The edible water pods market size is projected to be worth US$ 120 million in 2023. The market is likely to surpass US$ 284 million by 2033 at a CAGR of 9% during the forecast period. Edible water pods, also known as water balls or water capsules, have gained popularity as an effective alternative to traditional plastic water bottles.
According to Plastic Oceans International, more than half of the world's plastic manufacturing, which totaled 335 million metric tonnes in 2017, was used for single-use purposes.
In today's world, where sustainability is becoming increasingly important, innovative alternatives to single-use plastic products are emerging. Edible water pods have quickly gained recognition as a promising solution, revolutionizing the way we hydrate. These small, encapsulated water servings offer convenience, environmental friendliness, and a refreshing hydration experience.
Drivers Propelling the Demand for Edible Water Pods Include:
Challenges for Companies /Manufacturers in the Market:
Opportunities in the Edible Water Pods Industry:
Trends in the Edible Water Pods Industry:
Attributes | Details |
---|---|
Edible Water Pods Market Size (2023) | US$ 120 million |
Edible Water Pods Market Projected Size (2033) | US$ 284 million |
Value CAGR (2023 to 2033) | 9.0% |
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Historically, edible pods have showcased a significant increase in consumer interest and adoption. Edible pods, with their convenient and eco-friendly attributes, have gained popularity among consumers seeking alternative packaging options. The past demand trends indicate a growing consumer preference for edible pods as a sustainable and convenient way to consume various products.
The future sales outlook for the edible pods market is optimistic, driven by several factors.
The versatility of edible pods presents opportunities for expansion into different product categories. While edible water pods have gained significant traction, there is potential for edible pods to be used for other consumable products. Such as condiments, supplements, and personal care items. This diversification of product offerings is likely to contribute to the future sales growth of the edible pods market.
Collaborations and partnerships between edible pod manufacturers and food and beverage companies can open up new distribution channels and drive sales. Edible pods can be integrated into existing product lines or offered as complementary add-ons, increasing their accessibility to a broader consumer base.
The market share of the United States in the edible water pods market is substantial. Reflecting the growing demand and adoption of these eco-friendly alternatives to traditional plastic bottles. The country's focus on environmental sustainability, coupled with consumer awareness and preference for sustainable products, has contributed to the strong presence and market share of edible water pods in the United States.
As a country known for its focus on sustainability and environmental consciousness, the United Kingdom has embraced innovative solutions like edible water pods to reduce plastic waste. The market share of the United Kingdom in the edible water pods market is notable, indicating the increasing demand and adoption of these eco-friendly alternatives. The British population's growing awareness of environmental issues has contributed to its strong presence. Moreover, their willingness to support sustainable products drives the market share of edible water pods in the United Kingdom.
China has recognized the necessity of sustainable alternatives due to its enormous population and growing concerns about plastic waste. China's market position in the edible water pods market indicates the country's growing desire for environmentally friendly packaging options.
Consumption of edible water pods is being driven by Chinese customers' active pursuit of innovative and sustainable products. Furthermore, the Chinese government's measures to enhance environmental protection and prevent plastic pollution have spurred the rise of the edible water pod industry in China.
The country's strong emphasis on sustainability and eco-friendly practices has contributed to the increasing demand for innovative packaging solutions like edible water pods. South Korean consumers are increasingly conscious of the environmental impact of single-use plastics, leading them to seek alternative options. As a result, the market share of South Korea in the edible water pods market has witnessed significant growth. The government's initiatives to promote sustainable practices and reduce plastic waste have further boosted the adoption of edible water pods in the country.
Alginate-based water pods are a popular choice due to their natural and sustainable properties. It offers a gel-like texture that can hold water and other liquids, making it an ideal ingredient for creating edible water pods. Alginate-based water pods are often biodegradable and can provide a convenient and eco-friendly alternative to traditional plastic water bottles. Additionally, seaweed extract is rich in minerals and nutrients, adding to the appeal of these edible water pods from a health perspective.
Citrus-flavored edible water pods are trending among consumer-base. The refreshing and tangy taste of citrus fruits, such as lemon, lime, and orange, makes them a popular choice for consumers. Citrus flavors are known for their invigorating and thirst-quenching properties, making them an excellent fit for edible water pods.
The bright and zesty flavor profile of citrus fruits adds a delightful twist to the drinking experience, making it more enjoyable and satisfying. Additionally, citrus fruits are often associated with freshness and vitality, which further enhances the appeal of flavored edible water pods.
Retail stores, including supermarkets, convenience stores, and specialty beverage retailers, play a crucial role in making edible water pods easily accessible to consumers.
These distribution channels have established networks, widespread reach, and a strong customer base, allowing them to capture a significant portion of the market share. Retailers provide a convenient and reliable platform for consumers to discover, purchase, and replenish their edible water pods. With attractive product displays, promotional activities, and strategic positioning within the store, retail distribution channels effectively cater to the demands of consumers seeking innovative and sustainable beverage options like edible water pods.
The competitive landscape in the market is characterized by several key players vying for market share. Moreover, striving to differentiate itself in terms of product offerings, innovation, and marketing strategies.
The market is relatively nascent but growing rapidly, attracting both established companies and emerging startups. Some prominent players in the market include:
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The market is estimated to secure a valuation of US$ 120 million in 2023.
The global market size to reach US$ 284 million by 2033.
Growing emphasis on expanding flavor options and personalization is a growing trend.
Ensuring consistent quality and production scalability and building awareness and acceptance can be a challenge.
Ooho, Notpla, and Water Wand are the key players.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Product launches & Recent Developments
3.4. Product Life Cycle Analysis
3.5. Value Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. % of Operating Margin Analysis
3.5.3. List of Existing and Potential Buyer’s
3.6. Pricing Analysis
3.6.1. Price Point Assessment by Region
3.6.2. Price Point Assessment by production
3.6.3. Price Forecast till 2032
3.6.4. Factors affecting pricing
3.7. Forecast Factors - Relevance & Impact
3.8. Regulatory Landscape
3.9. Regional Parent Market Outlook
3.10. Production and Consumption Statistics
3.11. Consumers Survey Analysis
3.12. Macro-Economic Factors
4. Global Analysis 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) & Volume (Tonnes) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By Material
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Tonnes) Analysis By Material, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) & Volume (Tonnes) Analysis and Forecast By
5.3.1. Material, 2023 to 2033
5.3.2. Gelatin-based Pods
5.3.3. Plant-based Pods
5.4. Y-o-Y Growth Trend Analysis By Material, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By Material, 2023 to 2033
6. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By Packaging Type
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Tonnes) Analysis By Packaging Type, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) & Volume (Tonnes) Analysis and Forecast By
6.3.1. Packaging Type, 2023 to 2033
6.3.2. Single Use
6.3.3. Bulk Packaging
6.4. Y-o-Y Growth Trend Analysis By Packaging Type, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By Packaging Type, 2023 to 2033
7. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By Distribution Channel
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) & Volume (Tonnes) Analysis By Distribution Channel,
7.2.1. 2018 to 2022
7.3. Current and Future Market Size Value (US$ Million) & Volume (Tonnes) Analysis and Forecast By
7.3.1. Distribution Channel, 2023 to 2033
7.3.2. Online Retail
7.3.3. Direct Sales
7.3.4. Retail Stores
7.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2018 to 2022
7.5. Absolute $ Opportunity Analysis By Distribution Channel, 2023 to 2033
8. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User
8.1. Introduction / Key Findings
8.2. Historical Market Size Value (US$ Million) & Volume (Tonnes) Analysis By End User, 2018 to 2022
8.3. Current and Future Market Size Value (US$ Million) & Volume (Tonnes) Analysis and Forecast By
8.3.1. End User, 2023 to 2033
8.3.2. Individuals
8.3.3. Institutions
8.3.4. Events & Conferences
8.4. Y-o-Y Growth Trend Analysis By End User, 2018 to 2022
8.5. Absolute $ Opportunity Analysis By End User, 2023 to 2033
9. Global Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
9.1. Introduction
9.2. Historical Market Size Value (US$ Million) & Volume (Tonnes) Analysis By Region, 2018 to 2022
9.3. Current Market Size Value (US$ Million) & Volume (Tonnes) Analysis and Forecast By Region, 2023 to 2033
9.3.1. North America
9.3.2. Latin America
9.3.3. Europe
9.3.4. East Asia
9.3.5. South Asia
9.3.6. Oceania
9.3.7. MEA
9.4. Market Attractiveness Analysis By Region
10. North America Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Trend Analysis By Market Taxonomy,
10.1.1. 2018 to 2022
10.2. Market Size Value (US$ Million) & Volume (Tonnes) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Country
10.2.1.1. U.S.
10.2.1.2. Canada
10.2.2. By Material
10.2.3. By Packaging Type
10.2.4. By Distribution Channel
10.2.5. By End User
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Material
10.3.3. By Packaging Type
10.3.4. By Distribution Channel
10.3.5. By End User
10.4. Key Takeaways
11. Latin America Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Trend Analysis By Market Taxonomy,
11.1.1. 2018 to 2022
11.2. Market Size Value (US$ Million) & Volume (Tonnes) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Country
11.2.1.1. Brazil
11.2.1.2. Mexico
11.2.1.3. Argentina
11.2.1.4. Chile
11.2.1.5. Peru
11.2.1.6. Rest of Latin America
11.2.2. By Material
11.2.3. By Packaging Type
11.2.4. By Distribution Channel
11.2.5. By End User
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Material
11.3.3. By Packaging Type
11.3.4. By Distribution Channel
11.3.5. By End User
11.4. Key Takeaways
12. Europe Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Trend Analysis By Market Taxonomy,
12.1.1. 2018 to 2022
12.2. Market Size Value (US$ Million) & Volume (Tonnes) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Country
12.2.1.1. Germany
12.2.1.2. Italy
12.2.1.3. France
12.2.1.4. U.K.
12.2.1.5. Spain
12.2.1.6. Russia
12.2.1.7. BENELUX
12.2.1.8. Poland
12.2.1.9. Nordic Countries
12.2.1.10. Rest of Europe
12.2.2. By Material
12.2.3. By Packaging Type
12.2.4. By Distribution Channel
12.2.5. By End User
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Material
12.3.3. By Packaging Type
12.3.4. By Distribution Channel
12.3.5. By End User
12.4. Key Takeaways
13. East Asia Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
13.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Trend Analysis By Market Taxonomy,
13.1.1. 2018 to 2022
13.2. Market Size Value (US$ Million) & Volume (Tonnes) Forecast By Market Taxonomy, 2023 to 2033
13.2.1. By Country
13.2.1.1. China
13.2.1.2. Japan
13.2.1.3. South Korea
13.2.2. By Material
13.2.3. By Packaging Type
13.2.4. By Distribution Channel
13.2.5. By End User
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Material
13.3.3. By Packaging Type
13.3.4. By Distribution Channel
13.3.5. By End User
13.4. Key Takeaways
14. South Asia Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
14.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Trend Analysis By Market Taxonomy,
14.1.1. 2018 to 2022
14.2. Market Size Value (US$ Million) & Volume (Tonnes) Forecast By Market Taxonomy, 2023 to 2033
14.2.1. By Country
14.2.1.1. India
14.2.1.2. Thailand
14.2.1.3. Malaysia
14.2.1.4. Indonesia
14.2.1.5. Singapore
14.2.1.6. Rest of South Asia
14.2.2. By Material
14.2.3. By Packaging Type
14.2.4. By Distribution Channel
14.2.5. By End User
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Material
14.3.3. By Packaging Type
14.3.4. By Distribution Channel
14.3.5. By End User
14.4. Key Takeaways
15. Oceania Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
15.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Trend Analysis By Market Taxonomy,
15.1.1. 2018 to 2022
15.2. Market Size Value (US$ Million) & Volume (Tonnes) Forecast By Market Taxonomy, 2023 to 2033
15.2.1. By Country
15.2.1.1. Australia
15.2.1.2. New Zealand
15.2.2. By Material
15.2.3. By Packaging Type
15.2.4. By Distribution Channel
15.2.5. By End User
15.3. Market Attractiveness Analysis
15.3.1. By Country
15.3.2. By Material
15.3.3. By Packaging Type
15.3.4. By Distribution Channel
15.3.5. By End User
15.4. Key Takeaways
16. MEA Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
16.1. Historical Market Size Value (US$ Million) & Volume (Tonnes) Trend Analysis By Market Taxonomy,
16.1.1. 2018 to 2022
16.2. Market Size Value (US$ Million) & Volume (Tonnes) Forecast By Market Taxonomy, 2023 to 2033
16.2.1. By Country
16.2.1.1. GCC Countries
16.2.1.2. South Africa
16.2.1.3. Central Africa
16.2.1.4. North Africa
16.2.2. By Material
16.2.3. By Packaging Type
16.2.4. By Distribution Channel
16.2.5. By End User
16.3. Market Attractiveness Analysis
16.3.1. By Country
16.3.2. By Material
16.3.3. By Packaging Type
16.3.4. By Distribution Channel
16.3.5. By End User
16.4. Key Takeaways
17. Key Countries Analysis
17.1. U.S.
17.1.1. Pricing Analysis
17.1.2. Market Share Analysis, 2023
17.1.2.1. By Material
17.1.2.2. By Packaging Type
17.1.2.3. By Distribution Channel
17.1.2.4. By End User
17.2. Canada
17.2.1. Pricing Analysis
17.2.2. Market Share Analysis, 2023
17.2.2.1. By Material
17.2.2.2. By Packaging Type
17.2.2.3. By Distribution Channel
17.2.2.4. By End User
17.3. Brazil
17.3.1. Pricing Analysis
17.3.2. Market Share Analysis, 2023
17.3.2.1. By Material
17.3.2.2. By Packaging Type
17.3.2.3. By Distribution Channel
17.3.2.4. By End User
17.4. Mexico
17.4.1. Pricing Analysis
17.4.2. Market Share Analysis, 2023
17.4.2.1. By Material
17.4.2.2. By Packaging Type
17.4.2.3. By Distribution Channel
17.4.2.4. By End User
17.5. Argentina
17.5.1. Pricing Analysis
17.5.2. Market Share Analysis, 2023
17.5.2.1. By Material
17.5.2.2. By Packaging Type
17.5.2.3. By Distribution Channel
17.5.2.4. By End User
17.6. Chile
17.6.1. Pricing Analysis
17.6.2. Market Share Analysis, 2023
17.6.2.1. By Material
17.6.2.2. By Packaging Type
17.6.2.3. By Distribution Channel
17.6.2.4. By End User
17.7. Peru
17.7.1. Pricing Analysis
17.7.2. Market Share Analysis, 2023
17.7.2.1. By Material
17.7.2.2. By Packaging Type
17.7.2.3. By Distribution Channel
17.7.2.4. By End User
17.8. Germany
17.8.1. Pricing Analysis
17.8.2. Market Share Analysis, 2023
17.8.2.1. By Material
17.8.2.2. By Packaging Type
17.8.2.3. By Distribution Channel
17.8.2.4. By End User
17.9. Italy
17.9.1. Pricing Analysis
17.9.2. Market Share Analysis, 2023
17.9.2.1. By Material
17.9.2.2. By Packaging Type
17.9.2.3. By Distribution Channel
17.9.2.4. By End User
17.10. France
17.10.1. Pricing Analysis
17.10.2. Market Share Analysis, 2023
17.10.2.1. By Material
17.10.2.2. By Packaging Type
17.10.2.3. By Distribution Channel
17.10.2.4. By End User
17.11. Spain
17.11.1. Pricing Analysis
17.11.2. Market Share Analysis, 2023
17.11.2.1. By Material
17.11.2.2. By Packaging Type
17.11.2.3. By Distribution Channel
17.11.2.4. By End User
17.12. U.K.
17.12.1. Pricing Analysis
17.12.2. Market Share Analysis, 2023
17.12.2.1. By Material
17.12.2.2. By Packaging Type
17.12.2.3. By Distribution Channel
17.12.2.4. By End User
17.13. Russia
17.13.1. Pricing Analysis
17.13.2. Market Share Analysis, 2023
17.13.2.1. By Material
17.13.2.2. By Packaging Type
17.13.2.3. By Distribution Channel
17.13.2.4. By End User
17.14. Poland
17.14.1. Pricing Analysis
17.14.2. Market Share Analysis, 2023
17.14.2.1. By Material
17.14.2.2. By Packaging Type
17.14.2.3. By Distribution Channel
17.14.2.4. By End User
17.15. BENELUX
17.15.1. Pricing Analysis
17.15.2. Market Share Analysis, 2023
17.15.2.1. By Material
17.15.2.2. By Packaging Type
17.15.2.3. By Distribution Channel
17.15.2.4. By End User
17.16. Nordic Countries
17.16.1. Pricing Analysis
17.16.2. Market Share Analysis, 2023
17.16.2.1. By Material
17.16.2.2. By Packaging Type
17.16.2.3. By Distribution Channel
17.16.2.4. By End User
17.17. China
17.17.1. Pricing Analysis
17.17.2. Market Share Analysis, 2023
17.17.2.1. By Material
17.17.2.2. By Packaging Type
17.17.2.3. By Distribution Channel
17.17.2.4. By End User
17.18. Japan
17.18.1. Pricing Analysis
17.18.2. Market Share Analysis, 2023
17.18.2.1. By Material
17.18.2.2. By Packaging Type
17.18.2.3. By Distribution Channel
17.18.2.4. By End User
17.19. South Korea
17.19.1. Pricing Analysis
17.19.2. Market Share Analysis, 2023
17.19.2.1. By Material
17.19.2.2. By Packaging Type
17.19.2.3. By Distribution Channel
17.19.2.4. By End User
17.20. India
17.20.1. Pricing Analysis
17.20.2. Market Share Analysis, 2023
17.20.2.1. By Material
17.20.2.2. By Packaging Type
17.20.2.3. By Distribution Channel
17.20.2.4. By End User
17.21. Thailand
17.21.1. Pricing Analysis
17.21.2. Market Share Analysis, 2023
17.21.2.1. By Material
17.21.2.2. By Packaging Type
17.21.2.3. By Distribution Channel
17.21.2.4. By End User
17.22. Indonesia
17.22.1. Pricing Analysis
17.22.2. Market Share Analysis, 2023
17.22.2.1. By Material
17.22.2.2. By Packaging Type
17.22.2.3. By Distribution Channel
17.22.2.4. By End User
17.23. Malaysia
17.23.1. Pricing Analysis
17.23.2. Market Share Analysis, 2023
17.23.2.1. By Material
17.23.2.2. By Packaging Type
17.23.2.3. By Distribution Channel
17.23.2.4. By End User
17.24. Singapore
17.24.1. Pricing Analysis
17.24.2. Market Share Analysis, 2023
17.24.2.1. By Material
17.24.2.2. By Packaging Type
17.24.2.3. By Distribution Channel
17.24.2.4. By End User
17.25. Australia
17.25.1. Pricing Analysis
17.25.2. Market Share Analysis, 2023
17.25.2.1. By Material
17.25.2.2. By Packaging Type
17.25.2.3. By Distribution Channel
17.25.2.4. By End User
17.26. New Zealand
17.26.1. Pricing Analysis
17.26.2. Market Share Analysis, 2023
17.26.2.1. By Material
17.26.2.2. By Packaging Type
17.26.2.3. By Distribution Channel
17.26.2.4. By End User
17.27. GCC Countries
17.27.1. Pricing Analysis
17.27.2. Market Share Analysis, 2023
17.27.2.1. By Material
17.27.2.2. By Packaging Type
17.27.2.3. By Distribution Channel
17.27.2.4. By End User
17.28. South Africa
17.28.1. Pricing Analysis
17.28.2. Market Share Analysis, 2023
17.28.2.1. By Material
17.28.2.2. By Packaging Type
17.28.2.3. By Distribution Channel
17.28.2.4. By End User
17.29. North Africa
17.29.1. Pricing Analysis
17.29.2. Market Share Analysis, 2023
17.29.2.1. By Material
17.29.2.2. By Packaging Type
17.29.2.3. By Distribution Channel
17.29.2.4. By End User
17.30. Central Africa
17.30.1. Pricing Analysis
17.30.2. Market Share Analysis, 2023
17.30.2.1. By Material
17.30.2.2. By Packaging Type
17.30.2.3. By Distribution Channel
17.30.2.4. By End User
18. Market Structure Analysis
18.1. Competition Dashboard
18.2. Competition Benchmarking
18.3. Market Share Analysis of Top Players
18.3.1. By Regional
18.3.2. By Material
18.3.3. By Packaging Type
18.3.4. By Distribution Channel
18.3.5. By End User
19. Competition Analysis
19.1. Competition Deep Dive
19.1.1. DisSolves, Inc.
19.1.1.1. Overview
19.1.1.2. Product Portfolio
19.1.1.3. Profitability by Market Segments (Product/Age /Sales Channel/Region)
19.1.1.4. Sales Footprint
19.1.1.5. Strategy Overview
19.1.1.5.1. Marketing Strategy
19.1.1.5.2. Product Strategy
19.1.1.5.3. Channel Strategy
19.1.2. Skipping Rocks Lab
19.1.2.1. Overview
19.1.2.2. Product Portfolio
19.1.2.3. Profitability by Market Segments (Product/Age /Sales Channel/Region)
19.1.2.4. Sales Footprint
19.1.2.5. Strategy Overview
19.1.2.5.1. Marketing Strategy
19.1.2.5.2. Product Strategy
19.1.2.5.3. Channel Strategy
19.1.3. Notpla
19.1.3.1. Overview
19.1.3.2. Product Portfolio
19.1.3.3. Profitability by Market Segments (Product/Age /Sales Channel/Region)
19.1.3.4. Sales Footprint
19.1.3.5. Strategy Overview
19.1.3.5.1. Marketing Strategy
19.1.3.5.2. Product Strategy
19.1.3.5.3. Channel Strategy
19.1.4. Ooho
19.1.4.1. Overview
19.1.4.2. Product Portfolio
19.1.4.3. Profitability by Market Segments (Product/Age /Sales Channel/Region)
19.1.4.4. Sales Footprint
19.1.4.5. Strategy Overview
19.1.4.5.1. Marketing Strategy
19.1.4.5.2. Product Strategy
19.1.4.5.3. Channel Strategy
20. Assumptions & Acronyms Used
21. Research Methodology
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