The global market for the fog-free mirrors market is estimated to be worth USD 400.6 million in 2021 and is anticipated to reach a value of USD 671.4 million by 2031. Sales are projected to rise at a CAGR of 5.3% over the forecast period between 2021 and 2031. The revenue generated by the fog-free mirrors market in 2020 was USD 388.6 million. The industry is anticipated to exhibit a Y-o-Y growth of 3.1% in 2021.
Global Fog Free Mirrors Market Industry Assessment
| Attributes | Key Insights |
|---|---|
| Historical Size, 2020 (A) | USD 388.6 million |
| Estimated Size, 2021 (E) | USD 400.6 million |
| Projected Size, 2031 (F) | USD 671.4 million |
| Value-based CAGR (2021 to 2031) | 5.3% |
The target market is segmented under mirror type, application, and distribution channel. The market is further sub-categorized under these segments to provide a granular aspect which will benefit the businesses operating in the market to improve on their products, gain a competitive edge over other players, and grasp a major portion of the market, in parallel.
The fog-free mirrors market is also evolving and steadily growing because of people’s need for conveniences and improved bathroom experiences. These mirrors, which do not fog up when placed in a humid area, are especially enticing to persons who wish to save time in the bathroom. As the smart home becomes more popular, manufacturers have had to add the anti-fog feature with LED lights in the mirrors and Bluetooth enabled in the bathroom accessories.
Further, consumers who are aware of green issues are purchasing energy-efficient products. It is also being driven by an increased trend of homeowners engaging in home improvement projects as fog-free mirrors have been positively viewed as functional and aesthetic additions to homes.
The competitive landscape of the fog-free mirrors market is characterized by a mix of established players and emerging brands, each vying to capture a share of this growing segment. Key players in the market include FSI Coating Technologies, Inc. (FSI), LAUFEN Bathrooms AG., Geberit AG, and WeProFab, among others. Key companies compete on factors such as design innovation, material quality, and brand reputation.
The industry is set to experience upward growth during the forecast period. It is projected to create an incremental opportunity of USD 270.8 million and is predicted to rise approximately 1.7 times the current market value through 2031.
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Fogging refers to a process in which a glass surface is covered with water droplets. People are facing a problem of fogging while taking a shower because after the shower it is very difficult for the people to grooming themselves in front of the foggy mirror, everything looks like a blur. Therefore people install a mirror with a demister feature or anti-fog mirror in their bathroom to avoid such problems.
The non-misting bathroom mirrors reduce the surface energy of the stream of water vapor that covers the surface of the mirror, as a result, this vapor form a layer on the anti-fog mirrors and help in improving the visibility and appearance. Such a factor derives the market of the anti-fog mirrors all around the globe.
Furthermore, evolving end-user inclination towards eco-friendly products has raised the demand for sustainable fogless mirrors made with various sustainable raw materials which do not contribute to environmental pollution.
To understand the needs of the customer many players invest in the research and development sector and try to fulfil the demands of the customers. For instance, Inter IKEA Systems B.V. introduced LINDBYN mirror, in its manufacturing no lead is used. This contributes towards nature and helps in the growth of the market.
The sales of the de-fog mirrors are expected to experience growth during the forecast period because of the emergence of the concept washroom. The trend of spending more on home decoration and bathroom renovation encourages people to install fogless mirrors in their space, which gives a decent look to the bathroom and avoid the formation of water droplets on the surface while bathing. This raises the sales of the fogless mirror in the global market.
Furthermore, to get customers attention many owners of the hotels and the resorts uses fogless mirrors in their bathrooms to satisfy customer needs. Also, the owner who are having hotels in hill stations, beachside rooms or some beautiful nature side room uses these mirrors to avoid the fog on the mirror during the winter. These extra efforts help the hotel management to get positive reviews from the visitors and make a good reputation in the region. These are some factors that fuel the sales of the fogless mirror in the hospitality sector.
Moreover, there are enormous opportunities for players to influence consumer’s decoration preferences and showing their work to potential customers through social media platforms. People of all age groups are regularly using social media like Facebook and Instagram, where they find more ideas for the decoration of the rooms, kitchen and bathroom from the brand ambassador, décor magazines, family and friends etc.
For the same, players should strengthen their presence on social media accounts to update their new launches for the customers and encourage them to purchase the decoration products such as mirrors.
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The most technologically advanced generations are thought to be the youngest ones. Because these generations have witnessed several technological advancements, millennials expect firms to supply a greater choice of items. The younger generation is captivated by smart products. Millennials are the generation most interested in having smart technology in their houses.
People of the USA and Canada install a mirror with a demister feature in their bathroom. This installation saves the time that they unnecessarily spend while shaving and bathing. Because it is very difficult for the people to do shaving on mirror covered with fog while hot water tap is open in the bathroom.
This anti-fog mirror dismisses such a problem. People enjoy the fog-free experience of shaving with bathing at a time and are contributing to the growing market.
For instance, Shave Well Deluxe Mirror introduced an anti-fog shower mirror that makes people of the USA and Canada shower routine effortless, from shaving to other grooming tasks because of its large size and its fog-free feature helps the people to hold the mirror under the water stream for safe shaving.
Many countries in Europe have been severely impacted by the COVID-19 crisis, which has led to a decline in economic activities.
Amid the covid-19 outbreak, the fogless mirrors market has faced extensive growth challenges, due to store closures across different regions of Europe. Besides this, the consumers’ shift from retail stores to online buying has opened new sales opportunities for online retailers in the market. In addition, the specular shift of customers from essential to discretionary spending has significantly impacted the demand for fogless mirrors in the European market.
During the forecast period, the demand for anti-fog mirrors remains fragmented with the presence and entering of a large number of key players in the European market. Many key players in the market are providing unique looks, styles, and designs for the anti-fog mirrors. Many pro-players are having skilled labor to manufacture and design products.
Furthermore, many players supply their fogless mirrors through their distribution channels. Moreover, to maintain good relations with customers, players are providing advisory and technical services along with a warranty to their consumers. This helps the players to gain competitive advantages in the European market.
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Some of the leading manufacturers and suppliers of fogless mirror include
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.
The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
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Fog Free Mirrors Market
