The growing demand for clean-label components in food goods is creating fruit powder market expansion opportunities. The fruit powder market is anticipated to grow at a 7.4% CAGR between 2023 and 2033, according to the Future Market Insights (FMI) estimation. By 2033, the fruit powder market is poised to be valued from USD 17.5 billion in 2033 to USD 36.4 billion.
Using tomato paste in spaghetti sauce, juice, and plant-based beverages is similar to fruit powder in coffee drinks, and protein shakes. Leading food companies to use fruit powder as a natural functional ingredient to replace chemicals in smoothies, yogurts, and other food products. This market is driven by the growing demand for organic ingredients.
| Attributes | Details |
|---|---|
| Fruit Powders Market CAGR (2023 to 2033) | 7.6% |
| Fruit Powders Market Size (2023) | USD 17.5 Billion |
| Fruit Powders Market Size (2033) | USD 36.4 Billion |
| Global Market Absolute Dollar Growth (USD Million/Billion) | USD 18.9 Billion |
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The global fruit powder market grew at a healthy CAGR of 6.3%during the historic period (2016 to 2020). The growing demand for clean-label and organic food products is expected to boost the sales opportunities for the market.
Fruit powder is recognized for its water binding, emulsification, and gelling capabilities. Due to these properties, food powder has emerged as a highly sought-after ingredient among processed food manufacturers to improve the taste and quality of their food items.
For instance, pectin, extracted from citrus fruits, is used in food as a gelling agent, particularly in jams and jellies. Also, apricot powder is used to stabilize the food emulsions containing soybean oil as a source for cleaning label ingredients. Spurred by the diverse applications in the food sector, fruit powder sales are projected to pick up over the forecast period.
Fruit powders are a good source of essential vitamins and minerals. Considering this, their application is increasing in superfood and skincare items. Owing to the benefits and versatility of fruit powders, the adoption of fruit powder has boosted the cosmetics industry for all formulations, ranging from masques to cleansers.
These ingredients provide colorful touch to body wraps and masques and excellent exfoliating properties in scrubs. Some fruit powders include raspberry powder, rosehip powder, bilberry powder, and so on.
The demand for superfood powder is increasing as it is highly nutritious and contains antioxidants, which help monitor weight management and prevent cardiovascular disease risk. Superfoods include berry powder, cranberry powder, acai powder, acerola powder, goji berry powder, baobab powder, and so on.
Steered by the growing demand from various industries for superfoods, key manufacturers have increased the production of superfood ingredients. For instance, the USA-based Van Drunen Farms product portfolio consists of superfood ingredients with high demand in the current scenario.
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With a growing demand for fruit powders, which are extensively used as a replacement for artificial flavors and colors, sales are expected to multiply in the coming years. Using natural fruit powder retains the flavor, color, and texture of the food.
Increasing application of fruit powder, especially in the cosmetics industry, is expected to support the fruit powder market growth. Fruit powder is also a good alternative to pure pectin in food products as it reduces the cost of production and offers clean-label ingredients.
Moreover, increasing health issues over the past few years have impacted the demand for nutritional products such as fruit and vegetable powder. These products reduce the risk of chronic diseases such as cancer, diabetes, obesity, heart disease, arthritis, respiratory disease, stroke, and immune deficiency, as they are a rich source of antioxidants, bioactive nutrient molecules, and non-nutritive phytochemicals.
As they are a rich source of antioxidants, bioactive nutrient molecules, and non-nutritive phytochemicals, they reduce the risk of chronic diseases such as cancer, diabetes, obesity, heart disease, arthritis, respiratory disease, stroke, immune deficiency, and so on.
| Attributes | Details |
|---|---|
| Top Product Type | Strawberry |
| CAGR % 2017 to 2022 | 12.0% |
| CAGR % 2023 to End of Forecast(2033) | 7.4% |
Strawberry powder holds the lion's share of 13.9% in the fruit powder market and is expected to grow during forthcoming years. Increasing consumption of fruit powder, as it has various nutritional properties such as fibers and antioxidants, is driving the segment's growth.
Due to its widespread manufacturing and consumption, strawberry powder is projected to hold most of the market share.
The Food and Agriculture Organization (FAO) reports that China is the primary producer and consumer of strawberries, hugely aiding the industry's expansion. They are also referred to as a "superfood" due to their low-calorie count, high antioxidant content, and abundance of vitamins and minerals, all contributing majorly to the market's expansion.
| Attributes | Details |
|---|---|
| Top Nature | Conventional |
| CAGR % 2017 to 2022 | 11.8% |
| CAGR % 2023 to End of Forecast(2033) | 6.9% |
In terms of nature, conventional fruit powder is expected to dominate the segment, exhibiting growth at a CAGR of 6.9% in the fruit powder market. Organic fruit and vegetable powder is made using ingredients with no added preservatives, grown by an eco-friendly production method that contains fewer pesticide residues.
The need for natural additives with diverse nutritional benefits and the move towards better lifestyles are key growth drivers for the worldwide fruit powder market. Fruit powder is a potent ingredient that provides a natural boost to various food products.
The market for fruit powder is increasing globally due to the elements such as longer shelf life, ease of storage and transportation, and several other functional benefits.
Regarding end-use, fruit processing holds the largest fruit powder market share at 40.6%. The growing integration of fruit powders in ready-to-eat and functional food by manufacturers owing to consumer demand is boosting the growth of fruit powders.
Moreover, Due to increasing awareness of the benefits of plant-based protein, fruit powders are used in supplements, food & beverages, especially in developing nations such as India, Peru, South Africa, and Indonesia.
Fruit powders are one of the most crucial components in functional drinks because they may provide flavor and texture. Furthermore, there are a few factors estimated to fuel the market growth, such as the consumers' high disposable income and growing knowledge of the health advantages of functional beverages. It is also expected to rise by 1.9X over the next ten years.
Freeze-dried fruit powder holds a larger share of 42.3% of the fruit powder market. Freeze-drying technology combines freezing and drying processes to obtain dried products for further processing into powder form, helping the fruit powder market grow.
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| Attributes | Details |
|---|---|
| USA Market Size (USDMillion/Billion) by End of Forecast Period(2033) | USD 12.9 Billion |
| USA Market Absolute Dollar Growth (USD Million/Billion) | USD 6.6 Billion |
FMI forecasts North America to remain one of the most lucrative markets in the forecast period and is expected to grow at a CAGR of 5.6%. The USA is expected to emerge as a highly lucrative fruit powder market across North America owing to increasing demand for natural and organic fruit-based food products.
Stringent regulations implemented to ascertain food safety are expected to propel the demand for clean-label ingredients such as fruit powder. Trade is thoroughly linked to food safety, food security, and nutrition.
It affects the agricultural output, quality, safety of food, and the composition of the diet. Hence, key players in the region are focusing on improving the food quality for fast-track approvals. This also is going to push sales of organic ingredients such as fruit powder in the USA.
| Attributes | Details |
|---|---|
| United Kingdom Market Size (USDMillion/Billion) by End of Forecast Period(2033) | USD 1.5 Billion |
| United Kingdom Market Absolute Dollar Growth (USD Million/Billion) | USD 729.2 Million |
With increasing concern regarding animal protein, consumers are transitioning towards plant-based sources of food ingredients. Hence, the adoption of fruit powder is expected to increase in the United Kingdom.
As per FMI, the United Kingdom fruit powder market is expected to register positive growth at 4.1% CAGR during the forecast period. Growing awareness about fitness and health may bolster the market as consumers become conscious about their food choices.
Changing lifestyle and hectic work life has caused many health issues. People follow uncertain and unhealthy eating schedules, resulting in various lifestyle disorders such as thyroid, diabetes, and others.
With increasing cases of lifestyle disorders across the United Kingdom, people are adopting a healthy diet which results in boosting the demand for food products infused with fruit powders. This is also anticipated to create ample growth opportunities for the key manufacturers over the coming years.
| Attributes | Details |
|---|---|
| China Market Size (USDMillion/Billion) by End of Forecast Period(2033) | USD 2.6 Billion |
| China Market Absolute Dollar Growth (USD Million/Billion) | USD 1.3 Billion |
Due to the several instances of food adulterations and the growing emphasis on clean-label procedures, the pandemic significantly impacted food hygiene and safety. This factor is projected to increase the nation’s demand for fruit powder. According to Future Market Insights, China has a 42.2% market share in East Asia.
The pandemic has made consumers more aware of their eating choices. Therefore, the market for fruit powder is experiencing growth due to the growing consumers’ choice of organic and plant-based foods over traditional cuisine.
Additionally, consumers prefer more fresh, frozen, and made-to-order meals with nutritional labeling and healthful ingredients. Fruit powder-infused goods have become increasingly popular due to the growing demand for plant-based food ingredients and their high nutrient content.
| Attributes | Details |
|---|---|
| South Korea Market Size (USDMillion/Billion) by End of Forecast Period(2033) | USD 1.3 Billion |
| South Korea Market Absolute Dollar Growth (USD Million/Billion) | USD 511.2 Million |
According to FMI’s analysis, the South Korean fruit powder market is anticipated to get a share of 25.7% of the East Asia market in 2021. South Korea is one of the largest producers of plant-based food in the global market. This has created lucrative opportunities, which increase the sales of fruit powder in the country. Furthermore, the production of food products that are infused with fruit powder is increasing because of the growing preference for organic food and dietary supplements.
| Attributes | Details |
|---|---|
| Japan Market Size (USDMillion/Billion) by End of Forecast Period(2033) | USD 2.1 Billion |
| Japan Market Absolute Dollar Growth (USD Million/Billion) | USD 955.5 Million |
Japan's fruit powder market is expected to have significant expansion in the forecast years due to the consumers' increasing need for convenient and healthy food items as a result of their increased attention to their health. The Japanese fruit powder market is likely to exhibit a CAGR of 6.1% during the forecast period.
Japan is one of the countries with the highest consumption of convenience foods as a result of shifting dietary habits and increasing interest in cutting-edge food products. Along with this, the main drivers of the regional market growth for fruit powder are the acceptability, accessibility, and affordability of the fruit powder.
India offers the fruit powder market tremendous room for expansion. This is due to consumers' shifting preferences for wholesome foods and an increase in consumer acceptance of packaged foods with high nutritional value. The trend towards healthy and nourishing food is being driven by the rising prevalence of lifestyle issues, which also serves as the major element to fuel market expansion.
Fruit powder makers have a chance to enhance their sales by focusing on the rapidly expanding end-use industries in India, including baking, confectionery, snacks and cereals, and dairy. Thus, it is anticipated that the Indian market for fruit powder would grow significantly over the course of the projected period recording a CAGR of over 10.5%.
The fruit powder market is fiercely competitive, and a number of small and medium-sized local businesses dominate it. Strategic mergers and acquisitions with businesses specialising in organic and natural food items are the companies' main goals as they compete in the fruit powder sector. Farmers use natural resources to produce organic food, which means that no chemicals, including pesticides, fertilisers, and preservatives, are used in their production.
Due to the lack of reports of supply-demand shortages in recent years, businesses are concentrating more on fuelling the output capacity of manufacturing facilities in addition to their merger and acquisition strategies.
Moreover, major firms are launching new fruit powders high in nutrients, organic and free of preservatives and chemicals to appeal to health-conscious consumers.
Recent Development:
| Date | 2020 |
|---|---|
| Company | Confoco SA |
| Details | In 2020- Confoco SA, a leading company in tropical fruit flakes and powders, acquired Diana to reinforce its position in the baby food industry, dedicated to natural ingredients. |
| Date | 2020 |
|---|---|
| Company | Valentine |
| Details | In 2020- Valentine, an Indian company, acquired Naturex specialized in the production of fruit and vegetable powders and natural colours for the food and beverage industry. |
| Date | 2021 |
|---|---|
| Company | Batory Foods |
| Details | Batory Foods expanded its selection of speciality ingredients in 2021 when it bought DMH Ingredients. Batory sells fruit in a variety of forms, including powders. |
| Date | 2019 |
|---|---|
| Company | Döhler Group |
| Details | The Döhler Group and Zumos Catalano Aragoneses SA (ZUCASA) reached an agreement in 2019 for the Döhler Group to purchase the majority of ZUCASA's shares. For Döhler, this transaction represents a significant advancement in one of the continent's major fruit-producing regions. A more varied selection of apples, pears, and stone fruits may be advantageous to the customers. |
| Date | 2019 |
|---|---|
| Company | NutraDry |
| Details | An Australian organic pumpkin powder was introduced by NutraDry in 2019. Without any additions or fillers, the powder is manufactured entirely from Australian organically cultivated butternut pumpkins. Australian Certified Organics has also granted it certification. |
| Date | 2022 |
|---|---|
| Company | Pomegranate Powder |
| Details | Pomegranate Powder, created via low-temperature spray-drying, was invented by Kanegrade in 2022. It is a pink/yellow powder with a flavour and scent typical of the fruit. It is a finely powdered substance that flows freely and has hygroscopic properties. |
Major players working in the Fruit Powders Market are:
Low-pressure laminates segment holds 87.7% of the global market share.
China, India, Japan, and South Korea are the key Asian countries in the fruit powders market.
The fruit powders market is expected to reach USD 36.4 billion by 2033.
Apple powder, banana powder, mango powder, and strawberry powder.
The market is subject to the risks associated with the food and beverage industry, such as changes in consumer preferences and regulations.
1. Executive Summary | Fruit Powders Market 2. Market Overview 3. Market Background 4. Global Market Analysis 2017 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Product Type 5.1. Strawberry 5.2. Blackberry 5.3. Black Currant 5.4. Raspberry 5.5. Blueberry 5.6. Peach 5.7. Apple 5.8. Pear 5.9. Apricot 5.10. Plum 6. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Nature 6.1. Organic 6.2. Conventional 7. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By End Use 7.1. Fruit Processing 7.2. Beverage Processing 7.3. Dietary Supplements 7.4. Pharmaceuticals 7.5. Cosmetics and Personal Care 8. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Technology 8.1. Freeze Dried 8.2. Spray Dried 8.3. Vacuum Dried 8.4. Drum Dried 9. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Region 9.1. North America 9.2. Latin America 9.3. Europe 9.4. East Asia 9.5. South Asia 9.6. Oceania 9.7. Middle East and Africa (MEA) 10. North America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 11. Latin America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 12. Europe Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 13. East Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 14. South Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 15. Oceania Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 16. MEA Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 17. Key Countries Market Analysis 18. Market Structure Analysis 19. Competition Analysis 19.1. Kanegrade Ltd. 19.2. European Freeze Dry Ltd. 19.3. Drytech Process (I) Pvt. Ltd 19.4. The Green Labs LLC. 19.5. Nutradry Pty Ltd 19.6. Paradise Fruits Solutions Gmbh & Co.KG 19.7. Vinayak Ingredients Private Ltd 19.8. Watershed Foods LLC. 19.9. Artemis International 19.10. DMH Ingredients Inc. 19.11. AS Harrison & Co Pty Ltd. 19.12. RFI Ingredients 20. Assumptions & Acronyms Used 21. Research Methodology
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Fruit Powders Market
