The foldable phone market is estimated to be valued at USD 10,306.2 million in 2023 and is expected to surpass USD 101,351.7 million by 2033. The adoption of Foldable Phone is likely to advance at a CAGR of 25.7% during the forecast period.
A significant driver is the convergence of smartphones and wearable devices. As foldable phones become more compact and flexible, they can be transformed into wearable accessories like smartwatches or smart bracelets. This innovative integration opens up new possibilities for convenience and functionality, appealing to consumers seeking multifunctional and versatile devices.
A prominent driver is the potential collaboration between smartphone manufacturers and fashion brands. By partnering with renowned fashion houses, foldable phone manufacturers can tap into the fashion-conscious consumer market. Customized designs, luxurious materials, and limited edition collaborations can create a sense of exclusivity and allure, attracting consumers who value style and elegance in their mobile devices.
The gaming industry also presents an intriguing opportunity. Foldable phones with larger screens and improved processing power can provide an immersive gaming experience. Game developers can explore unique gameplay mechanics and graphics optimized for foldable displays, creating a niche market for gaming enthusiasts.
The emergence of sustainable and eco-friendly practices can shape the foldable phone market. Consumers are increasingly conscious of the environmental impact of their purchases. Manufacturers that prioritize recyclable materials, energy efficiency, and responsible production processes can gain a competitive edge and attract environmentally conscious consumers.
| Attribute | Details |
|---|---|
| Estimated Market Size (2023) | USD 10,306.2 million |
| Projected Market Size (2033) | USD 101,351.7 million |
| CAGR through (2023 to 2033) | 25.7% |
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Foldable phones combine the portability of a smart phone with a large screen of tablets, which is expected to attract a huge customer base over the forecast period. Leading players in the market such as Huawei and Samsung have been at the fore of foldable phone technology and they are expected to continue releasing newer products in the market. FMI has forecast the foldable phone market to rise at a 25.7% CAGR between 2023 and 2033, in comparison to the 17.4% CAGR registered during 2018-2022.
Rapidly increasing demand for modern consumer electronics, along with high adoption of mobile devices in the entertainment and gaming sector are anticipated to bolster sales of foldable phones in the forthcoming years. Among the chief drivers of the foldable phone market is advancements in the OLED display technology. Samsung, for example, uses OLED displays in mobile devices with foldable displays. Samsung's first foldable phone features two screens: a large 7.3" 1532x2152 (361 PPI) foldable AMOLED that folds inside and a smaller 4.5" 840x1960 AMOLED that is used when the phone is closed. The company branded the display as the Samsung Infinity Flex Display.
Growing demand for miniaturized electronic devices is influencing sales of foldable phones. Possession of these devices is considered as a status symbol, which encourages consumers to buy these products. Sales of foldable phones are largely being driven by the millennial population, where individuals are willing to increase their spending to improve their workspace and living standards. Increasing penetration of digital technologies due to urbanization has increased demand for aesthetically appealing and advanced products that serve the customer’s daily requirement. This is indicative of lucrative prospects for market players in developing nations.
| Period | Market Size (in USD million) |
|---|---|
| 2018 | USD 4,395.0 million |
| 2022 | USD 8,353.7 million |
| 2023 | USD 10,306.2 million |
| 2033 | USD 101,351.7 million |
Technological advancements have caused a spurt in the availability of foldable phones. Growing competition among brands is encouraging players to learn and emphasize on customers’ preferences to offer latest smartphones with advanced technological features.
For instance, in 2021, Samsung Group launched two new smartphones, the Galaxy Z Fold3 5G and Galaxy Z Flip3 5G. These 5G-enabled devices were launched at comparatively lower prices, which served as a tablet when unfolded and could easily fit in pockets or bags when folded.
Growing trend of successful upgrades in the smartphone industry is compelling manufacturers to expand their product portfolios by incorporating the latest technologies. As consumers are seeking devices that match their lifestyle, brands are paying more attention on maintaining consumer relationships and brand storytelling. This is anticipated to continue bolstering sales of foldable phones over the forecast period.
East Asia is predicted to be one of the most attractive markets during the forecast period, according to Future Market Insights. China is expected to grow at a CAGR of 22.1% through 2023.
Demand for foldable phones in China is projected to increase at a steady pace, owing to the presence of leading players such as Huawei, Lenovo, ZTE, and Xiaomi. These companies are at the forefront of innovation and advancements in smart phone technology, which is anticipated to bode well for the foldable phones market over the forecast period.
China is among the major manufacturers of consumer electronics in the world. Rapid adoption of technological advancements in the manufacturing and assembly process of consumer electronics is expected to boost sales of foldable phones in the country through 2033.
The United States is expected to account for over 18% of market share in North America in 2023. The presence of various smartphone companies in North America is resulting in easy availability of smartphones at a lower price.
Increasing popularity of smart homes equipped with connective technology such as the Internet of Things (IoT) is spurring demand for foldable phones in the country. The introduction of 5G connectivity has enabled new opportunities for players in the smartphone industry to launch new devices that support 5G and provide customers with better and improvised smartphones.
India is projected to surge at a CAGR of 34.2% from 2023 to 2033. Leading companies operating in the foldable phones market are tapping into the India market by expanding their manufacturing capacities in the country. For instance, in 2018, Samsung Group had inaugurated the world’s largest mobile factory in Noida, UP, India. With this, Samsung India also launched its ‘Make for the World’ initiative, where it aims to export mobile handsets produced in India to overseas market.
India is emerging as a popular outsourcing destination for global foldable phone brands owing to rising demand for consumer electronics and high adoption of handheld devices in the entertainment and gaming sectors.
Growing trend of digitalization has enabled players to conduct their routine follow ups, updates, problem solving, distribution, and other activities through various online platforms. This trend is anticipated to create lucrative opportunities for regional and international players in India over the forecast period.
In terms of display size, under 6 Inches segment is anticipated to hold a 44.6% of the total foldable phones market share in 2021. These phones are convenient and serve the basic functionality of a smartphone, while being handy at the same time.
However, the 8 inches and above segment is expected to register the fastest CAGR of 34.1% from 2021 to 2031. Growing demand for entertainment, gaming, and advancements is projected to propel sales of 8 inches and above display size foldable phones.
In terms of storage, 256 GB is highly preferred among consumers, accounting for a notable share of 57.2% share. This provides consumers with adequate storage space that enables smooth functioning of devices for a long time.
Moreover, there is a significant variation of price between 256 GB and 512 GB categories. In addition, various cloud storage providers are offering additional storage capacity on a subscription-based model. This is encouraging customers to prefer the base variant under the storage category.
The 8 GB RAM capacity segment is expected to hold a market share of 36.1% in 2023. The 8 GB RAM capacity is preferred in the foldable phone market due to its ability to provide smooth multitasking, efficient performance, and enhanced user experience with resource-intensive.
The hypermarkets/supermarkets segment is expected to hold a market share of 12.9% in 2023. Hypermarkets/supermarkets are preferred in the foldable phone market due to their wide reach, convenient accessibility, and the ability to provide a diverse product selection, competitive pricing, and a seamless shopping experience for consumers.
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The competitive landscape of the foldable phone market is becoming increasingly intense as more players enter the arena. Currently, major smartphone manufacturers like Samsung, Huawei, and Motorola dominate the market with their innovative foldable phone offerings. Samsung, in particular, has gained a significant advantage with its Galaxy Z Fold and Galaxy Z Flip series, establishing itself as a frontrunner in the foldable phone segment.
However, new competitors are emerging, seeking to challenge the established players. Companies like Xiaomi, Oppo, and TCL are entering the foldable phone market with their own unique offerings, aiming to capture market share by providing competitive features and more affordable price points.
The market has witnessed collaborations between smartphone manufacturers and technology giants. For instance, Samsung partnered with Google to optimize Android for foldable devices, ensuring a seamless user experience. Such collaborations enhance product offerings and strengthen the competitive position of the involved companies.
The competitive landscape is shaped by technological advancements and patents. Companies investing in research and development to improve foldable display technologies, hinge mechanisms, and durability are poised to gain a competitive edge.
Strategies for Foldable Phone Manufacturers to Expand in the Market
Product Portfolio:
| Attribute | Details |
|---|---|
| Market Value in 2023 | USD 10,306.2 million |
| Market Value in 2033 | USD 101,351.7 million |
| Growth Rate | CAGR of 25.7% from 2023 to 2033 |
| Base Year for Estimation | 2022 |
| Historical Data | 2018 to 2022 |
| Forecast Period | 2023 to 2033 |
| Quantitative Units | Revenue in USD million and CAGR from 2023 to 2033 |
| Report Coverage | Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis |
| Segments Covered | Display Size, RAM Capacity, Storage, Price Range, Sales Channel, Region |
| Regions Covered | North America; Latin America; Europe; Asia Pacific; Middle East and Africa |
| Key Countries Profiled | United States, Canada, Brazil, Mexico, Germany, United Kingdom, France, Spain, Italy, China, Japan, South Korea, Singapore, Thailand, Indonesia, Australia, New Zealand, GCC, South Africa, Israel |
| Key Companies Profiled | Samsung Group; Huawei Technologies Co., Ltd; Microsoft Corporation; Xiaomi Corporation; Royole Corporation; Motorola (Lenovo Limited); TCL Technology; LG Corporation; ZTE Corporation; Sony Group Corporation; AsusTek Computer Inc.; Energizer |
| Customization & Pricing | Available Upon Request |
The global market could progress at 25.7% CAGR from 2023 to 2033 concluding at USD 101,351.7 million.
Samsung, Huawei, and Microsoft are the leading suppliers of foldable phones worldwide.
India is emerging as a lucrative market with an anticipated CAGR of 34.2% until 2033.
The 256 GB memory segment accounted for 57.2% of the overall market share.
Foldable phones with screen size under 6 inches held 44.6% market share in 2021.
| Market Size, 2024 | USD 104,498.2 million |
|---|---|
| Market Size, 2034 | USD 196,142.9 million |
| Value CAGR (2024 to 2034) | 6.5% |
| Market Size (2023) | USD 24,401.2 million |
|---|---|
| Projected Market Value (2033) | USD 42,881.3 million |
| Market CAGR (2023 to 2033) | 5.8% |
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