ePharmacies Market Outlook 2023 to 2033

[236 Pages] The global ePharmacy market is projected to expand at 14.3% CAGR to reach a market valuation of US$ 351.9 billion by the end of 2033, up from the US$ 81.5 billion recorded for 2022.

“The growth of the global ePharmacy market is being driven by pharmacies efficiency in providing affordable medicinal products as well as increased e-commerce penetration”

Attribute Details
ePharmacies Market Size (2023) US$ 92.4 Billion
Forecasted Market Value (2033) US$ 351.9 Billion
Value CAGR (2023 to 2033) 14.3%
Collective Value Share: Top 5 Countries (2022) 58.4%
Key Market Players Netmeds Marketplace Ltd, EasyMedico, Medlife, Amazon. Inc, Apotek, The Kroger Co., Walgreen Co., Giant Eagle, Inc., Walmart, Express Scripts, CVS Health, Optum, Inc., L Rowland & Co (Retail) Ltd, Zur Rose Group AG, McKesson Corporation, SHOP-APOTHEKE EUROPE N.V., UK Meds Direct Ltd., Walgreens Boots Alliance, Inc., DocMorris

There is a rising demand for mail-order pharmaceuticals as e-commerce and internet use become more widespread. Worldwide, many online pharmacies, also called ePharmacies, offer doorstep delivery and medication dispensing for prescription and over-the-counter drugs. Since the introduction of ePharmacy, patients no longer need to visit the pharmacist, and ease of ordering over various supplier platforms has resulted in market development.

Leading ePharmacy firms also provide medications at lower costs than conventional brick-and-mortar pharmacies. As a result of more significant investment by e-commerce big players in the healthcare sector, the ePharmacy market is anticipated to grow at a significant rate over the forecast period.

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Sales Analysis of ePharmacies (2017 to 2022) Vs. Market Outlook (2023 to 2033)

The ePharmacies market expanded at a CAGR of 12.9% during the historical period (2017 to 2022) and reached a market value of US$ 81.4 billion in 2022.

A large patient pool worldwide chose doorstep delivery of medical supplies because of the unavailability of some prescription medicines at retail pharmacy stores. ePharmacies reduce the need for senior citizens and people with chronic illnesses to rely on other parties to get their medications and medical supplies. Likewise, increased internet usage and awareness are anticipated to increase ePharmacy market sales.

The growing global accessibility of the internet and online commercial platforms and their products has provided various lucrative opportunities for ePharmacy to build a large customer base in developed as well as growing economies. Furthermore, youngsters of the current population heavily rely on online shopping for products like cosmetics/cosmeceuticals and over-the-counter pharmaceuticals.

The rapid development of the internet, the rise of digital health or eHealth, the transition from direct doctor-patient interactions toward self-diagnosis, consumer experience with online purchases, the simplicity of mail-order commerce, and distance selling all contribute to the growth of the online pharmacy market.

  • A population-based survey revealed that 72% of the online population in the USA and 71% of the online population of Europe sought health information at least once in a month, according to a study published in the Journal of Medical Internet Research, 2018. The use of mobile devices expands these inclinations even more. However, customers now use the internet to self-diagnose and order a variety of health products and services in addition to getting health information.

H1-H2 Update

Market Statistics Details
Jan–Jun (H1), 2021 (A) 10.89%
Jul–Dec (H2), 2021 (A) 14.09%
Jan–Jun (H1),2022 Projected (P) 10.37%
Jan–Jun (H1),2022 Outlook (O) 11.19%
Jul–Dec (H2), 2022 Outlook (O) 14.66%
Jul–Dec (H2), 2022 Projected (P) 13.71%
Jan–Jun (H1), 2023 Projected (P) 11.21%
BPS Change : H1,2022 (O) - H1,2022 (P) 82↑
BPS Change : H1,2022 (O) - H1,2021 (A) 30↑
BPS Change: H2, 2022 (O) - H2, 2022 (P) 94↑
BPS Change: H2, 2022 (O) - H2, 2021 (A) 56↑

What’s Hampering the Adoption of ePharmacies to Some Extent?

The growth of the ePharmacy market is being hampered by the existence of fraudulent online pharmacies and counterfeit products. Secondly, since these unauthorized pharmacies sell pharmaceuticals that the FDA has not approved, there is a higher chance that one will get contaminated, fake medications from them that contain the incorrect active components.

  • For instance, according to a warning given by the FDA in 2020, some online pharmacies were discovered engaging in illegal activity and breaking the USA Federal Food, Drug, and Cosmetic Act, which included issues like the sale of prescription drugs that are not approved by the FDA, the sale of medications that did not require a prescription, the inadequate explanation of how to use prescription medications safely, and so on.
  • In June 2021, the FDA also released a list of internet pharmacies that were operating illegally, including some that had received warning letters, like Buy Pharma, Pharmacy Geoff's, and Sandra Pharma.
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What Opportunities are on Offer for ePharmacies Manufacturers?

Smartphone adoption is expanding, which is helping the ePharmacy Market grow. The adoption rate of smartphones was around 65.0% in 2019 and is predicted to reach 80.0% by 2025, according to The Mobile Economy 2020.

The expanding healthcare industry and the high operating expenses have made it necessary to use ePharmacy platforms to reduce operational costs. Demand for numerous healthcare products, especially medications, is rising as chronic conditions become more common. This represents a greater opportunity of online modes of drug procurement worldwide.

Over the course of the forecast period, the market is anticipated to grow as more e-pharmacies are established in emerging nations.

  • For instance, Hyphens Pharma International Ltd. officially unveiled its WellAway e-pharmacy in Singapore in January 2022. Singapore's Health Sciences Authority (HSA) has registered Kellaway as the country's first e-pharmacy. Patients can obtain electronic prescriptions from duly qualified medical professionals on this digital platform, and the suggested medication will be delivered in a secure and safe manner. Due to the growing adoption of e-pharmacy services in Asian nations, such initiatives are anticipated to propel market expansion.

An increase in internet consumers, more accessible access to web-based and online services, and an increase in the use of e-prescriptions in healthcare facilities are all factors contributing to the growth of the e-pharmacy market.

For instance, Phoenix UK acquired Co-op Health in March 2021, a digital prescription service that enables people to order medication through an application for pickup at a nearby pharmacy or home delivery. Due to the increase in service usage and expansion, such acquisitions in the e-pharmacy market are anticipated to fuel market growth.

Country-wise Insights

Country USA
Market Share (2023) 34.6%
Market Share (2033) 44.0%
BPS Analysis 938
Country China
Market Share (2023) 6.6%
Market Share (2033) 5.4%
BPS Analysis -126
Country Germany
Market Share (2023) 6.3%
Market Share (2033) 7.4%
BPS Analysis 102
Country Australia
Market Share (2023) 5.9%
Market Share (2033) 5.8%
BPS Analysis -4
Country Japan
Market Share (2023) 5.3%
Market Share (2033) 5.1%
BPS Analysis -15

How is the United States Creating Opportunities for ePharmacies Suppliers?

The United States is set to hold a share of around 34.6% of the global ePharmacy Market in 2023.

Some of the key drivers driving the growth of the USA market are the rising utilization of e-commerce platforms, an ageing population, and developed healthcare infrastructure. Additionally, the majority of USA  citizens are involved with ePharmacy and the evolving tendency toward the direct-to-patient approach.

The consumer-friendly online experiences made possible by the digital world as well as other advanced services are further fueling the expansion of the USA market as a whole. As a result, in December 2020, the cardiovascular pharmaceutical company, Medicure Inc., declared that it formalized a deal to acquire Marley Drug, Inc. through its wholly-owned USA  subsidiary, Medicure Pharma Inc.

What is the German ePharmacy market Outlook?

Germany is set to hold a share of 6.3% of the global market in 2023.

The ePharmacy market trend is anticipated to be positively impacted by the general population's reliance on online delivery of consumer products including OTC healthcare products such as vitamin pills, supplements, cosmetics, and others. Online pharmaceutical procurement is anticipated to rise in the Germany as a result of an increase in the number of patients using home care services and treatments as a result of excessive healthcare expenditure in hospitals.

How Fast is the Market Expected to Grow in China?

China is set to hold a share of 6.6% of the global market in 2023.

In China, the e-pharmacy industry is evolving rapidly due to new rules and the entry of new competitors. Hospitals and governments are collaborating with online pharmacies on pilot projects to let patients order medications online with valid prescriptions. China's enormous population indicates numerous patients suffering from chronic diseases, and there is also an increasing public awareness of online pharmacies, all these factors are expected to uplift the market.

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Category-wise Insights

Which Product Segment Dominates the Global Market?

Over-the-counter product segments are expected to hold a market share of 71.4% in 2023 globally.

As the general public becomes more informed and aware of the primary treatment for common ailments, the need for OTC medications will increase. Sales in the ePharmacy market will be driven by the availability of a large selection of over-the-counter drugs for numerous common disorders like the cold and flu. Additionally, a legal framework that promotes transitioning from Rx to OTC will boost category sales growth.

On the other hand, consumers are increasingly choosing OTC drugs over prescription drugs due to their increased affordability and accessibility. The factors above will increase the number of products available in the ePharmacy market.

Competitive Landscape

To gain a competitive edge and solidify their market positions, market participants are exploring a number of growth strategies. The worldwide ePharmacy market is expected to have significant growth due to increasing consumer demands. Online retail platforms' easy access to regulated prescription drugs such as stimulants, painkillers, and tranquillizing hypnotics is indirectly contributing to market growth.

Recent Market Developments

  • In September 2022, a partnership was formed between Walmart Canada and Canada Health Infoway. In 14 Walmart Canada pharmacies, Infoway's PrescribeIT computerized prescribing service is now available.
  • In May 2020, Pharmeasy announced the acquisition of Medlife to broaden its product offerings and clientele in India. The company's market presence has been expanded due to this acquisition, and sales have increased.

Similarly, recent developments have been tracked by the team at Future Market Insights related to companies in the ePharmacy market, which are available in the full report.

ePharmacies Industry Report Scope

Attribute Details
Forecast Period 2023 to 2033
Historical Data Available for 2017 to 2022
Market Analysis US$ Million for Value
Key Regions Covered North America, Latin America, Europe, Asia-Pacific excluding Japan, and the Middle East & Africa
Key Countries Covered The USA, Canada, Brazil, Mexico, Argentina, United Kingdom, Germany, Italy, Russia, Spain, France, BENELUX, India, Thailand, Indonesia, Malaysia, Japan, China, South Korea, Australia, New Zealand, Türkiye, GCC Countries, North Africa, and South Africa
Key Market Segments Covered Product and region
Key Companies Profiled
  • Netmeds Marketplace Ltd.
  • TEasyMedico
  • Medlife
  • Amazon. Inc
  • Apotek
  • The Kroger Co.
  • Walgreen Co.
  • Giant Eagle, Inc.
  • Walmart
  • Express Scripts
  • CVS Health
  • Optum, Inc.
  • L Rowland & Co (Retail) Ltd
  • Zur Rose Group AG
  • McKesson Corporation
  • SHOP-APOTHEKE EUROPE N.V.
  • UK Meds Direct Ltd.
  • Walgreens Boots Alliance, Inc.
  • DocMorris
Report Coverage Market Forecast, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, Strategic Growth Initiatives

Key Segments Covered in ePharmacies Industry Research

By Product:

  • Over the Counter Product
  • Prescription Medicines

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

Frequently Asked Questions

What is the Current Estimated Valuation of the ePharmacy Market?

The ePharmacy market is valued at US$ 92.4 billion in 2023.

What Size is the ePharmacy Market Expected to Reach by 2033?

The ePharmacy market is estimated to surpass US$ 351.9 billion by 2033.

What is the CAGR Forecast for the ePharmacy Market?

The ePharmacy market is projected to experience a CAGR of 14.3% through 2033.

Which Country Exhibits Significant Revenue Prospects for ePharmacy?

The United States ePharmacy market commands 34.6% of global value in 2023.

How was the Historical Performance of the ePharmacy Market?

The ePharmacy market attained a value of US$ 81.4 billion by 2022, with a CAGR of 12.9%

Table of Content
1. Executive Summary | ePharmacy Market
    1.1. Global Market Outlook
    1.2. Demand Side Trends
    1.3. Supply Side Trends
    1.4. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
    2.3. Inclusions and Exclusions
3. Market Risks and Trends Assessment 
    3.1. Risk Assessment
        3.1.1. COVID-19 Crisis and Impact on Demand
        3.1.2. COVID-19 Impact Benchmark with Previous Crisis
        3.1.3. Impact on Market Value (US$ Million)
        3.1.4. Assessment by Key Countries
        3.1.5. Assessment by Key Market Segments
        3.1.6. Action Points and Recommendation for Suppliers
    3.2. Key Trends Impacting the Market
    3.3. Formulation and Product Development Trends
4. Growing Popularity of Market
    4.1. A New Generation adopting solutions
    4.2. Branded products at low cost are behind the Market growth
5. market is Changing- Training Industry
    5.1. Evolution and Challenges in the Organization
    5.2. Delivery of in Short Time Slots
6. Key Market Trends
    6.1. Key Trends Impacting the Market
    6.2. Formulation and Product Development Trends
7. Key Success Factors
    7.1. Top Companies
    7.2. PESTLE Analysis of Market
    7.3. Porter’s Five Force
8. Market Background
    8.1. Macro-Economic Factors
        8.1.1. Organization spending on R&D
        8.1.2. Pharmaceutical Industry Contribution to GDP
        8.1.3. Outlook
        8.1.4. Outbreak of Covid-19 Pandemic
        8.1.5. Economic Instability
        8.1.6. Impact of Online Sale
    8.2. Forecast Factors - Relevance & Impact
        8.2.1. Global Industry Assessment
        8.2.2. Global Services Market
        8.2.3. Global Pricing Assessment
        8.2.4. Global Industry outlook
    8.3. Market Dynamics
        8.3.1. Drivers
        8.3.2. Restraints
        8.3.3. Opportunity Analysis
9. Global Market Demand (in Value US$ Million) Analysis 2017 to 2022 and Forecast, 2023 to 2033
    9.1. Historical Market Value (US$ Million) Analysis, 2017 to 2022
    9.2. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        9.2.1. Y-o-Y Growth Trend Analysis
        9.2.2. Absolute $ Opportunity Analysis
10. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Product 
    10.1. Introduction / Key Findings
    10.2. Historical Market Size (US$ Million) Analysis, by Product, 2017 to 2022
    10.3. Current and Future Market Size (US$ Million) Analysis and Forecast, by Product, 2023 to 2033
        10.3.1. Over the Counter Product
        10.3.2. Prescription Medicine
    10.4. Market Attractiveness Analysis, by Product
11. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Region
    11.1. Introduction
    11.2. Historical Market Size (US$ Million) Analysis, by Region, 2017 to 2022
    11.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        11.3.1. North America
        11.3.2. Latin America
        11.3.3. Europe
        11.3.4. East Asia
        11.3.5. South Asia
        11.3.6. Oceania
        11.3.7. The Middle East and Africa (MEA)
    11.4. Market Attractiveness Analysis, by Region
12. North America Market Analysis 2017 to 2022 and Forecast 2023 to 2033
    12.1. Introduction
    12.2. Historical Market Size (US$ Million) Trend Analysis, by Market Taxonomy, 2017 to 2022
    12.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        12.3.1. By Country
            12.3.1.1. USA
            12.3.1.2. Canada
        12.3.2. By Product
    12.4. Market Attractiveness Analysis
        12.4.1. By Country
        12.4.2. By Product
    12.5. Market Trends
    12.6. Drivers and Restraints - Impact Analysis
    12.7. Country Level Analysis & Forecast
        12.7.1. USA Market Analysis
            12.7.1.1. Introduction
            12.7.1.2. Market Analysis and Forecast, by Market Taxonomy
                12.7.1.2.1. By Product
        12.7.2. Canada Market Analysis
            12.7.2.1. Introduction
            12.7.2.2. Market Analysis and Forecast, by Market Taxonomy
                12.7.2.2.1. By Product
13. Latin America Market Analysis 2017 to 2022 and Forecast 2023 to 2033
    13.1. Introduction
    13.2. Historical Market Size (US$ Million) Trend Analysis, by Market Taxonomy, 2017 to 2022
    13.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        13.3.1. By Country
            13.3.1.1. Mexico
            13.3.1.2. Brazil
            13.3.1.3. Argentina
            13.3.1.4. Rest of Latin America
        13.3.2. By Product
    13.4. Market Attractiveness Analysis
        13.4.1. By Country
        13.4.2. By Product
    13.5. Market Trends
    13.6. Drivers and Restraints - Impact Analysis
    13.7. Country Level Analysis & Forecast
        13.7.1. Mexico Market Analysis
            13.7.1.1. Introduction
            13.7.1.2. Market Analysis and Forecast, by Market Taxonomy
                13.7.1.2.1. By Product
        13.7.2. Brazil Market Analysis
            13.7.2.1. Introduction
            13.7.2.2. Market Analysis and Forecast, by Market Taxonomy
                13.7.2.2.1. By Product
        13.7.3. Argentina Market Analysis
            13.7.3.1. Introduction
            13.7.3.2. Market Analysis and Forecast, by Market Taxonomy
                13.7.3.2.1. By Product
14. Europe Market Analysis 2017 to 2022 and Forecast 2023 to 2033
    14.1. Introduction
    14.2. Historical Market Size (US$ Million) Trend Analysis, by Market Taxonomy, 2017 to 2022
    14.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        14.3.1. By Country
            14.3.1.1. Germany
            14.3.1.2. Italy
            14.3.1.3. France
            14.3.1.4. United Kingdom
            14.3.1.5. Spain
            14.3.1.6. BENELUX
            14.3.1.7. Russia
            14.3.1.8. Rest of Europe
        14.3.2. By Product
    14.4. Market Attractiveness Analysis
        14.4.1. By Country
        14.4.2. By Product
    14.5. Market Trends
    14.6. Drivers and Restraints - Impact Analysis
    14.7. Country Level Analysis & Forecast
        14.7.1. Germany Market Analysis
            14.7.1.1. Introduction
            14.7.1.2. Market Analysis and Forecast, by Market Taxonomy
                14.7.1.2.1. By Product
        14.7.2. Italy Market Analysis
            14.7.2.1. Introduction
            14.7.2.2. Market Analysis and Forecast, by Market Taxonomy
                14.7.2.2.1. By Product
        14.7.3. France Market Analysis
            14.7.3.1. Introduction
            14.7.3.2. Market Analysis and Forecast, by Market Taxonomy
                14.7.3.2.1. By Product
        14.7.4. United Kingdom Market Analysis
            14.7.4.1. Introduction
            14.7.4.2. Market Analysis and Forecast, by Market Taxonomy
                14.7.4.2.1. By Product
        14.7.5. Spain Market Analysis
            14.7.5.1. Introduction
            14.7.5.2. Market Analysis and Forecast, by Market Taxonomy
                14.7.5.2.1. By Product
        14.7.6. BENELUX Market Analysis
            14.7.6.1. Introduction
            14.7.6.2. Market Analysis and Forecast, by Market Taxonomy
                14.7.6.2.1. By Product
        14.7.7. Russia Market Analysis
            14.7.7.1. Introduction
            14.7.7.2. Market Analysis and Forecast, by Market Taxonomy
                14.7.7.2.1. By Product
15. East Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033
    15.1. Introduction
    15.2. Historical Market End User (US$ Million) Trend Analysis, by Market Taxonomy, 2017 to 2022
    15.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        15.3.1. By Country
            15.3.1.1. China
            15.3.1.2. Japan
            15.3.1.3. South Korea
        15.3.2. By Product
    15.4. Market Attractiveness Analysis
        15.4.1. By Product
    15.5. Market Trends
    15.6. Drivers and Restraints - Impact Analysis
    15.7. Country Level Analysis & Forecast
        15.7.1. China Market Analysis
            15.7.1.1. Introduction
            15.7.1.2. Market Analysis and Forecast, by Market Taxonomy
                15.7.1.2.1. By Product
        15.7.2. Japan Market Analysis
            15.7.2.1. Introduction
            15.7.2.2. Market Analysis and Forecast, by Market Taxonomy
                15.7.2.2.1. By Product
        15.7.3. South Korea Market Analysis
            15.7.3.1. Introduction
            15.7.3.2. Market Analysis and Forecast, by Market Taxonomy
                15.7.3.2.1. By Product
16. South Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033
    16.1. Introduction
    16.2. Historical Market Size (US$ Million) Trend Analysis, by Market Taxonomy, 2017 to 2022
    16.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        16.3.1. By Country
            16.3.1.1. India
            16.3.1.2. Indonesia
            16.3.1.3. Malaysia
            16.3.1.4. Thailand
            16.3.1.5. Rest of South Asia
        16.3.2. By Product
    16.4. Market Attractiveness Analysis
        16.4.1. By Country
        16.4.2. By Product
    16.5. Market Trends
    16.6. Drivers and Restraints - Impact Analysis
    16.7. Country Level Analysis & Forecast
        16.7.1. India Market Analysis
            16.7.1.1. Introduction
            16.7.1.2. Market Analysis and Forecast, by Market Taxonomy
                16.7.1.2.1. By Product
        16.7.2. Indonesia Market Analysis
            16.7.2.1. Introduction
            16.7.2.2. Market Analysis and Forecast, by Market Taxonomy
                16.7.2.2.1. By Product
        16.7.3. Malaysia Market Analysis
            16.7.3.1. Introduction
            16.7.3.2. Market Analysis and Forecast, by Market Taxonomy
                16.7.3.2.1. By Product
        16.7.4. Thailand Market Analysis
            16.7.4.1. Introduction
            16.7.4.2. Market Analysis and Forecast, by Market Taxonomy
                16.7.4.2.1. By Product
17. Oceania Market 2012 to 2021 and Forecast 2022 to 2032
    17.1. Introduction
    17.2. Historical Market Size (US$ Million) Trend Analysis, by Market Taxonomy, 2017 to 2022
    17.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        17.3.1. By Country
            17.3.1.1. Australia
            17.3.1.2. New Zealand
        17.3.2. By Product
    17.4. Market Attractiveness Analysis
        17.4.1. By Country
        17.4.2. By Product
    17.5. Key Market Participants - Intensity Mapping
    17.6. Drivers and Restraints - Impact Analysis
    17.7. Country Level Analysis & Forecast
        17.7.1. Australia Market Analysis
            17.7.1.1. Introduction
            17.7.1.2. Market Analysis and Forecast, by Market Taxonomy
                17.7.1.2.1. By Product
        17.7.2. New Zealand Market Analysis
            17.7.2.1. Introduction
            17.7.2.2. Market Analysis and Forecast, by Market Taxonomy
                17.7.2.2.1. By Product
18. Middle East and Africa (MEA) Market Analysis 2017 to 2022 and Forecast 2023 to 2033
    18.1. Introduction
    18.2. Historical Market Size (US$ Million) Trend Analysis, by Market Taxonomy, 2017 to 2022
    18.3. Current and Future Market Value (US$ Million) Analysis and Forecast, 2023 to 2033
        18.3.1. By Country
            18.3.1.1. GCC Countries
            18.3.1.2. Türkiye
            18.3.1.3. South Africa
            18.3.1.4. North Africa
            18.3.1.5. Rest of Middle East and Africa
        18.3.2. By Product
    18.4. Market Attractiveness Analysis
        18.4.1. By Product
    18.5. Market Trends
    18.6. Drivers and Restraints - Impact Analysis
    18.7. Country Level Analysis & Forecast
        18.7.1. GCC Countries Market Analysis
            18.7.1.1. Introduction
            18.7.1.2. Market Analysis and Forecast, by Market Taxonomy
                18.7.1.2.1. By Product
        18.7.2. Türkiye Market Analysis
            18.7.2.1. Introduction
            18.7.2.2. Market Analysis and Forecast, by Market Taxonomy
                18.7.2.2.1. By Product
        18.7.3. South Africa Market Analysis
            18.7.3.1. Introduction
            18.7.3.2. Market Analysis and Forecast, by Market Taxonomy
                18.7.3.2.1. By Product
        18.7.4. North Africa Market Analysis
            18.7.4.1. Introduction
            18.7.4.2. Market Analysis and Forecast, by Market Taxonomy
                18.7.4.2.1. By Product
19. Market Structure Analysis
    19.1. Market Analysis, by Tier of Companies
    19.2. Market Share Analysis of Top Players
    19.3. Market Presence Analysis
20. Competition Analysis
    20.1. Competition Dashboard
    20.2. Competition Benchmarking
    20.3. Competition Deep Dive
        20.3.1. Netmeds Marketplace Ltd.
            20.3.1.1. Overview
            20.3.1.2. Product Portfolio
            20.3.1.3. Sales Footprint
            20.3.1.4. Key Financials
            20.3.1.5. SWOT Analysis
            20.3.1.6. Strategy Overview
                20.3.1.6.1. Marketing Strategy
                20.3.1.6.2. Product Strategy
                20.3.1.6.3. Channel Strategy
        20.3.2. EasyMedico
            20.3.2.1. Overview
            20.3.2.2. Product Portfolio
            20.3.2.3. Sales Footprint
            20.3.2.4. Key Financials
            20.3.2.5. SWOT Analysis
            20.3.2.6. Strategy Overview
                20.3.2.6.1. Marketing Strategy
                20.3.2.6.2. Product Strategy
                20.3.2.6.3. Channel Strategy
        20.3.3. Medlife
            20.3.3.1. Overview
            20.3.3.2. Product Portfolio
            20.3.3.3. Sales Footprint
            20.3.3.4. Key Financials
            20.3.3.5. SWOT Analysis
            20.3.3.6. Strategy Overview
                20.3.3.6.1. Marketing Strategy
                20.3.3.6.2. Product Strategy
                20.3.3.6.3. Channel Strategy
        20.3.4. Amazon. Inc
            20.3.4.1. Overview
            20.3.4.2. Product Portfolio
            20.3.4.3. Sales Footprint
            20.3.4.4. Key Financials
            20.3.4.5. SWOT Analysis
            20.3.4.6. Strategy Overview
                20.3.4.6.1. Marketing Strategy
                20.3.4.6.2. Product Strategy
                20.3.4.6.3. Channel Strategy
        20.3.5. Apotek
            20.3.5.1. Overview
            20.3.5.2. Product Portfolio
            20.3.5.3. Sales Footprint
            20.3.5.4. Key Financials
            20.3.5.5. SWOT Analysis
            20.3.5.6. Strategy Overview
                20.3.5.6.1. Marketing Strategy
                20.3.5.6.2. Product Strategy
                20.3.5.6.3. Channel Strategy
        20.3.6. The Kroger Co.
            20.3.6.1. Overview
            20.3.6.2. Product Portfolio
            20.3.6.3. Sales Footprint
            20.3.6.4. Key Financials
            20.3.6.5. SWOT Analysis
            20.3.6.6. Strategy Overview
                20.3.6.6.1. Marketing Strategy
                20.3.6.6.2. Product Strategy
                20.3.6.6.3. Channel Strategy
        20.3.7. Walgreen Co.
            20.3.7.1. Overview
            20.3.7.2. Product Portfolio
            20.3.7.3. Sales Footprint
            20.3.7.4. Key Financials
            20.3.7.5. SWOT Analysis
            20.3.7.6. Strategy Overview
                20.3.7.6.1. Marketing Strategy
                20.3.7.6.2. Product Strategy
                20.3.7.6.3. Channel Strategy
        20.3.8. Giant Eagle, Inc.
            20.3.8.1. Overview
            20.3.8.2. Product Portfolio
            20.3.8.3. Sales Footprint
            20.3.8.4. Key Financials
            20.3.8.5. SWOT Analysis
            20.3.8.6. Strategy Overview
                20.3.8.6.1. Marketing Strategy
                20.3.8.6.2. Product Strategy
                20.3.8.6.3. Channel Strategy
        20.3.9. Walmart
            20.3.9.1. Overview
            20.3.9.2. Product Portfolio
            20.3.9.3. Sales Footprint
            20.3.9.4. Key Financials
            20.3.9.5. SWOT Analysis
            20.3.9.6. Strategy Overview
                20.3.9.6.1. Marketing Strategy
                20.3.9.6.2. Product Strategy
                20.3.9.6.3. Channel Strategy
        20.3.10. Express Scripts
            20.3.10.1. Overview
            20.3.10.2. Product Portfolio
            20.3.10.3. Sales Footprint
            20.3.10.4. Key Financials
            20.3.10.5. SWOT Analysis
            20.3.10.6. Strategy Overview
                20.3.10.6.1. Marketing Strategy
                20.3.10.6.2. Product Strategy
                20.3.10.6.3. Channel Strategy
        20.3.11. CVS Health
            20.3.11.1. Overview
            20.3.11.2. Product Portfolio
            20.3.11.3. Sales Footprint
            20.3.11.4. Key Financials
            20.3.11.5. SWOT Analysis
            20.3.11.6. Strategy Overview
                20.3.11.6.1. Marketing Strategy
                20.3.11.6.2. Product Strategy
                20.3.11.6.3. Channel Strategy
        20.3.12. Optum, Inc.
            20.3.12.1. Overview
            20.3.12.2. Product Portfolio
            20.3.12.3. Sales Footprint
            20.3.12.4. Key Financials
            20.3.12.5. SWOT Analysis
            20.3.12.6. Strategy Overview
                20.3.12.6.1. Marketing Strategy
                20.3.12.6.2. Product Strategy
                20.3.12.6.3. Channel Strategy
        20.3.13. L Rowland & Co (Retail) Ltd
            20.3.13.1. Overview
            20.3.13.2. Product Portfolio
            20.3.13.3. Sales Footprint
            20.3.13.4. Key Financials
            20.3.13.5. SWOT Analysis
            20.3.13.6. Strategy Overview
                20.3.13.6.1. Marketing Strategy
                20.3.13.6.2. Product Strategy
                20.3.13.6.3. Channel Strategy
        20.3.14. Zur Rose Group AG
            20.3.14.1. Overview
            20.3.14.2. Product Portfolio
            20.3.14.3. Sales Footprint
            20.3.14.4. Key Financials
            20.3.14.5. SWOT Analysis
            20.3.14.6. Strategy Overview
                20.3.14.6.1. Marketing Strategy
                20.3.14.6.2. Product Strategy
                20.3.14.6.3. Channel Strategy
        20.3.15. McKesson Corporation
            20.3.15.1. Overview
            20.3.15.2. Product Portfolio
            20.3.15.3. Sales Footprint
            20.3.15.4. Key Financials
            20.3.15.5. SWOT Analysis
            20.3.15.6. Strategy Overview
                20.3.15.6.1. Marketing Strategy
                20.3.15.6.2. Product Strategy
                20.3.15.6.3. Channel Strategy
        20.3.16. SHOP-APOTHEKE EUROPE N.V.
            20.3.16.1. Overview
            20.3.16.2. Product Portfolio
            20.3.16.3. Sales Footprint
            20.3.16.4. Key Financials
            20.3.16.5. SWOT Analysis
            20.3.16.6. Strategy Overview
                20.3.16.6.1. Marketing Strategy
                20.3.16.6.2. Product Strategy
                20.3.16.6.3. Channel Strategy
        20.3.17. UK Meds Direct Ltd.
            20.3.17.1. Overview
            20.3.17.2. Product Portfolio
            20.3.17.3. Sales Footprint
            20.3.17.4. Key Financials
            20.3.17.5. SWOT Analysis
            20.3.17.6. Strategy Overview
                20.3.17.6.1. Marketing Strategy
                20.3.17.6.2. Product Strategy
                20.3.17.6.3. Channel Strategy
        20.3.18. Walgreens Boots Alliance, Inc.
            20.3.18.1. Overview
            20.3.18.2. Product Portfolio
            20.3.18.3. Sales Footprint
            20.3.18.4. Key Financials
            20.3.18.5. SWOT Analysis
            20.3.18.6. Strategy Overview
                20.3.18.6.1. Marketing Strategy
                20.3.18.6.2. Product Strategy
                20.3.18.6.3. Channel Strategy
        20.3.19. DocMorris
            20.3.19.1. Overview
            20.3.19.2. Product Portfolio
            20.3.19.3. Sales Footprint
            20.3.19.4. Key Financials
            20.3.19.5. SWOT Analysis
            20.3.19.6. Strategy Overview
                20.3.19.6.1. Marketing Strategy
                20.3.19.6.2. Product Strategy
                20.3.19.6.3. Channel Strategy
21. Assumptions and Acronyms Used
22. Research Methodology
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