According to our industry analysis, the demand for event management software in Korea is expected to generate revenue of around US$ 313.6 million in 2024. Over the next ten years, the demand for event management software in the country is projected to increase at a rate of 7.6% per year. By 2034, the net valuation of the Korea event management software industry is anticipated to reach US$ 650 million.
Key Insights on the Event Management Software Sector of Korea
Attributes | Details |
---|---|
Industry size of Korea in 2024 | US$ 313.6 million |
Expected Industry Size of Korea by 2034 | US$ 650 million |
Forecasted CAGR between 2024 to 2034 | 7.6% |
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In recent years, Korea has made significant investments in the construction of stadiums, hotels, conference centers, airports, and transit hubs to attract international event organizers. Its unique blend of modern trends and cultural heritage, along with the impressive hospitality sector, is expected to strengthen this trend and elevate the demand.
Lately, the Korean music industry, especially K-pop concerts, has experienced tremendous success and global appeal, increasing the frequency and scale of public events. The anticipated rise in national and international tours of music bands and solo performers is expected to further boost the demand for event management software.
The development of advanced data analytics features offered by event management software has made it a powerful and popular tool for event organizers. They can learn about the preferences, behavior, and overall success of their events, aiding in making well-informed decisions in the long run.
The on premise segment is anticipated to capture around 57.6% of the total demand for event management software in Korea in 2024.
Event Management Software in Korea based on Deployment Type | On-premise |
---|---|
Total Share (2024) | 57.6% |
The demand for on premise event management software segment is higher in Korea to streamline processes and provide better experiences for attendees. Management software has now simplified many event preparation procedures from booking tickets and registration to guest management and post-event analytics.
Event management companies are expected to contribute 20.4% of the total event management software adoption in Korea in 2024.
Event Management Software in Korea based on End User Type | Event Management Companies |
---|---|
Total Share (2024) | 20.4% |
Event management companies understand how crucial it is to adapt their services to local and cultural preferences in different parts of the country. Additionally, the presence of a sufficient workforce that is well-versed in contemporary digital technologies makes them the leading end-users of event management software.
Event management software providers currently capture a significant share of the business as they are pioneers in such solutions in Korea. However, the strengthening of the IT sector in the country has encouraged many regional players to enter the event management sector in recent years.
Event management software developers in Korea are trying to differentiate themselves by consistently experimenting with innovative features, simple user interfaces, and integration possibilities. Software developers in the country are also ensuring that their products are well-suited to Korea-based organizing methods by collaborating closely with local event professionals.
Recent Developments in the Event Management Software Industry in Korea
In October 2023, EVENTUS launched an all-in-one interactive & immersive event platform for transforming event management in South Korea. Beyond offering statistics on the popular channels, registration methods, and promotion efficacy, the platform also assists in attracting new clients. Moreover, by using software as a service (SaaS), it automates processes, cutting labor expenses and personnel while logging and rating guests' actions and behaviors throughout the event.
In 2023, the South Korean government started providing tax breaks for event planners as well as financing for the planning, marketing, and promotion of musical performances. It also encouraged growth in important sectors, such as international conferences, by allocating US$ 6 million for three MICE cluster projects in Seoul that year.
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Attribute | Details |
---|---|
Estimated Industry Size in 2024 | US$ 313.6 million |
Projected Industry Size by 2034 | US$ 650 million |
Anticipated CAGR between 2024 to 2034 | 7.6% CAGR |
Historical Analysis of Demand for Event Management Software in Korea | 2019 to 2023 |
Demand Forecast for Event Management Software in Korea | 2024 to 2034 |
Report Coverage | Industry Size, Industry Trends, Analysis of key factors influencing Event Management Software in Korea, Insights on Global Players and their Industry Strategy in Korea, Ecosystem Analysis of Local and Korea Providers |
Key Companies Profiled | Eventbase; Eventbrite; Cvent; Splash; Bizzabo; Socio Labs; DoubleDutch; Hopin; Aventri; ON24; Attendify; EventMinder; Warmups; Eventival; Allseated |
Key Provinces Analyzed while Studying Opportunities in Event Management Software in Korea | South Gyeongsang, North Jeolla, South Jeolla, Jeju, Rest of Korea |
The anticipated CAGR for event management software in Korea through 2034 is 7.6%.
Event management software business revenue in Korea is likely to surpass US$ 650 million by 2034.
Event management software developing companies are targeting corporates to boost sales.
On premise event management software deployment to account for 57.6% revenue share in Korea in 2024.
Adoption by event management companies is set to create 20.4% of total demand in Korea.
1. Executive Summary
1.1. Korea Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Investment Feasibility Matrix
3.5. PESTLE and Porter’s Analysis
3.6. Regulatory Landscape
3.6.1. By Key Regions
3.7. Regional Parent Market Outlook
4. Korea Industry Analysis and Outlook 2019 to 2023 and Forecast, 2024 to 2034
4.1. Historical Market Size Value (US$ Million) Analysis, 2019 to 2023
4.2. Current and Future Market Size Value (US$ Million) Projections, 2024 to 2034
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Korea Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Deployment
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) Analysis By Deployment, 2019 to 2023
5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Deployment, 2024 to 2034
5.3.1. Cloud
5.3.2. On-premise
5.4. Y-o-Y Growth Trend Analysis By Deployment, 2019 to 2023
5.5. Absolute $ Opportunity Analysis By Deployment, 2024 to 2034
6. Korea Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Enterprise Size
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) Analysis By Enterprise Size, 2019 to 2023
6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Enterprise Size, 2024 to 2034
6.3.1. Small & Medium Enterprises (SMEs)
6.3.2. Large Enterprises
6.4. Y-o-Y Growth Trend Analysis By Enterprise Size, 2019 to 2023
6.5. Absolute $ Opportunity Analysis By Enterprise Size, 2024 to 2034
7. Korea Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By End User
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) Analysis By End User, 2019 to 2023
7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By End User, 2024 to 2034
7.3.1. Event Management Companies
7.3.2. Travel & Hospitality Companies
7.3.3. Corporates
7.3.4. Government
7.3.5. Academic Institution
7.3.6. Others
7.4. Y-o-Y Growth Trend Analysis By End User, 2019 to 2023
7.5. Absolute $ Opportunity Analysis By End User, 2024 to 2034
8. Korea Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region
8.1. Introduction
8.2. Historical Market Size Value (US$ Million) Analysis By Region, 2019 to 2023
8.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2024 to 2034
8.3.1. South Gyeongsang
8.3.2. North Jeolla
8.3.3. South Jeolla
8.3.4. Jeju
8.3.5. Rest of Korea
8.4. Market Attractiveness Analysis By Region
9. South Gyeongsang Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
9.2.1. By Deployment
9.2.2. By Enterprise Size
9.2.3. By End User
9.3. Market Attractiveness Analysis
9.3.1. By Deployment
9.3.2. By Enterprise Size
9.3.3. By End User
9.4. Key Takeaways
10. North Jeolla Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
10.2.1. By Deployment
10.2.2. By Enterprise Size
10.2.3. By End User
10.3. Market Attractiveness Analysis
10.3.1. By Deployment
10.3.2. By Enterprise Size
10.3.3. By End User
10.4. Key Takeaways
11. South Jeolla Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
11.2.1. By Deployment
11.2.2. By Enterprise Size
11.2.3. By End User
11.3. Market Attractiveness Analysis
11.3.1. By Deployment
11.3.2. By Enterprise Size
11.3.3. By End User
11.4. Key Takeaways
12. Jeju Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
12.2.1. By Deployment
12.2.2. By Enterprise Size
12.2.3. By End User
12.3. Market Attractiveness Analysis
12.3.1. By Deployment
12.3.2. By Enterprise Size
12.3.3. By End User
12.4. Key Takeaways
13. Rest of Korea Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
13.2.1. By Deployment
13.2.2. By Enterprise Size
13.2.3. By End User
13.3. Market Attractiveness Analysis
13.3.1. By Deployment
13.3.2. By Enterprise Size
13.3.3. By End User
13.4. Key Takeaways
14. Market Structure Analysis
14.1. Competition Dashboard
14.2. Competition Benchmarking
14.3. Market Share Analysis of Top Players
14.3.1. By Regional
14.3.2. By Deployment
14.3.3. By Enterprise Size
14.3.4. By End User
15. Competition Analysis
15.1. Competition Deep Dive
15.1.1. Cvent Inc.
15.1.1.1. Overview
15.1.1.2. Product Portfolio
15.1.1.3. Profitability by Market Segments
15.1.1.4. Sales Footprint
15.1.1.5. Strategy Overview
15.1.1.5.1. Marketing Strategy
15.1.2. InEvent, Inc.
15.1.2.1. Overview
15.1.2.2. Product Portfolio
15.1.2.3. Profitability by Market Segments
15.1.2.4. Sales Footprint
15.1.2.5. Strategy Overview
15.1.2.5.1. Marketing Strategy
15.1.3. Ungerboeck
15.1.3.1. Overview
15.1.3.2. Product Portfolio
15.1.3.3. Profitability by Market Segments
15.1.3.4. Sales Footprint
15.1.3.5. Strategy Overview
15.1.3.5.1. Marketing Strategy
15.1.4. Eventzilla
15.1.4.1. Overview
15.1.4.2. Product Portfolio
15.1.4.3. Profitability by Market Segments
15.1.4.4. Sales Footprint
15.1.4.5. Strategy Overview
15.1.4.5.1. Marketing Strategy
15.1.5. Certain, Inc.
15.1.5.1. Overview
15.1.5.2. Product Portfolio
15.1.5.3. Profitability by Market Segments
15.1.5.4. Sales Footprint
15.1.5.5. Strategy Overview
15.1.5.5.1. Marketing Strategy
15.1.6. Eventbrite
15.1.6.1. Overview
15.1.6.2. Product Portfolio
15.1.6.3. Profitability by Market Segments
15.1.6.4. Sales Footprint
15.1.6.5. Strategy Overview
15.1.6.5.1. Marketing Strategy
15.1.7. Arlo
15.1.7.1. Overview
15.1.7.2. Product Portfolio
15.1.7.3. Profitability by Market Segments
15.1.7.4. Sales Footprint
15.1.7.5. Strategy Overview
15.1.7.5.1. Marketing Strategy
15.1.8. XING Events
15.1.8.1. Overview
15.1.8.2. Product Portfolio
15.1.8.3. Profitability by Market Segments
15.1.8.4. Sales Footprint
15.1.8.5. Strategy Overview
15.1.8.5.1. Marketing Strategy
15.1.9. Eventsforce
15.1.9.1. Overview
15.1.9.2. Product Portfolio
15.1.9.3. Profitability by Market Segments
15.1.9.4. Sales Footprint
15.1.9.5. Strategy Overview
15.1.9.5.1. Marketing Strategy
15.1.10. Aventri Inc.
15.1.10.1. Overview
15.1.10.2. Product Portfolio
15.1.10.3. Profitability by Market Segments
15.1.10.4. Sales Footprint
15.1.10.5. Strategy Overview
15.1.10.5.1. Marketing Strategy
15.1.11. Hubilo Technologies Inc.
15.1.11.1. Overview
15.1.11.2. Product Portfolio
15.1.11.3. Profitability by Market Segments
15.1.11.4. Sales Footprint
15.1.11.5. Strategy Overview
15.1.11.5.1. Marketing Strategy
16. Assumptions & Acronyms Used
17. Research Methodology
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