The global general surgery devices market valuation stands at US$ 12.0 Billion in 2023, and it is further projected to expand at a CAGR of 6.4% over the forecasted years. According to a recent study by Future Market Insights, direct energy system devices are leading the market with a share of about 28.2% in the year 2022, within the global market.
Market Outlook
Data Points | Market Insights |
---|---|
Market Value 2023 | US$ 12.0 Billion |
Market Value 2033 | US$ 23.8 Billion |
CAGR 2023 to 2033 | 6.4% |
Market Share of Top 5 Countries | 58.1% |
Key Market Players | Janssen Pharmaceutical, Medtronic Plc, Becton, Dickinson and Company, Olympusm Corporation, B. Braun Melsungen AG, Stryker Corporation, Smith & Nephew Plc, KARL STORZ GmbH & Co. KG, Richard Wolf GmbH, CooperSurgical, Inc., Intuitive Surgical Inc, Endocontrol SA, Hangzhou Kangji Medical Instrument Co., Ltd, Zhejiang Geyi Medical Instrument Co., Ltd |
General surgery is the area of surgery that deals with the most of surgical procedures. Procedures for the digestive tract, blood arteries, head and neck, belly, and breasts are all included in general operations. Modern surgical innovations have enabled doctors to execute surgeries with better accuracy while also reducing patients' recovery times and the hazards related to the procedures. The development of new surgical technologies is intended to assist medical professionals or surgeons in performing safer, less difficult, and less time-consuming procedures.
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The global sales of the market are anticipated to rise at a CAGR of 6.4% between 2023 and 2033, owing to the rising of colorectal and bariatric surgeries.
The global market holds around 52.6% share of the overall global surgical equipment market with a value of around US$ 22.9 Billion, in 2022.
The spike in demand for minimally invasive treatments as a result of the many benefits given by the less invasive surgeries is one of the main drivers driving market expansion in the next years.
Advanced surgical technologies like laparoscopic surgery (keyhole surgery) are widely adopted in general surgeries. For instance, single use incision laparoscopy is such a technique which lowers the post-surgical pains compared to the traditional method.
The adoption of robotics and artificial intelligence in the field is aiding the lucrative market growth as it offers high precision surgery. The increased precision of surgical robots allows for a less intrusive treatment, which has a number of advantages, including faster recovery periods and less surgical problems.
Heavy investments in surgical equipment owing to technical improvements have resulted in high surgical device cost. The expense of purchasing modern surgery instruments is quite high, as it also raises the maintenance cost for them. This restrains market expansion, particularly in developing and undeveloped areas.
Owing to the above-mentioned factors, the global market is expected to grow at a prominent pace, and reach a valuation of around US$ 23.8 Billion during the year 2033.
The market is anticipated to expand due to high prevalence of obesity and colorectal diseases. Obesity is a prominent health burden in almost every country of the world. Obesity rates have progressively increased globally during the previous three decades.
The advantages associated with post-bariatric surgery are also grabbing the attention of obese people.
The incidences of colorectal cancer are rising worldwide which necessities the disease screening and endoscopic surgeries. According to WHO’s recent estimates, nearly 2 million cases of colorectal cancer were detected in 2020, making it the third most prevalent cancer form globally.
The advanced screening techniques and surgical procedures exists are reducing the number of death from this disease. For instance, robotic surgery has revolutionized the surgical management of colorectal cancer, and this technique is gaining popularity in the field of colorectal surgery as it provides accuracy and minimally invasive procedure.
Lack of skilled professionals for emergency robotic surgeries is a key factor hampering the market.
High surgical site infections incidence (SSI) with high morbidity rate is also hampering the market growth. As per the Centre of Disease Control and Prevention (CDC), SSI continue the significant cause of the illness, lengthy hospitalization and decease.
The USA dominates the global market with a total share of around 28.3% in 2022 and is expected to continue the same growth trend throughout the forecast period.
The rising prevalence of gynecologic cancer in the country is aiding the market's growth. For instance, cervical cancer is the most common cause of cancer-related death in American women. However, there has been a significant drop in the death rate due to the advanced surgical procedures in the country.
The use of laparoscopic surgery for cervical cancer treatment has grown in the United States, owing primarily to the benefits of faster recovery, fewer wound issues, and a higher quality of life. Therefore, the general surgery devices market is being driven by the country's increasing acceptance of laparoscopy procedures.
China held market share of 49.7% in 2022 in the East Asia general surgery devices market, owing to the increased adoption of remote surgeries. Innovations in medical technology is sky rocketing in the country leading to the adoption of remote surgery and robotic surgical treatments resulting in the market growth.
Similar to this, in 2019, a thoracic remote surgery was performed in China at a distance of 13 km from two different hospitals, according to the same source.
United kingdom holds a share of around 21.3% in the European market in 2022 owing to the rising road injuries or accidents in the country. Each year, around one in ten people in the United Kingdom, receives a surgical treatment.
Postoperative mortality is declining steadily as surgical techniques become more precise in the region.
As the frequency of injuries and accidents rises, the need for surgical equipment is predicted to rise, boosting the growth of the studied industry.
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Direct energy system devices are expected to register a high growth as it held around 28.2% of market share in 2022. The out-dated nature of conventional operations and the rise of minimally invasive treatments are predicted to benefit the worldwide adoption for directed energy-based surgical devices significantly.
The demand for directed energy-based surgical devices may continue to grow as new technologies revolutionise surgery in the future.
Colorectal surgery had a market share of 29.7% in the global market in 2022. Owing to the rising burden of colorectal cancer over the globe
A minimally invasive laparoscopic colon surgery approach allows surgeons to execute several routine colon treatments through tiny incisions for surgical procedures, which is raising the demand of the market. However, more than 600,000 surgical operations are performed in the United States each year to address a variety of colon illnesses. Hence, the rising prevalence of colorectal cancer is boosting the market.
Hospitals held a market share of 74.2% during the year 2022. Hospitals are the primary locations for complex and technologically advanced surgical operations. The hospital segment's growth is being aided by the transition from invasive to less invasive operations, as well as the growing acceptance of breakthrough surgical equipment.
Manufacturers in the market are involved in the activities like product launches and market expansion. Furthermore, emerging companies showcased their surgical platform solutions in various stages of development, such as more accessible and affordable in the developing countries.
Instances of important developmental strategies used among market participants in the general surgery devices market are presented below
Similarly, recent developments related to companies manufacturing general surgery devices products have been tracked by the team at Future Market Insights. These are available in the full report.
Attribute | Details |
---|---|
Forecast Period | 2015 to 2022 |
Historical Data Available for | 2023 to 2033 |
Market Analysis | US$ Billion for Value, Volume (Unit) Analysis |
Key Regions Covered | North America, Latin America, Europe, South Asia, East Asia, Oceania, and the Middle East & Africa |
Key Countries Covered | The USA, Canada, Brazil, Mexico, Argentina, The United kingdom, Germany, Italy, Russia, Spain, France, Benelux, India, Thailand, Indonesia, Malaysia, Japan, China, South Korea, Australia, New Zealand, Türkiye, GCC Countries and South Africa |
Key Market Segments Covered | Product, Application, End User, and Region |
Key Companies Profiled |
|
Report Coverage | Market Forecast, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, Strategic Growth Initiatives |
Pricing | Available upon Request |
Medtronic plc and CooperSurgical Inc are the key players in the global market.
The hospital segment is capturing high revenue in the global market.
The market is estimated to secure a valuation of US$ 12 billion in 2023.
The market is estimated to reach US$ 23.8 billion by 2033.
The direct energy system devices segment holds high revenue potential.
1. Executive Summary | General Surgery Devices Market
1.1. Global Market Outlook
1.2. Demand Side Trends
1.3. Supply Side Trends
1.4. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
2.3. Inclusions and Exclusions
3. Key Market Trends
3.1. Key Trends Impacting the Market
3.2. Product Innovation / Development Trends
4. Value Added Insights
4.1. Product Adoption / Usage Analysis
4.2. Product USPs / Features
4.3. Recent Product Launches/Approvals
4.4. Technology Assessment
4.5. PESTLE Analysis
4.6. Porter Analysis
4.7. Regulatory Scenario
5. Market Background
5.1. Macro-Economic Factors
5.1.1. Global GDP Growth Outlook
5.1.2. Global Healthcare Expenditure Outlook
5.1.3. Global Surgical Equipment Market Outlook
5.2. Forecast Factors - Relevance & Impact
5.2.1. Key Player’s Historic Growth
5.2.2. New Product Launches / Approvals
5.2.3. Rising Prevalence of Chronic Diseases
5.2.4. Demand for Minimally Invasive Surgeries
5.2.5. Adoption of Robotic Surgery
5.2.6. Growing Investment in Healthcare Expenditure
5.2.7. Regulatory Scenario
5.3. Dynamics
5.3.1. Drivers
5.3.2. Restraints
5.3.3. Opportunity Analysis
6. COVID-19 Crisis – Impact Assessment
6.1. COVID-19 and Impact Analysis
6.1.1. By Product
6.1.2. By Application
6.1.3. By End User
6.1.4. By Region
6.2. 2022 Market Scenario
7. Global Market Volume (in Units) Analysis 2015 to 2022 and Forecast, 2023 to 2033
7.1. Historical Volume (in Units) Analysis, 2015 to 2022
7.2. Current and Future Volume (in Units) Projections, 2023 to 2033
7.2.1. Y-o-Y Growth Trend Analysis
8. Global Market - Pricing Analysis
8.1. Regional Pricing Analysis By Product
8.2. Pricing Break-up
8.2.1. Manufacturer Level Pricing
8.2.2. Distributor Level Pricing
8.3. Global Average Pricing Analysis Benchmark
8.4. Pricing Assumptions
9. Global Market Demand (in Value or Size in US$ Million) Analysis 2015 to 2022 and Forecast, 2023 to 2033
9.1. Historical Market Value (US$ Million) Analysis, 2015 to 2022
9.2. Current and Future Market Value (US$ Million) Projections, 2023 to 2033
9.2.1. Y-o-Y Growth Trend Analysis
9.2.2. Absolute $ Opportunity Analysis
10. Global Market Analysis 2015 to 2022 and Forecast 2023 to 2033, By Product
10.1. Introduction / Key Findings
10.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Product, 2015 to 2022
10.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Product, 2023 to 2033
10.3.1. Direct Energy System Devices
10.3.2. Trocars/Access Device
10.3.3. Internal Closure Devices
10.3.4. Laparoscopes
10.3.5. Hand Access Instruments
10.3.6. Insufflation Devices
10.3.7. Robotic Assisted Surgical System
10.4. Market Attractiveness Analysis By Product
11. Global Market Analysis 2015 to 2022 and Forecast 2023 to 2033, By Application
11.1. Introduction / Key Findings
11.2. Historical Market Size (US$ Million) Analysis By Application, 2015 to 2022
11.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Application, 2023 to 2033
11.3.1. Bariatric Surgery
11.3.2. Colorectal Surgery
11.3.3. General Surgery
11.3.4. Gynecological Surgery
11.3.5. Other Surgery
11.4. Market Attractiveness Analysis By Application
12. Global Market Analysis 2015 to 2022 and Forecast 2023 to 2033, By End User
12.1. Introduction / Key Findings
12.2. Historical Market Size (US$ Million) Analysis By End User, 2015 to 2022
12.3. Current and Future Market Size (US$ Million) Analysis and Forecast By End User, 2023 to 2033
12.3.1. Hospitals
12.3.2. Ambulatory Surgical Centres
12.3.3. Clinics
12.4. Market Attractiveness Analysis By End User
13. Global Market Analysis 2015 to 2022 and Forecast 2023 to 2033, by Region
13.1. Introduction
13.2. Historical Market Size (US$ Million) Analysis By Region, 2015 to 2022
13.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Region, 2023 to 2033
13.3.1. North America
13.3.2. Latin America
13.3.3. Europe
13.3.4. South Asia
13.3.5. East Asia
13.3.6. Oceania
13.3.7. Middle East and Africa
13.4. Market Attractiveness Analysis By Region
14. North America Market Analysis 2015 to 2022 and Forecast 2023 to 2033
14.1. Introduction
14.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Market Taxonomy, 2015 to 2022
14.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Market Taxonomy, 2023 to 2033
14.3.1. By Country
14.3.1.1. USA
14.3.1.2. Canada
14.3.2. By Product
14.3.3. By Application
14.3.4. By End User
14.4. Market Attractiveness Analysis
14.4.1. By Country
14.4.2. By Product
14.4.3. By Application
14.4.4. By End User
14.5. Country Level Analysis & Forecast
14.5.1. USA Market Analysis
14.5.1.1. . Introduction
14.5.1.2. Market Analysis and Forecast by Market Taxonomy
14.5.1.2.1. By Product
14.5.1.2.2. By Application
14.5.1.2.3. By End User
14.5.2. Canada Market Analysis
14.5.2.1. Introduction
14.5.2.2. Market Analysis and Forecast by Market Taxonomy
14.5.2.2.1. By Product
14.5.2.2.2. By Application
14.5.2.2.3. By End User
14.6. Market Trends
14.7. Key Market Participants - Intensity Mapping
14.8. Drivers and Restraints - Impact Analysis
15. Latin America Market Analysis 2015 to 2022 and Forecast 2023 to 2033
15.1. Introduction
15.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Market Taxonomy, 2015 to 2022
15.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Market Taxonomy, 2023 to 2033
15.3.1. By Country
15.3.1.1. Brazil
15.3.1.2. Mexico
15.3.1.3. Argentina
15.3.1.4. Rest of Latin America
15.3.2. By Application
15.3.3. By End User
15.4. Market Attractiveness Analysis
15.4.1. By Country
15.4.2. By Product
15.4.3. By Application
15.4.4. By End User
15.5. Country Level Analysis & Forecast
15.5.1. Brazil Market Analysis
15.5.1.1. . Introduction
15.5.1.2. Market Analysis and Forecast by Market Taxonomy
15.5.1.2.1. By Product
15.5.1.2.2. By Application
15.5.1.2.3. By End User
15.5.2. Mexico Market Analysis
15.5.2.1. Introduction
15.5.2.2. Market Analysis and Forecast by Market Taxonomy
15.5.2.2.1. By Product
15.5.2.2.2. By Application
15.5.2.2.3. By End User
15.5.3. Argentina Market Analysis
15.5.3.1. Introduction
15.5.3.2. Market Analysis and Forecast by Market Taxonomy
15.5.3.2.1. By Product
15.5.3.2.2. By Application
15.5.3.2.3. By End User
15.6. Market Trends
15.7. Key Market Participants - Intensity Mapping
15.8. Drivers and Restraints - Impact Analysis
16. Europe Market Analysis 2015 to 2022 and Forecast 2023 to 2033
16.1. Introduction
16.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Market Taxonomy, 2015 to 2022
16.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Market Taxonomy, 2023 to 2033
16.3.1. By Country
16.3.1.1. Germany
16.3.1.2. France
16.3.1.3. Italy
16.3.1.4. United kingdom
16.3.1.5. Spain
16.3.1.6. Russia
16.3.1.7. BENELUX
16.3.1.8. Rest of Europe
16.3.2. By Product
16.3.3. By Application
16.3.4. By End User
16.4. Market Attractiveness Analysis
16.4.1. By Country
16.4.2. By Product
16.4.3. By Application
16.4.4. By End User
16.5. Country Level Analysis & Forecast
16.5.1. Germany Market Analysis
16.5.1.1. . Introduction
16.5.1.2. Market Analysis and Forecast by Market Taxonomy
16.5.1.2.1. By Product
16.5.1.2.2. By Application
16.5.1.2.3. By End User
16.5.2. France Market Analysis
16.5.2.1. Introduction
16.5.2.2. Market Analysis and Forecast by Market Taxonomy
16.5.2.2.1. By Product
16.5.2.2.2. By Application
16.5.2.2.3. By End User
16.5.3. Italy Market Analysis
16.5.3.1. Introduction
16.5.3.2. Market Analysis and Forecast by Market Taxonomy
16.5.3.2.1. By Product
16.5.3.2.2. By Application
16.5.3.2.3. By End User
16.5.4. United kingdom Market Analysis
16.5.4.1. . Introduction
16.5.4.2. Market Analysis and Forecast by Market Taxonomy
16.5.4.2.1. By Product
16.5.4.2.2. By Application
16.5.4.2.3. By End User
16.5.5. Spain Market Analysis
16.5.5.1. . Introduction
16.5.5.2. Market Analysis and Forecast by Market Taxonomy
16.5.5.2.1. By Product
16.5.5.2.2. By Application
16.5.5.2.3. By End User
16.5.6. Russia Market Analysis
16.5.6.1. . Introduction
16.5.6.2. Market Analysis and Forecast by Market Taxonomy
16.5.6.2.1. By Product
16.5.6.2.2. By Application
16.5.6.2.3. By End User
16.5.7. BENELUX Market Analysis
16.5.7.1. . Introduction
16.5.7.2. Market Analysis and Forecast by Market Taxonomy
16.5.7.2.1. By Product
16.5.7.2.2. By Application
16.5.7.2.3. By End User
16.6. Market Trends
16.7. Key Market Participants - Intensity Mapping
16.8. Drivers and Restraints - Impact Analysis
17. South Asia Market Analysis 2015 to 2022 and Forecast 2023 to 2033
17.1. Introduction
17.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Market Taxonomy, 2015 to 2022
17.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Market Taxonomy, 2023 to 2033
17.3.1. By Country
17.3.1.1. India
17.3.1.2. Thailand
17.3.1.3. Indonesia
17.3.1.4. Malaysia
17.3.1.5. Rest of South Asia
17.3.2. By Product
17.3.3. By Application
17.3.4. By End User
17.4. Market Attractiveness Analysis
17.4.1. By Country
17.4.2. By Product
17.4.3. By Application
17.4.4. By End User
17.5. Country Level Analysis & Forecast
17.5.1. India Market Analysis
17.5.1.1. . Introduction
17.5.1.2. Market Analysis and Forecast by Market Taxonomy
17.5.1.2.1. By Product
17.5.1.2.2. By Application
17.5.1.2.3. By End User
17.5.2. Thailand Market Analysis
17.5.2.1. . Introduction
17.5.2.2. Market Analysis and Forecast by Market Taxonomy
17.5.2.2.1. By Product
17.5.2.2.2. By Application
17.5.2.2.3. By End User
17.5.3. Indonesia Market Analysis
17.5.3.1. Introduction
17.5.3.2. Market Analysis and Forecast by Market Taxonomy
17.5.3.2.1. By Product
17.5.3.2.2. By Application
17.5.3.2.3. By End User
17.5.4. Malaysia Market Analysis
17.5.4.1. Introduction
17.5.4.2. Market Analysis and Forecast by Market Taxonomy
17.5.4.2.1. By Product
17.5.4.2.2. By Application
17.5.4.2.3. By End User
17.6. Market Trends
17.7. Key Market Participants - Intensity Mapping
17.8. Drivers and Restraints - Impact Analysis
18. East Asia Market Analysis 2015 to 2022 and Forecast 2023 to 2033
18.1. Introduction
18.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Market Taxonomy, 2015 to 2022
18.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Market Taxonomy, 2023 to 2033
18.3.1. By Country
18.3.1.1. China
18.3.1.2. Japan
18.3.1.3. South Korea
18.3.2. By Product
18.3.3. By Application
18.3.4. By End User
18.4. Market Attractiveness Analysis
18.4.1. By Country
18.4.2. By Product
18.4.3. By Application
18.4.4. By End User
18.5. Country Level Analysis & Forecast
18.5.1. China Market Analysis
18.5.1.1. . Introduction
18.5.1.2. Market Analysis and Forecast by Market Taxonomy
18.5.1.2.1. By Product
18.5.1.2.2. By Application
18.5.1.2.3. By End User
18.5.2. Japan Market Analysis
18.5.2.1. Introduction
18.5.2.2. Market Analysis and Forecast by Market Taxonomy
18.5.2.2.1. By Product
18.5.2.2.2. By Application
18.5.2.2.3. By End User
18.5.3. South Korea Market Analysis
18.5.3.1. Introduction
18.5.3.2. Market Analysis and Forecast by Market Taxonomy
18.5.3.2.1. By Product
18.5.3.2.2. By Application
18.5.3.2.3. By End User
18.6. Market Trends
18.7. Key Market Participants - Intensity Mapping
18.8. Drivers and Restraints - Impact Analysis
19. Oceania Market Analysis 2015 to 2022 and Forecast 2023 to 2033
19.1. Introduction
19.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Market Taxonomy, 2015 to 2022
19.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Market Taxonomy, 2023 to 2033
19.3.1. By Country
19.3.1.1. Australia
19.3.1.2. New Zealand
19.3.2. By Product
19.3.3. By Application
19.3.4. By End User
19.4. Market Attractiveness Analysis
19.4.1. By Country
19.4.2. By Product
19.4.3. By Application
19.4.4. By End User
19.5. Country Level Analysis & Forecast
19.5.1. Australia Market Analysis
19.5.1.1. . Introduction
19.5.1.2. Market Analysis and Forecast by Market Taxonomy
19.5.1.2.1. By Product
19.5.1.2.2. By Application
19.5.1.2.3. By End User
19.5.2. New Zealand Market Analysis
19.5.2.1. Introduction
19.5.2.2. Market Analysis and Forecast by Market Taxonomy
19.5.2.2.1. By Product
19.5.2.2.2. By Application
19.5.2.2.3. By End User
19.6. Market Trends
19.7. Key Market Participants - Intensity Mapping
19.8. Drivers and Restraints - Impact Analysis
20. Middle East and Africa Market Analysis 2015 to 2022 and Forecast 2023 to 2033
20.1. Introduction
20.2. Historical Market Size (US$ Million) and Volume (Units) Analysis By Market Taxonomy, 2015 to 2022
20.3. Current and Future Market Size (US$ Million) and Volume (Units) Analysis and Forecast By Market Taxonomy, 2023 to 2033
20.3.1. By Country
20.3.1.1. GCC Countries
20.3.1.2. Türkiye
20.3.1.3. Northern Africa
20.3.1.4. South Africa
20.3.1.5. Rest of Middle East and Africa
20.3.2. By Product
20.3.3. By Application
20.3.4. By End User
20.4. Market Attractiveness Analysis
20.4.1. By Country
20.4.2. By Product
20.4.3. By Application
20.4.4. By End User
20.5. Country Level Analysis & Forecast
20.5.1. GCC Countries Market Analysis
20.5.1.1. . Introduction
20.5.1.2. Market Analysis and Forecast by Market Taxonomy
20.5.1.2.1. By Product
20.5.1.2.2. By Application
20.5.1.2.3. By End User
20.5.2. Türkiye Market Analysis
20.5.2.1. Introduction
20.5.2.2. Market Analysis and Forecast by Market Taxonomy
20.5.2.2.1. By Product
20.5.2.2.2. By Application
20.5.2.2.3. By End User
20.5.3. Northern Africa Market Analysis
20.5.3.1. Introduction
20.5.3.2. Market Analysis and Forecast by Market Taxonomy
20.5.3.2.1. By Product
20.5.3.2.2. By Application
20.5.3.2.3. By End User
20.5.4. South Africa Market Analysis
20.5.4.1. Introduction
20.5.4.2. Market Analysis and Forecast by Market Taxonomy
20.5.4.2.1. By Product
20.5.4.2.2. By Application
20.5.4.2.3. By End User
20.6. Market Trends
20.7. Key Market Participants - Intensity Mapping
20.8. Drivers and Restraints - Impact Analysis
21. Market Structure Analysis
21.1. Market Analysis by Tier of Companies
21.2. Market Share Analysis of Top Players
21.3. Market Presence Analysis
22. Competition Analysis
22.1. Competition Dashboard
22.2. Competition Benchmarking
22.3. Competition Deep Dive
22.3.1. Janssen Pharmaceutical
22.3.1.1. Overview
22.3.1.2. Product Portfolio
22.3.1.3. Key Financials
22.3.1.4. SWOT Analysis
22.3.1.5. Key Developments
22.3.1.6. Sales Footprint
22.3.1.7. Strategy Overview
22.3.1.7.1. Marketing Strategy
22.3.1.7.2. Product Strategy
22.3.1.7.3. Channel Strategy
22.3.2. Medtronic Plc
22.3.2.1. Overview
22.3.2.2. Product Portfolio
22.3.2.3. Key Financials
22.3.2.4. SWOT Analysis
22.3.2.5. Key Developments
22.3.2.6. Sales Footprint
22.3.2.7. Strategy Overview
22.3.2.7.1. Marketing Strategy
22.3.2.7.2. Product Strategy
22.3.2.7.3. Channel Strategy
22.3.3. Becton, Dickinson and Company
22.3.3.1. Overview
22.3.3.2. Product Portfolio
22.3.3.3. Key Financials
22.3.3.4. SWOT Analysis
22.3.3.5. Key Developments
22.3.3.6. Sales Footprint
22.3.3.7. Strategy Overview
22.3.3.7.1. Marketing Strategy
22.3.3.7.2. Product Strategy
22.3.3.7.3. Channel Strategy
22.3.4. Olympusm Corporation
22.3.4.1. Overview
22.3.4.2. Product Portfolio
22.3.4.3. Key Financials
22.3.4.4. SWOT Analysis
22.3.4.5. Key Developments
22.3.4.6. Sales Footprint
22.3.4.7. Strategy Overview
22.3.4.7.1. Marketing Strategy
22.3.4.7.2. Product Strategy
22.3.4.7.3. Channel Strategy
22.3.5. B. Braun Melsungen AG
22.3.5.1. Overview
22.3.5.2. Product Portfolio
22.3.5.3. Key Financials
22.3.5.4. SWOT Analysis
22.3.5.5. Key Developments
22.3.5.6. Sales Footprint
22.3.5.7. Strategy Overview
22.3.5.7.1. Marketing Strategy
22.3.5.7.2. Product Strategy
22.3.5.7.3. Channel Strategy
22.3.6. Stryker Corporation
22.3.6.1. Overview
22.3.6.2. Product Portfolio
22.3.6.3. Key Financials
22.3.6.4. SWOT Analysis
22.3.6.5. Key Developments
22.3.6.6. Sales Footprint
22.3.6.7. Strategy Overview
22.3.6.7.1. Marketing Strategy
22.3.6.7.2. Product Strategy
22.3.6.7.3. Channel Strategy
22.3.7. Smith & Nephew Plc
22.3.7.1. Overview
22.3.7.2. Product Portfolio
22.3.7.3. Key Financials
22.3.7.4. SWOT Analysis
22.3.7.5. Key Developments
22.3.7.6. Sales Footprint
22.3.7.7. Strategy Overview
22.3.7.7.1. Marketing Strategy
22.3.7.7.2. Product Strategy
22.3.7.7.3. Channel Strategy
22.3.8. KARL STORZ GmbH & Co. KG
22.3.8.1. Overview
22.3.8.2. Product Portfolio
22.3.8.3. Key Financials
22.3.8.4. SWOT Analysis
22.3.8.5. Key Developments
22.3.8.6. Sales Footprint
22.3.8.7. Strategy Overview
22.3.8.7.1. Marketing Strategy
22.3.8.7.2. Product Strategy
22.3.8.7.3. Channel Strategy
22.3.9. Richard Wolf GmbH
22.3.9.1. Overview
22.3.9.2. Product Portfolio
22.3.9.3. Key Financials
22.3.9.4. SWOT Analysis
22.3.9.5. Key Developments
22.3.9.6. Sales Footprint
22.3.9.7. Strategy Overview
22.3.9.7.1. Marketing Strategy
22.3.9.7.2. Product Strategy
22.3.9.7.3. Channel Strategy
22.3.10. CooperSurgical, Inc.
22.3.10.1. Overview
22.3.10.2. Product Portfolio
22.3.10.3. Key Financials
22.3.10.4. SWOT Analysis
22.3.10.5. Key Developments
22.3.10.6. Sales Footprint
22.3.10.7. Strategy Overview
22.3.10.7.1. Marketing Strategy
22.3.10.7.2. Product Strategy
22.3.10.7.3. Channel Strategy
22.3.11. Intuitive Surgical Inc
22.3.11.1. Overview
22.3.11.2. Product Portfolio
22.3.11.3. Key Financials
22.3.11.4. SWOT Analysis
22.3.11.5. Key Developments
22.3.11.6. Sales Footprint
22.3.11.7. Strategy Overview
22.3.11.7.1. Marketing Strategy
22.3.11.7.2. Product Strategy
22.3.11.7.3. Channel Strategy
22.3.12. Endocontrol SA
22.3.12.1. Overview
22.3.12.2. Product Portfolio
22.3.12.3. Key Financials
22.3.12.4. SWOT Analysis
22.3.12.5. Key Developments
22.3.12.6. Sales Footprint
22.3.12.7. Strategy Overview
22.3.12.7.1. Marketing Strategy
22.3.12.7.2. Product Strategy
22.3.12.7.3. Channel Strategy
22.3.13. Hangzhou Kangji Medical Instrument Co., Ltd
22.3.13.1. Overview
22.3.13.2. Product Portfolio
22.3.13.3. Key Financials
22.3.13.4. SWOT Analysis
22.3.13.5. Key Developments
22.3.13.6. Sales Footprint
22.3.13.7. Strategy Overview
22.3.13.7.1. Marketing Strategy
22.3.13.7.2. Product Strategy
22.3.13.7.3. Channel Strategy
22.3.14. Zhejiang Geyi Medical Instrument Co., Ltd
22.3.14.1. Overview
22.3.14.2. Product Portfolio
22.3.14.3. Key Financials
22.3.14.4. SWOT Analysis
22.3.14.5. Key Developments
22.3.14.6. Sales Footprint
22.3.14.7. Strategy Overview
22.3.14.7.1. Marketing Strategy
22.3.14.7.2. Product Strategy
22.3.14.7.3. Channel Strategy
23. Assumptions and Acronyms Used
24. Research Methodology
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