The feed phytogenic market size is anticipated to be valued at US$ 782.3 million in 2023. The market is projected to surpass US$ 1,142.13 million by 2033. The adoption of feed phytogenic is projected to increase at a CAGR of 3.5% during the forecast period.
The demand for feed phytogenic is anticipated to rise as they cater to various livestock across feed industries. As a result, they are also gaining significant traction in the poultry industry. Furthermore, with natural additives garnering more client acceptability worldwide, the feed phytogenic market size is anticipated to expand significantly.
Following the EU's antibiotic ban in 2006, there was a boom in demand for natural growth promoters and additives. This aid in resource-sparing, enhanced final product quality, and ease of use in animal feed. This factor is a fundamental pillar that gave rise to the sales of feed phytogenic and exciting opportunities that the players in the feed phytogenic industry are observing at present.
Key Players Revolutionizing Livestock Nutrition: Phytogenic Feed Additives Gain Traction in Poultry Industry
Feed phytogenic are examples of phytogenic feed additives made from plants used to provide animal nutrition. They contain organic, plant-based bioactive compounds that serve as a safeguard for the welfare of animals. They come from extracts of phytogenic plants, including herbs, spices, and other plants. The advantages of phytogenic feed additions in nutrition include enhanced feed intake, improved reproductive parameters, increased growth performance, digestion stimulation, and lower incidence of disease.
Due to the increased efficiency and performance, as well as the health-related benefits of phytogenic in animals, the market share is flourishing. Growth in livestock producers is requesting greater feed conversion ratios and antibiotic-free additives. Thus, increasing the market for botany-based feed additives.
Attributes | Details |
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Market Size Value in 2023 | US$ 782.3 million |
Market Forecast Value in 2033 | US$ 1,142.13 million |
Global Growth Rate (2023 to 2033) | 3.5% CAGR |
Forecast Period | 2023 to 2033 |
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The global feed phytogenic market witnessed significant growth over the past few years. Due to expanding livestock production and middle-class per capita income coupled with growing demand for organic meat and expanding meat consumption, the demand for feed additives has greatly increased. The use of antibiotics is also being restricted by several governments in developed countries. The key players in the feed phytogenic industry have also implemented some cutting-edge technology. Such as the encapsulation of active components, which has increased feed phytogenic sales and resulted in market expansion.
The crucial raw materials used in the production of feed phytogenic are essential extracts from diverse spices and herbs. However, the expensive price of essential oils has restricted the growth of the feed phytogenic industry share.
The global feed phytogenic market is poised for steady growth during the forecast period. Due to the growing demand for more dietary variety and protein intake, consumers are increasingly seeking higher-value and quality foods. Foods include meat, eggs, and milk as opposed to meals made from plants, such as cereals. As a result, the sales of feed phytogenic are projected to grow during the forecast period. The entire demand for feed phytogenic has increased significantly due to these changes in consumption patterns and sizable population expansion.
It is anticipated that this trend is likely to dominate the feed phytogenic industry in the upcoming years. Farmers struggle mightily to keep the animals healthy while ensuring that feed phytogenic costs remain reasonable. Phytogenic feed additives in poultry diets to combat antimicrobial resistance. Due to their affordability and ability to improve animal performance, this has become a more common trend in animal nutrition.
There are various advantages of feed phytogenic for farmers in terms of raising animal performance and generating economic returns. For instance, essential oils are the most popular additions used by customers. Furthermore, the sales of feed phytogenic are rising as they enhance animal performance by enhancing feed intake, digestion, and conversion ratio.
Due to the market's rising demand for chicken meat, the North American feed phytogenic industry is anticipated to surpass US$ 175 million by 2033. In addition, consumers in the area are quickly switching from beef to chicken meat. This is likely to increase the demand for feed phytogenic in poultry.
Due to the rising trend of plant-based products, increasing product demand, and meat consumption in the United States is widely stable and not declining. The economy of feeding animals and overall economic situations both impact meat consumption in the United States. As feed phytogenic is a more affordable alternative for animal feed applications, it is projected to boost the demand for feed phytogenic in the area.
Vietnam and Indonesia are two of the leading feed-producing nations in the Asia Pacific area. Therefore, their feed phytogenic industry share is growing in popularity with producers of phytogenic feed. According to the Food and Agriculture Organization, the amount of meat produced in Asia has grown dramatically over time, reaching 166 million tonnes in 2021, up from 147 million tonnes in 2019, reflecting the region's steadily rising demand for meat products.
Therefore, the producers place a greater emphasis on producing high-quality meat for the consumers. The feed phytogenic market share in Vietnam and Indonesia is primarily driven by a replacement strategy for antibiotics. As growth promoters and the lack of toxic residues in plant-based additives.
The feed phytogenic industry in Germany is anticipated to be driven by rising animal health concerns and a preference for natural goods. In addition, it consists of organic agriculture. Therefore, the availability of raw materials aids in lowering the price of phytogenic production. However, Austria, Germany, and France are among the countries in Europe where organic food is most widely consumed.
Consumption of organic products is highly concentrated in Germany. According to the Research Institute of Organic Agriculture (FiBL), Europe is likely to be the second-leading organic consumer with US$ 52 billion in 2021. Whereas, Germany is contributing 27% of that total. It is anticipated to grow steadily throughout the research period, driving the feed phytogenic industry.
Over the projected period, Brazil is anticipated to dominate the feed phytogenic market owing to significant growth opportunities available in the region. China and Hong Kong are the main markets for Brazilian beef imports. While the nation has been exporting meat to numerous other nations in recent years. The necessity for botany-based feed additives is being driven further by the demand for enhanced feed conversion and antibiotic-free additions from an increasing livestock farmers.
According to the AllTech feed survey, South America has 3,715 feed mills with a 102.2 million metric tonne annual production capacity. Producers are being driven further to seize the latent earnings in the phytogenic business by the demand for natural ingredients in pet food.
Essential oils and pungent compounds are usually obtained from herbs & spices. Due to their therapeutic benefits, culinary appeal, and the prohibition against specific antibiotics as growth promoters' herbs and spices have recently received a great deal of attention in the feed sector. They are also becoming more significant because long-term consumption does not negatively affect animals. When used as phytogenic feed additions in animal nutrition, herbs, and spices help the livestock to have a healthy digestive system.
Among feed phytogenic, essential oils are the principal type of plant-derived substances used in all cattle. Aromatic oily liquids, known as essential oils, the liquid form of phytogenic feed additives, is widely used because it helps animals consume and use more feed which aids in blending ingredients for homogeneity in the finished product and provides precise dose. According to industry specialists, liquid phytogenic feed additives are mostly employed in the diets of ruminants and poultry.
On the back of ongoing technological developments combined with economic growth, chicken production has become vertically integrated and more intensive. The difficulty of rearing healthy, disease-free poultry is likely to raise the demand for feed phytogenic as common viruses easily afflict poultry birds. In addition, sales of feed phytogenic are expected to increase as people become more concerned about maintaining the efficacy and overuse of antibiotics.
Poultry is anticipated to continue being the most alluring livestock for sales of feed phytogenic, accounting for over half of the market's revenue share. Additionally, throughout the predicted period, sales of feed phytogenic for ruminants are also likely to experience an expansion.
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New manufacturing facilities for the providers are dispersed throughout Asia Pacific, Europe, North America, and South America. Although the pandemic scenario has affected the start-up ecosystem. Their phytogenic feed additives' global operations and supply chain have not been significantly disrupted.
For example, a BioStrong Comfort was introduced to the United States and Canadian markets by Delacon Biotechnik GmbH in January 2020. This product was created to minimize the effects of heat stress during periods of high temperature and humidity.
Brand Building and Innovation: The Recipe for Success in Phytogenic Feed Industry
Due to the presence of sizable and small-scale businesses, the feed phytogenic industry is moderately competitive and less consolidated. The feed phytogenic market is broadly constrained by the rising cost of feed components and the complex makeup of feed phytogenic. The key methods used by market participants to ensure their growth in the market are expansions, new product developments, and acquisitions.
Tier-1, tier-2, and local firms are present in the phytogenic feed industry. Tier-1 and tier-2 players have global reach and varied product ranges. Because of their brand reputation, product differentiation, financial stability, strategic advances, and diverse regional presence, companies such as Biomin, Cargill, Delacon, DuPont, Kemin Industries, Adisseo, Pancosma, and Nutrex dominate the global market. The participants are concentrating their efforts on R&D.
Cargill UK, for example, received authorization in 2021 for the use of two phytogenic feed additives in organic chicken production systems.
Cargill
Neolac
Neolac, a research program begun in 2021 with a GBP 2.5 million budget, is backed by partners such as Biodevas Labs, INRAE, and SODIAAL. It intends to reduce antibiotic use on dairy farms by using new phytogenic solutions, which will be evaluated for four years on 100 farms in Brittany, France. Biodevas Laboratories has already created two of the three phytogenic solutions based on plant extracts, and the trial phases have begun.
DuPont
DSM N.V. (Netherlands)
As of October 2020, DSM N.V. purchased Biomin Holding GMBH (Austria). Expanding the former's a product line, domain knowledge, and dietary recommendations for enhancing agricultural productivity and sustainability. In addition, the acquisition helps DSM extend its business area with phytogenic feed additives while strengthening its offering of animal goods.
Attribute | Details |
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Forecast Period | 2023 to 2033 |
Historical Data Available for | 2018 to 2022 |
Market Analysis | US$ million for Value and Units for Volume |
Key Regions Covered |
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Key Countries Covered |
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Key Segments Covered |
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Key Companies Profiled |
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Report Coverage | Market Forecast, Company Share Analysis, Competitive Landscape, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
Customization & Pricing | Available upon Request |
The market is valued at US$ 782.3 million in 2023.
ERBER Group, Growell India, and Kemin Industries, Inc. are the key market players.
The market is forecast to capture a CAGR of 3.5% through 2033.
The market is expected to value at US$ 1,142.13 million by 2033.
North America’s feed phytogenic industry is anticipated to surpass US$ 175 million by 2033.
1. Executive Summary | Feed Phytogenic Market
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) & Volume (MT) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) & Volume (MT) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (MT) Analysis By Product, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) & Volume (MT) Analysis and Forecast By Product, 2023 to 2033
5.3.1. Essential Oils
5.3.2. Herbs & Spices
5.3.3. Oleoresins
5.4. Y-o-Y Growth Trend Analysis By Product, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By Product, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Livestock
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (MT) Analysis By Livestock, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) & Volume (MT) Analysis and Forecast By Livestock, 2023 to 2033
6.3.1. Poultry
6.3.2. Swine
6.3.3. Ruminant
6.3.4. Aquatic
6.3.5. Equine
6.4. Y-o-Y Growth Trend Analysis By Livestock, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By Livestock, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
7.1. Introduction
7.2. Historical Market Size Value (US$ Million) & Volume (MT) Analysis By Region, 2018 to 2022
7.3. Current Market Size Value (US$ Million) & Volume (MT) Analysis and Forecast By Region, 2023 to 2033
7.3.1. North America
7.3.2. Latin America
7.3.3. Europe
7.3.4. Asia Pacific
7.3.5. MEA
7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
8.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
8.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
8.2.1. By Country
8.2.1.1. USA
8.2.1.2. Canada
8.2.2. By Product
8.2.3. By Livestock
8.3. Market Attractiveness Analysis
8.3.1. By Country
8.3.2. By Product
8.3.3. By Livestock
8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
9.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
9.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
9.2.1. By Country
9.2.1.1. Brazil
9.2.1.2. Mexico
9.2.1.3. Rest of Latin America
9.2.2. By Product
9.2.3. By Livestock
9.3. Market Attractiveness Analysis
9.3.1. By Country
9.3.2. By Product
9.3.3. By Livestock
9.4. Key Takeaways
10. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
10.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Country
10.2.1.1. Germany
10.2.1.2. United kingdom
10.2.1.3. France
10.2.1.4. Spain
10.2.1.5. Italy
10.2.1.6. Rest of Europe
10.2.2. By Product
10.2.3. By Livestock
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Product
10.3.3. By Livestock
10.4. Key Takeaways
11. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
11.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Country
11.2.1.1. China
11.2.1.2. Japan
11.2.1.3. South Korea
11.2.1.4. Singapore
11.2.1.5. Thailand
11.2.1.6. Indonesia
11.2.1.7. Australia
11.2.1.8. New Zealand
11.2.1.9. Rest of Asia Pacific
11.2.2. By Product
11.2.3. By Livestock
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Product
11.3.3. By Livestock
11.4. Key Takeaways
12. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
12.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Country
12.2.1.1. GCC Countries
12.2.1.2. South Africa
12.2.1.3. Israel
12.2.1.4. Rest of MEA
12.2.2. By Product
12.2.3. By Livestock
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Product
12.3.3. By Livestock
12.4. Key Takeaways
13. Key Countries Market Analysis
13.1. USA
13.1.1. Pricing Analysis
13.1.2. Market Share Analysis, 2022
13.1.2.1. By Product
13.1.2.2. By Livestock
13.2. Canada
13.2.1. Pricing Analysis
13.2.2. Market Share Analysis, 2022
13.2.2.1. By Product
13.2.2.2. By Livestock
13.3. Brazil
13.3.1. Pricing Analysis
13.3.2. Market Share Analysis, 2022
13.3.2.1. By Product
13.3.2.2. By Livestock
13.4. Mexico
13.4.1. Pricing Analysis
13.4.2. Market Share Analysis, 2022
13.4.2.1. By Product
13.4.2.2. By Livestock
13.5. Germany
13.5.1. Pricing Analysis
13.5.2. Market Share Analysis, 2022
13.5.2.1. By Product
13.5.2.2. By Livestock
13.6. United kingdom
13.6.1. Pricing Analysis
13.6.2. Market Share Analysis, 2022
13.6.2.1. By Product
13.6.2.2. By Livestock
13.7. France
13.7.1. Pricing Analysis
13.7.2. Market Share Analysis, 2022
13.7.2.1. By Product
13.7.2.2. By Livestock
13.8. Spain
13.8.1. Pricing Analysis
13.8.2. Market Share Analysis, 2022
13.8.2.1. By Product
13.8.2.2. By Livestock
13.9. Italy
13.9.1. Pricing Analysis
13.9.2. Market Share Analysis, 2022
13.9.2.1. By Product
13.9.2.2. By Livestock
13.10. China
13.10.1. Pricing Analysis
13.10.2. Market Share Analysis, 2022
13.10.2.1. By Product
13.10.2.2. By Livestock
13.11. Japan
13.11.1. Pricing Analysis
13.11.2. Market Share Analysis, 2022
13.11.2.1. By Product
13.11.2.2. By Livestock
13.12. South Korea
13.12.1. Pricing Analysis
13.12.2. Market Share Analysis, 2022
13.12.2.1. By Product
13.12.2.2. By Livestock
13.13. Singapore
13.13.1. Pricing Analysis
13.13.2. Market Share Analysis, 2022
13.13.2.1. By Product
13.13.2.2. By Livestock
13.14. Thailand
13.14.1. Pricing Analysis
13.14.2. Market Share Analysis, 2022
13.14.2.1. By Product
13.14.2.2. By Livestock
13.15. Indonesia
13.15.1. Pricing Analysis
13.15.2. Market Share Analysis, 2022
13.15.2.1. By Product
13.15.2.2. By Livestock
13.16. Australia
13.16.1. Pricing Analysis
13.16.2. Market Share Analysis, 2022
13.16.2.1. By Product
13.16.2.2. By Livestock
13.17. New Zealand
13.17.1. Pricing Analysis
13.17.2. Market Share Analysis, 2022
13.17.2.1. By Product
13.17.2.2. By Livestock
13.18. GCC Countries
13.18.1. Pricing Analysis
13.18.2. Market Share Analysis, 2022
13.18.2.1. By Product
13.18.2.2. By Livestock
13.19. South Africa
13.19.1. Pricing Analysis
13.19.2. Market Share Analysis, 2022
13.19.2.1. By Product
13.19.2.2. By Livestock
13.20. Israel
13.20.1. Pricing Analysis
13.20.2. Market Share Analysis, 2022
13.20.2.1. By Product
13.20.2.2. By Livestock
14. Market Structure Analysis
14.1. Competition Dashboard
14.2. Competition Benchmarking
14.3. Market Share Analysis of Top Players
14.3.1. By Regional
14.3.2. By Product
14.3.3. By Livestock
15. Competition Analysis
15.1. Competition Deep Dive
15.1.1. Phytobiotics Futterzusatzstoffe GmbH
15.1.1.1. Overview
15.1.1.2. Product Portfolio
15.1.1.3. Profitability by Market Segments
15.1.1.4. Sales Footprint
15.1.1.5. Strategy Overview
15.1.1.5.1. Marketing Strategy
15.1.1.5.2. Product Strategy
15.1.1.5.3. Channel Strategy
15.1.2. Biomin GmbH
15.1.2.1. Overview
15.1.2.2. Product Portfolio
15.1.2.3. Profitability by Market Segments
15.1.2.4. Sales Footprint
15.1.2.5. Strategy Overview
15.1.2.5.1. Marketing Strategy
15.1.2.5.2. Product Strategy
15.1.2.5.3. Channel Strategy
15.1.3. DowDuPont
15.1.3.1. Overview
15.1.3.2. Product Portfolio
15.1.3.3. Profitability by Market Segments
15.1.3.4. Sales Footprint
15.1.3.5. Strategy Overview
15.1.3.5.1. Marketing Strategy
15.1.3.5.2. Product Strategy
15.1.3.5.3. Channel Strategy
15.1.4. Pancosma
15.1.4.1. Overview
15.1.4.2. Product Portfolio
15.1.4.3. Profitability by Market Segments
15.1.4.4. Sales Footprint
15.1.4.5. Strategy Overview
15.1.4.5.1. Marketing Strategy
15.1.4.5.2. Product Strategy
15.1.4.5.3. Channel Strategy
15.1.5. Delacon Biotechnik GmbH
15.1.5.1. Overview
15.1.5.2. Product Portfolio
15.1.5.3. Profitability by Market Segments
15.1.5.4. Sales Footprint
15.1.5.5. Strategy Overview
15.1.5.5.1. Marketing Strategy
15.1.5.5.2. Product Strategy
15.1.5.5.3. Channel Strategy
15.1.6. Igusol
15.1.6.1. Overview
15.1.6.2. Product Portfolio
15.1.6.3. Profitability by Market Segments
15.1.6.4. Sales Footprint
15.1.6.5. Strategy Overview
15.1.6.5.1. Marketing Strategy
15.1.6.5.2. Product Strategy
15.1.6.5.3. Channel Strategy
15.1.7. Natural Remedies Pvt. Ltd.
15.1.7.1. Overview
15.1.7.2. Product Portfolio
15.1.7.3. Profitability by Market Segments
15.1.7.4. Sales Footprint
15.1.7.5. Strategy Overview
15.1.7.5.1. Marketing Strategy
15.1.7.5.2. Product Strategy
15.1.7.5.3. Channel Strategy
15.1.8. Nutricare Life Sciences Limited
15.1.8.1. Overview
15.1.8.2. Product Portfolio
15.1.8.3. Profitability by Market Segments
15.1.8.4. Sales Footprint
15.1.8.5. Strategy Overview
15.1.8.5.1. Marketing Strategy
15.1.8.5.2. Product Strategy
15.1.8.5.3. Channel Strategy
15.1.9. Dostofarm GmbH
15.1.9.1. Overview
15.1.9.2. Product Portfolio
15.1.9.3. Profitability by Market Segments
15.1.9.4. Sales Footprint
15.1.9.5. Strategy Overview
15.1.9.5.1. Marketing Strategy
15.1.9.5.2. Product Strategy
15.1.9.5.3. Channel Strategy
15.1.10. Natural Herbs & Formulations
15.1.10.1. Overview
15.1.10.2. Product Portfolio
15.1.10.3. Profitability by Market Segments
15.1.10.4. Sales Footprint
15.1.10.5. Strategy Overview
15.1.10.5.1. Marketing Strategy
15.1.10.5.2. Product Strategy
15.1.10.5.3. Channel Strategy
15.1.11. Synthite Industries Ltd
15.1.11.1. Overview
15.1.11.2. Product Portfolio
15.1.11.3. Profitability by Market Segments
15.1.11.4. Sales Footprint
15.1.11.5. Strategy Overview
15.1.11.5.1. Marketing Strategy
15.1.11.5.2. Product Strategy
15.1.11.5.3. Channel Strategy
15.1.12. AVT Natural Products
15.1.12.1. Overview
15.1.12.2. Product Portfolio
15.1.12.3. Profitability by Market Segments
15.1.12.4. Sales Footprint
15.1.12.5. Strategy Overview
15.1.12.5.1. Marketing Strategy
15.1.12.5.2. Product Strategy
15.1.12.5.3. Channel Strategy
15.1.13. Cargill
15.1.13.1. Overview
15.1.13.2. Product Portfolio
15.1.13.3. Profitability by Market Segments
15.1.13.4. Sales Footprint
15.1.13.5. Strategy Overview
15.1.13.5.1. Marketing Strategy
15.1.13.5.2. Product Strategy
15.1.13.5.3. Channel Strategy
16. Assumptions & Acronyms Used
17. Research Methodology
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