The global flour substitutes market size is expected to reach a valuation of USD 26,322.3 Million in 2022. Furthermore, with rising usage in baked goods, fried food, bread, noodles, and several other applications, the overall demand for flour substitutes is projected to rise at 4.8% CAGR during the forecast period (2022 to 2032), totaling a market valuation of USD 42,066.5 Million by 2032.
Flour substitutes are types of flour that can be used in place of wheat flour to make baked and fried goods. These flour substitutes have become ideal choices for people who are looking for gluten-free diets or who are suffering from celiac disease.
There are several different types of flour substitutes available, such as almond flour, coconut flour, and quinoa flour. Each type of flour substitute has its unique flavor and texture. They are being increasingly utilized for applications like baked goods, fried food, bread, pastry, noodles, etc.
The rising usage of flour substitutes in a wide range of applications across industries like food processing and bakery will continue to boost the growth of the market during the forecast period.
Similarly, the increasing prevalence of the celiac disease is playing a crucial role in stimulating growth in the flour substitutes market. Over the years, there has been a rapid surge in cases of celiac disease, especially among women.
For instance, as per the Celiac Disease Foundation’s recent study, the incidence of celiac disease among women was 17.4 per 100,000 person-years while it was 7.8 per 100,000 person-years among men. This is due to the high consumption of gluten-containing food items like bread as a major part of their daily diet.
With rising consumer awareness about the side effects and diseases caused by gluten consumption, they are shifting towards products like flour substitutes. This is expected to create a conducive environment for the growth of the flour substitutes market during the next ten years.
| Attributes | Key Insights |
|---|---|
| Flour Substitutes Market Estimated Value (2022) | USD 26,322.3 Million |
| Projected Market Value (2032) | USD 42,066.5 Million |
| Value-based CAGR (2022 to 2032) | 4.8% |
The flour substitutes will also experience high demand due to the growing popularity of gluten-free and low-carb diets. This demand is being driven by both individual consumers and food manufacturers.
There are a variety of flour substitutes available on the market, including almond flour, coconut flour, and arrowroot flour. These substitutes are often used in baking recipes to give the final product a desired texture and flavor.
Emerging trends reveal that flour substitutes will continue to grow in popularity as more people adopt gluten-free and low-carb diets. This growth will provide opportunities for both new and existing players in the market to capitalize on.
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The global sales of flour substitutes are anticipated to grow at 4.8% CAGR between 2022 to 2032, in comparison to the 3.6% CAGR registered during the historical period from 2017 to 2021.
Rapid shift towards gluten-free products and easy availability of various flour alternatives in the market are some of the key factors driving growth in the global flour substitutes market and the trend is likely to continue during the forecast period.
With the ever-growing popularity of gluten-free and low-carbohydrate diets, more and more people are looking for alternatives to traditional wheat flour. There are a number of new players in the market, offering a variety of different products made from ingredients such as almond flour, coconut flour, and even bean flour.
What's more, the major players in the market are constantly innovating and introducing new products to meet the changing needs of consumers. For instance, Bob's Red Mill recently launched a line of gluten-free flours made from ancient grains. With the demand for flour substitutes expected to continue to grow, there is no doubt that the market will continue to evolve and expand in the years to come.
Besides this, rising health awareness among people of emerging economies and increasing incidence of celiac diseases worldwide are expected to trigger the sales of flour substitutes during the projected period.
Rapid Shift Towards Healthier Alternatives Driving Market in the USA
As per FMI, the USA flour substitutes market is likely to grow at a steady pace during the forecast period, owing to the rising prevalence of celiac disease and increasing awareness of the health benefits of flour substitutes.
Similarly, the rising popularity of gluten-free and vegan diets is expected to bolster the demand for flour substitutes across the country during the forecast period.
The most popular type of flour substitute in the US market is almond flour. This product is derived from almonds and is a good source of protein, fiber, and healthy fats. It is also low in carbohydrates and calories, making it an ideal choice for those on a weight loss journey. Other popular types of flour substitutes include coconut flour and tapioca flour.
The rising demand for healthier alternatives to traditional wheat flour has led to an increase in innovation in the flour substitute market. Companies based in the USA are now offering a wide range of products made from different ingredients such as beans, quinoa, chickpeas, and sorghum. This will further expand the flour substitutes market size in the USA during the next ten years.
Growing Demand for Gluten-free Products Boosting Sales in India
Demand for flour substitutes in India is growing at a significant pace and the trend is likely to continue during the forecast period. This can be attributed to the rising health consciousness among consumers and the growing demand for gluten-free products.
Similarly, the increasing number of bakeries and confectioneries in the country is expected to boost the flour substitutes market in India during the forecast period.
Government initiatives to promote the use of locally produced flour substitutes are also expected to boost the growth of the market over the next ten years.
There are various types of flour such as maize flour, rice flour, tapioca flour, and others available in the Indian flour substitutes market that is being increasingly used for a wide range of applications.
Rising Health Consciousness Generating Growth Prospects Within China Market
The demand for flour substitutes has increased in China as consumers become more health conscious. With the rise of online grocery shopping and delivery services, market players have an opportunity to target this emerging market.
To reach Chinese consumers, market players will need to invest in online marketing and work with e-commerce platforms that are popular in China. They will also need to tailor their products to meet the needs of Chinese consumers, who often prefer products that are healthy and convenient.
With the right strategies in place, market players can tap into the growing demand for flour substitutes in China and capture a significant share of this emerging market.
Principal Consultant
Chickpea Flour Will Remain the Highly Sought-After Product in 2022 & Beyond
Based on product, the chickpea flour segment will continue to dominate the global flour substitutes market during the forecast period. A CAGR of 5.4% has been predicted for chickpea flour by FMI during the next ten years. The rising usage of chickpea flour in a wide range of applications is a key factor spurring the growth of this segment.
Chickpea flour has become an ideal alternative to refined wheat flour as it is low in carbs and calories yet richer in protein and fiber. It is a healthy and nutritious flour that is perfect for making gluten-free dishes. This flour is also high in protein and fiber, which makes it an ideal choice for people who are looking for a healthy alternative to wheat flour.
The global flour substitute market is incredibly fragmented and competitive due to the existence of several local and regional rivals. Key players employ a range of marketing strategies, such as partnerships, expansions, mergers and acquisitions, collaborations, and strengthening of distribution channels to gain a competitive edge in the market.
Some of the leading companies operating in the Flour Substitutes market are ADM, Bunge, Cargill, Louis Dreyfus, Live Glean, COFCO Group, Wilmar International, Jinshahe Group, GoodMills Group, Milne MicroDried, Carolina Innovative Food, Ingredients Inc., Liuxu Food, NorQuin, Andean Valley Corporation, Beichun.
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There are numerous companies that manufacture and supply flour substitutes in the market. Among these, Bob's Red Mill, King Arthur Flour, and Pillsbury Company top the list. Bob's Red Mill is a whole-grain food brand marketed by an employee-owned American firm, Bob's Red Mill Natural Foods.
Bob's Red Mill Natural Meals is a natural, certified organic, and gluten-free milled grain product manufacturer that bills itself as the nation's premier miller of various whole-grain foods. Its goods are sold in the USA, Canada, and several other countries, including the Caribbean.
The company recently announced the addition of two premium baking flours, Artisan Bread Flour, and Super-Fine Cake Flour, to its already excellent array of products.
Similarly, in April 2021, Bob's Red Mill announced that it is branching out beyond the bread and cereal aisles with a new brand of Oat Crackers. The certified gluten-free crackers are created with whole grain oats, almonds, flaxseeds, brown rice, and quinoa and are plant-based and Non-GMO Project validated. Classic, rosemary, sesame, and jalapeno are among the varieties.
Another prominent player is King Arthur flour. The King Arthur Baking Company, originally The King Arthur Flour Company, is a flour, ingredient, baking mix, cookbook, and baked products company based in the USA. The corporation was started in 1790 in Boston, Massachusetts, and is presently headquartered in Norwich, Vermont.
King Arthur Flour, the company's main product line, contains a selection of wheat flours for home and industrial baking that are touted as Never Bleached-Never Bromated.
In March 2020, six new items were launched by King Arthur Flour. Among these are the Keto Wheat Flour Blend, Baking Sugar Alternative, '00' Pizza Flour, Organic Rye Flour, and two brand-new Gluten-Free Single Serve Dessert Cup tastes.
Similarly, Pillsbury Company, headquartered in Minneapolis, Minnesota, was one of the world's major producers of grain and other products until it was acquired by General Mills in 2001. General Mills was compelled under antitrust legislation to sell off part of the items, thus the business retained the rights to refrigerated and frozen Pillsbury branded products, while dry baking materials and frosting were licensed to the Orrville, Ohio-based Smucker company.
In June 2022, to better serve regional and national pizza chains, food service distributors, and retail stores, TNT Crust, a maker of premium frozen pizza crusts, was acquired by General Mills. Peak Rock Capital's portfolio firm was TNT Crust.
TNT Crust has had double-digit compound annual net sales growth over the last four years, with net sales reaching around USD 100 million in 2021. General Mills has also bought two production sites in Green Bay, Wisconsin, and one manufacturing plant in St. Charles, Missouri, as part of the transaction.
The company is focused on developing various flour substitutes to meet the rising end-user demand for gluten-free products.
| Attribute | Details |
|---|---|
| Estimated Market Size (2022) | USD 26,322.3 Million |
| Projected Market Size (2032) | USD 42,066.5 Million |
| Anticipated Growth Rate (2022 to 2032) | 4.8% |
| Forecast Period | 2022 to 2032 |
| Historical Data Available for | 2017 to 2021 |
| Market Analysis | USD Million for Value and Units for Volume |
| Key Regions Covered | North America; Latin America; Europe; Asia Pacific; Oceania; Middle East and Africa (MEA) |
| Key Countries Covered | USA, Canada, Mexico, Germany, UK, France, Italy, Spain, China, Japan, India, South Korea, Australia, Brazil, Argentina, South Africa, UAE |
| Key Segments Covered | Product, Type, Application, Region |
| Key Companies Profiled | ADM; Bunge; Cargill; Louis Dreyfus; Live Glean; COFCO Group; Wilmar International; Jinshahe Group; GoodMills Group; Milne MicroDried; Carolina Innovative Food Ingredients Inc.; Liuxu Food; NorQuin; Andean Valley Corporation; Beichun; Bob's Red Mill; King Arthur Flour; Hodgson Mill; Pillsbury; Arrowhead Mills |
| Report Coverage | Market Forecast, Company Share Analysis, Competitive Landscape, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The global flour substitutes market size is likely to reach USD 26,322.3 Million in 2022.
As per FMI, the global flour substitutes market is expected to rise at a CAGR of 4.8% throughout the forecast period (2022 to 2032).
The flour substitutes market is projected to reach a valuation of USD 42,066.5 Million by 2032.
North America is expected to hold around 30.5% share of the global flour substitutes market during the forecast period.
The USA, China, Canada, Germany, and Mexico are the major countries driving demand for flour substitutes.
China Flour Substitutes market is projected to grow at a CAGR of around 5.9% over the next ten years.
The demand for flour substitutes across Europe is expected to grow at 3.6% CAGR between 2022 and 2032.
Bob's Red Mill, King Arthur Flour, Hodgson Mill, Pillsbury, and Arrowhead Mills are the top players operating in the flour substitutes market.
1. Executive Summary | Flour Substitutes Market 2. Market Overview 3. Market Background 4. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032 5. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Product 5.1. Corn Flour 5.2. Rice Flour 5.3. Sweet Potato Flour 5.4. Spelt Flour 5.5. Buckwheat Flour 5.6. Quinoa Flour 5.7. Oat Flour 5.8. Coconut Flour 5.9. Chickpea Flour 5.10. Brown Rice Flour 5.11. Rye Flour 5.12. Amaranth Flour 6. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Application 6.1. Baked Goods 6.2. Noodles 6.3. Pastry 6.4. Fried Food 7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Type 7.1. Gluten-containing Flours 7.2. Gluten-free Flour 8. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region 8.1. North America 8.2. Latin America 8.3. Europe 8.4. East Asia 8.5. South Asia 8.6. Oceania 8.7. Middle East and Africa (MEA) 9. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 10. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 11. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 12. East Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 13. South Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 14. Oceania Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 15. MEA Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 16. Key Countries Market Analysis 17. Market Structure Analysis 18. Competition Analysis 18.1. ADM 18.2. Bunge 18.3. Cargill 18.4. Louis Dreyfus 18.5. Live Glean 18.6. COFCO Group 18.7. Wilmar International 18.8. Jinshahe Group 18.9. GoodMills Group 18.10. Milne MicroDried 18.11. Carolina Innovative Food Ingredients Inc. 18.12. Liuxu Food 18.13. NorQuin 18.14. Andean Valley Corporation 18.15. Beichun 18.16. Bob's Red Mill 18.17. King Arthur Flour 18.18. Hodgson Mill 18.19. Pillsbury 18.20. Arrowhead Mills 19. Assumptions & Acronyms Used 20. Research Methodology
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Flour Substitutes Market
