Elder Care Subscription Market Snapshot (2023 to 2033)

The anticipated size of the global elder care subscription market in 2022 was US$ 2,234.5 million and is estimated to be US$ 2,563.0 million in 2023. Rise in demand for global elder care subscription market is also found to be rising number of women in the workforce which means as more women enter into the workforce, they become less likely to spend the time with elder family members and care for leading to a soar in demand for elder care subscription services, CAGR of 16.3% between 2023 and 2033, totaling around US$ 11,635.5 million by 2033.

Subsequently one of the major driver is of the rise in aging population i.e., as people are proned to live longer, they are more likely to need the aid with activities of daily living, like dressing, eating, etc. which generally arises in those who are 85 years and older.

One of the key trends in consideration is elder care subscription technology which is considered to be the first trend toward more personalized and customized care which also refers that elders should be provided with elder care products and facilities considerably increasing by the usage of technologies to care to the needs and preference of every individuals as for example, some care providers have started using using artificial intelligence for matching elders with their correct care providers, based on their skillset and the needs of the old age individuals.

Attributes Details
Projected Forecast Value (2022) US$ 2,234.5 million
Projected Forecast Value (2023) US$ 2,563.0 Million
Projected Forecast Value (2033) US$ 11,635.5 million
Growth rate 16.3% CAGR
Forecast period 2023 to 2033

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Global Elder Care Subscription Market Historical Analysis (2018 To 2022) Vs. Forecast Outlook (2023 To 2033)

Global elder care subscription market grew at a CAGR of 14.2% between 2018 and 2022. Growth forecasts remain optimistic, with the market predicted to exhibit a CAGR of 16.3% between 2023 and 2033.

Global expenditure on elder care is driven by changing demographics with increasing life-expectancy which has led to rising number of aged population with medical and non-medical conditions, requiring support from caregivers. These are among a few factors projected to fuel the revenue growth of elder care subscription offerings.

Consequently, the high demand for yearly subscription services are expected to drive the growth of the market on a global scale.

What are the Prominent Drivers that can be considered for the Elder Care Subscription Providers Market?

Provision on Cost Effective Services for Elderly Acts as a Major Driver

Companies operating in the market are focused on providing cost effective services for the elderly. These services are aimed at offering comfort for the elders. The subscription service providers offer yearly plans at discounted rates. Owing to this, there has been immense rise in the demand for elder care yearly subscription plans.

Companies involved in caregiving services are expanding the services offered to capture large consumer base. The services required by elderly differ from one to another hence companies are offering wide services which are patient-centric. The introduction of home care services has also given companies and opportunity to tap new prospects of the market.

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Sudip Saha

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Regional Analysis

How will the Elder Care Subscription Market Far in the United States?

Fertility rate on Economic Growth is Very Less

North America is considered to be one of the most lucrative markets for elder care subscription with a market share of 27.5% whereas the United States is estimated to account for 16.5% of the market share.

North America is witnessing low rate of fertility and is falling below the replacement fertility rate. Unstable fertility rates impact the overall economic growth of any region. The United States has reported a total fertility rate of around 1.9 babies per woman which is low in comparison to the previous fertility rate of 2.1. The lower fertility rates indicate that the new generation is smaller than the one that came before and will struggle to support the retirees.

The increase in elderly dependent population in North America will trigger economic issues and spur the need for elder care services. Hence, the market in the United States is expected to grow at a significant rate.

How will the Elder Care Subscription Market Bring a Contribution to Growth in Germany?

Reduction of health care expenditures in Germany is Raising the demand of the Market

Germany is said to hold a market share of 7.1% in the elder care subscription market.

Decline in health care expenditures that are linked with the medical conditions of the German elderly are crucial because of a large amount of money spent on medications be it for mental health or chronic conditions, where the government has taken measures of strictly regulating reimbursement and pricing policies facilities of the pharmaceutical market using cost-effective analysis, thus reducing implementation of other policies thus, will health care expenditures related to the elderly.

How will the European Market See Growth in Elder Care Subscription Market?

Increase in Demand for Elder Care Products will Increase the Revenue

Rising demand for the elder care subscription market is required for an increase in demand for eldercare products in the United Kingdom where according to the reports United Kingdom is said to grow at a CAGR of 13.4% during the forecast period.

European market is estimated to be valued at around US$ 22.1% of the market share.

In recent years, there has been a rise in dependency ratio of elderly over the younger population in European countries including the U.K., France, and Germany.

In Europe there has been a surge in the number of elderly patients suffering from disabilities. The increase in life expectancy over the years has resulted in an increase in the population of the elderly.

This increasing population of elderly often experiences a greater burden of ailments such as suffering from terminal illness, dementia, and other major disabilities. The necessity for care of the elderly is focused on managing chronic disorders, and prevention of diseases therefore bringing forth the shift towards opting for elder care services such as nursing homes in the country.

What are the Factors Driving Sales in China in Smart Agriculture Solution Market?

Focus on Operational Costs in Chinese Companies

China is assumed to be the most attractive market in the Asia Pacific during the forecast period. As per FMI, the market for elder care subscriptions is likely to register the dominant growth at 18.3% CAGR during the forecasted period.

China is offering growth opportunities for elder care subscription services owing to the rising aging population. Owing to this, there has been a rise in elderly-friendly services.

Moreover, companies operating across China are focusing on offering elder care services to the doorstep of patients. Presently, China is actively exploring more advanced and scalable elderly care services to provide conveniently and complete care for the elder people in the country. Hence, there has been a significant rise in demand for elder care subscription services in the region.

Why is the Demand for Elder Care Subscription Sales Market Rising in India?

Advanced Solutions and Services are Raising the Market for the Elderly

Market in India is anticipated to witness growth in revenue with a CAGR of 15.4%.

Increasing number of companies in the India market are coming up with advanced solutions and services for the elderly. The companies operating in the market are focusing on revolutionizing elderly care with a robust ecosystem of healthcare solutions that are affordable and accessible to all. Companies such as ApnaCare, Samvedna Senior Care, and Emoha Elder Care are offering patients with advanced solutions and services.

The demand for elder care subscriptions is projected to exponentially grow as the elder population is growing at a high rate. The elder population of India is currently at 6% of the total population of the country. Furthermore, rapid growth in the enterprise end-user segment is further expected to drive the market.

Why is the Demand for Elder Care Subscription Increasing in Australia?

Adoptive Measures taken are Rising the Demand for Elder Care Subscriptions Market

Increasing adoption of in elder care subscription market in Australia with a market share of 3.5%

Demand for an aging population in Australia where a number of people need to aged care service industry has continued to rise.

Workforce of Australia’s future is mainly concerned about the new technological innovations that could affect their jobs where technological changes create various job opportunities in care-focused roles.

How will Japan Raise the Overall Market of Elderly Care Subscriptions Market?

Increase in Technological Advancements is Raising the Overall Market Share

Japan is home to the world’s second healthcare market and one of the developed countries that are considered to introduce initiatives including a digital healthcare system being put in place to make patient data more accessible for insurers and developers of tech solutions where the main aim of the market is to burden on the institutional care system through various streams of technology including AI and Virtual Reality. Japan is considered to hold a market share of 4.2%.

Category-wise Insights

Which Type is Said to Hold the Maximum Share of the Market?

Monthly Type is Said to Hold the Maximum Share in the Market

Monthly subscription segment is considered to hold the maximum share in the market and grow at the highest share of 55.9% over the forecast period.

Huge adoption of elder care subscriptions is available due to the advantages provided by monthly subscription models and the cost-effective pricing model where the monthly subscription is not only provided by a large number of companies but also considered to be budget friendly for individuals with specific discounted rates which makes it in appealing to the consumers.

Which End User is Said to Hold a Greater Share of the Market in Elder Care Subscriptions?

Elderly Nursing Homes are Said to Hold a Great Share in the Market

Elderly nursing homes are estimated to account for 45.5% of the total value share during the forecasted period.

Elderly nursing homes is mostly preferred are such nursing homes provide access to the old people 24/7 with healthcare professionals, as old age people have difficulty in completing their day-to-day tasks, such nursing homes can help them out in such activities.

Provides an active social life both mentally and socially to old age people by participating in yoga, playing cards, etc.

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Competitive Landscape

Some of the prominent players in the global market are-

  • Amazon.com, Inc.
  • ApnaCare
  • IgnoxLabs Pvt Ltd. (Emoha Elder Care)
  • Samvedna Senior Care
  • Eldercare Services
  • Portea Medical
  • Iora Health
  • Home Instead, Inc.
  • Living Assistance Services, Inc.,
  • Cera Care

Some of the important developments of the key players in the market are:

  • In March 2023, Semtech Corporation (Nasdaq: SMTC), a high-performance semiconductor, IoT systems and Cloud connectivity service provider, today announced the first third-party Amazon Sidewalk products, based on Semtech’s LoRa® technology, are now available from Browan, Deviceroy, HSB’s Meshify and New Cosmos. Browan’s motion and carbon dioxide sensors, Deviceroy’s smart modem for solar installations, HSB’s Meshify water sensor, and New Cosmos DeNova Detect natural gas alarm are some of the first Sidewalk-qualified products to be part of the secure, shared network that helps devices work better around the home and in the community.
  • In April 2023, Eldercare Services was responsible for assisting with activities of daily living (ADLs). Depending on what your loved one needs, you might be responsible for feeding, bathing, dressing, grooming, or even transferring them from bed to wheelchair.

Caregivers report physical and emotional strain as a result of their caregiving tasks. Thankfully, there are products that can help ease some of the demands of caregiving and help to keep your loved one in good hands.

Report Scope

Report Attribute Details
Growth Rate CAGR of 16.3% from 2023 to 2033
Market value in 2023 US$ 2,563 million
Market value in 2033 US$ 11,635.5 million
Base Year for Estimation 2022
Historical Data 2018 to 2022
Forecast Period 2023 to 2033
Quantitative Units US$ million for Value and CAGR from 2023 to 2033
Report Coverage Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered
  • By Country
  • By Type
  • By End-user
Regions Covered
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa
Key Countries Profiled
  • United States
  • Canada
  • Brazil
  • Mexico
  • Rest of Latin America
  • Germany
  • United Kingdom
  • France
  • Spain
  • Italy
  • Rest of Europe
  • China
  • Japan
  • South Korea
  • Singapore
  • Thailand
  • Indonesia
  • Australia
  • New Zealand
  • Rest of Asia Pacific
  • GCC countries
  • South Africa
  • Israel
  • Rest of MEA
Key Companies Profiled
  • Amazon.com, Inc.
  • ApnaCare
  • IgnoxLabs Pvt Ltd. (Emoha Elder Care)
  • Samvedna Senior Care
  • Eldercare Services
  • Portea Medical
  • Iora Health
  • Home Instead, Inc.
  • Living Assistance Services, Inc.
  • Cera Care
Customisation Scope Available on Request

Key Segments Covered in Elder Care Subscription Sales Market

By Country:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa

By Type:

  • Monthly
  • Yearly

By End-user:

  • Hospitals
  • Elderly Nursing Homes
  • Homecare

Frequently Asked Questions

What is the projected Compound Annual Growth Rate (CAGR) of the Elder Care Subscription Market by 2033?

The projected CAGR of the elder care subscription market by 2033 is 16.3%.

What is the projected Elder Care Subscription Market value for 2033?

The projected market value for 2033 is US$ 2,563 million.

What is the Current Market Valuation of the Elder Care Subscription Market?

The market is estimated to secure a valuation of US$ 11,635.5 million in 2023.

Which Industry is the Key Consumer of the Elder Care Subscription Market?

The senior care industry is the main benefactor of the aged care subscription market.

Why is the North America market growing remarkably fast in the Elder Care Subscription Market?

The North America market is growing remarkably fast due to the aging population, costly healthcare, technological advances, and increased awareness.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Investment Feasibility Matrix
    3.5. PESTLE and Porter’s Analysis
    3.6. Regulatory Landscape
        3.6.1. By Key Regions
        3.6.2. By Key Countries
    3.7. Regional Parent Market Outlook
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
    4.1. Historical Market Size Value (US$ Million) Analysis, 2018 to 2022
    4.2. Current and Future Market Size Value (US$ Million) Projections, 2023 to 2033
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) Analysis By Type, 2018 to 2022
    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Type, 2023 to 2033
        5.3.1. Monthly
        5.3.2. Yearly
    5.4. Y-o-Y Growth Trend Analysis By Type, 2018 to 2022
    5.5. Absolute $ Opportunity Analysis By Type, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) Analysis By End User, 2018 to 2022
    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By End User, 2023 to 2033
        6.3.1. Hospitals
        6.3.2. Elderly Nursing Homes
        6.3.3. Homecare
    6.4. Y-o-Y Growth Trend Analysis By End User, 2018 to 2022
    6.5. Absolute $ Opportunity Analysis By End User, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
    7.1. Introduction
    7.2. Historical Market Size Value (US$ Million) Analysis By Region, 2018 to 2022
    7.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2023 to 2033
        7.3.1. North America
        7.3.2. Latin America
        7.3.3. Europe
        7.3.4. South Asia
        7.3.5. East Asia
        7.3.6. Oceania
        7.3.7. MEA
    7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    8.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
    8.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
        8.2.1. By Country
            8.2.1.1. USA
            8.2.1.2. Canada
        8.2.2. By Type
        8.2.3. By End User
    8.3. Market Attractiveness Analysis
        8.3.1. By Country
        8.3.2. By Type
        8.3.3. By End User
    8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
    9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
        9.2.1. By Country
            9.2.1.1. Brazil
            9.2.1.2. Mexico
            9.2.1.3. Rest of Latin America
        9.2.2. By Type
        9.2.3. By End User
    9.3. Market Attractiveness Analysis
        9.3.1. By Country
        9.3.2. By Type
        9.3.3. By End User
    9.4. Key Takeaways
10. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
    10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
        10.2.1. By Country
            10.2.1.1. Germany
            10.2.1.2. UK
            10.2.1.3. France
            10.2.1.4. Spain
            10.2.1.5. Italy
            10.2.1.6. Rest of Europe
        10.2.2. By Type
        10.2.3. By End User
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Type
        10.3.3. By End User
    10.4. Key Takeaways
11. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
        11.2.1. By Country
            11.2.1.1. India
            11.2.1.2. Malaysia
            11.2.1.3. Singapore
            11.2.1.4. Thailand
            11.2.1.5. Rest of South Asia
        11.2.2. By Type
        11.2.3. By End User
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Type
        11.3.3. By End User
    11.4. Key Takeaways
12. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
        12.2.1. By Country
            12.2.1.1. China
            12.2.1.2. Japan
            12.2.1.3. South Korea
        12.2.2. By Type
        12.2.3. By End User
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Type
        12.3.3. By End User
    12.4. Key Takeaways
13. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
        13.2.1. By Country
            13.2.1.1. Australia
            13.2.1.2. New Zealand
        13.2.2. By Type
        13.2.3. By End User
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Type
        13.3.3. By End User
    13.4. Key Takeaways
14. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
        14.2.1. By Country
            14.2.1.1. GCC Countries
            14.2.1.2. South Africa
            14.2.1.3. Israel
            14.2.1.4. Rest of MEA
        14.2.2. By Type
        14.2.3. By End User
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Type
        14.3.3. By End User
    14.4. Key Takeaways
15. Key Countries Market Analysis
    15.1. USA
        15.1.1. Pricing Analysis
        15.1.2. Market Share Analysis, 2022
            15.1.2.1. By Type
            15.1.2.2. By End User
    15.2. Canada
        15.2.1. Pricing Analysis
        15.2.2. Market Share Analysis, 2022
            15.2.2.1. By Type
            15.2.2.2. By End User
    15.3. Brazil
        15.3.1. Pricing Analysis
        15.3.2. Market Share Analysis, 2022
            15.3.2.1. By Type
            15.3.2.2. By End User
    15.4. Mexico
        15.4.1. Pricing Analysis
        15.4.2. Market Share Analysis, 2022
            15.4.2.1. By Type
            15.4.2.2. By End User
    15.5. Germany
        15.5.1. Pricing Analysis
        15.5.2. Market Share Analysis, 2022
            15.5.2.1. By Type
            15.5.2.2. By End User
    15.6. UK
        15.6.1. Pricing Analysis
        15.6.2. Market Share Analysis, 2022
            15.6.2.1. By Type
            15.6.2.2. By End User
    15.7. France
        15.7.1. Pricing Analysis
        15.7.2. Market Share Analysis, 2022
            15.7.2.1. By Type
            15.7.2.2. By End User
    15.8. Spain
        15.8.1. Pricing Analysis
        15.8.2. Market Share Analysis, 2022
            15.8.2.1. By Type
            15.8.2.2. By End User
    15.9. Italy
        15.9.1. Pricing Analysis
        15.9.2. Market Share Analysis, 2022
            15.9.2.1. By Type
            15.9.2.2. By End User
    15.10. India
        15.10.1. Pricing Analysis
        15.10.2. Market Share Analysis, 2022
            15.10.2.1. By Type
            15.10.2.2. By End User
    15.11. Malaysia
        15.11.1. Pricing Analysis
        15.11.2. Market Share Analysis, 2022
            15.11.2.1. By Type
            15.11.2.2. By End User
    15.12. Singapore
        15.12.1. Pricing Analysis
        15.12.2. Market Share Analysis, 2022
            15.12.2.1. By Type
            15.12.2.2. By End User
    15.13. Thailand
        15.13.1. Pricing Analysis
        15.13.2. Market Share Analysis, 2022
            15.13.2.1. By Type
            15.13.2.2. By End User
    15.14. China
        15.14.1. Pricing Analysis
        15.14.2. Market Share Analysis, 2022
            15.14.2.1. By Type
            15.14.2.2. By End User
    15.15. Japan
        15.15.1. Pricing Analysis
        15.15.2. Market Share Analysis, 2022
            15.15.2.1. By Type
            15.15.2.2. By End User
    15.16. South Korea
        15.16.1. Pricing Analysis
        15.16.2. Market Share Analysis, 2022
            15.16.2.1. By Type
            15.16.2.2. By End User
    15.17. Australia
        15.17.1. Pricing Analysis
        15.17.2. Market Share Analysis, 2022
            15.17.2.1. By Type
            15.17.2.2. By End User
    15.18. New Zealand
        15.18.1. Pricing Analysis
        15.18.2. Market Share Analysis, 2022
            15.18.2.1. By Type
            15.18.2.2. By End User
    15.19. GCC Countries
        15.19.1. Pricing Analysis
        15.19.2. Market Share Analysis, 2022
            15.19.2.1. By Type
            15.19.2.2. By End User
    15.20. South Africa
        15.20.1. Pricing Analysis
        15.20.2. Market Share Analysis, 2022
            15.20.2.1. By Type
            15.20.2.2. By End User
    15.21. Israel
        15.21.1. Pricing Analysis
        15.21.2. Market Share Analysis, 2022
            15.21.2.1. By Type
            15.21.2.2. By End User
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Type
        16.3.3. By End User
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. Amazon.com, Inc.
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
        17.1.2. ApnaCare
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
        17.1.3. IgnoxLabs Pvt Ltd. (Emoha Elder Care)
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
        17.1.4. Samvedna Senior Care
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
        17.1.5. Eldercare Services
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
        17.1.6. Portea Medical
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
        17.1.7. Iora Health
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
        17.1.8. Home Instead, Inc.
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
        17.1.9. Living Assistance Services, Inc.,
            17.1.9.1. Overview
            17.1.9.2. Product Portfolio
            17.1.9.3. Profitability by Market Segments
            17.1.9.4. Sales Footprint
            17.1.9.5. Strategy Overview
                17.1.9.5.1. Marketing Strategy
        17.1.10. Cera Care
            17.1.10.1. Overview
            17.1.10.2. Product Portfolio
            17.1.10.3. Profitability by Market Segments
            17.1.10.4. Sales Footprint
            17.1.10.5. Strategy Overview
                17.1.10.5.1. Marketing Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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