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the Green tea supplements Market report projects the attractiveness of each major segment over the forecast period.
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