Functional Dairy Products Market Outlook (2023 to 2033)

The global functional dairy products market size reached a valuation of USD 44 billion in 2023. The market is projected to exhibit growth at a CAGR of 4.5% during 2023 to 2033. The market is likely to reach USD 67.1 billion by 2033.

Dairy products have been at the forefront of the development of functional foods. As fermented dairy products have long been thought to provide health benefits, expanding the product range to include other health-promoting goods is a natural progression for the dairy business.

Functional dairy products have recently become more widely available in everyday life and have grown in popularity in recent years. Consumers' concerns about their health are driving the development of the global functional dairy products market.

The increasing shift of consumers towards nutrient-dense food items to achieve high nutrition beyond basic nutrition is likely to aid growth. Besides, functional dairy products have been long associated with vitamins, bioactive peptides, specific proteins, conjugated linoleic acid, antioxidants, organic acids, highly absorbable calcium, probiotic bacteria, and oligosaccharides. Numerous biologically active components in these dairy products are anticipated to boost the global functional dairy products market in the evaluation period.

Attributes Key Statistics
Global Functional Dairy Products Market Estimated Size (2023E) USD 44 billion
Projected Market Valuation (2033F) USD 67.1 billion
Value-based CAGR (2023 to 2033) 4.5%
Collective Value Share: Top 3 Countries 33.8%

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2018 to 2022 Global Functional Dairy Products Market Demand Outlook Compared to 2023 to 2033

Milk and dairy products have been a part of the human diet for thousands of years, and they play a significant role in the nutrition and development of the immune system worldwide. On the other hand, consumers of the twenty-first century are looking for foods that bring wellness, convenience, increased health benefits, and basic nourishment.

In this context, developing new functional dairy products is a rapidly growing area in the dairy business, with hundreds of new products introduced each year, making it one of the key areas in the global functional food market.

Adding probiotic microorganisms and prebiotic fibers is the most common principle to formulate functional dairy products. However, the use of conjugated linoleic acid, omega-3 fatty acids, phytosterols, minerals, and bioactive peptides is growing in popularity as a way to deal with health problems ranging from maintaining gastrointestinal health to controlling hypertension, lowering cholesterol, and enhancing vascular health.

It is expected that the global functional dairy products market is set to keep growing in the coming decade at a CAGR 0f 4.3%.

Country-wise Insights

Rising Health Consciousness in the United States to Boost Demand for Functional Milk Products

Consumers in the United States are continuing to prioritize their health and nutrition. They are increasingly turning to functional foods and beverages for assistance. According to FMI, approximately two-thirds of adults in the country are more concerned about their health than before.

As a result, sales of functional dairy products increased in the country. The health advantages of these products substantially impact purchase decisions in the United States. The future of the functional dairy products market appears brighter than ever in the country, thanks to consumers' more proactive and preventive approach to health.

Geriatric Population in China to Look for Functional Dairy Foods

The Chinese functional dairy products market is one of Asia's most rapidly expanding markets. Middle-aged and elderly, concerned about maintaining good health and strengthening immunity, are a key consumer group driving market expansion in the country.

China had nearly 231 million over-60s at the end of 2016, accounting for 16.7% of the population. By 2050, that number is predicted to rise to 437 million. Younger consumers, known as millennials, are more concerned about maintaining a healthy appearance and recognize the underlying link between excellent digestive health & functional ingredients. These factors are projected to push the Chinese functional dairy products market in the next decade.

High Demand for Nutrient-dense Foods in the United Kingdom to Push Sales of Functional Milk

Consumers are becoming more conscious of how eating affects their health and well-being in the short and long term. As a result, many people in the United Kingdom seek nutrient-dense foods to provide more than just basic nutrients to their bodies.

Functional dairy products are appealing sources of dietary components that work behind the scenes to help prevent chronic diseases and give various stated benefits ranging from anti-aging to satiety induction. When amino acids and fatty acids, as well as antioxidants and plant extracts, are added to dairy meals, they are elevated to the status of functional foods. Owing to the aforementioned factors, the functional dairy products market in the United Kingdom is projected to grow at a rapid pace.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Category-wise Insights

Consumers to Purchase Functional Yogurt from Online Shopping Platforms

The use of online platforms for purchasing dairy products soared at unprecedented rates in the past few years. Home penetration of functional dairy products increased by 100 percent from 2020 to 2021, compared to the same period in 2019.

High-income buyers are more than twice as likely to shop for functional dairy products online. Additional motivators include lifestyle and the simplicity of price comparisons, both of which were cited by nearly 40% of online dairy shoppers.

Despite the expansion of the e-commerce sector, many still prefer to purchase functional dairy products from stores. However, most consumers expect to retain or increase their in-store and online functional dairy product purchases owing to the rise of hyperlocal delivery.

Sales of Functional Milk to Soar with its Ability to Prevent Micronutrient Deficiencies

Milk proteins and their characteristics have been extensively researched across the globe in recent years. They are a rich source of physiologically active peptides and perform a crucial nutritional role in the body, supplying necessary amino acids and organic nitrogen.

They also have helpful qualities, yet they are inactive within the parent protein's sequence. Iron-fortified milk was created to address the problem of anemia, and studies have shown that this type of product improves anemia status, thereby making it a good way to prevent micronutrient deficiencies in young and preschool children.

Owing to the aforementioned factors, the milk segment is projected to dominate the global functional dairy products market in the evaluation period.

Competitive Landscape

Since milk is centrally processed, quality control can be effectively implemented. It is widely consumed daily in predictable amounts by people of various age groups, and the cost is affordable among the target population. Using milk or dairy products to prepare functional products is an excellent strategy that can quickly improve the population's nutritional status.

Due to its numerous benefits, milk has been the subject of numerous studies addressing the development of more active functional items using probiotics, vitamins, minerals, or other bioactive compounds. Key players in the global functional dairy products market are striving to develop new items by investing huge sums in research and development activities.

A few other companies are also engaging in mergers and acquisitions to co-develop new products and strengthen their positions.

For instance

In June 2022, Danone North America launched Activia+ Multi-Benefit Probiotic Yogurt Drinks that include billions of active and live probiotics to help support one's gut health. The product is also considered to be an excellent source of zinc and vitamin D & C for supporting the immune system.

Kerry Group, Fonterra Co-operative Group, and Arla Foods Are Creating Unique Functional Dairy Products to Improve Texture and Mouthfeel

Kerry Group plc is a publicly traded Irish food corporation. It is a global innovator in flavor and nutrition. The business develops ingredients for products that consumers like and feel better about ingesting. It is structured into three business segments: ingredients and flavors, consumer foods, and agribusiness.

In July 2022, Kerry announced the opening of its Kerry Discovery Hub online learning center, which will allow aspiring business owners to learn more about a range of subjects crucial to the food and beverage sector and the expansion of their own companies.

The site is developed to give startups and business owners the most recent information on trending issues such as plant-based innovations, consumer motivations & behaviors, and how to use natural tastes & aromas and functional components in their product formulations.

Fonterra Co-operative Group Limited, on the other hand, is a global publicly traded dairy co-operative based in New Zealand. With annual turnover surpassing NZD 20 billion, the corporation is the largest in New Zealand and is responsible for around 30% of all dairy exports to the world.

The company has a long and illustrious history of dairy innovation, having invented several global firsts and increasingly coming up with fresh approaches to issues that customers confront in their businesses and improving people's quality of life.

For instance, in June 2022, Fonterra announced the release of a functional whey protein concentrate that unlocks new textures in cultured dairy. The additional component is anticipated to encourage innovation in the American dairy industry. Similarly, in August 2019, Fonterra collaborated with Indian Future Consumer Limited. The business introduced four new products under the moniker Dreamery due to this relationship.

Arla Foods is another key player in the functional dairy products sector. It is a Danish-Swedish multinational cooperative headquartered in Viby, Denmark. It is the largest dairy producer in Scandinavia and the largest dairy company in the United Kingdom. It is dedicated to providing its customers and their families with easy access to milk's natural deliciousness.

In May 2021, Arla Foods invested USD 8.2 Million in expanding its production to fulfill the rising demand for cheese from Japan. It primarily sells its products to nations including Japan, Australia, the United Kingdom, and the Nordic countries.

Similarly, in 2022, Arla sponsored an advertising campaign called Don't Cancel the Cow, alleging that the increase in veganism among young people is the reason the dairy industry's future is questionable. The campaign addresses young people's worries about the negative environmental effects of cows' milk.

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Scope of the Report

Attribute Details
Estimated Market Size (2023) USD 44 billion
Projected Market Valuation (2033) USD 67.1 billion
Value-based CAGR (2023 to 2033) 4.5%
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis Value (USD billion) and Volume (MT)
Key Regions Covered North America; Latin America; Europe; East Asia; South Asia; and the Middle East & Africa
Key Countries Covered United States, Brazil, Mexico, Germany, United Kingdom, China, India, Japan, Australia, and GCC Countries
Key Segments Covered Product Type, End Use, Distribution Channel, and Region
Key Companies Profiled Archway Food Group; General Mills Inc.; Anand Milk Union Limited; Dairy Farmers of America Inc.; Kraft Foods Inc.; Arla Foods UK Plc.; Nestle SA; Parmalat S.P.A; Megmilk Snow Brand Co. Ltd; Dean Foods Company; Fonterra Co-operative Group; Lactalis International; Danone SA; Other
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Functional Dairy Products Market Outlook by Category

By Product Type:

  • Yogurt
  • Cheese
  • Butter
  • Milk
  • Others

By End Use:

  • Retail / Household
  • HoReCa
  • F&B Industry

By Distribution Channel:

  • B2B
  • B2C
  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Traditional Groceries
  • Online Retailers

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

Frequently Asked Questions

What is the growth rate from 2023 to 2033?

The market will expand at a 4.5% CAGR from 2023 to 2033.

What is the 2023 market value?

The market in 2023 totals USD 44 billion.

Who are the Key Market Players?

Kraft Foods Inc., Arla Foods UK Plc., Nestle SA are the key market players.

What is the market value for 2033?

By 2033, the market will reach USD 67.1 billion.

What is the key driving factor for the Chinese market?

Geriatric population in China is the key market driver.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type
		5.1. Yogurt
		5.2. Cheese
		5.3. Butter
		5.4. Milk
		5.5. Others
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use
		6.1. Retail / Household
		6.2. HoReCa
		6.3. F&B Industry
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Distribution Channel
		7.1. B2B
		7.2. B2C
			7.2.1. Hypermarkets/Supermarkets
			7.2.2. Convenience Stores
			7.2.3. Specialty Stores
			7.2.4. Traditional Groceries
			7.2.5. Online Retailers
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		8.1. North America
		8.2. Latin America
		8.3. Western Europe
		8.4. Eastern Europe
		8.5. South Asia and Pacific
		8.6. East Asia
		8.7. Middle East and Africa
	9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	11. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	16. Key Countries Market Analysis
	17. Market Structure Analysis
	18. Competition Analysis
		18.1. Archway Food Group
		18.2. General Mills Inc.
		18.3. Anand Milk Union Limited
		18.4. Dairy Farmers of America Inc.
		18.5. Kraft Foods Inc.
		18.6. Arla Foods UK Plc.
		18.7. Nestle SA
		18.8. Parmalat S.P.A
		18.9. Megmilk Snow Brand Co. Ltd
		18.10. Dean Foods Company
		18.11. Fonterra Co-operative Group
		18.12. Lactalis International
		18.13. Danone SA
	19. Assumptions & Acronyms Used
	20. Research Methodology
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