Endpoint Protection Platforms (EPP) Market Outlook

Global endpoint protection platforms (EPP) market is estimated to register a worth of USD 3,980 million in 2023. Future Market Insights projects the market to expand at 10% CAGR, with a valuation of USD 10,323.09 between 2023 and 2033.

Developing endpoint data protection solutions requires the use of cutting-edge technologies like the cloud, AI, the internet of things (IoT), linked devices, and others. The leading market competitors are developing cutting-edge security solutions in response to the growing product demand across numerous industries.

For instance, an updated version of Symantec Corporation's endpoint solution was released in October 2019 and offers advanced detection, protection, and response functions in a single solution.

Similar to this, the businesses use machine learning tools to track down unidentified threats using behavior-based methods. With the use of its deep instinct technology, it can identify unusual activity at the endpoints and warn the system before it happens. As a result, the industry is presumably going to expand at a Y-o-Y growth of 9.7% in 2023.

It is anticipated that AI is crucial in identifying zero-day threats. Although the AI endpoint protection cannot completely halt the attack, it can immediately recognize it and react.

For instance, the BlackBerry Cylance employs AI to check for the presence of the virus by comparing the new file with existing malware assault samples from the past. AI-enabled automated responses are thus projected to increase demand for endpoint security solutions, because they can quickly identify threats.

Attributes Details
Endpoint Protection Platforms (EPP) Market CAGR (2023 to 2033) 10%
Endpoint Protection Platforms (EPP) Market Size (2023) USD 3,980 million
Endpoint Protection Platforms (EPP) Market Size (2033) USD 10,323.09 million

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Sales Analysis Of Endpoint Protection Platforms From 2018 to 2022 Vs Market Outlook For 2023 to 2033

As rising cyberattacks & breaches drive the demand for EPP solutions, the market expanded from USD 2,535.9 million in 2018 to USD 3,628.1 million in 2022. From 2018 to 2022, the global endpoint protection platforms market registered a CAGR of 7.9%.

Endpoints are currently on the frontlines for protecting every cybersecurity program. Users carry their smartphones, laptops, tablets, and other devices around the world, exposing them to varying degrees of security threats. These devices need strong security programs that cannot be easily compromised to serve as launching points for cyberattacks.

Increasing instances of breaches and cyberattacks on corporate endpoints are regularly reported around the world. According to the 2018 State of Endpoint Security Risk report by the Ponemon Institute, endpoints are easily used as gateways for cyberattacks.

Short Term (2023 to 2026): Cyberattacks have become way more sophisticated in the last few years. To counter such breaches, the adoption of endpoint protection platforms has therefore become imperative for organizations. In 2026, a 10.1% growth rate is anticipated.

Medium Term (2027 to 2029): During this period, the market is likely to expand from USD 5,849.3 million by 2027 to USD 7,099.9 million by 2029. This is attributed to the growing number of connected devices that can increase endpoint security solution demand.

Long Term (2030 to 2033): The endpoint security industry is expected to develop at a rate of 10.1% by 2030, which is predicted to be driven by the rising trend of BYOD policies.

Bring your own device (BYOD): A Concept Increased the Adoption of Endpoint Protection Platforms

Remote working is not a new concept. It was planned, but the pandemic made it happen on a far greater scale and has caused a tremendous spike in bring your own device (BYOD) approach.

Today, when companies are enabling BYOD, they are also ensuring the implementation of agentless security measures that guard corporate data on individual devices. Companies are focusing more on cybersecurity, and it is forecast that the critical capabilities of endpoint protection platforms row in tandem with that of BYOD.

Several companies are coming up with advanced endpoint protection platforms to satisfy the increasing demand from end-use industries. The alliance of endpoint security infrastructure and software is the principal forthcoming trend in the market. This enables the firms to monitor the endpoint security components on the same hardware platform.

The endpoint protection software enters the picture as the demand for new security technologies increases. Due to rising cyberthreats and the expanding trend of remote work, the endpoint protection software market is anticipated to maintain its growth trajectory in the upcoming years.

Sudip Saha
Sudip Saha

Principal Consultant

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Which Factors Are Impeding Demand For Endpoint Protection Solutions?

Rising Malware Risks & Attacks to Hamper Demand for Endpoint Protection Platforms.

New techniques and software to detect and prevent cyberattacks require skilled operators. The lack of skilled professionals and the hesitation of small and medium companies with regard to the adoption of endpoint security solutions are some factors hampering the growth of the global EPP market.

Malware threats and attack tactics are evolving faster than protection capabilities offered by the EPP solutions. Dissimilar kinds of malware threats and lack of answerability, among other factors, are expected to limit the growth of the global EPP market during the forecast period.

Furthermore, the existence of conventional security products like antivirus and anti-malware for endpoint protection is a key obstacle that is blocking the growth of the endpoint protection platforms (EPP) sector.

Which Region is a Lucrative Market For Endpoint Protection Platform Providers?

Rising Investments for Real-time Security Solutions Driving Market Growth in North America.

Country United States
Market Value (2023) USD 1,095.6 million
Market CAGR (2018 to 2022) 4.3%
Market CAGR (2023 to 2033) 6.1%
Y-o-Y Growth (2023) 5.8%
Country Canada
Market Value (2023) USD 232.3 million
Market CAGR (2018 to 2022) 6.6%
Market CAGR (2023 to 2033) 8.9%
Y-o-Y Growth (2023) 8.2%

North America is expected to account for 34.4% share of the endpoint protection platforms market in 2022. North America, led by the United States, accounts for the lions' share in the global market.

Growth witnessed in the region is attributable to significant developments in the endpoint security industry. Besides this, the market is expected to significantly gain from mergers and acquisitions between leading players present in the region.

In North America, the extraordinary market for EPP solutions is driven by the increasing use of automation and behavioral study for threat detection, a growing volume of data across verticals, and rising investments by organizations in real-time security solutions.

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Country-Wise Analysis

Why is the United States Endpoint Protection Platforms (EPP) Market Witnessing High Demand?

Prominent presence of SMEs drives the United States market, with a share of 82.5% in 2023.

The United States market is witnessing steady growth owing to stringent administration in the country providing strict regulations for using EPP solutions and its constant investments in the field.

An increasing number of small and medium enterprises (SMEs) in the United States are investing in cybersecurity solutions through cloud deployment models to capitalize on advanced solutions at cost-effective price points. Furthermore, the presence of some leading players is spurring the growth of the market.

How Cloud Managed Endpoint Protection in Canada Reduces Cyberthreats?

The growing amount of cyberattacks directed against Canadian enterprises is one of the main factors fueling growth in the Canadian EPP market. In 2018, Canadian firms reported over 1,500 cybersecurity incidents, a 50% rise from the previous year, according to research from the Canadian Centre for Cyber Security.

Use of cloud-based security solutions is another element boosting growth in the Canadian EPP market. Due to this, the EPP market in Canada is expected to have a share of 17.5% in 2023.

What is the Endpoint Protection Platforms Market Outlook for India?

Demand for endpoint protection platforms is expected to have a CAGR of 19.5% by 2033, due to the growing consumption of mobile devices.

South Asia currently holds a significant share of 14.4% in the global market. The market in India is expected to show exceptional Y-o-Y growth of 19.8% during the forecast period. High growth recorded in India is because of the rising adoption of mobile devices and connected devices that are vulnerable to endpoint attacks.

Moreover, rising investments in endpoint protection platforms are driving market growth in India. Instead of focusing solely on meeting compliances, key firms in the country are concentrating on delivering high-end technology to reduce the risks connected with business endpoints.

EPP Market's Expansion is Backed by United Kingdom Key Players

United Kingdom Market Value (2023) USD 147.7 million
United Kingdom Market CAGR (2018 to 2022) 4.9%
United Kingdom Market CAGR (2023 to 2033) 10.2%
United Kingdom Market Y-o-Y Growth (2023) 9.9%

Effective endpoint protection is now more crucial than ever, as more workers work from home or access corporate networks using their own devices. Currently, the United Kingdom market holds a 17.8% share.

Well-known cybersecurity firms like Symantec, McAfee, and Trend Micro, as well as a number of smaller, niche vendors, are leading players in the United Kingdom EPP industry. Overall, it is anticipated that the United Kingdom's EPP market is likely to keep expanding steadily as companies emphasize endpoint security in a world that is becoming more digital and networked.

Category-Wise Insights

Segments Deployment type
Top segment Cloud-based
CAGR (2018 to 2022) 10.6%
CAGR (2023 to 2033) 12.3%
Segments Industry
Top segment BFSI
CAGR (2018 to 2022) 6.3%
CAGR (2023 to 2033) 8.0%

Which Deployment Mode of Endpoint Protection Platforms is High?

Cloud-based Deployment Leading Due to Cost-effective Benefits

Based on deployment mode, the cloud-based segment is expected to hold the leading revenue share in the endpoint protection platforms market. The adoption of cloud-based endpoint security solutions is anticipated to rise due to their numerous benefits, including easy maintenance of generated data, cost-effectiveness, scalability, and effective management.

The cloud managed endpoint protection gives web-based control and enterprise-class security for endpoints. It empowers companies to use endpoint protection without the requirement for an IT staff to control the software, which in turn holds a share of USD 1,925.7 million in 2023.

Which Industry is Expected to Drive Most Demand for Endpoint Protection Platforms?

Rapid surge in smart banking & mobile banking drives BFSI industry with a share of 22.9% during the forecast period.

Banking, Financial Services, and Insurance (BFSI) are expected to lead the endpoint protection platforms market through the forecast period.

Growth witnessed in this segment is attributable to the fact that BFSI is often targeted by cybercriminals for payment card details and valuable loyalty program data. The BFSI sector holds vast volumes of highly confidential and sensitive data, which is extremely vulnerable to data breaches and hackers.

Endpoint security must be updated on a regular basis to secure people, assets, and information, as well as security, credibility, and services, and to increase customer trust in the brand. Following BFSI, the retail & e-Commerce segment is forecast to witness remarkable revenue of USD 1,755 million during the forecast period.

Advanced Endpoint Protection: Goal to Achieve by EPP Service Providers

The global endpoint protection platforms market is highly competitive. The increasing number of cybercrimes and growing ownership of gadgets are augmenting the entry of newcomers to the market.

Improvement in existing products, mergers and acquisitions, and partnerships with niche players are key strategies on which leading endpoint protection platforms market players are focusing. These companies are also investing in research and development to develop and implement solutions that are capable of addressing and responding to the threats instantly.

For instance

  • Microsoft is upgrading its endpoint protection platforms and has invested a huge amount in R&D for developing unique technologies & solutions. It is increasing its focus on integrating AI with its EPP offerings to intensify its solutions.
  • For the purpose of launching a new security business unit under Patrick Morley's direction, VMware, Inc. purchased endpoint security vendor Carbon Black Inc. It is anticipated that the acquisition can hasten VMware's key security offerings, including endpoint, analytics, identity, and network security.

Key Players

  • Palo Alto Networks
  • Cisco Systems
  • Fortinet
  • CrowdStrike
  • FireEye
  • F-Secure
  • McAfee
  • Microsoft
  • Check Point Software Technologies
  • Broadcom
  • OpenText

Key segments

By Solution:

  • Endpoint Protection Platforms (EPP)
  • Services
    • Professional Services
      • Security Consulting
      • Training and Education
      • Support & Maintenance
    • Managed Services

By Deployment Mode:

  • On-premise Endpoint Protection Platforms
  • Cloud-based Endpoint Protection Platforms

By Enterprise Size:

  • Small and Medium Enterprises (SMEs)
  • Large Enterprises

By Industry:

  • Government and Defense
  • Banking, Financial Services, and Insurance (BFSI)
  • IT and Telecom
  • Retail and e-Commerce
  • Energy and Utilities
  • Manufacturing
  • Education
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa (MEA)

Frequently Asked Questions

What is Endpoint Protection Platforms (EPP) Market Valuation?

The global endpoint protection platforms market is valued at USD 3,980 million in 2023.

What is the Projected CAGR for the Endpoint Protection Platforms (EPP) Market?

The endpoint protection platforms market is expected to rise at a 10% CAGR through 2023.

What will be the Endpoint Protection Platforms (EPP) Market’s Valuation by 2033?

The market size is likely to reach USD 10,323.09 million by 2033.

Which is the Leading Region in the Endpoint Protection Platforms (EPP) Market?

North America is leading with a 34.4% revenue share in 2023.

What is the Top Deployment Type in the Endpoint Protection Platforms (EPP) Market?

The cloud-based segment may rise at a 12.3% CAGR through 2033 in the global market.

Table of Content
	1. Executive Summary | Endpoint Protection Platforms (EPP) Market
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Services
		5.1. Professional Services
			5.1.1. Security Consulting
			5.1.2. Training and Education
			5.1.3. Support & Maintenance
		5.2. Managed Services
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Deployment Mode
		6.1. On-premise
		6.2. Cloud-based
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Enterprise Size
		7.1. Small and Medium Enterprises
		7.2. Large Enterprises
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User
		8.1. Government and Defence
		8.2. BFSI
		8.3. IT and Telecom
		8.4. Retail and e-Commerce
		8.5. Energy and Utilities
		8.6. Manufacturing
		8.7. Education
		8.8. Others
	9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		9.1. North America
		9.2. Latin America
		9.3. Europe
		9.4. South Asia
		9.5. East Asia
		9.6. Oceania
		9.7. MEA
	10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	16. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	17. Key Countries Market Analysis
	18. Market Structure Analysis
	19. Competition Analysis
		19.1. Palo Alto Networks
		19.2. Cisco Systems
		19.3. Fortinet
		19.4. CrowdStrike
		19.5. FireEye
		19.6. F-Secure
		19.7. McAfee
		19.8. Microsoft
		19.9. Check Point Software Technologies
		19.10. Broadcom
	20. Assumptions & Acronyms Used
	21. Research Methodology

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