Gluten-free Product Market

Gluten-free Product Market

By registering a CAGR of 7% between 2024 and 2034, the global gluten-free product market is anticipated to garner a value of USD 11,587 million, up from a revenue of USD 5,870 million in 2024.

Demand for gluten-free products is anticipated to be compelled by the increased incidence of disorders like celiac brought on by bad lifestyle choices. The expansion of the gluten-free product industry is expected to be compelled by the prevention of conditions including heart disease, diabetes, obesity, chronic lung disease, and metabolic syndrome.

Attributes	Details
Market Value for 2024	USD 5,870 million
Market Value for 2034	USD 11,587 million
Market CAGR from 2024 to 2034	7.0%

Surge in Demand for Gluten-free Fast Food and Bakery Delights

Global demand for gluten-free products has increased significantly, particularly in the fast food and bakery sectors. Offering gluten-free products to people who exhibit sensitivity to gluten ingestion is the main goal of the gluten-free product industry. The gluten-free product market is growing because of changing consumer tastes, millennial demand, and a demand for gluten-free snacks.

The gluten-sensitive market expansion is propelled by the accessibility of gluten-free products through retail stores. Pharmacy, convenience stores, and specialty shops are just a few retail establishments that carry gluten-free products.

The Symbiosis of Convenience and Healthy Living

A significant trend is consumers' transition to healthier lifestyles, predicted to propel the gluten-free product market. The gluten-free goods market benefits from the increase in the number of working women. The ease of gluten-free products is another growth factor because they are consumed anywhere in a short amount of time.

Attributes	Details
Market Value for 2019	USD 3,564.00 million
Market Value for 2023	USD 5,870 million
Market CAGR from 2019 to 2023	6.54%

Celiac Disease and the Potential Downturn in the Gluten-Free Products Industry

The global gluten-free product market is expected to grow less in the future. This is because people worldwide are not aware that they have celiac disease. A food allergy to grains, including wheat, barley, and rye, frequently high in gluten protein, causes a digestive illness known as celiac disease.

Category-wise Outlook

The segmented celiac-friendly products industry analysis is included in the following subsection. Based on comprehensive studies, the convenience stores sector is leading the distribution channel category, and the gluten-free ready meals segment is commanding the product type category.

Gluten-free Ready Meals Segment Lead in Sales Growth

Segment	Gluten-Free Ready Meals
Share (2024)	54.3%

• The demand for ready meals is driven by rising awareness of celiac disease and gluten intolerance, offering people with dietary limitations a hassle-free option.
• The demand for gluten-free ready meals takes advantage of the growing trend of health-conscious consumers looking for wholesome, well-balanced solutions without sacrificing convenience or flavor.
• Ready meals are a top priority for time-constrained consumers, leading to a notable increase in the market share of gluten-free options in this category and increased sales of gluten-free products.
• The category of gluten-free ready meals is positioned as a major driver of business profitability in the gluten-free product industry due to ongoing developments in food technology and innovation.

Gluten-free Products Flourish in Convenience Stores

Segment	Convenience Stores
Share (2024)	31.2%

• Convenience store purchases are known for their impulse buys, which raise awareness and attraction to gluten-free products and boost sales.
• Convenience stores boost sales by providing quick and simple access for time-pressed consumers looking for gluten-free products.
• Convenience stores are great at attracting impulsive purchases, which makes them a favorable setting for gluten-free product promotion.
• Convenience stores are a major sales channel for gluten-free products due to their dominance in the face of growing urbanization and hectic lives.

Country-wise Analysis

The gluten-free product market can be observed in the subsequent tables, which focus on the leading economies in India, China, Japan, the United States, and Germany. A comprehensive evaluation demonstrates that India has enormous opportunities for gluten-free product market.

Health Trends of Gluten-free Market in India

Country	India
CAGR (2024 to 2034)	8.4%

• The growing popularity of traditional gluten-free alternatives such as rice and millet-based goods is meeting local dietary preferences.
• The gluten-free product market is growing due to urban consumers having more disposable income.
• Regional tastes and preferences influence the creation of distinctive gluten-free products that reflect Indian culinary customs.
• There is a growing demand for gluten-free products in India due to rising health consciousness and increased knowledge of gluten-related illnesses.

Market Dynamics of Gluten-free Products in China

Nation	China
CAGR (2024 to 2034)	7.1%

• The adoption of gluten-free products is spurred by the growing focus on food safety and worries about allergies related to wheat.
• With tech-savvy consumers in particular, e-commerce platforms are essential to the availability and appeal of gluten-free options.
• The main advantages of incorporating traditional Chinese ingredients into gluten-free products are achieving gluten-free product market acceptance and diversifying product options.

Gluten-free Goods Market Evolution in Japan

Nation	Japan
CAGR (2024 to 2034)	6.4%

• The adoption of gluten-free options into regular diets is encouraged by a societal change towards wellness and a holistic approach to health.
• The demand for gluten-free products is growing in the Japanese market due to an increase in the prevalence of gluten sensitivity and knowledge of celiac disease.
• Specialized cooking practices create gluten-free substitutes that suit regional preferences, like rice and soy-based goods.

Gluten-free Market Trends in the United States

Nation	United States
CAGR (2024 to 2034)	5.2%

• A strong gluten-free product market is prevalent in the United States due to increased health-conscious consumer behavior and a trend toward gluten-free diets.
• Social media and celebrity endorsements significantly impact consumer awareness and adoption of gluten-free options in the United States.
• The goal of ongoing research and development is to improve the flavor and texture of products, which stimulates gluten-free goods market expansion in the United States.

Gluten-free Product Market Insights from Germany

Nation	Germany
CAGR (2024 to 2034)	6.6%

• Growing customer desire for healthier food options, and increased awareness of gluten intolerance are the main drivers of the strong demand for gluten-free products.
• In keeping with the nation's well-known baking and culinary customs, the Germany market strongly emphasizes gluten-free goods.
• The Germany gluten-free product market is stimulated by government programs that support a balanced diet and address health issues related to gluten.

Competitive Analysis

A few dominant gluten-free product providers drive innovation and satisfy consumer demand for gluten-free options by controlling a significant portion. Kraft Heinz Company, Pinnacle Foods Inc., and The Hain Celestial Group Inc. are leading gluten-free product manufacturers that use their resources and experience to provide a large selection of gluten-free goods.

To accommodate customers that are gluten intolerant, General Mills, Inc. and Kellogg Company play important roles by leveraging their distribution networks and brand awareness.

By focusing on specific markets and developing cutting-edge formulas, gluten-free product vendors like Hero AG, Barilla GER Fratelli SPA, and Pasia Plc. Add to the variety of gluten-free products available. With its dedication to quality and safety in gluten-free manufacturing, Dr. Schar AG/SPA, Freedom Foods Group Limited, and Genius Foods have gained the trust of customers globally.

Noumi, Enjoy Life Foods, and Norside Foods Ltd. each bring distinct viewpoints and product lines, enhancing the gluten-free snacks market with innovative flavors and solutions. Warburton balances out the competitive landscape by concentrating on gluten-free baked goods and meeting the increasing demand for healthy substitutes.

The competitive landscape continues to evolve due to ongoing research, innovation, and consumer preferences as gluten-free product producers contend for market share and customer loyalty.

Notable Strides

Company	Details
Last Crumb	High-end cookie company Last Crumb debuted its first range of gluten-free cookies in October 2023. Similar to the brand's usual non-gluten-free items, the gluten-free range was first available online in April in limited numbers to customers who registered on the website.
Gluten Free Easy	After several years of selling directly to customers, Gluten Free Easy, a women-owned and controlled business, released its products for retail distribution in July 2023. Pizza dough, pita dough, and puff pastry squares and sheets are just a few of the gluten-free frozen dough goods that Gluten-Free Easy specializes in.
Rage Coffee	Rage Coffee, an FMCG firm focused on caffeine innovation in Delhi, introduced three new snacks in November 2022: coffee peanut bars, caffeine almond bars, and chocolate oat cookies. These munches are perfect for healthy snacking because they are made with all-natural, premium ingredients without added preservatives or colors and are gluten-free.
Hy-Vee, Inc.	Hy-Vee, Inc. unveiled Good Graces, a brand-new private label with an extensive selection of gluten-free goods, in November 2021. There are 30 gluten-free products available at Good Graces, and another 60 are developed.
Feel Good Foods	Feel Good Foods, a company that makes gluten-free frozen snacks and appetizers, introduced gluten-free square pan pizza in July 2021. It comes with a baking tray and is available in three flavors: Margherita, truffle mushroom, and four cheeses.

Vital Gluten-free Product Manufacturers

• The Kraft Heinz Company
• The Hain Celestial Group Inc.
• Pinnacle Foods Inc.
• General Mills, Inc.
• Kellogg Company
• Hero AG
• Barilla GER Fratelli SPA
• Pasia Plc.
• Dr. Schar AG/SPA
• Freedom Foods Group Limited
• Genius Foods
• Enjoy Life Foods
• Noumi
• Norside Foods Ltd.
• Warburtons

Key Coverage in Gluten-free Product Market Report

• Categorical Study on Gluten-free Ready Meals, Gluten-free Bakery Products, and Other Product Types
• Gluten-free Product Market Detailed Analysis of Current Scenario with Growth Forecasts
• Opportunities for Gluten-free Product Market in India
• Market Potential of Gluten-free Products in China
• Competition Analysis of Gluten-free Product Manufacturers with a Focus on Last Crumb, Gluten Free Easy, and Others.

Key Segments

By Product Type:

• Baby Food
• Pasta
• Bakery Products
• Ready Meals

By Distribution Channel:

• Specialty Stores
• Convenience Stores
• Drugstore/Pharmacy
• Hotels & Restaurants
• Other Distribution Channels

By Region:

• North America
• Latin America
• Europe
• Asia Pacific
• Middle East and Africa

Frequently Asked Questions

What is the Current Gluten-free Product Market Valuation?

The gluten-free diet market to secure a valuation of US$ 5,870 million in 2024.

How Big Can the Gluten-free Product Market Be by 2034?

The gluten-sensitive market is estimated to surpass US$ 11,587 million by 2034.

What is the Growth Potential of the Gluten-free Product Market?

Through 2034, the gluten-free diet market is anticipated to expand at a 7.0% CAGR.

What Was the Historical Outlook of The Gluten-free Product Market?

From 2019 to 2023, the gluten-sensitive market recorded a 6.54% CAGR.

Which Product Type Segment to Dominate in the Gluten-free Product Industry?

The gluten-free ready meals sector is set to achieve a market share of 54.3% in 2024.

Which Distribution Channel Segment to Lead the Gluten-free Goods Market?

A 31.2% market share is expected for the convenience stores sector in 2024.