Convenience Food Market Outlook

The global demand for Convenience Food is anticipated to rise at a CAGR of 7.2%. The market revenue is likely to be valued at USD 591.5 million in 2022 and exhibit a revenue growth of USD 1,138.8 million by 2033.

The variety of convenience food options on the market could spark customer interest and increase demand, which is anticipated to fuel the convenience food market share. However, the demand for natural and fresh foods is expected to impede market expansion significantly.

On the other hand, enhancing the quality and diversity of convenience food products by drawing inspiration from popular cuisines would probably open up profitable chances for the market's expansion.

Attribute Details
Convenience Food Market Value (2023) USD 591.5 million
Convenience Food Market Anticipated Value (2033) USD 1,138.8 million
Convenience Food Projected Growth Rate (2032) 7.2%

As more people move into cities, consumer tastes are changing and evolving, fueling the expansion of the retail sector for convenience foods. Similarly, innovative goods made with natural components, organic foods, and packaging advancements are projected to be key trends driving market expansion.

One result of digitization's expansion is that individuals are adopting sedentary lifestyles. This is due to people's heavy reliance on their mobile gadgets. It is predicted that this factor is likely to increase demand for convenience foods.

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Major Elements that are Positively Impacting the Convenience Food Market

High disposable income and improving consumer lifestyle are further expected to surge the demand for convenience food, as ready-to-eat meals have a higher cost. The growing millennial population is adopting the trend of indulging in convenience food due to long working hours.

Likewise, the instant and uncomplicated preparation of convenience foods is likely to drive consumer demand. Critical times, such as a pandemic, are likely to drive convenience food demands, as grocery stores and supermarkets remain on lockdown.

The retail landscape's rising advancement stimulates the availability of a wide assortment of convenience foods.

Discover the Challenging Factors and Revenue Opportunities of the Convenience Food Market

The lack of suitable preparation, storing, and bundling facilities is one of the major issues that the convenience food retail sector overlooks, but it frequently poses risks to its expansion.

A significant obstacle to expanding the convenience food market size is anticipated to be the high expenses related to the ongoing upkeep and temperature monitoring necessary to store these goods.

There may be side effects on consuming the preservatives present in convenience foods to prolong their shelf life. This factor, and the strict regulations imposed on the marketing and selling of convenience foods, are expected to impede the market growth.

On the contrary, the demand for different types of cuisines in the form of ready-to-eat meals allows manufacturers to expand their product portfolio with innovations.

Certain companies are issuing pre-planned meals with recipes growing in popularity, especially due to influencer endorsements. This method can be adopted by other market players and is expected to drive convenience food sales.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Regional Insights of the Convenience Food Market

What is the Condition of the Europe Convenience Food Market?

Europe holds the largest share of the convenience foods market, with significant revenue of 40.5%.

Consumers in this area have busy lives and less time to prepare food, which is the main factor for the region's growth. Due to this lifestyle, there is an increase in the use of frozen, canned, and dried goods, which causes people in this region to change their preferences.

How is North America performing in the Convenience Food Market?

With revenue of 33.8%, North America is the second largest convenience food market.

This is owing to the presence of large market players in this region. Increasing demand for ready-to-eat food, such as frozen pizza and handheld breakfast, is estimated to accelerate the convenience food market growth. This is attributed to these products high quality and freshness, being sold at a lower cost.

Start-up Companies to Look Out for in the Convenience Food Market

Store-bought frozen or microwave convenience meals generally lack personalization and nutritional value. These food items, however, provide an easy solution to individuals who lack the skill or time to cook elaborate dishes.

According to consumers ' feedback, manufacturers and start-up companies are honing in on several factors, such as allergies and dietary restrictions, trendy snacks, food safety, recyclable packaging, etc.

Hometaste - This Malaysian start-up offers home-cooked convenience meals. The start-up connects with home chefs that cook extra portions of their food and provide it to consumers. In addition, all meals utilize natural ingredients, often bought locally on the cooking day. The trained chefs have all undergone typhoid injections to additionally ensure food hygiene.

Deliciously Clean Eats - This Australian start-up offers customized convenience meals. The start-up allows for a custom selection of food items, accounting for particular dietary restrictions and requirements. The start-up cooks these dietitian-approved meals using fresh ingredients. Deliciously Clean Eats also provides packaging, cutlery, and food, promoting ease of access.

Fresh Meal - A USA-based start-up develops convenience meals using local ingredients. The start-up offers a selection of healthy, balanced meals and its delivery service. The meals are fit for refrigeration and subsequent re-heating using a microwave. The start-up sources all ingredients locally and supports local businesses.

Mosaic - It is a USA-based start-up that provides microwave-ready convenience foods. The veggie bowls that the start-up offers use fresh ingredients suitable for vegans. The meals are hand-cooked and are microwave-ready in 5 minutes. The products adhere to clean-label standards and contain over 20 grams of plant protein. Thus, consumers with packed schedules avail of healthy alternatives to eating fast food.

Malferida - It is a Spanish start-up that offers organic beverages. Malferida is a cola drink that is organic, sugar-free, and utilizes natural caffeine. The drink is suitable for diabetics, vegans, and celiacs. It consists of stevia, a natural sweetener known for its synergy with the gastrointestinal tract. In addition, the drink comes in recyclable packaging and is environmentally friendly.

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Competitive Landscape and Key Developments of the Convenience Food Market

Key companies focus on producing sustainable and durable food products due to the growing consumption of convenience food. Top global food and beverages industry manufacturers are dedicating a division towards producing these products.

Major players, including General Mills Inc., ConAgra Foods Inc., and Amy's Kitchen Inc., offer various products and play a significant role in export in several regions.

Some of the Recent Developments in the Convenience Food Market are:

  • In August 2017, the company, Nestle India, introduced the new Maggi Nutrilicious Noodles range. Furthermore, in September 2017, Nestle India launched Kit Kat Dessert Delight, a unique premium innovation.
  • In June 2018, Lantmännen Unibake opened a new production plant in Nowa Sól, Poland, to increase its production capabilities.
  • In October 2018, ConAgra Foods Inc. acquired Pinnacle Foods Inc. (USA). The acquisition helped Pinnacle Foods to widen its frozen meals & snacks, and sweet treats categories.
  • In September 2018, Grupo Bimbo added four frozen bakery lines to its Argentina plant. This step was taken to increase the company's export business in neighboring countries, such as Chile.
  • In November 2018, Nestle launched Wildspace, a range of healthy frozen meals in reusable and recyclable containers. Wildscape meals include six different varieties: gochujang cauliflower with Brussels sprouts, quinoa, chickpeas, pickled onions, riced cauliflower, and cashews.
  • In May 2018, Nestlé launched a meat-free brand-Garden, Gourmet - in the United Kingdom. Garden Gourmet offers healthy meat-free products and is expected to strengthen the frozen-ready meals segment in the United Kingdom.

Other Market Participants of the Convenience Food Market

  • Mondelez International Inc.
  • Kraft Foods Group Inc.
  • W.H. Group
  • MTR Foods Pvt. Ltd.
  • Bakkavor Group plc
  • Associated British Foods plc
  • McCain Foods Limited
  • Ajinomoto Foods N.A.
  • Vandemoortele N.V.
  • Lantmännen Unibake
  • Nestlé S.A.
  • EUROPASTRY S.A.
  • Grupo Bimbo
  • JBS Foods
  • Omar International Pvt. Ltd.

Report Scope

Attribute Details
Growth Rate CAGR of 7.2% from 2023 to 2033
The base year for estimation 2022
Historical data 2017 to 2022
Forecast period 2023 to 2033
Quantitative units Revenue in USD million and CAGR from 2023 to 2033
Report Coverage Revenue forecast, volume forecast, company ranking, competitive landscape, growth factors and trends, Pricing Analysis,
Segments Covered Type, Distribution Channels, Region
Regional scope

North America; Western Europe; Eastern Europe; Middle East; Africa; ASIAN; South Asia; Rest of Asia; Australia; New Zealand

Country scope USA; Canada; Mexico; Germany; United Kingdom; France; Italy; Spain; Russia; Belgium; Poland; Czech Republic; China; India; Japan; Australia; Brazil; Argentina; Colombia; Saudi Arabia; United Arab Emirates; Iran; South Africa
Key companies profiled

Amy' s Kitchen Inc.; Cargill Incorporated; ConAgra Foods Inc.; General Mills Inc.; Tyson Foods Inc; Mondelez International Inc.; Kraft Foods Group Inc.; W.H. Group; MTR Foods Pvt. Ltd.; Bakkavor Group plc; Associated British Foods plc; McCain Foods Limited; Ajinomoto Foods N.A.; Vandemoortele N.V.; LantmännenUnibake; Nestlé S.A.; EUROPASTRY S.A.; Grupo Bimbo; JBS Foods; Omar International Pvt. Ltd.

Customization scope Free report customization (equivalent to 8 analysts' working days) with purchase. Addition or alteration to country, regional & segment scope.
Pricing and purchase options Avail customized purchase options to meet your exact research needs.

Key Segments Profiled in the Convenience Food Market Survey

By Type:

  • Frozen Foods
  • Canned Foods
  • Chilled Foods
  • Ready-To-Eat Snacks
  • Meals

By Distribution Channel:

  • Supermarkets/Hypermarkets
  • Departmental Stores
  • Mom & Pop Shops
  • Convenience Stores

By Region:

  • North America
  • Latin America
  • Asia Pacific
  • Middle East and Africa
  • Europe

Frequently Asked Questions

How Big is the Convenience Food Market?

The market is valued at USD 591.5 million in 2023.

Who are the Key Convenience Food Market Players?

Hometaste, Fresh Meal, and Mosaic are key capsule filling machines market players.

Which is the Key Segment by Type in the Market?

The frozen foods is likely to remain preferred through 2033.

Which is the Go-to-Market Strategy?

Players opt for recyclable packaging and food safety.

Which are the Key Asian Countries in the Convenience Market?

India, Japan, and China dominate the Asian market.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type
		5.1. Frozen Foods
		5.2. Canned Foods
		5.3. Chilled Foods
		5.4. Ready-To-Eat Snacks
		5.5. Meals
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Distribution Channel
		6.1. Supermarkets/Hypermarkets
		6.2. Departmental Stores
		6.3. Mom & Pop Shops
		6.4. Convenience Stores
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		7.1. North America
		7.2. Latin America
		7.3. Western Europe
		7.4. Eastern Europe
		7.5. South Asia and Pacific
		7.6. East Asia
		7.7. Middle East and Africa
	8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. Key Countries Market Analysis
	16. Market Structure Analysis
	17. Competition Analysis
		17.1. Amy's Kitchen Inc.
		17.2. Cargill Incorporated
		17.3. ConAgra Foods Inc.
		17.4. General Mills Inc.
		17.5. Tyson Foods Inc.
		17.6. Mondelez International Inc.
		17.7. Kraft Foods Group Inc.
		17.8. WH Group
		17.9. MTR Foods Pvt. Ltd.
		17.10. Bakkavor Group plc
		17.11. Associated British Foods plc
		17.12. McCain Foods Limited
		17.13. Ajinomoto Foods N.A.
		17.14. Vandemoortele N.V.
		17.15. LantmännenUnibake
		17.16. Nestlé S.A.
		17.17. EUROPASTRY S.A.
		17.18. Grupo Bimbo
		17.19. JBS Foods
		17.20. Omar International Pvt. Ltd.
	18. Assumptions & Acronyms Used
	19. Research Methodology
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