Energy Gel Product Market

Energy Gel Product Market Overview for 2024 to 2034

The energy gel product market is evaluated to be sized at USD 684.54 million in 2024. During the period from 2024 to 2034, the market is expected to progress at a promising clip, registering a CAGR of 7.6%. By 2034, the energy gel product market is anticipated to have reached USD 1,412.23 million.

Energy Gel Product Market Analysis:

• Demand for energy gel products is flourishing as a result of an increasing number of gym goers taking the help of the product to bring more energy into their bodies.
• As fitness trends grow, an increase in physical activities is also seeing an increase in the consumption of energy-boosting products like energy gel products.
• Energy gel product demand among the geriatric population is growing, as doctors are recommending that even aged people be more physically active.
• Energy gel products are serving as an alternative to sugary drinks, chocolates, and more for patients with diabetes.
• Energy gel product providers are not only relying on the energy-boosting properties of the gel but also making the product tasty to expand market demand.

Attributes	Details
Energy Gel Product Market Value for 2024	USD 684.54 million
Projected Market Value for 2034	USD 1,412.23 million
Value-based CAGR of Market for 2024 to 2034	7.6%

Energy Gel Product Industry Trends

• Experimentation with different flavors and textures is allowing vendors in the market to appeal to an increasing number of consumers.
• Demand for energy gel products is increasing with the higher number of people taking up sports activities. Energy gel product is used to pump up the body for strenuous physical activity.
• Use of fruits in energy gel products makes the product more appealing to the organic product-obsessed crowd.
• Convenient packaging of energy gel products endearing the product to consumers, especially the younger generation who value ease of opening.
• Increasing number of dieticians are recommending the use of energy gel products in diets, as a way to augment the body’s carbohydrate intake, thus bolstering the demand for the product.
• Energy gel products targeted at specific physical activities, such as running and cycling, are keeping the wheels of the market spinning.
• Companies in the energy gel product market are stepping up branding efforts to expand the scope of the market. Thus, celebrity endorsements and brand tie-ins are increasingly becoming a part of the market.
• Consumers opting for natural diets and sources of energy is limiting the scope of the market.
• Alternatives such as energy bars, sports drinks, and more can augment market demand but also have the potential to eat into it.

Category-wise Outlook

Fruit flavor energy gel products are preferred by a vast number of consumers. Hypermarkets/supermarkets are the predominant place where consumers are obtaining energy gel products.

Fruit Flavor Energy Gel Products Top the Flavor Segment Due to Increasing Organic Trends

Fruit flavor energy gel products are expected to account for 33.7% of the market share by flavor in 2024. Some of the factors influencing the progress of fruit flavor energy gel products are:

• Rising number of consumers are inclined toward natural ingredients in their food intake and thus fruit-flavored energy gel product demand is blossoming.
• Manufacturers incorporating a wide variety of fruits in the assimilation of energy gel products are making sure the demand for the product remains fresh.

Attributes	Details
Top Flavor	Fruit Flavors
Market Share (2024)	33.7%

Variety Provided by Supermarket/Hypermarkets in Energy gel products Make Sure they Rule the Roost in the Sales Channel Segment

Hypermarkets/supermarkets are anticipated to account for 32.3% of the market share by sales channel in 2024. Some of the reasons for the progress of hypermarkets/supermarkets sales of the product are:

• Hypermarkets/supermarkets provide a wide variety of gels to consumers and thus they prefer the sales channel.
• Hypermarkets/supermarkets increase sales by using strategies like bundling energy gel products with other fitness products, discounts, and more. Thus, energy gel product sales through the sales channel are increasing.

Attributes	Details
Top Sales Channel	Hypermarkets/supermarkets
Market Share (2024)	32.3%

Country-Wise Analysis

The Asia Pacific is emerging as a significant hub for the region due to its notable fitness culture. The increasing urban population of the region is also contributing to the market’s acceleration in the region.

Europe’s ever-continuing sports culture helps the market’s cause in the region. The lives of customers in the region getting increasingly busy is also propelling the demand for energy-boosting products in the region, including energy gel products.

Countries	CAGR (2024 to 2034)
Poland	11.3%
Russia	8.9%
Japan	9.5%
China	8.5%
South Korea	10.3%

Sports Culture Propagating in Poland Sees the Market Penetrate Further into the Country

The CAGR of the market for the forecast period in Poland is anticipated to be 11.3%. Some of the factors influencing the growth of the market in the country are:

• Sports culture shows no signs of slowing down in Poland, with an increasing number of people taking up football, handball, and other sports, enriching the market’s prospects in the nation.
• Poland’s population favoring fruit-based food products is increasing the demand for fruit flavor energy gel products in the country.

Adverse Weather Conditions in Russia See Consumers Seek Out Energy gel products in Russia

The market is expected to have a CAGR of 8.9% in Russia through 2034. Some of the factors responsible for the growth of the market are:

• Weather conditions in Russia have the potential to be severe, especially in remote areas. To keep energy up during tough weather conditions, energy gel products are being resorted to.
• Government encouragement for the taking up of sports activities is benefitting the market’s prospects in the country.

Japan’s Considerable Geriatric Population Taking Help of Energy Gel Products to Partake in Physical Activities

The market is expected to progress at a CAGR of 9.5% in Japan for the forecast period. Some factors influencing the progress are:

• Japan’s notable aged population is being encouraged to maintain fitness, thus leading to more exercising on their part. Energy gel products are being utilized by these aged people to make sure their energy is kept up during exercises.
• Energy gel product vendors are establishing tie-ups with media companies for branding opportunities in Japan, thus appealing to the younger section of the population.

Manufacture of Energy Gel Products with Traditional Flavors Aiding Market Demand in China

The market is expected to progress at a CAGR of 8.5% in China throughout the forecast period. Some factors influencing the progress are:

• Producers of energy gel products in China are experimenting with local flavors to expand market demand in the country.
• To counter the prevailing obesity problem in China, more fitness and diet programs are being launched, which is increasing the profile of energy gel products in the country.

South Korea’s Growing Gym-going Culture Helps the Market’s Cause in the Country

The market is expected to progress at a CAGR of 10.3% in South Korea. Some factors influencing the progress are:

• Increasing number of consumers are hitting the gyms in South Korea and thus the use of energy gel products in the country is multiplying.
• South Korea’s population is getting increasingly busy and to maintain energy throughout the day, a considerable number of people are taking up the option of energy gel products.

Competitive Landscape in the Energy Gel Product Market

Market players in the energy gel product landscape are taking the help of celebrity endorsements to expand their reach. The development of new products to keep an ever-widening roster available to consumers is concentrated on by market players.

Fitness brands are entering the energy gel product market, sensing the opportunities lurking in it. Collaborative as well as acquisition strategies are being practiced by market players.

Recent Developments in the Energy Gel Product Market

• In January 2024, Carbs Fuel LLC launched a new carbohydrate-rich energy gel product. It is touted as a cost-effective gel as compared to similar products.
• In August 2023, it was announced that Australian company Fixx Nutrition launched a new production facility in Gold Coast, Australia, which includes the production of energy gel products.
• In March 2022, HIGH launched the Energy gel product Electrolyte, targeted to restore key minerals lost during workouts.
• In February 2022, Morinaga launched its athletic gel drink, which is targeted toward pre-workout routines.

Key Companies in the Energy Gel Product Market

• Advanced Food Concepts, Inc.
• Nutrition Works Ltd
• Boom Nutrition Inc.
• Clif Bar & Company
• EN-R-G Foods, LLC
• Gatorade Company, Inc.
• Hammer Nutrition Ltd.
• Powerbar Inc.
• Zipvit Ltd.
• Scientific Sports Nutrition (Pty) Ltd.

Key Coverage in the Energy Gel Product Market Report

• Energy Gel Product Market Size, Share and Trends
• Energy Gel Product Market Forecast
• Energy Gel Product Market Global Analysis
• Energy Gel Product and Energy Supplement Market Comparative Analysis
• Analysis of Strategic Players in the Energy Gel Product Market
• India Energy Gel Product Market Report

Key Segments

By Flavor:

• Fruit Flavours
  • Berry Flavour
  • Citrus Flavour
  • Cherry Flavour
  • Watermelon Flavour
  • Other Fruit Flavours
• Lemonade/Limeade Flavours
• Chocolate Flavour
• Coffee/Espresso Flavour
• Vanilla Flavour
• Blended Flavours
• Other Flavours (Coconut, Ginger Ale, etc.)

By Nature:

• Organic
• Conventional

By Pack Size:

• Single-Serve
• Multi-Serve

By Ingredient Type:

• Caffeine-free
• With Caffeine

By Sales Channel:

• Hypermarkets/ Supermarkets
• Groceries/Mass Retailers
• Wholesale Club Stores
• Convenience Stores
• Specialty Stores
• Online Retailers

By Region:

• North America
• Latin America
• Europe
• South Asia
• East Asia
• Oceania
• Middle East and Africa (MEA)

Frequently Asked Questions

How Big is the Energy Gel Product Market?

The size of the energy gel product market is estimated to be USD 684.54 million in 2024.

At What Rate is the Energy Gel Product Market Expected to Grow?

The energy gel product market is expected to increase at a CAGR of 7.6% over the forecast period.

What is the Scope of Energy gel products in China?

The energy gel product market is expected to register a CAGR of 8.5% in China over the period from 2024 to 2034.

What is the Forecast of the Energy Gel Product Market?

The energy gel product market is forecasted to have reached a size of USD 1,412.23 million by 2034.

What are the Trends in the Energy gel product Industry?

Energy gel products made from various fruit flavors and dietitians recommending the product to be a part of diets are two of the trends in the energy gel product industry.

Who are the Key Companies in the Energy Gel Product Market?

Advanced Food Concepts, Inc., Nutrition Works Ltd, Boom Nutrition Inc., and Clif Bar & Company are some of the prominent companies in the energy gel product market.

What is the Top Flavor in the Energy Gel Product Market?

Fruit flavor is the top flavor in the energy gel product market, with an estimated market share of 33.7% in 2024.

What is the Scope of Energy gel products in Japan?

The energy gel product market is expected to register a CAGR of 9.5% in Japan over the period from 2024 to 2034.