The gravure printing market value is set to reach US$ 4 billion in 2023. Over the forecast period 2023 to 2033, gravure printing sales are expected to soar at a CAGR of 6.5%. The total market size at the end of 2033 is forecast to reach US$ 7.4 billion.
The gravure market refers to industries related to the manufacture and supply of gravure printing services and equipment. Gravure printing, also known as intaglio printing, is a high-quality and versatile printing process. Users across diverse sectors as packaging, publishing, decorative printing, and product labeling utilize it extensively.
In gravure printing, an image or design is etched onto a cylinder, usually made of copper or chrome-plated steel. Ink is held in the recessed area of ??the cylinder and transferred to the substrate under pressure. This process produces accurate and consistent print results, enabling high-resolution images, fine detail, and vibrant colors.
The gravure market includes several key factors.
The gravure printing industry is driven by factors such as increasing demand for high-quality printing, the need for attractive and visually appealing packaging, advances in gravure printing technology, and growing demand for customization.
The market is highly competitive, with companies focused on innovation, sustainability, and expanding product offerings to meet changing customer needs.
The gravure printing industry plays a key role in meeting the durable printing needs of several types of businesses. The gravure printing industry is expected to grow and adapt to the changing demands of the printing industry as technological advancements continue to improve printing quality and efficiency.
| Attribute | Key Insights |
|---|---|
| Estimated Gravure Printing Market Size (2023E) | US$ 4 billion |
| Projected Market Value (2033F) | US$ 7.4 billion |
| Value-based CAGR (2023 to 2033) | 6.5% |
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Sales of gravure printing grew at 7.2% CAGR over the historical period 2018 to 2022. Between 2023 and 2033, gravure printing demand is set to rise at 6.5% CAGR. By the end of 2033, the market is anticipated to exceed a valuation of US$ 7.4 billion.
In recent years, digital printing technologies such as inkjet and electrophotography have made great progress. Consumers prefer such technologies since offer benefits such as shorter run runs and shorter turnaround times. They also allow for variable data printing capabilities that can be otherwise challenging for gravure printing.
The integration of digital printing technology and gravure printing, known as hybrid printing, is becoming increasingly important in the industry.
Hybrid solutions combine the flexibility and personalization capabilities of digital printing with the high speed and high-volume production of gravure. This integration enables efficient short-run production, version control, and variable data printing, giving users greater flexibility to meet changing market needs.
Several regions globally are experiencing rapid expansion of e-commerce and last-mile delivery, driving demand for quality packaging and printed products. Users find gravure printing technology to be excellent for meeting these needs.
Globalization has transferred gravure printing technology and expertise to new markets, further fueling market growth.
Furthermore, gravure printing requires specialized equipment, cylinders, and ink systems, and has higher initial investment costs than other printing processes. The cost of gravure printing has been a barrier, especially for smaller print shops and short-run runs.
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Gravure printing requires a more complex plate-making and set-up process than other printing methods. The complexity of these processes and the need for trained staff make setup time-consuming and error-prone.
Gravure printing is particularly suitable for certain substrates such as flexible packaging films and coated paperboards. Though, there may be limitations when printing on specialty or structured substrates.
Increasing regulations and consumer demand for environmentally friendly printing options can pose challenges to gravure printing, requiring the development and adoption of more sustainable processes and materials.
Gravure printing is known for its fast capabilities, especially for long print runs. This can be a limiting factor if fast turnaround times or frequent job changes are required, especially in applications that require short print runs.
Growing Trend of Customization and Personalization Fueling Sales in the United States
According to Future Market Insights (FMI), in 2023, the gravure printing industry in the United States is set to reach US$ 1.5 billion. Overall demand for gravure printing is projected to surge at 6.4% CAGR through 2033.
Technological advances in gravure printing are driving the growth of gravure printing in the United States.
Innovations in engraving technology, press automation, color management systems, and ink formulations improve print quality, production efficiency and reduce makeready time. These advances have led companies to adopt gravure printing to achieve higher quality results with shorter turnaround times and increased operational efficiency.
The trend towards customization and personalization has increased the demand for gravure printing in the United States. Brands want to create unique and bespoke packaging and promotional materials to entice consumers.
Gravure printing allows incorporating variable data such as customized labels and packaging designs, providing a level of customization that increases brand awareness and consumer interaction.
Environmental sustainability is a growing concern in all industries, including the printing industry. In the United States, gravure printing manufacturers and service providers are increasingly focusing on sustainable practices such as using green inks, recycling programs, and energy-efficient printing techniques.
Gravure printing's ability to produce high-quality results while reducing waste and environmental impact attracts companies seeking sustainable printing solutions.
The rapid growth of e-commerce is increasing demand for packaging and labeling materials. Gravure printing provides the print quality and visual appeal need to meet e-commerce packaging needs, including branding, product information, and barcode printing.
The expansion of e-commerce in the United States has increased the demand for gravure printing services in the packaging sector.
Rising of Packaging Industry in China to Boost Sales of Gravure Printing
According to Future Market Insights (FMI), China's gravure printing market is anticipated to cross a valuation of US$ 1.6 billion by 2033. Over the next ten years, gravure printing sales in China are likely to soar at 6.4% CAGR.
China packaging industry is experiencing significant growth driven by factors such as population growth, e-commerce, and changing consumer preferences.
Gravure printing plays an important role in the packaging sector, providing high-quality and visually appealing printing solutions for flexible packaging, labels, cartons, and other packaging materials. Rising demand for innovative and attractive packaging is driving the adoption of gravure printing in China.
Effective product identification and branding is critical for a company to differentiate its products in a competitive marketplace. Gravure printing provides high-resolution graphics, vibrant colors, and excellent image reproduction, making it the preferred choice for product identification and branding in industries such as food and beverage, personal care, and consumer products.
Gravure Printing continues to play an important role in the production of quality magazines, catalogs, and promotional materials in China.
The printing process is well suited for these applications due to its ability to provide consistent and accurate image reproduction, as well as its versatility to handle different paper grades and finishes. The demand for visually appealing printed materials in publishing and marketing has contributed to the growth of gravure printing.
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Quick Drying Process Keeping Solvent-based Ink Segment Highly Popular
Solvent-based inks have historically been widely used in the gravure market. These inks are formulated using a solvent as the primary medium, which evaporates during the drying process, leaving a film of ink on the substrate. Although solvent-based inks have some advantages in gravure printing, there are also some considerations.
Solvent-based ink exhibits excellent gravure printing performance. With high color density, excellent color brightness, and excellent image reproduction, it is suitable for applications that require rich and vivid colors. The solvent carrier of these inks reduces drying time and enables high-speed printing.
Solvent-based inks have good compatibility with a wide range of substrates commonly used in gravure printing, including paper, plastic films, metal foils, and coated surfaces. It adheres well to substrates, ensuring excellent print quality and durability. Solvent-based inks are especially effective on non-porous or non-absorbent substrates that require quick drying.
According to Future Market Insights (FMI), the solvent-based type will likely expand at a CAGR of 6.4% during the forecast period.
Packaging Sector is the Leading Application of Gravure Printing
In terms of application, the packaging sector is projected to showcase a CAGR of 6.2% from 2023 to 2033. It exhibited a decent CAGR of about 7.0% during the historical period.
Gravure printing is commonly used for flexible packaging materials such as plastic films, laminates, and bags. Gravure's high-resolution capabilities allow creating eye-catching graphics, crisp text, and intricate designs in a flexible package.
Gravure printed flexible packaging is commonly used for food and beverage products, personal care products, pharmaceuticals, etc.
Consumers use gravure printing for decorative applications such as wallpaper, wrapping paper, and other specialty papers. The high print quality and the ability to reproduce intricate designs and patterns make gravure an ideal choice for creating visually pleasing decorative printing materials.
Gravure printing is also used in the packaging industry for security printing applications. Businesses integrate features like holograms, security labels, and anti-counterfeiting elements into the packaging to protect products from tampering and unauthorized duplication.
The gravure printing process offers advantages such as high print resolution, consistent print quality, excellent ink coverage, and compatibility with various packaging substrates. These properties make gravure a good choice for mass production and ensure that packaging materials include visually appealing graphics, branding, and product information.
As the demand for innovative and visually striking packaging continues to grow, the packaging gravure printing market is expected to see further improvements in print quality, faster production speeds, and a greater focus on sustainability.
It is recognizing the importance of quality packaging to product differentiation and customer loyalty, manufacturers and brand owners are driving the adoption of gravure printing in the packaging industry.
Companies invest heavily in developing new products and technologies that increase efficiency, are environmentally friendly, and minimize production costs. Leading companies and manufacturers are focusing on developing and launching products to expand their reach.
For example:
| Attribute | Details |
|---|---|
| Estimated Market Value (2023) | US$ 4 billion |
| Projected Market Value (2033) | US$ 7.4 billion |
| Anticipated Growth Rate (2023 to 2033) | 6.5% CAGR |
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2018 to 2022 |
| Market Analysis | US$ billion for Value and MT for Volume |
| Key Segments Covered | Type and Application |
| Key Companies Profiled | ALTANA; Dainichiseika Color & Chemicals; Flint Group; Fujifilm Sericol; Huber Group |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The market is expected to be valued at US$ 4.0 billion in 2023.
ALTANA, and Dainichiseika Color & Chemicals are key market players.
From 2018 to 2022, the market registered a CAGR of 7.2%.
Increasing demand for visually appealing packaging to boost the market prospects.
The market is forecast to register a CAGR of 6.5% through 2033.
1. Executive Summary 1.1. Global Market Outlook 1.2. Demand to side Trends 1.3. Supply to side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Scenario Forecast 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Opportunity Map Analysis 3.4. Investment Feasibility Matrix 3.5. PESTLE and Porter’s Analysis 3.6. Regulatory Landscape 3.6.1. By Key Regions 3.6.2. By Key Countries 3.7. Regional Parent Market Outlook 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 4.1. Historical Market Size Value (US$ million ) Analysis, 2018 to 2022 4.2. Current and Future Market Size Value (US$ million ) Projections, 2023 to 2033 4.2.1. Y to Y Growth Trend Analysis 4.2.2. Absolute $ Opportunity Analysis 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ million ) Analysis By Type, 2018 to 2022 5.3. Current and Future Market Size Value (US$ million ) Analysis and Forecast By Type, 2023 to 2033 5.3.1. Solvent to based 5.3.2. Water to based 5.3.3. Others 5.4. Y to Y Growth Trend Analysis By Type, 2018 to 2022 5.5. Absolute $ Opportunity Analysis By Type, 2023 to 2033 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ million ) Analysis By Application, 2018 to 2022 6.3. Current and Future Market Size Value (US$ million ) Analysis and Forecast By Application, 2023 to 2033 6.3.1. Packaging 6.3.2. Publication 6.3.3. Furniture 6.3.4. Others 6.4. Y to Y Growth Trend Analysis By Application, 2018 to 2022 6.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 7.1. Introduction 7.2. Historical Market Size Value (US$ million ) Analysis By Region, 2018 to 2022 7.3. Current Market Size Value (US$ million ) Analysis and Forecast By Region, 2023 to 2033 7.3.1. North America 7.3.2. Latin America 7.3.3. Western Europe 7.3.4. Eastern Europe 7.3.5. South Asia and Pacific 7.3.6. East Asia 7.3.7. Middle East and Africa 7.4. Market Attractiveness Analysis By Region 8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 8.1. Historical Market Size Value (US$ million ) Trend Analysis By Market Taxonomy, 2018 to 2022 8.2. Market Size Value (US$ million ) Forecast By Market Taxonomy, 2023 to 2033 8.2.1. By Country 8.2.1.1. The United States 8.2.1.2. Canada 8.2.2. By Type 8.2.3. By Application 8.3. Market Attractiveness Analysis 8.3.1. By Country 8.3.2. By Type 8.3.3. By Application 8.4. Key Takeaways 9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 9.1. Historical Market Size Value (US$ million ) Trend Analysis By Market Taxonomy, 2018 to 2022 9.2. Market Size Value (US$ million ) Forecast By Market Taxonomy, 2023 to 2033 9.2.1. By Country 9.2.1.1. Brazil 9.2.1.2. Mexico 9.2.1.3. Rest of Latin America 9.2.2. By Type 9.2.3. By Application 9.3. Market Attractiveness Analysis 9.3.1. By Country 9.3.2. By Type 9.3.3. By Application 9.4. Key Takeaways 10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10.1. Historical Market Size Value (US$ million ) Trend Analysis By Market Taxonomy, 2018 to 2022 10.2. Market Size Value (US$ million ) Forecast By Market Taxonomy, 2023 to 2033 10.2.1. By Country 10.2.1.1. Germany 10.2.1.2. The United Kingdom 10.2.1.3. France 10.2.1.4. Spain 10.2.1.5. Italy 10.2.1.6. Rest of Western Europe 10.2.2. By Type 10.2.3. By Application 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Type 10.3.3. By Application 10.4. Key Takeaways 11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11.1. Historical Market Size Value (US$ million ) Trend Analysis By Market Taxonomy, 2018 to 2022 11.2. Market Size Value (US$ million ) Forecast By Market Taxonomy, 2023 to 2033 11.2.1. By Country 11.2.1.1. Poland 11.2.1.2. RUSAa 11.2.1.3. Czech Republic 11.2.1.4. Romania 11.2.1.5. Rest of Eastern Europe 11.2.2. By Type 11.2.3. By Application 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Type 11.3.3. By Application 11.4. Key Takeaways 12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12.1. Historical Market Size Value (US$ million ) Trend Analysis By Market Taxonomy, 2018 to 2022 12.2. Market Size Value (US$ million ) Forecast By Market Taxonomy, 2023 to 2033 12.2.1. By Country 12.2.1.1. India 12.2.1.2. Bangladesh 12.2.1.3. Australia 12.2.1.4. New Zealand 12.2.1.5. Rest of South Asia and Pacific 12.2.2. By Type 12.2.3. By Application 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Type 12.3.3. By Application 12.4. Key Takeaways 13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13.1. Historical Market Size Value (US$ million ) Trend Analysis By Market Taxonomy, 2018 to 2022 13.2. Market Size Value (US$ million ) Forecast By Market Taxonomy, 2023 to 2033 13.2.1. By Country 13.2.1.1. China 13.2.1.2. Japan 13.2.1.3. South Korea 13.2.2. By Type 13.2.3. By Application 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Type 13.3.3. By Application 13.4. Key Takeaways 14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14.1. Historical Market Size Value (US$ million ) Trend Analysis By Market Taxonomy, 2018 to 2022 14.2. Market Size Value (US$ million ) Forecast By Market Taxonomy, 2023 to 2033 14.2.1. By Country 14.2.1.1. GCC Countries 14.2.1.2. South Africa 14.2.1.3. Israel 14.2.1.4. Rest of Middle East and Africa 14.2.2. By Type 14.2.3. By Application 14.3. Market Attractiveness Analysis 14.3.1. By Country 14.3.2. By Type 14.3.3. By Application 14.4. Key Takeaways 15. Key Countries Market Analysis 15.1. The United States 15.1.1. Pricing Analysis 15.1.2. Market Share Analysis, 2022 15.1.2.1. By Type 15.1.2.2. By Application 15.2. Canada 15.2.1. Pricing Analysis 15.2.2. Market Share Analysis, 2022 15.2.2.1. By Type 15.2.2.2. By Application 15.3. Brazil 15.3.1. Pricing Analysis 15.3.2. Market Share Analysis, 2022 15.3.2.1. By Type 15.3.2.2. By Application 15.4. Mexico 15.4.1. Pricing Analysis 15.4.2. Market Share Analysis, 2022 15.4.2.1. By Type 15.4.2.2. By Application 15.5. Germany 15.5.1. Pricing Analysis 15.5.2. Market Share Analysis, 2022 15.5.2.1. By Type 15.5.2.2. By Application 15.6. The United Kingdom 15.6.1. Pricing Analysis 15.6.2. Market Share Analysis, 2022 15.6.2.1. By Type 15.6.2.2. By Application 15.7. France 15.7.1. Pricing Analysis 15.7.2. Market Share Analysis, 2022 15.7.2.1. By Type 15.7.2.2. By Application 15.8. Spain 15.8.1. Pricing Analysis 15.8.2. Market Share Analysis, 2022 15.8.2.1. By Type 15.8.2.2. By Application 15.9. Italy 15.9.1. Pricing Analysis 15.9.2. Market Share Analysis, 2022 15.9.2.1. By Type 15.9.2.2. By Application 15.10. Poland 15.10.1. Pricing Analysis 15.10.2. Market Share Analysis, 2022 15.10.2.1. By Type 15.10.2.2. By Application 15.11. RUSAa 15.11.1. Pricing Analysis 15.11.2. Market Share Analysis, 2022 15.11.2.1. By Type 15.11.2.2. By Application 15.12. Czech Republic 15.12.1. Pricing Analysis 15.12.2. Market Share Analysis, 2022 15.12.2.1. By Type 15.12.2.2. By Application 15.13. Romania 15.13.1. Pricing Analysis 15.13.2. Market Share Analysis, 2022 15.13.2.1. By Type 15.13.2.2. By Application 15.14. India 15.14.1. Pricing Analysis 15.14.2. Market Share Analysis, 2022 15.14.2.1. By Type 15.14.2.2. By Application 15.15. Bangladesh 15.15.1. Pricing Analysis 15.15.2. Market Share Analysis, 2022 15.15.2.1. By Type 15.15.2.2. By Application 15.16. Australia 15.16.1. Pricing Analysis 15.16.2. Market Share Analysis, 2022 15.16.2.1. By Type 15.16.2.2. By Application 15.17. New Zealand 15.17.1. Pricing Analysis 15.17.2. Market Share Analysis, 2022 15.17.2.1. By Type 15.17.2.2. By Application 15.18. China 15.18.1. Pricing Analysis 15.18.2. Market Share Analysis, 2022 15.18.2.1. By Type 15.18.2.2. By Application 15.19. Japan 15.19.1. Pricing Analysis 15.19.2. Market Share Analysis, 2022 15.19.2.1. By Type 15.19.2.2. By Application 15.20. South Korea 15.20.1. Pricing Analysis 15.20.2. Market Share Analysis, 2022 15.20.2.1. By Type 15.20.2.2. By Application 15.21. GCC Countries 15.21.1. Pricing Analysis 15.21.2. Market Share Analysis, 2022 15.21.2.1. By Type 15.21.2.2. By Application 15.22. South Africa 15.22.1. Pricing Analysis 15.22.2. Market Share Analysis, 2022 15.22.2.1. By Type 15.22.2.2. By Application 15.23. Israel 15.23.1. Pricing Analysis 15.23.2. Market Share Analysis, 2022 15.23.2.1. By Type 15.23.2.2. By Application 16. Market Structure Analysis 16.1. Competition Dashboard 16.2. Competition Benchmarking 16.3. Market Share Analysis of Top Players 16.3.1. By Regional 16.3.2. By Type 16.3.3. By Application 17. Competition Analysis 17.1. Competition Deep Dive 17.1.1. ALTANA 17.1.1.1. Overview 17.1.1.2. Product Portfolio 17.1.1.3. Profitability by Market Segments 17.1.1.4. Sales Footprint 17.1.1.5. Strategy Overview 17.1.1.5.1. Marketing Strategy 17.1.2. Dainichiseika Color & Chemicals 17.1.2.1. Overview 17.1.2.2. Product Portfolio 17.1.2.3. Profitability by Market Segments 17.1.2.4. Sales Footprint 17.1.2.5. Strategy Overview 17.1.2.5.1. Marketing Strategy 17.1.3. Flint Group 17.1.3.1. Overview 17.1.3.2. Product Portfolio 17.1.3.3. Profitability by Market Segments 17.1.3.4. Sales Footprint 17.1.3.5. Strategy Overview 17.1.3.5.1. Marketing Strategy 17.1.4. Fujifilm Sericol 17.1.4.1. Overview 17.1.4.2. Product Portfolio 17.1.4.3. Profitability by Market Segments 17.1.4.4. Sales Footprint 17.1.4.5. Strategy Overview 17.1.4.5.1. Marketing Strategy 17.1.5. Huber Group 17.1.5.1. Overview 17.1.5.2. Product Portfolio 17.1.5.3. Profitability by Market Segments 17.1.5.4. Sales Footprint 17.1.5.5. Strategy Overview 17.1.5.5.1. Marketing Strategy 17.1.6. Lawter 17.1.6.1. Overview 17.1.6.2. Product Portfolio 17.1.6.3. Profitability by Market Segments 17.1.6.4. Sales Footprint 17.1.6.5. Strategy Overview 17.1.6.5.1. Marketing Strategy 17.1.7. Royal Dutch Printing Ink Factories Van Son 17.1.7.1. Overview 17.1.7.2. Product Portfolio 17.1.7.3. Profitability by Market Segments 17.1.7.4. Sales Footprint 17.1.7.5. Strategy Overview 17.1.7.5.1. Marketing Strategy 17.1.8. Sakata INX 17.1.8.1. Overview 17.1.8.2. Product Portfolio 17.1.8.3. Profitability by Market Segments 17.1.8.4. Sales Footprint 17.1.8.5. Strategy Overview 17.1.8.5.1. Marketing Strategy 17.1.9. SICPA Holding 17.1.9.1. Overview 17.1.9.2. Product Portfolio 17.1.9.3. Profitability by Market Segments 17.1.9.4. Sales Footprint 17.1.9.5. Strategy Overview 17.1.9.5.1. Marketing Strategy 17.1.10. Siegwerk 17.1.10.1. Overview 17.1.10.2. Product Portfolio 17.1.10.3. Profitability by Market Segments 17.1.10.4. Sales Footprint 17.1.10.5. Strategy Overview 17.1.10.5.1. Marketing Strategy 18. Assumptions & Acronyms Used 19. Research Methodology
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Gravure Printing Market
