Fruit Jams, Jellies, and Preserves Market Outlook

The global fruit jams, jellies, and preserves market is expected to be valued at US$ 1.87 billion in 2023. The market is expected to record a CAGR of 5.4%, and by 2033 the market size is expected to surpass US$ 3.16 billion.

Key factors that might propel the market growth are:

  • The surging popularity of jam among the youth
  • The nutritional quality of jams and jellies
  • Surging demand for clean-label ingredients

The youth currently has been consuming bread and jam regularly, especially for breakfast, as these do not require much time for preparation. This is extremely important at times when a lot of them are leading a sedentary lifestyle because of their busy schedules. This might surge the demand for fruit jams, jellies, and preserves during the forecast period.

The change in lifestyles has also led to increased consumption of ready-to-eat food. These foods generally make use of jams and preserves to enhance the taste and increase the shelf life. Thus, the US$ 180 billion valued ready-to-eat food niche presents a massive opportunity for the market.

The jams are being recommended by healthcare experts for their nutritional quality. They are meant to be a rich source of Vitamin C, natural fiber, probiotics, Vitamin A, and antioxidants. Their consumption also reduces the risk of cardiovascular diseases and smoothens the texture of the skin. In the current times, jams, jellies, and preservatives contain lesser fats and sugar. Thus, even health-conscious customers have started adopting them.

The manufacturers are also introducing different flavors of jams and jellies, which are being loved by school-going children in specific. This is done mainly as a part of product innovation and the introduction of new flavors that may ensure wider acceptance by the target audience.

Rapid urbanization is also expected to surge the sales of fruit jams, jellies, and preserves. Urbanization has resulted in the establishment of modern café stores and mobile food trucks, which make use of the jams and jellies in sandwiches and lots of other dishes. However, an increase in the cases of obesity and diabetes is expected to challenge the sales of the jams segment. This, coupled with the high cost of production, is also expected to hinder the market growth during the forecast period.

North America is expected to dominate the market during the forecast period. The presence of established players and the existence of required infrastructure and technology is also expected to propel market growth. The region has also been witnessing increased consumption of convenience food, which represents lots of prospects in the forecast period. Rapid urbanization, technological advancements in the food sector, and surging disposable income are expected to contribute towards market expansion in the Asia Pacific region during the forecast period.

Attributes Value
Market Value (2022) US$ 1.8 billion
Market Expected Value (2023) US$ 1.87 billion
Market Forecast Value (2033) US$ 3.16 billion
Market Expected CAGR (2023 to 2033) 5.4%

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Historical CAGR (2017 to 2022) vs Anticipated CAGR

The changing consumption patterns and variety in the offerings are the main factors that have led to the anticipated increase in the adoption of fruit jams, jellies, and preserves. Moreover, innovative ways of consuming them, along with different kinds of traditional meals, have also assisted in surging the market share. In a broader sense, the surging food sector is expected to increase the market share during the forecast period. While the historical CAGR for the market was 3.9%, the anticipated CAGR is 5.4%.

  • Short Term (2023 to 2026): During this timeframe, we might get to see more people looking to consume organic products. As several jams and jellies are manufactured using organic products, the market might witness growth during the forecast period. The application of organic products ensures that the food is rich in antioxidants, which increases its nutritional value.
  • Medium Term (2026 to 2029): With chefs around the world making innovative use of jam, we might see a surge in sales owing to unconventional consumption patterns. In the present scenario, the bakers are providing new kinds of eatables like jam smoothies, jam pancakes, etc. The future might be driven by many such innovative food products.
  • Long Term (2029 to 2033): During this period, the usage of automation is expected to reduce manufacturing costs as labor can be put into other important aspects of the business.

Regional Insights

United States: One of the Dominant Players in the Bread Market Holds Lots of Opportunity

As per the market research conducted by FMI, the United States is currently one of the significant players in the bread market. The bread market in the United States is expected to cross a valuation of US$ 35 billion by 2033. Bread is usually consumed with jam, and the manufacturers are fortifying the nutritional value of jam by adding extra minerals using different chemicals. A lot of key players are stationed in the United States, which makes the availability of quality jams, jellies, and preserves quite easy. This as well might drive market growth.

Europe: Increased Consumption of Royal Jelly to Drive Growth

Europe is mainly known for the consumption of royal jelly. An increase in health-conscious customers has led to the increased consumption of jams, jellies, and preserves. Unhealthy eating habits, in general, have become a cause of concern across Europe. The nutrient-rich royal jelly has piqued the consumer's interest as it is rich in asparagine and gamma globulins. Healthcare experts in Europe are recommending consumers have royal jelly as these aid in tissue development, strong immune response, and lots of other factors.

Japan Mobile Food Sector Presents Numerous Prospects

Japan is expected to present lucrative opportunities because of the presence of a big mobile food market. The US$ 199 million market provides ample prospects because it has been mainly serving office-goers who have no time to cook food by themselves. Mobile food companies have been serving eatables like sandwiches, bread, etc., which make use of jams and jellies in the form of breakfast. There are a lot of people who also suffer from lifestyle diseases in Japan. The consumption of jams, jellies, and preserves helps maintain the condition of the body as these are fortified with important minerals.

South Korea: Considerable Spreads Market presents Massive Opportunity

The South Korea spreads market is expected to exceed US$ 422 million by 2033. The country is mainly known for its high per capita income, which makes the consumption of spreads a common practice. The increased consumption of convenience food is expected to surge sales. South Korea is also meant for a trend wherein people spend time alone consuming quick meals. Such factors are expected to massively influence the demand for fruit jams, jellies, and preserves. Moreover, the high disposable income has led to increased consumption of premium jams and jellies which is expected to further fuel the market growth.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Segmentation Insights

Which Type is expected to hold Dominant Share?

The jams and jellies segment is expected to hold the leading market share during the forecast period. Surging consciousness towards consuming healthy food and an increased preference for convenience food is expected to further fuel the market growth. Moreover, the prevalence of organic products is also expanding the consumption of fruits and jellies because of the prevailing consumer confidence in organic products. The growth of related industries, like bakery products, confectionery, etc., is also expected to surge the adoption.

Which Distribution Channel is expected to hold the Higher Market Share?

The supermarket/hypermarket segment is expected to hold a higher market share during the forecast period. The consumers may want to experience the tangibility factor before making any final decision regarding purchasing this product. Visiting a supermarket/hypermarket might help them fulfill that purpose. Secondly, such stores have tie-ups with specific brands as well, which increases the variety in such places. These places also assist in the process of upselling, which is expected to increase the market share of fruit jams, jellies, and preserves.

Start-ups Believe in Maintaining an Emotional Connect

The start-ups want to maintain a personal relationship with their customers. In such a case, they have been preparing jams and jellies which do not cause any kind of allergy to the consumers.

Yummium: The start-up was founded in 2015. Currently, Yummium sells eight flavors of jams and six kinds of pickles. The founder had observed that when small children consume jams of other brands, they may suffer from different kinds of allergies. Taking all this into consideration, Yummium manufactures allergy-free jams. Owing to this, the products manufactured by the start-up found lots of buyers.

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Key Players Streamline Focus on Core Functionalities

The key players operating in the market are focusing on divestment activities to focus more on the core functionalities of the business. This comes at a time when the global market has been reeling under inflation. In January 2023, B&G Foods may complete the sale of Back to Nature. The funds may be utilized for the repayment of long-term debt and the purchase of other important assets.

Significant developments in the market:

  • In February 2023, B&G Foods issued a voluntarily sent allergy alert for undeclared peanuts in the cases of Back to Nature Fudge Mint Cookies.
  • In December 2022, Ferrero Group announced the acquisition of wells enterprises, maker of ice cream brands Blue Bunny and Bomb Pop.

Dominant Players in the market

Company Description
Andros Foods Andros is a family-run business headquartered in France. The company is the global leader in fruit processing, frozen desserts, dairy, and confectionery. The company currently operates more than 30 factories worldwide, which also includes a United States fruit processing factory in Mt. Jackson, Virginia. This factory has been producing branded, private label, and co-packing high-quality, unique fruit-based products. a few of the imported brands are Bonne Maman, Andros Chef, Solo Italia Frozen Dessert, and Pierrot Gourmand Candy.
B&G Foods B&G Foods is committed to acquiring and investing in established food brands and making them more relevant for customers. The growth strategy is focused on continuous improvement, but one thing remains constant: delicious food from the family to yours. The company is committed to providing quality products and observing high ethical standards in the conduct of its business.
Ferrero Group The Ferrero Group brings joy to people around the world with its tarts. Serving customers for more than seven decades, the Ferrero Group is one of the leading sweet-packaged food companies, with more than 35 loved brands. In 2015, the company started a new era by acquiring two huge companies, Oltan, and Thorntons. Ferrero has continued to expand its business in Europe and North America through strategic acquisitions. Through the expansion of the portfolio, the company is capitalizing on diverse growth opportunities.

Other Key Companies Profiled: Baxters Food Group, Murphy Orchards, National Grape Cooperative Association, Nestle India, The Hershey Company, The J.M. Smucker Company.

Market Segmentation

By Type:

  • Jams and Jellies
  • Marmalade
  • Preserves

By Distribution Channel:

  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Online Retail
  • Other Distribution Channels

By Region:

  • North America
  • Latin America
  • Asia Pacific
  • The Middle East and Africa
  • Europe

Frequently Asked Questions

What is the Fruit Jams, Jellies, and Preserves Market Size?

The market is expected to have sales of US$1.87 billion in 2023.

How big may the market be predicted to be in 2033?

In 2033, the market is anticipated to generate revenues of US$3.16 billion.

What CAGR is the market booming at currently?

The market is anticipated to progress at a 5.4% CAGR through 2033.

In the past, how did the market evolve?

From 2018 to 2022, the market exhibited a CAGR of 3.9%.

What is the market size for South Korea by 2033?

By 2033, it is anticipated that the South Korean spreads market to hit US$ 422 million.

Table of Content
1. Executive Summary | Fruit Jams, Jellies, and Preserves Market 
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Product Life Cycle Analysis
    3.5. Supply Chain Analysis
        3.5.1. Supply Side Participants and their Roles
            3.5.1.1. Producers
            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
            3.5.1.3. Wholesalers and Distributors
        3.5.2. Value Added and Value Created at Node in the Supply Chain
        3.5.3. List of Raw Material Suppliers
        3.5.4. List of Existing and Potential Buyer’s
    3.6. Investment Feasibility Matrix
    3.7. Value Chain Analysis
        3.7.1. Profit Margin Analysis
        3.7.2. Wholesalers and Distributors
        3.7.3. Retailers
    3.8. PESTLE and Porter’s Analysis
    3.9. Regulatory Landscape
        3.9.1. By Key Regions
        3.9.2. By Key Countries
    3.10. Regional Parent Market Outlook
    3.11. Production and Consumption Statistics
    3.12. Import and Export Statistics
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
    4.1. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis, 2018 to 2022
    4.2. Current and Future Market Size Value (US$ Million) & Volume (Tons) Projections, 2023 to 2033
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Type, 2018 to 2022
    5.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Type, 2023 to 2033
        5.3.1. Jam
        5.3.2. Jellies
        5.3.3. Preserves
    5.4. Y-o-Y Growth Trend Analysis By Type, 2018 to 2022
    5.5. Absolute $ Opportunity Analysis By Type, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End-User
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By End-User, 2018 to 2022
    6.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By End-User, 2023 to 2033
        6.3.1. Household
        6.3.2. HoReCa
    6.4. Y-o-Y Growth Trend Analysis By End-User, 2018 to 2022
    6.5. Absolute $ Opportunity Analysis By End-User, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Distribution Channel
    7.1. Introduction / Key Findings
    7.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Distribution Channel, 2018 to 2022
    7.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Distribution Channel, 2023 to 2033
        7.3.1. Hypermarkets/Supermarkets
        7.3.2. Convenience Stores
        7.3.3. Online Retail
    7.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2018 to 2022
    7.5. Absolute $ Opportunity Analysis By Distribution Channel, 2023 to 2033
8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
    8.1. Introduction
    8.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Region, 2018 to 2022
    8.3. Current Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Region, 2023 to 2033
        8.3.1. North America
        8.3.2. Latin America
        8.3.3. Europe
        8.3.4. Asia Pacific
        8.3.5. MEA
    8.4. Market Attractiveness Analysis By Region
9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    9.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022
    9.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033
        9.2.1. By Country
            9.2.1.1. USA
            9.2.1.2. Canada
        9.2.2. By Type
        9.2.3. By End-User
        9.2.4. By Distribution Channel
    9.3. Market Attractiveness Analysis
        9.3.1. By Country
        9.3.2. By Type
        9.3.3. By End-User
        9.3.4. By Distribution Channel
    9.4. Key Takeaways
10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    10.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022
    10.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033
        10.2.1. By Country
            10.2.1.1. Brazil
            10.2.1.2. Mexico
            10.2.1.3. Rest of Latin America
        10.2.2. By Type
        10.2.3. By End-User
        10.2.4. By Distribution Channel
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Type
        10.3.3. By End-User
        10.3.4. By Distribution Channel
    10.4. Key Takeaways
11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    11.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022
    11.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033
        11.2.1. By Country
            11.2.1.1. Germany
            11.2.1.2. United Kingdom
            11.2.1.3. France
            11.2.1.4. Spain
            11.2.1.5. Italy
            11.2.1.6. Rest of Europe
        11.2.2. By Type
        11.2.3. By End-User
        11.2.4. By Distribution Channel
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Type
        11.3.3. By End-User
        11.3.4. By Distribution Channel
    11.4. Key Takeaways
12. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    12.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022
    12.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033
        12.2.1. By Country
            12.2.1.1. China
            12.2.1.2. Japan
            12.2.1.3. South Korea
            12.2.1.4. Singapore
            12.2.1.5. Thailand
            12.2.1.6. Indonesia
            12.2.1.7. Australia
            12.2.1.8. New Zealand
            12.2.1.9. Rest of Asia Pacific
        12.2.2. By Type
        12.2.3. By End-User
        12.2.4. By Distribution Channel
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Type
        12.3.3. By End-User
        12.3.4. By Distribution Channel
    12.4. Key Takeaways
13. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    13.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022
    13.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033
        13.2.1. By Country
            13.2.1.1. GCC Countries
            13.2.1.2. South Africa
            13.2.1.3. Israel
            13.2.1.4. Rest of MEA
        13.2.2. By Type
        13.2.3. By End-User
        13.2.4. By Distribution Channel
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Type
        13.3.3. By End-User
        13.3.4. By Distribution Channel
    13.4. Key Takeaways
14. Key Countries Market Analysis
    14.1. USA
        14.1.1. Pricing Analysis
        14.1.2. Market Share Analysis, 2022
            14.1.2.1. By Type
            14.1.2.2. By End-User
            14.1.2.3. By Distribution Channel
    14.2. Canada
        14.2.1. Pricing Analysis
        14.2.2. Market Share Analysis, 2022
            14.2.2.1. By Type
            14.2.2.2. By End-User
            14.2.2.3. By Distribution Channel
    14.3. Brazil
        14.3.1. Pricing Analysis
        14.3.2. Market Share Analysis, 2022
            14.3.2.1. By Type
            14.3.2.2. By End-User
            14.3.2.3. By Distribution Channel
    14.4. Mexico
        14.4.1. Pricing Analysis
        14.4.2. Market Share Analysis, 2022
            14.4.2.1. By Type
            14.4.2.2. By End-User
            14.4.2.3. By Distribution Channel
    14.5. Germany
        14.5.1. Pricing Analysis
        14.5.2. Market Share Analysis, 2022
            14.5.2.1. By Type
            14.5.2.2. By End-User
            14.5.2.3. By Distribution Channel
    14.6. United Kingdom
        14.6.1. Pricing Analysis
        14.6.2. Market Share Analysis, 2022
            14.6.2.1. By Type
            14.6.2.2. By End-User
            14.6.2.3. By Distribution Channel
    14.7. France
        14.7.1. Pricing Analysis
        14.7.2. Market Share Analysis, 2022
            14.7.2.1. By Type
            14.7.2.2. By End-User
            14.7.2.3. By Distribution Channel
    14.8. Spain
        14.8.1. Pricing Analysis
        14.8.2. Market Share Analysis, 2022
            14.8.2.1. By Type
            14.8.2.2. By End-User
            14.8.2.3. By Distribution Channel
    14.9. Italy
        14.9.1. Pricing Analysis
        14.9.2. Market Share Analysis, 2022
            14.9.2.1. By Type
            14.9.2.2. By End-User
            14.9.2.3. By Distribution Channel
    14.10. China
        14.10.1. Pricing Analysis
        14.10.2. Market Share Analysis, 2022
            14.10.2.1. By Type
            14.10.2.2. By End-User
            14.10.2.3. By Distribution Channel
    14.11. Japan
        14.11.1. Pricing Analysis
        14.11.2. Market Share Analysis, 2022
            14.11.2.1. By Type
            14.11.2.2. By End-User
            14.11.2.3. By Distribution Channel
    14.12. South Korea
        14.12.1. Pricing Analysis
        14.12.2. Market Share Analysis, 2022
            14.12.2.1. By Type
            14.12.2.2. By End-User
            14.12.2.3. By Distribution Channel
    14.13. Singapore
        14.13.1. Pricing Analysis
        14.13.2. Market Share Analysis, 2022
            14.13.2.1. By Type
            14.13.2.2. By End-User
            14.13.2.3. By Distribution Channel
    14.14. Thailand
        14.14.1. Pricing Analysis
        14.14.2. Market Share Analysis, 2022
            14.14.2.1. By Type
            14.14.2.2. By End-User
            14.14.2.3. By Distribution Channel
    14.15. Indonesia
        14.15.1. Pricing Analysis
        14.15.2. Market Share Analysis, 2022
            14.15.2.1. By Type
            14.15.2.2. By End-User
            14.15.2.3. By Distribution Channel
    14.16. Australia
        14.16.1. Pricing Analysis
        14.16.2. Market Share Analysis, 2022
            14.16.2.1. By Type
            14.16.2.2. By End-User
            14.16.2.3. By Distribution Channel
    14.17. New Zealand
        14.17.1. Pricing Analysis
        14.17.2. Market Share Analysis, 2022
            14.17.2.1. By Type
            14.17.2.2. By End-User
            14.17.2.3. By Distribution Channel
    14.18. GCC Countries
        14.18.1. Pricing Analysis
        14.18.2. Market Share Analysis, 2022
            14.18.2.1. By Type
            14.18.2.2. By End-User
            14.18.2.3. By Distribution Channel
    14.19. South Africa
        14.19.1. Pricing Analysis
        14.19.2. Market Share Analysis, 2022
            14.19.2.1. By Type
            14.19.2.2. By End-User
            14.19.2.3. By Distribution Channel
    14.20. Israel
        14.20.1. Pricing Analysis
        14.20.2. Market Share Analysis, 2022
            14.20.2.1. By Type
            14.20.2.2. By End-User
            14.20.2.3. By Distribution Channel
15. Market Structure Analysis
    15.1. Competition Dashboard
    15.2. Competition Benchmarking
    15.3. Market Share Analysis of Top Players
        15.3.1. By Regional
        15.3.2. By Type
        15.3.3. By End-User
        15.3.4. By Distribution Channel
16. Competition Analysis
    16.1. Competition Deep Dive
        16.1.1. F. Duerr & Sons Ltd
            16.1.1.1. Overview
            16.1.1.2. Product Portfolio
            16.1.1.3. Profitability by Market Segments
            16.1.1.4. Sales Footprint
            16.1.1.5. Strategy Overview
                16.1.1.5.1. Marketing Strategy
                16.1.1.5.2. Product Strategy
                16.1.1.5.3. Channel Strategy
        16.1.2. The J.M. Smucker Company
            16.1.2.1. Overview
            16.1.2.2. Product Portfolio
            16.1.2.3. Profitability by Market Segments
            16.1.2.4. Sales Footprint
            16.1.2.5. Strategy Overview
                16.1.2.5.1. Marketing Strategy
                16.1.2.5.2. Product Strategy
                16.1.2.5.3. Channel Strategy
        16.1.3. Andros Group
            16.1.3.1. Overview
            16.1.3.2. Product Portfolio
            16.1.3.3. Profitability by Market Segments
            16.1.3.4. Sales Footprint
            16.1.3.5. Strategy Overview
                16.1.3.5.1. Marketing Strategy
                16.1.3.5.2. Product Strategy
                16.1.3.5.3. Channel Strategy
        16.1.4. Orkla ASA
            16.1.4.1. Overview
            16.1.4.2. Product Portfolio
            16.1.4.3. Profitability by Market Segments
            16.1.4.4. Sales Footprint
            16.1.4.5. Strategy Overview
                16.1.4.5.1. Marketing Strategy
                16.1.4.5.2. Product Strategy
                16.1.4.5.3. Channel Strategy
        16.1.5. B&G Foods Inc.
            16.1.5.1. Overview
            16.1.5.2. Product Portfolio
            16.1.5.3. Profitability by Market Segments
            16.1.5.4. Sales Footprint
            16.1.5.5. Strategy Overview
                16.1.5.5.1. Marketing Strategy
                16.1.5.5.2. Product Strategy
                16.1.5.5.3. Channel Strategy
        16.1.6. Bonne Maman
            16.1.6.1. Overview
            16.1.6.2. Product Portfolio
            16.1.6.3. Profitability by Market Segments
            16.1.6.4. Sales Footprint
            16.1.6.5. Strategy Overview
                16.1.6.5.1. Marketing Strategy
                16.1.6.5.2. Product Strategy
                16.1.6.5.3. Channel Strategy
        16.1.7. Conagra Brands
            16.1.7.1. Overview
            16.1.7.2. Product Portfolio
            16.1.7.3. Profitability by Market Segments
            16.1.7.4. Sales Footprint
            16.1.7.5. Strategy Overview
                16.1.7.5.1. Marketing Strategy
                16.1.7.5.2. Product Strategy
                16.1.7.5.3. Channel Strategy
        16.1.8. Kraft Foods
            16.1.8.1. Overview
            16.1.8.2. Product Portfolio
            16.1.8.3. Profitability by Market Segments
            16.1.8.4. Sales Footprint
            16.1.8.5. Strategy Overview
                16.1.8.5.1. Marketing Strategy
                16.1.8.5.2. Product Strategy
                16.1.8.5.3. Channel Strategy
        16.1.9. Ferrero
            16.1.9.1. Overview
            16.1.9.2. Product Portfolio
            16.1.9.3. Profitability by Market Segments
            16.1.9.4. Sales Footprint
            16.1.9.5. Strategy Overview
                16.1.9.5.1. Marketing Strategy
                16.1.9.5.2. Product Strategy
                16.1.9.5.3. Channel Strategy
        16.1.10. GD Foods
            16.1.10.1. Overview
            16.1.10.2. Product Portfolio
            16.1.10.3. Profitability by Market Segments
            16.1.10.4. Sales Footprint
            16.1.10.5. Strategy Overview
                16.1.10.5.1. Marketing Strategy
                16.1.10.5.2. Product Strategy
                16.1.10.5.3. Channel Strategy
17. Assumptions & Acronyms Used
18. Research Methodology
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