The global field force automation market size was estimated at USD 1,724.2 million in 2022 and is expected to reach USD 1,970.7 million in 2023. The market is projected to secure USD 10,725.9 million by 2033 while witnessing a growth rate of 17.4% during the forecast period.
Principal growth drivers of the market include increasing mobile internet penetration. Moreover, a growing focus on leveraging advanced technologies, cloud computing, the Internet of Things (IoT), and AI.
Key Factors Fueling the Global Field Force Automation Market
| Attributes | Details |
|---|---|
| Field Force Automation Market (2022) | USD 1,724.2 million |
| Field Force Automation Industry (2023) | USD 1,970.7 million |
| Field Force Automation Market CAGR (2018 to 2022) | 14.3% |
| Field Force Automation Industry CAGR (2023 to 2033) | 17.4% |
| Field Force Automation Industry (2033) | USD 10,725.9 million |
| Field Force Automation Market Attraction | Increasing demand for robust solutions to enhance the efficiency of field forces in real-time and the rising adoption of cloud-based enterprise mobility solutions to fuel the market. |
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In the historical period, the market gained a value of USD 1,724.2 million in 2022. The market throughout the historical period enjoyed a CAGR of 14.3%.
From 2018 to 2022, the market has been positively influenced by the surging adoption of cloud-based solutions. Additionally, the sale of field force automation solutions is climbing owing to rising demand to maximize the field forces’ efficiency.
Over the forecast period, the field force automation industry is pegged to achieve USD 10,725.9 million by 2033. At present, the market is estimated to stand at USD 1,970.7 million in 2023. From 2023 to 2033, the market is expected to register a CAGR of 17.4%.
In the assessment period, the market is projected to be catalyzed by the soaring solution providers that are delivering cost-effective solutions. Even enterprises with limited budgets i.e., small or medium-sized enterprises, are capable of deploying these solutions to manage field forces. This factor is anticipated to propel market development.
The emerging trend of BYOD followed and perpetuated by enterprises is expected to offer revenue-maximizing opportunities. In addition to this, the integration of ML and AI technology is projected to provide significant growth prospects in the future.
| Segment | Solution |
|---|---|
| Market Share (2022) | 77.3% |
| Market Size (2023) | USD 1,523.35 million |
| Market Size (2033) | USD 8,291.12 million |
According to the analysis, based on components, the solution segment is anticipated to lead the market during the forecast period. The segment is expected to witness a growth rate of 16.6% from 2023 to 2033. Growth can be attributed to the integration of solutions with existing systems like FSM, ERP, and CRM.
The emergence of advanced features such as daily reporting, automated scheduling, worker dispatching, mobile workforce monitoring, and real-time communication propels the demand for field force automation solutions. This is projected to augment the industry in the forecast period.
As per the analysis, the cloud segment is anticipated to expand at a CAGR of 16.8% during the forecast period. The expansion of the segment can be attributed to the growing preference for cloud-based field force applications. Developing nations such as India, China, and Japan are expected to make significant contributions to strengthen the market.
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| Region | The United States |
|---|---|
| Market Share % 2022 | 23.9% |
| Market Size (USD million) by 2023 | USD 470.99 million |
| Market Size (USD million) by End of Forecast Period (2033) | USD 2,563.49 million |
According to the analysis, the global field force automation market is expected to be dominated by the United States during the forecast period. The country is projected to register a value of USD 2,563.49 million by 2033 while recording a CAGR of 17.3% during the forecast period.
The expansion of the United States market can be attributed to the presence of substantial field force automation vendors and growing technology among enterprises. Also, players take various initiatives to expand their reach.
For instance, in 2019, SalesForce, Inc., a United States-based cloud software organization acquired ClickSoftware Technologies. The acquisition helped SalesForce to augment its service cloud software and offer better Field Service Lighting (FSL).
| Country | The United Kingdom |
|---|---|
| CAGR % (2023 to 2033) | 13.3% |
According to the FMI’s analysis, the United Kingdom is another remunerative market. The market is expected to garner USD 433.4 million while expanding at a CAGR of 13.3% during the forecast period. The growth of the United Kingdom market can be attributed to the rapid adoption of advanced technologies like cloud computing, IoT, and AI. Moreover, players in the region are making aggressive investments to augment their reach in the global market.
| Country | CAGR % (2023 to 2033) |
|---|---|
| India | 21.2% |
| China | 14.1% |
The Asia Pacific has been identified as the most lucrative market during the forecast period. As per the analysis, China is projected to garner USD 725 million while recording a CAGR of 14.1% during the forecast period. India is projected to register a significant CAGR of 21.2% in the estimated time. Japan is estimated at USD 584 million by 2033, expanding at a CAGR of 15.7% until 2033. South Korea has been anticipated at USD 364 million by 2033, exhibiting a 15% CAGR.
The Asia Pacific is anticipated to gain considerable market share. Owing to the rapid industrialization and the growing awareness regarding computerized operations of field sales teams. Besides, the deployment of cloud technology, the presence of several startups in India, China, and Japan, among others are projected to augment the regional expansion.
The field force automation industry is projected to witness substantial competition in the upcoming years. To attract more customers, service providers are releasing new solutions and services consistently. Various ties up are also being given due concentration by competitors, to expand the pool of customers. Key strategies followed by industry leaders are acquisition and mergers.
Recent key developments among players are:
| Attribute | Details |
|---|---|
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2018 to 2022 |
| Market Analysis | USD million for Value and MT for Volume |
| Key Regions Covered | North America; Latin America; Europe; the Asia Pacific; and the Middle East and Africa (MEA) |
| Key Countries Covered | The United States, Canada, Mexico, Germany, the United Kingdom, France, Italy, China, Japan, South Korea, Australia, Brazil, the Middle East, and Africa |
| Key Segments Covered | Components, Deployment, Organization Size, Vertical, and Region |
| Key Companies Profiled | ClickSoftware; ServiceMax; Oracle; Microsoft; and Salesforce; among others. |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
| Customization & Pricing | Available upon Request |
The market is estimated to secure a valuation of USD 1,970.7 million in 2023.
The global market size is expected to reach USD 10,725.9 million by 2033.
Advent of new technologies and robust penetration of connected devices.
Surging application of cloud-supported field forces mobile applications.
India and China with CAGRs of 21.2% and 14.1%, respectively, are fortifying the market’s growth.
| Estimated Market Size in 2024 | USD 17.19 billion |
|---|---|
| Projected Market Value in 2034 | USD 73.29 billion |
| Value-based CAGR (2024 to 2034) | 15.6% |
| Market Valuation (2023) | USD 40.6 billion |
|---|---|
| Market Valuation (2033) | USD 81.4 billion |
| Market CAGR (2023 to 2033) | 7.2% |
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Field Force Automation Market
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