The global ethoxylates market was valued at USD 12.1 Billion in 2022 and it is anticipated to achieve a market valuation of USD 12.7 Billion in 2023. It is expected to reach a market valuation of USD 17.4 Billion by the end of the forecast period while exhibiting a CAGR of 3.2%.
Ethoxylates are utilized across a broad range of applications such as lubricants, cosmetics, soaps & detergents, cleaning chemicals, and solvents. Product consumption in the home & personal care sector is increasing constantly owing to attributes such as rapid surface-wetting, excellent detergency, and low-foaming properties. The financial stability of the middle class has also increased spending ability for high-quality personal care products. Growing consumer demand for cosmetics, in addition to rising disposable income, will increase the adoption of ethoxylates in the coming years.
The market is expected to be driven by the consumption of ethoxylates across various industries, including personal care, pharmaceutical, industrial, and household cleaning. The product is extensively used as a foaming and wetting agent in detergent and cosmetic product formulations.
Commercially, ethoxylates are obtained by reacting raw materials, such as amines or alcohols, with ethylene oxide in the presence of a catalyst. Some of the commonly used catalysts are potassium hydroxide and zirconium dodecanoxide sulfate. However, market players such as Stepan Company and Royal Dutch Shell Plc. use hydrotalcite/magnesium/aluminum and rare earth elements as a catalyst in its ethoxylation process.
Most of the market players involved in ethoxylate manufacturing are backward integrated and focused on sustainable sourcing of ethylene oxide, thereby reducing the manufacturing cost as the major cost incurred in the production process is that of the raw material.
In addition, demand for ethylene oxide is higher among other industries, including automobile, agriculture, food, paints, and plastics, which may result in an uninterrupted supply of raw material, thereby proving to be a major market restraint.
The market exhibits the presence of strict norms employed by authorities, such as the European Commission and the USA EPA. In addition, the restrictions implemented on the demand for ethoxylates are expected to harm the market growth over the forecast period. Growing consumer interest in environmentally friendly as well as naturally sourced products, coupled with consumer willingness to spend on premium and high-end products, is anticipated to act as a beneficial factor in product consumption.
However, demand for ethoxylates is anticipated to be challenged by concerns regarding the toxicity of the products. The surfactants used in coatings, detergents, and cleaners are based on ethoxylates.
Ethoxylate products such as alcohol ethoxylates pose a threat to sediment organisms and sewage treatment plant organisms, thereby creating a threat to the environment. In addition, products such as nonylphenol ethoxylates (NPEs) have been found to cause damage to human health and have consequently been banned by various governing bodies, such as the European Union and the government of Canada.
| Report Attribute | Details |
|---|---|
| Expected Market Value (2023) | USD 12.7 billion |
| Anticipated Forecast Value (2033) | USD 17.4 Billion |
| Projected Growth Rate (2023 to 2033) | 3.2% |
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The global ethoxylates market size was valued at USD 8.9 Billion in 2018 and exhibited a CAGR of 3% during the historic period. The market is anticipated to be driven by the consumption of ethoxylates across various industries, including personal care, pharmaceutical, industrial, and household cleaning.
The product is widely used as a foaming and wetting agent in detergent and cosmetic product formulations. Owing to these factors the ethoxylates market is anticipated to be valued at USD 17.4 Billion, exhibiting a CAGR of 3.2% by the end of 2033.
The demand for Ethoxylates in the personal care and pharmaceutical industry is fuelling the market growth
The growing consumer awareness of personal care and cleanliness is propelling the global ethoxylate market. Ethoxylates are frequently found in hair care products including shampoos and conditioners because they help in foaming, take away oil, and give the skin a feeling of being exceptionally clean.
In addition, it is estimated that the market will be supported in the forecast period by the rising demand for ointments in the pharmaceutical industry. Ethoxylates are also employed in the textile sector for scouring, dyeing, and lubricating. Additionally, it is predicted that the market would increase in the forthcoming years as a result of the main manufacturers' growing investments and research & development activities.
The global ethoxylate market has witnessed strong growth due to the rising demand for low-rise detergents, which act as a non-ionic surfactants. Besides, the increased use of ethoxylates in personal care products like shampoos and face washes linked with the growing demand from the paints and coating industry will fuel the market during the forecast period.
Most of the market players involved in ethoxylate manufacturing are backward integrated and focused on sustainable sourcing of ethylene oxide, thereby decreasing the manufacturing cost as the major cost incurred in the production process is that of the raw material.
In addition, demand for ethylene oxide is higher among other industries, including automobile, agriculture, food, paints, and plastics, which may result in an uninterrupted supply of raw material, thereby proving to be a major market restraint.
The market exhibits the presence of strict regulations employed by authorities, such as the European Commission and the USA EPA. In addition, the restrictions imposed on the demand for ethoxylates are anticipated to hamper the market growth over the forecast period.
Demand for ethoxylates is also anticipated to be challenged by concerns regarding the toxicity of the products. The surfactants used in coatings, detergents, and cleaners are based on ethoxylates. Ethoxylate products such as alcohol ethoxylates present a threat to sediment organisms and sewage treatment plant organisms, thereby posing a threat to the environment.
In addition, products such as nonylphenol ethoxylates (NPEs) have been found to cause damage to human health and have consequently been banned by several governing agencies, such as the European Union and the government of Canada.
Europe accounted for the largest volume share of 34% in the market in 2019 owing to growing demand from the personal care, pharmaceuticals, and household and industrial cleaning industries. Improving the lifestyle of the people, coupled with heightened awareness regarding personal hygiene, has fueled the consumption of personal care products.
Augmented efforts and initiatives undertaken by the national governments as well as the European Commission in restoring the end-use markets for ethoxylates, including pharmaceuticals and agrochemicals, are anticipated to propel product demand over the forecast period. The aforementioned factors, coupled with the superior properties of the ethoxylates, are anticipated to strengthen regional market growth over the forecast period.
Germany accounts for a considerable share of the overall consumption in the Europe market. Consumption of alcohol ethoxylates is observed to be maximum due to the high demand for the product in industrial and institutional cleaning applications in the alcohol ethoxylates market. The presence of a well-established manufacturing industry also creates demand for industrial products, such as lubricants, which also perform as corrosion inhibitors and emulsifiers for chemical thickening.
In May 2022, the United Kingdom and Sweden governments signed an agreement to build up life sciences strategies that bolster early diagnostics and genomic pharmaceutical manufacturing in both countries. In Addition, the growing demand for fatty alcohol ethoxylates in the United Kingdom, Germany, Italy, and France is supporting the revenue growth of the fatty alcohol ethoxylates market.
The market in North America is expected to register a steady growth rate during the forecast period owing to the rising adoption of cleaning and personal care products across the region, especially in the USA and Canada. Increasing awareness of personal hygiene in the wake of Covid 19 is anticipated to continue to boost demand for cleaning and sanitizing products across countries in the region. In addition, rising demand for low foam and low rinse detergents is supporting the revenue growth of the market in this region.
Asia Pacific’s ethoxylates market is expected to record more than 4.45% CAGR from 2023 to 2033. Changing fashion trends in the region have created high demand for novel textile materials. This is likely to drive the consumption of products such as ethoxylates, which are used for lubricating, finishing, and dyeing fabrics. The increasing demand for ethoxylates in the Asia Pacific is also supported by the steady growth of the agricultural industry in the region. The ethoxylates market from the agrochemical application segment is also showing lucrative prospects. Farmers are increasingly using agrochemicals to increase yield, maintain soil health, and increase land productivity, resulting in increased use of ethoxylates in the agriculture sector. These factors are fueling up the production of organic compounds such as ethoxylates.
The Asia Pacific is the second biggest consumer of ethoxylates after Europe. The market growth in the region can be attributed to the high consumption of ethoxylates due to the rapidly flourishing pharmaceutical, personal care, and cleaning industries in emerging economies, including China, India, Japan, and South Korea. Moreover, the region is one of the largest producers as well as exporters of palm oil with Indonesia and Malaysia constituting around 60% of total world exports. Palm oil is one of the major raw materials used for developing fatty alcohols and amines, which are primary raw materials for obtaining ethoxylates. An uninterrupted supply of materials, coupled with increasing demand for household cleaners, is anticipated to drive product consumption in the region over the forecast period.
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The household and personal care application segment accounted for the largest revenue share of 32.2% in 2022 and is expected to sustain its dominance over the forecast period.
The growth in this segment is attributed to its extensive use in the formulation of various household cleanings products, such as laundry detergents in liquid and powder forms, dishwashing gels and detergents, fabric conditioners, glass cleaners, carpet cleaners, oven cleaners, air fresheners, and hard floor and surface cleaners.
The alcohol ethoxylates segment of the ethoxylates market is projected to be worth USD 13.1 Billion by 2033. Alcohol ethoxylates are the most extensively used type of non-ionic surfactant. Alcohol ethoxylates consist of an alkyl chain, which is combined with ethylene oxide.
These are surface active agents, substances that are used to change the surface tension of water to assist in applications such as cleansing, wetting surfaces, foaming, and emulsifying. Being non-ionic surfactants, alcohol ethoxylates can remove grease effectively, which makes them suitable to be used in laundry products, household cleaners, and hand and dishwashing liquids.
Alcohol ethoxylates have many other desirable properties such as moderate foaming ability, superior cleaning of fibers, and high tolerance to water hardness. The demand for alcohol ethoxylates is growing because of their extensive use in the manufacturing of domestic detergents, household and personal care products, and I&I cleaning products.
The global ethoxylates market is consolidated with few large and medium-sized players accounting for the majority of market revenue. Major players are deploying various strategies, entering into mergers and acquisitions, strategic agreements and contracts, developing testing, and introducing more effective ethoxylates solutions. some of the major companies included in the global ethoxylates market report are-
Dow chemical company, BASF, Royal Dutch Shell PLC, Petroliam Nasional Berhad, Ecogreen Oleochemicals, PT Polychem Indonesia Tbk, Stepan Company, Clariant, Sasol Limited, India Glycols Ltd, Ineos Group Ltd., Solvay, Oxiteno, Galaxy Surfactants, Nouryon, SABIC, Evonik, Mitsui Chemicals Inc., PCC Exol, Arkema Group.
| Report Attribute | Details |
|---|---|
| Market Value in 2022 | USD 12.1 Billion |
| Market Value in 2033 | USD 17.4 Billion |
| Growth Rate | CAGR of 3.2% from 2023 to 2033 |
| Base Year for Estimation | 2022 |
| Historical Data | 2018 to 2022 |
| Forecast Period | 2023 to 2033 |
| Quantitative Units | Revenue in USD Billion and CAGR from 2023 to 2033 |
| Report Coverage | Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Challenges, Trends, and Pricing Analysis |
| Segments Covered | Products, Application, Region |
| Regions Covered | North America; Latin America; Europe; Asia Pacific; Middle East and Africa(MEA) |
| Key Countries Profiled | USA, Canada, Brazil, Mexico, Germany, United Kingdom, France, Spain, Italy, Australia, New Zealand, China, Japan, South Korea, Indonesia, Singapore, Thailand, GCC Countries, South Africa, Israel |
| Key Companies Profiled | Dow Chemical Company; BASF; Royal Dutch Shell PLC; Petroliam Nasional Berhad; Ecogreen Oleochemicals; PT Polychem Indonesia Tbk; Stepan Company; Clariant; Sasol Limited; India Glycols Ltd; Ineos Group Ltd.; Solvay; Oxiteno; Galaxy Surfactants; Nouryon; SABIC; Evonik; Mitsui Chemicals Inc.; PCC Exol; Arkema Group |
| Customization | Available Upon Request |
FMI projects the global Ethoxylates market to expand at a 3.2% value CAGR by 2033.
The global Ethoxylates market is estimated at a market value of USD 17.4 Billion
Asia Pacific is anticipated to witness the fastest CAGR of 4.45% during the forecast period.
The household and personal care segment is expected to dominate the application segment with a market share of around 40% by 2033.
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Ethoxylates Market
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