Floriculture Market Outlook 2024 to 2034

As per newly released data by Future Market Insights (FMI), the Floriculture market is estimated at USD 57.5 Billion in 2024 and is projected to reach USD ~109.1 billion by 2034, at a CAGR of 3.7% from 2019 to 2023.

Edible flowers such as citrus blossoms, hibiscus, lavender, roses, and nasturtium are gaining popularity among health conscious consumers. These flowers are rich in Vitamin C and antioxidants, which helps in reducing cholesterol levels, improves skin and hair health, and enhances heart functioning. Growing acceptance of flowers as a healthy food ingredient creates new opportunities for producers in the global floriculture market to expand their businesses.

Attribute Details
Estimated Floriculture Market Size (2024E) USD 57.5 Billion
Projected Floriculture Market Valuation (2034F) USD 109.1 Billion
Value-based CAGR (2024 to 2034) 6.2%
Collective Value Share: Top 5 Countries (2023A) 55% to 65%

Don't pay for what you don't need

Customize your report by selecting specific countries or regions and save 30%!

2019 to 2023 Global Floriculture Market Outlook Compared to 2024 to 2034 Forecast

In the historic period target market grew continuously owing to increased needs for decorative plants, flowers, and accessories. It was during this time that there were advances in production techniques, the development of e-commerce, home gardening, and landscaping becoming increasingly recognized by consumers. As well, the industry also embraced sustainable methodologies.

Looking forward the floriculture market is anticipated to be upward due to factors such as urbanization, increasing disposal incomes, and rising awareness of the environmental friendliness of plants propelling demand. Furthermore, enhancement of production efficiency as well as distribution through technological advancements in greenhouse farming and logistics is expected.

Over the forecast period, there may be more focus on organic and locally sourced flowers because environmentally conscious consumers are looking for these products. It is therefore evident that the market will experience strong growth with opportunities for innovation and expansion.

Key Dynamics in the Floriculture Market Worldwide

Floriculture Becoming a Mainstream Occupation

New market players are blooming in the local market and have witnessed significant growth over the historical period, especially in regions like Asia and Southeast Asia. These players are collectively expected to gain a considerable market share in the future, as floriculture is becoming a mainstream profession for earning their livelihood.

In developing countries, like India, where farmers are plagued with uncertainties in their annual agricultural yield, floriculture companies are taking up initiatives to encourage and educate them to embrace floriculture as an alternative business for earning better profits.

Implementation and Efforts by the Biotechnology Industry

The biotechnology industry is breathing new life of its own in the floriculture market. Successful research and development in molecular breeding is on the rise in the floriculture market.

Rapid progress in micro-propagation and the production of disease-free and stress tolerant plantlets enables the market participants to overcome previous hurdles faced by them such as the invasion of pests and fungus on the crops and dependency on the climatic conditions. The biotechnology companies are increasingly investing in the floriculture segment and meticulously expanding nurseries and research laboratories, indicating massive growth over the forecast period.

Improved Varieties & Cultivation Practices

Transportation and vase life impose many hurdles in the floriculture market. Hence, breeders have come up with various strategies to overcome it. They bred varieties of flowers that suit the regional atmosphere in Europe, which is a key market. Consequently, there has been a successful increase in the number of varieties of floriculture products offered by the breeders. Oftentimes, these varieties are available in retail stores at higher prices and superior products.

Sudip Saha
Sudip Saha

Principal Consultant

Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Country-wise Insights

Country USA
Market Share (2023) 3.0%
Market Share (2034) 5.4%
BPS Analysis (+) 243
Country China
Market Share (2023) 1.4%
Market Share (2034) 3.5%
BPS Analysis (+) 209
Country India
Market Share (2023) 1.2%
Market Share (2034) 3.0%
BPS Analysis (+) 174

Where Does the USA Stand in the Global Floriculture Market?

Booming Cultural Preference for Gifting Flowers to Boost USA Market Expansion

The USA floriculture market is reflecting opportunistic growth potential owing to the noteworthy import of gifting flowers in tandem with the flourishing local cut flower industry. The US is anticipated to rise at a CAGR of ~6.2% during the forecast period.

Increasing demand for gifting flowers as well as florists' quick creativity in terms of personalization to appeal to consumers' interests are projected to boost the expansion of the market.

The popularity of online growers is expanding in the United States, as it connects producers and buyers through online auctions, allowing people to purchase flowers at reasonable prices and of excellent quality.

What is the State of the Floriculture Market in China?

China Has Great Potential for Floriculture

Since 1958, the floricultural sector in China has gone through four stages: the embryonic stage, the starting stage, the steady developing stage, and the rapid developing stage. The floricultural sector in China has had significant growth as well as striking changes in areas like growing area, sales quantity, sales value, export value, number of flower marketplaces, number of flower producers, and employees between the years of 2001 and 2012.

There are six main types of cut flowers: gerbera, gladiolus, carnation, chrysanthemum, and rose. Rose has the most planting area and has the most sales, but lily has the highest average sales price. The floricultural sector is anticipated to expand quickly and in tandem with China's economic growth. The production of flowers and nursery stock will focus on specialized places with ideal temperature, soil, and transportation, while floriculture efficiency will rise to achieve better output and profitability from smaller areas by fewer people.

How is the Floriculture Market Faring in India?

Advances in Commercial Floriculture to Drive Market Progression in India

Market growth in India is associated with rising customer preferences for flowers as well as increased advancements in commercial floriculture. The Indian floriculture market is anticipated to rise at a CAGR of ~9% during the forecast period.

India is quickly establishing itself as a major producer of floriculture plants. Commercial floriculture is becoming a viable business in the country as the demand for flowers rises. Flowers have long been a part of Indian culture, and they have been cultivated for a variety of reasons, ranging from artistic to cultural and religious.

Moreover, the Indian floriculture business is benefiting from a shift in manufacturing practices. Floriculturists are transitioning away from traditional flowers and toward cut flowers to service international markets.

Category-wise Insights

Which is the Most Preferred Flower Type in Floriculture?

Increasing Consumption of Cut Flowers to Positively Drive Business Outlook

Accounting for ~80.9% share in the floriculture market, cut flowers remain the key reverse generator for market players. Vase arrangements, bouquets, and wreaths are common uses for cut flowers. Many gardeners cut their flowers from their floriculture nurseries, although cut flowers are also sold commercially.

Environment, tradition, and regional economy all influence the plants grown. Plants are frequently produced particularly for this purpose, either in the field or in a glasshouse. Invention of new technologies across the cut flower sector to improve output and utilization would fuel overall market growth.

Which End Use Type Will Emerge as Key Market Growth Contributor?

Growing Use of Flowers for Aesthetic Purposes by Institutions/Events Nada Notable Trend

Institutions/events that currently hold around ~58.1% of the share in the market would remain the prominent adopters of floriculture items. Huge potential for flowers for the purpose of decoration throughout multiple occasions would fuel the growth of the institutions/events segment during the forecast period.

Flowers are bought for a variety of purposes, including expressing love or sympathy, as well as achieving environmental and aesthetic aims. Floriculture is currently being adopted because of the necessity to incorporate green cover into workplace interior designs. Flowers are utilized for exchanging pleasantries and for decoration during events in various countries throughout the world, which will drive segmental expansion.

Which Sales Channel is estimated to Gain Traction during the Forecast Period?

Supermarkets/ Hypermarkets Segment is estimated to Gain Traction during the forecast period

The direct sales segment accounted for a major share of ~77.6% of the global market in 2022 as most of the sales in the floriculture market take place directly through the manufacturers. The distribution channel is considered to be in a primitive stage. However, the supermarkets/ hypermarkets segment is anticipated to grow at a rapid rate with a CAGR of nearly 10.6% during the forecast period.

Get the data you need at a Fraction of the cost

Personalize your report by choosing insights you need
and save 40%!

Competitive Landscape

he global floriculture market represents a fairly fragmented competition landscape, where a majority of key players maintain their strategic focus on the development of plant biotechnology, increasing production of flowering plants, and improving their market position.

Leading floriculture product suppliers would discover significant profits in trending offerings such as dried and pressed flowers that are being increasingly used in wedding arrangements, bouquets, and jewelry.

For instance

  • Florance Flora is one of the leading floriculture companies that supply young plants for cut flowers, potted plants, and vegetable seeds worldwide. It has around 7 farms across India with over 200 acres of farmland, which consist of 75 acres of protected cultivation in greenhouses.

Scope of Report

Attribute Details
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Market Analysis USD Million/Billion for Value
Key Countries Covered United States, Canada, Brazil, Mexico, Germany, UK, France, Spain, Italy, Russia, Benelux, South Africa, Northern Africa, GCC Countries, China, Japan, South Korea, India, Thailand, Malaysia, Indonesia, Australia, New Zealand, Others (as per request)
Key Segments Covered Product Type, Flower Type, End Use, Sales Channel, Country
Key Companies Profiled Forest Produce Ltd.; Selecta Cut Flowers SAU.; Native Floral Group; Tropical Foliage Plants, Inc.; Oserian Group; Esmeralda Farms; Marginpar BV; DOS GRrINGOS, LLC; Flamingo Horticulture Ltd.; Danziger Group; Florensis Flower Seeds UK Ltd.; Verbeek Export B.V.; Florance Flora; Others (As per Request)
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Global Floriculture Market by Category

By Product Type:

  • Cut Flowers
  • Cut Foliage
  • Plants
  • Propagation Material

By Flower Type:

  • Rose
  • Chrysanthemum
  • Tulip
  • Lily
  • Gerbera
  • Carnations
  • Texas Blueball
  • Freesia
  • Hydrangea
  • Others

By End Use:

  • Personal Use
  • Institutions/Events
  • Hotels, Resorts, & Spas
  • Industrial

By Sales Channel:

  • Direct Sales
  • Specialty Stores
  • Franchises
  • Florists & Kiosks
  • Supermarkets/Hypermarkets
  • Independent Small Stores
  • Online Retailers
  • Other Sales Channel

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

Frequently Asked Questions

What is the current Floriculture market value?

The global Floriculture market reached a valuation of USD 49.8 billion in 2023.

At what rate did the global Floriculture market grow between 2019 and 2023?

The global Floriculture market grew at a ~5.6% CAGR between 2019 and 2023.

Who are the leading players in the global floriculture market?

Leading players operating in the global floriculture market are Forest Produce Ltd., Selecta Cut Flowers SAU., Native Floral Group, Tropical Foliage Plants, Inc., Oserian Group, Esmeralda Farms, Marginpar BV, DOS GRrINGOS, LLC, Flamingo Horticulture Ltd., Danziger Group, Florensis Flower Seeds UK Ltd., Verbeek Export B.V., Florance Flora among others.

What will be the demand outlook for North America Floriculture market?

The North America Floriculture market is projected to grow at a 6.1% CAGR over the forecast period.

What is the market share of the leading players operating in the Floriculture market?

Leading players in the global Floriculture market are estimated to account for approximately ~5%-10% of the total market share.

What is the Floriculture demand outlook for Europe?

The Europe Floriculture market is anticipated to expand at 6.9% CAGR over the forecast period.

Table of Content

1. Executive Summary

2. Industry Introduction, including Taxonomy and Market Definition

3. Market Trends and Success Factors, including Macro-Economic Factors, Market Dynamics, and Recent Industry Developments

4. Brand Mapping Analysis

5. Global Market Demand Analysis 2019 to 2023 and Forecast, 2024 to 2034

6. Pricing Analysis

7. Global Market Demand (in Value or Size in USD Million) Analysis and Forecast 2024 to 2034

8. Market Background

9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Product Type

    9.1. Cut Flowers

    9.2. Cut Foliage

    9.3. Plants

    9.4. Propagation Material

10. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Flower Type

    10.1. Rose

    10.2. Chrysanthemum

    10.3. Tulip

    10.4. Lily

    10.5. Gerbera

    10.6. Carnations

    10.7. Texas Blueball

    10.8. Freesia

    10.9. Hydrangea

    10.10. Others

11. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by End Use

    11.1. Personal Use

    11.2. Institutions/Events

    11.3. Hotels, Resorts, & Spas

    11.4. Industrial

12. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Sales Channel

    12.1. Direct Sales

    12.2. Specialty Stores

    12.3. Franchises

    12.4. Florists & Kiosks

    12.5. Supermarkets/Hypermarkets

    12.6. Independent Small Stores

    12.7. Online Retailers

    12.8. Other Sales Channel

13. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Region

    13.1. North America

    13.2. Latin America

    13.3. Europe

    13.4. South Asia

    13.5. East Asia

    13.6. Oceania

    13.7. Middle East & Africa

14. North America Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments

15. Latin America Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments

16. Europe Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments

17. South Asia Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments

18. East Asia Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments

19. Oceania Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments

20. MEA Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments

21. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard

22. Company Profile

    22.1. Forest Produce Ltd.

    22.2. Selecta Cut Flowers SAU.

    22.3. Native Floral Group

    22.4. Tropical Foliage Plants, Inc.

    22.5. Oserian Group

    22.6. Esmeralda Farms

    22.7. Marginpar BV

    22.8. DOS GRrINGOS, LLC

    22.9. Flamingo Horticulture Ltd.

    22.10. Danziger Group

    22.11. Florensis Flower Seeds UK Ltd.

    22.12. Verbeek Export B.V.

    22.13. Florance Flora

    22.14. Other Players (As Requested)

23. Assumptions and Acronyms

24. Research Methodology

Recommendations

Consumer Product

Cut Flower Market

January 2024

REP-GB-18795

345 pages

Consumer Product

Floriculture Industry Analysis in Japan

November 2023

REP-GB-18213

126 pages

Consumer Product

Floriculture Industry Analysis in Korea

November 2023

REP-GB-18218

144 pages

Explore Consumer Product Insights

View Reports
Future Market Insights

Floriculture Market

Schedule a Call