Freezer Label Market Outlook from 2024 to 2034

The freezer label market is anticipated to surpass USD 2.6 billion by 2034. In 2024, sales of freezer labels are estimated to reach USD 1.8 billion, reflecting robust market health. The global freezer label market is projected to record a steady 3.9% CAGR between 2024 and 2034.

This impressive growth is primarily driven by the increasing demand for freezer labels in frozen food packaging and across the hospitality industry, including hotels, restaurants, and cafes. The versatility and essential nature of freezer labels in maintaining product integrity under extreme conditions have positioned them as a critical component in these sectors.

This growth trajectory is significantly influenced by ongoing sustainability trends within the food service sector, which emphasize the need for reliable and eco-friendly labeling solutions.

Demand for temperature-controlled packaging, such as freezer labels, is rising sharply as the food sector undergoes a dramatic shift in customer preferences. Consumers are increasingly seeking high-quality, sustainable, and safe food products, necessitating effective labeling solutions.

Throughout the projection period, the global freezer label market is anticipated to grow by 1.4 times. Initially, business owners might take freezer labels for granted when managing frozen goods. However, their longevity and reliability ultimately make them indispensable in maintaining product quality and compliance.

Global Freezer Label Industry Assessment

Freezer labels have garnered immense popularity in frozen food, beverage, pharmaceutical, and cosmetics firms. These labels ensure that products remain identifiable and traceable throughout their shelf life, even under the harsh conditions of freezing.

Manufacturers are at the forefront of creating cutting-edge labels, incorporating technologies such as barcoding, SKUs (Stock Keeping Units), and UPCs (Universal Product Codes) to streamline transactions and organize inventories efficiently. These advancements are also crucial in various ciphers and barcoding systems used in pharmacies, ensuring accurate and efficient inventory management.

Attributes Key Insights
Historical Size, 2023 USD 1.5 billion
Estimated Size, 2024 USD 1.8 billion
Projected Size, 2034 USD 2.6 billion
Value-based CAGR (2024 to 2034) 3.9%

Freezer labels play a vital role in facilitating communication between buyers and sellers, enhancing customer support, and increasing traceability in scientific and medical research within the retail industry. They provide essential information that helps maintain the integrity of supply chains and supports the verification of product authenticity.

In summary, freezer labels are indispensable for providing critical information to both buyers and sellers in the food service sector, ensuring product safety, compliance, and customer satisfaction.

The freezer label industry is experiencing a surge in demand for smart labels due to ongoing technical advancements. Innovations such as new labels that customers can access via Google or Siri are driving this trend. These smart labels offer enhanced features, including real-time tracking and interactive capabilities, which significantly improve the user experience and operational efficiency.

The growth of the e-commerce industry further amplifies the need for smart labels, as they help prevent counterfeiting and ensure product authenticity. This development is particularly significant for the freezer label market, marking a pivotal moment in its evolution and underscoring the importance of technological integration in labeling solutions.

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Semi Annual Market Update

The freezer label industry has been experiencing nuanced growth dynamics, influenced by technological innovation, changing consumer preferences, and the increasing emphasis on sustainability.

Particular Value CAGR
H1 4% (2023 to 2033)
H2 3.7% (2023 to 2033)
H1 4.2% (2024 to 2034)
H2 3.5% (2024 to 2034)

In the first half of the 2023 to 2033 period, the industry saw a strong CAGR of 4%. This period marked significant investments in research and development, leading to the introduction of more durable and efficient freezer labels.

The second half of this period experienced a slight deceleration to a 3.7% CAGR, with a BPS of 30. This phase was characterized by the integration of new technologies into mainstream production and distribution channels.

The focus shifted towards optimizing production processes and improving supply chain efficiencies. Market players started consolidating their positions, leading to strategic partnerships and mergers aimed at expanding market reach and capabilities.

The first half of the 2024 to 2034 period saw an acceleration in demand, with a CAGR of 4.2%. This period was marked by significant advancements in smart labeling technologies, which include features like temperature monitoring and QR codes for product tracking.

Additionally, stricter regulatory requirements for food safety and traceability drove the adoption of advanced freezer labels.

In the second half, the growth rate slowed to 3.5%, with a BPS of 70, indicating a more pronounced deceleration. This slowdown can be attributed to market saturation and increased competition. As major players reached optimal market penetration, smaller companies found it challenging to compete on price and technology.

The industry saw a surge in competitive pricing strategies and increased efforts towards differentiation through specialized label features, such as enhanced durability and eco-friendly materials.

Key Industry Highlights

New Features and Informative Designs to Pave the Way in Research Industry

The demand for freezer labels in the research industry is on the rise due to the constant development of innovative products like reagents and blood samples by research institutes. These products require specific details for observation, and labeling the samples is essential for differentiation and to prevent loss and wastage.

Freezer labels play a pivotal role in monitoring changes in samples and verifying the right sample between them. The labels not only provide essential data and ensure clarity about samples but also facilitate transportation between institutes, ensuring clarity of samples and preventing time loss and experiment failure.

Because freezer labels offer precise data and credibility in their tests, research institutes are conducting the sales of freezer labels globally, making them an essential tool in the research sector.

Integration of Smart Technology to Benefit the Freezer Label Industry

In the freezer label industry, smart labels are becoming more and more prevalent since they enable tracking and preserving perishable items in real-time, as well as providing extensive information, programmability, and simultaneous identification.

An augmenting number of smart labels are being used in the freezer label industry, where precise and dependable labeling solutions are essential. Such sectors mainly include FMCG manufacturing, retail, automotive, logistics, aerospace, and healthcare.

Additionally, because the Internet of Things makes inventory management and product monitoring in cold storage environments easier, its rapid development has increased demand for sophisticated labeling solutions in the freezer label industry.

Labels for Cold Storage Need to Withstand Extreme Temperatures and Moisture

The need for durable and reliable labeling solutions in cold storage environments compels the freezer label market. Such labels are designed to withstand extreme temperatures and moisture, making them essential for use on frozen food packaging and cold containers.

By applying freezer labels to cold containers, the wet-out time for glue can be extended, ensuring secure adhesion and preventing label bending. However, changes in temperature can cause freezer labels to separate from the container as they expand and contract.

There is a growing demand for innovative freezer-label solutions that can effectively adhere to cold surfaces and withstand temperature fluctuations in the market.

Ismail Sutaria
Ismail Sutaria

Principal Consultant

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2019 to 2023 Global Freezer Label Sales Outlook Compared to Demand Forecast from 2024 to 2034

Over the historical period, the freezer label industry saw a CAGR of 2.5%, reaching a market value of USD 1.7 billion in 2023 from USD 1.5 billion in 2019. The demand for freezer labels is augmenting as the food service industry crafted a need for freezer labels.

A freezer label is a label used to identify food items, pouches, boxes, jars, and frozen containers stored at extremely low temperatures. It is made from substrates like paper, films, and foils and uses adhesives like hot melt, water-based, and acrylic to withstand cold temperatures.

For extended periods, the majority of food goods are stored in freezers. Because these products are shipped and supplied across several locations, freezer labels are necessary to preserve their quality. Sales of freezer labels are anticipated to increase due to the growing requirement for food goods to be recognized.

As environmental concerns grow, freezer label manufacturers are primarily focused on utilizing paper substrates as much as possible for their labels. The need for freezer labels is also anticipated to be driven by the steadily expanding food and beverage and food service sectors. The major reason for this is the custom of storing a variety of food items in cold storage to preserve their quality over time.

Around the globe, the consumption of beverages is increasing due to individual's shifting lifestyles and dietary patterns. Beverage manufacturers are required to include key labels with information about the ingredients and manufacturing process.

During the projection period, this aspect is also anticipated to open up new growth potential for significant organizations already operating in the global freezer label sector.

Market Concentration

Tier 1 companies in the freezer label industry are market leaders with annual revenues exceeding USD 100 million, capturing a significant market share. These market leaders are characterized by their high production capacity and broad product portfolio.

They possess extensive expertise in manufacturing and innovation across various labeling formats and have a widespread geographical reach supported by a robust consumer base.

These companies utilize the latest technology to produce high-quality labels that meet stringent regulatory standards. Prominent companies in Tier 1 include Avery Dennison Corporation, 3M Company, and CCL Industries Inc.

Tier 2 companies consist of mid-size players with annual revenues ranging from USD 50 million to USD 100 million. These companies have a strong presence in specific regions and significantly influence their local markets.

While they ensure regulatory compliance and have good technological capabilities, they may not possess the advanced technology and wide global reach of Tier 1 companies.

Prominent Tier 2 companies include Label Technology Inc., Resource Label Group, and Multi-Color Corporation. These companies are known for their strong market knowledge and overseas presence.

Tier 3 comprises small-scale companies with annual revenues below USD 50 million, operating primarily at the local level and serving niche markets. These companies are oriented towards fulfilling local market demands and are categorized within the Tier 3 segment due to their limited geographical reach.

The Tier 3 market is often unorganized, lacking the extensive structure and formalization found in higher tiers. Notable Tier 3 companies include Label Impressions Inc., Maverick Label, and United Label Corporation. These players focus on providing specialized and tailored labeling solutions to meet the specific needs of their local markets.

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Category-wise Insights

The freezer label market is segmented based on material, adhesive type, and end-use. The top two categories are discussed below.

Freezer Labels Made from Paper are Gaining Impetus

Freezer labels are made from various materials, such as paper, plastic, and aluminum. Among these, the paper segment, as of 2024, is estimated to account for 47.3% of the overall freezer label industry.

Segment Paper (Material)
Value Share (2024) 47.3%

Businesses are increasingly preferring paper freezer labels as they are cost-effective, eco-friendly, and easy to print on. Besides this, paper freezer labels are also a sustainable alternative to plastic. Many companies are switching to eco-friendly practices, and paper freezer labels are perfect for them.

Also, they are typically more affordable than their plastic and aluminum counterparts. This makes them an economical choice for small-scale companies.

Freezer Labels Find Their Place in the Global Food Industry

The end use of freezer labels spans various sectors, with a primary focus on the food industry. Within this segment, freezer labels are utilized for frozen specialties, baked foods, meat, poultry, seafood, confectionery, snacks, and other food products. The pharmaceutical sector also uses freezer labels.

Segment Food (End Use)
Value Share (2024) 73.1%

The food sector holds the maximum share of 73.1% in the freezer label industry. The demand for these labels in the manufacturing units is increasing day by day as they are essential for maintaining the integrity of frozen and chilled products.

These labels have vital information such as expiration dates, ingredients, and storage instructions that remain legible throughout the supply chain.

Country-wise Insights

The section discusses the region-wise analysis of the freezer label market. Drawing from these analytics, it can be inferred that Asian countries such as India, China, and Thailand are doing extremely well in this industry.

This progress is attributed to their enormous population and rapid economic growth in the last few decades. The United States and the United Kingdom are also some of the lucrative countries in this industry.

Countries CAGR 2024 to 2034
India 6.7%
China 5.9%
Thailand 5.5%
United Kingdom 2.9%
United States 2.5%

Growing Frozen Food Industry in India Benefits Freezer Label Market

The Indian freezer label industry is showcasing a healthy CAGR of 6.7% for the forecast period of 2024 to 2034. India, due to its enormous population and growing demand for food and beverages, is a heaven for the freezer label manufacturers. The country has been experiencing an exponential expansion in the frozen food industry as well.

The shift toward convenience foods is also contributing positively to the overall freezer label industry in India. Besides this, the expansion of the organized retail sector in the country has also increased the need for freezer labels in recent times.

The United States Sophisticated Supply Chain Infrastructure Profits the Industry

The United States is also a lucrative marketplace for the freezer label industry. It is slated to showcase a CAGR of 2.5% through 2034.

The United States is blessed with a highly developed cold chain logistics infrastructure with companies such as Americold, Lineage Logistics, and United States Cold Storage. These companies generate an excellent demand for freezer labels as it is a crucial component in the supply chain to maintain product integrity, track inventory, and manage stock efficiently.

Besides this, high consumer demand for convenience food is also driving the need for durable and informative freezer labels in the country’s food and beverage sector.

Organized Retail Industry in the United Kingdom Augments the Sales of Freezer Labels

The United Kingdom's freezer label industry is estimated to report a CAGR of 2.9% for the forecast period of 2024 to 2034. The United Kingdom has a well-established network of supermarkets, hypermarkets, and online grocery stores.

These organizations require effective labeling to manage inventory, ensure product traceability, and meet regulatory standards. Besides this, there is also an observed emphasis on sustainability and reducing food waste in the United Kingdom, and freezer labels play a crucial role in this by ensuring proper product identification and storage.

Competition Outlook

With the increasing demand for frozen foods and the need for efficient labeling solutions, the industry is likely to see heightened competition. Companies in the industry are focusing on innovative label designs, durable materials, and adhesive technologies to meet the evolving needs of the industry.  Environmental concerns and regulations are also impacting the competitive landscape, with an emphasis on sustainable label options.

Some of the most prominent companies in the industry are Avery Dennison Corporation, 3M Company, CCL Industries Inc., and UPM Raflatac.

Industry Updates

  • In May 2024, Innovia Films launched Rayoface AQBHA, a 58-micron thick hot-melt barrier film for fridge and freezer labels. The film prevents curling and migration, offering excellent printability and moisture resistance for pressure-sensitive labeling applications.
  • In May 2024, USlabel.net announced Cryogenic All Temperature Storage Labels designed to withstand extreme cold, including liquid nitrogen at -60°F. These customizable labels, available in various shapes and sizes, ensure adhesion on different materials.

Leading Freezer Label Brands

  • Avery Dennison Corporation
  • 3M Company
  • CCL Industries Inc.
  • UPM Raflatac
  • Herma GmbH
  • Mondi Group
  • Brady Corporation
  • SATO Holdings Corporation
  • Zebra Technologies Corporation
  • LINTEC Corporation
  • Coveris Holdings S.A.
  • Honeywell International Inc.
  • Brother Industries, Ltd.
  • Weber Packaging Solutions, Inc.
  • Resource Label Group, LLC
  • DuraFast Label Company
  • Label Technology, Inc.
  • Royston Labels Ltd.
  • Wasp Barcode Technologies
  • Epson America, Inc.

Key Segments of Market Report

By Material:

In terms of material, the market includes paper, plastic, and aluminum options.

By Adhesive Type:

Adhesive types used in freezer labels are categorized into acrylic-based, water-based, and hot-melt adhesives.

By End Use:

The end use of freezer labels spans various sectors, with a primary focus on the food industry. Within this segment, freezer labels are utilized for frozen specialties, baked foods, meat, poultry, seafood, confectionery, snacks, and other food products. The pharmaceutical sector also employs freezer labels.

By Region:

As per region, the industry is divided into North America, Latin America, Europe, Asia-Pacific, and the Middle East and Africa

Frequently Asked Questions

What is the overall global valuation for this industry?

The global valuation is USD 1.8 billion as of 2024.

What does the future of this industry look like?

The market is expected to reach USD 2.6 billion by 2034.

What is the growth of this industry in terms of CAGR?

The market is growing at a CAGR of 3.9% from 2024 to 2034.

Who are some prominent companies in the industry?

Avery Dennison Corporation, 3M Company, CCL Industries Inc., and UPM Raflatac.

What was the freezer label market value in 2023?

In 2023, the global market was valued at USD 1.7 billion.

Table of Content
	1. Executive Summary
	2. Industry Introduction, including Taxonomy and Market Definition
	3. Market Trends and Success Factors, including
		Macro-economic Factors
		Market Dynamics
		Recent Industry Developments
	4. Global Market Demand Analysis 2019 to 2023 and Forecast 2024 to 2034, including
		Historical Analysis
		Future Projections
	5. Pricing Analysis
	6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034
		6.1. Substrate
		6.2. Adhesive Type
		6.3. Application
	7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Substrate
		7.1. Paper
		7.2. Films
		7.3. Foil
	8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Adhesive Type
		8.1. Hot-Melt
		8.2. Water-Based
		8.3. Acrylic
	9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Application
		9.1. Food & Beverage
		9.2. Cosmetics
		9.3. Pharmaceutical
		9.4. Manufacturing
		9.5. Transportation
	10. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
		10.1. North America
		10.2. Latin America
		10.3. Western Europe
		10.4. South Asia
		10.5. East Asia
		10.6. Eastern Europe
		10.7. Middle East & Africa
	11. North America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
	12. Latin America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
	13. Western Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
	14. South Asia Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
	15. East Asia Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
	16. Eastern Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
	17. Middle East & Africa Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
	18. Sales Forecast 2024 to 2034 by Substrate, Adhesive Type, and Application for 30 Countries
	19. Competition Outlook, including
		Market Structure Analysis
		Company Share Analysis by Key Players
		Competition Dashboard
	20. Company Profile
		20.1. HERMA Labels
		20.2. AVERY Dennison Corporation
		20.3. Label Specialties
		20.4. GA INTERNATIONAL
		20.5. LABELNET
		20.6. CCL Industries Inc.
		20.7. Trion Industries, Inc.
		20.8. Tailored Label Products Inc.
		20.9. Nadco Tapes and Labels, Inc.
		20.10. Innovate Graphics
		20.11. UltraTape
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