Draught Beer Chiller Market Outlook (2023 to 2033)

The global draught beer chiller market size reached USD 1,721.9 Million in 2022 and it is expected to surpass a valuation of USD 1,782.2 Million in 2023. Furthermore, amid growing consumption of draught beer worldwide, overall sales of draught beer are set to increase at a rate of 3.5% CAGR between 2023 and 2033, totaling a market valuation of USD 2,514.0 Million by the end of 2033.

Draught beer chillers are appliances or systems used to cool draught beer. They are a type of refrigerator that uses a cooling system to lower the temperature of the beer. These cooling solutions hold a persistent temperature from keg to glass, thereby preventing any rise in beer temperature between cooler and faucet that can otherwise lead to dispensing problems like foaming.

Rising popularity of draft beer worldwide is expected to provide a major impetus to the global draught beer chiller industry during the forecast period. In recent years, consumer preference has gradually shifted towards draught beer as it is considered fresher than bottled one.

Draught beer is served directly from the keg, so there is no need for any extra processing or packaging, which can lead to a loss of freshness or flavor. Further, it is more affordable than bottled beer, making it an ideal choice for middle class consumers. Thus, changing consumer preference from bottled beer toward draft beer will continue to generate high demand for draught beer chillers.

Similarly, growing number of pubs, bars, and restaurants around the world is expected to fuel draught beer chiller sales during the next ten years. Adoption of draught beer chillers enables end users like bars and pubs to provide fresh and high quality beer to their customers. These systems hold a constant temperature and extend the shelf life of beer.

Attribute Key Insights
Draught Beer Chiller Market Estimated Value (2023) USD 1,782.2 Million
Projected Market Value (2033) USD 2,514.0 Million
Value-based CAGR (2023 to 2033) 3.5%
Global Market Share of USA, Germany, Japan, and Australia 66.4%

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2018 to 2022 Draught Beer Chiller Market Outlook Compared to 2023 to 2033 Demand Forecast

The global market for draught beer chillers expanded at a CAGR of 3.7% during the historical period of 2018 and 2022 and totaled a valuation of USD 1,721.9 Million at the end of 2022. However, for the forecast period (2023 to 2033), a CAGR of 3.5% has been predicted by FMI for the global draught beer chiller industry.

The market is anticipated to witness significant growth over the forecast period on account of rising demand for draught beer chillers from commercial establishments such as bars, pubs, and clubs.

End-use sectors like breweries, bars, restaurants, and hotels are witnessing high demand for draft beer. Hence, they are increasingly installing reliable and energy-efficient draught beer chillers in their facilities to let customers enjoy fresh and chilled draught beer.

Moreover, the increasing popularity and consumption of draught beer worldwide will elevate draught beer chiller demand in the coming years.

Market-o-nomics - Highlighting the Key Trends

Various factors have been evaluated by FMI analysts that are likely to refine the dynamics of the global draught beer chillers sector during the estimated time frame (2023 to 2033). FMI analysts have also put forward their valuable insights into threats, growth drivers, opportunities, and restraints that can both positively & negatively affect draught beer chiller sales.

The drivers, restraints, opportunities, and threats (DROTs) identified are as follows:

DRIVERS

  • Growing demand for draft beer across the world is a major force behind the expansion of the global draught beer chiller industry.
  • The rising number of pubs, bars, and hotels worldwide is expected to boost draught beer chiller sales over the next ten years.
  • The increasing need for highly efficient beer cooling solutions is likely to propel draught beer chiller demand during the assessment period.

RESTRAINTS

  • Increasing consumption of bottled beer is limiting the market development to some extent.
  • The high cost of advanced draught beer chillers is also badly influencing the market.

OPPORTUNITIES

  • The rise in the number of craft breweries globally along with the increasing popularity of draft beer, especially across emerging nations like India and China is expected to create growth prospects for the draught beer chiller industry.
  • The development of innovative draught beer cooling solutions will boost the market over the next ten years.

THREATS

  • Changing consumer preferences towards non-alcoholic beverages is expected to hamper growth in the market.
  • Growing awareness about the side effects associated with excessive consumption of beer is likely to limit market expansion during the assessment period.
Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Country-wise Insights

How is the Draught Beer Chiller Market Evolving in the USA?

High Consumption of Draught Beer to Boost the USA Market

As per FMI, the USA market is expected to reach a valuation of USD 650.5 Million in 2023 and further accelerate at a moderate CAGR through 2033. Currently, it (the USA) holds nearly 36.5% of the global draught beer chiller industry.

The rising popularity of draught beer and the growing need for reliable chilling systems are some of the key factors driving draught beer chiller demand in the country.

People across the USA are increasingly consuming draft beer due to its freshness and flavor. For instance, as per the National Beer Wholesalers Association (NBWA), despite the COVID-19 impact, the share of draft beer (keg beer) rebounded to 8% of the total volume in 2021. This in turn is generating high demand for draft beer cooling solutions like draught beer chillers in the country.

Similarly, the increasing number of bars and restaurants along with the rising popularity of home brewing is expected to propel draught beer chiller sales in the USA over the next ten years.

What is the Demand Outlook for the UK Market?

Increasing Adoption across Pubs and Bars Propelling Demand in the UK

Demand for draught beer chillers across the UK is projected to grow at a robust CAGR of 5.9% CAGR between 2023 and 2033. The UK is one of the leading countries when it comes to sales of draught beer chillers. This is because there are many pubs and bars in the UK. that serve draught beer.

Most of these establishments employ draught beer chillers to keep the beer cold. There are also many homes in the UK that have draught beer chillers. This is because many people in the country like to drink draught beer at home.

How is India Emerging in the Draught Beer Chiller Market?

Growing Popularity of Draught Beer Generating Demand for Draught Beer Chillers in India

The overall market for draught beer chillers in India is expected to grow at 5.9% CAGR between 2023 and 2033, making it one of the most lucrative markets across South Asia. In recent years, the number of bars and restaurants serving draught beer in India has exploded. This is due in part to the growing popularity of craft beer, as well as the increasing number of foreign tourists visiting India. As a result, the demand for Draught Beer Chillers has also grown significantly.

Similarly, the penetration of cost-effective beer cooling solutions in India will further boost draught beer chiller sales during the forthcoming decade.

Why is Germany Emerging as a Prominent Market for Draught Beer Chillers?

Innovation in Draught Beer Chillers Making Germany a Dominating Market

According to Future Market Insights, with a market value of USD 392.1 Million, Germany will hold around 22.0% share of the global draught beer chiller market by 2023. This can be attributed to rising draft beer consumption in the country, the introduction of innovative beer cooling solutions, and the presence of leading draught beer chiller manufacturers.

When it comes to innovation in the draught beer chiller industry, Germany is leading the way. The country has developed a new type of chiller that is said to be much more efficient than traditional models. This new chiller uses a process called flash cooling, which allows the beer to be cooled quickly without sacrificing taste or quality.

Category-wise Insights

Which is the Most Popular Type of Draught Beer Chiller in the Market?

Glycol-cooled Chiller Remains Highly Sought-After Type

Based on type, the global market for draught beer chillers is segmented into air-cooled, water-cooled, and glycol-cooled. Among these, the most popular type of beer-chilling system is the glycol-cooled chiller.

Glycol chillers use a glycol and water mixture to cool the beer lines and taps. Although these chillers are more expensive than other types of beer chillers, they are more efficient. As a result, they are being increasingly installed across various end-use sectors.

Another type of beer chilling system that is gaining popularity is the air-cooled chiller. Air-cooled chillers use fans to circulate air around the beer lines and taps. They are less expensive than glycol chillers, but they are not as efficient.

Which is the Leading End User Industry for Draught Beer Chillers?

Demand for Draught Beer Chillers to Remain High in Bars and Restaurants

As per FMI, the adoption rate of draught beer chillers remains high in bars and restaurants, making them the highest revenue-generating end-user segment. This is because these establishments need to keep large quantities of beer chilled and ready to serve at all times.

Draught beer chillers can help to keep beer cold and fresh across bars and restaurants, ensuring that customers are always happy. As consumption of draught beer remains high in bars and restaurants, these end users employ draught beer chillers in their facilities to keep beer cold.

Similarly, the increasing number of bars and restaurants is expected to boost draught beer chillers sales over the next ten years.

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Competitive Landscape

The competition in the global draught beer chiller industry is intense due to the presence of a large number of regional and domestic players. To capitalize on emerging opportunities and increase their revenue share, leading players are using a variety of strategies such as new product launches, mergers, acquisitions, partnerships, and price reductions. For instance,

  • In 2022, American Brew Crafts launched a new Super Chilling Draught Dispenser, designed to provide the best-chilled beer to customers without any initial wastage.
  • In 2021, Elanpro invested in Icold Refrigeration, a leading company specializing in cold storage to strengthen its cold storage segment across India.
  • In 2020, MF Refrigeration launched a new range of ‘Large Event Chillers’ which are available in integral, water-cooled, and water-cooled to-waste options.

Draught Beer Chiller Market Report Scope

Attribute Details
Estimated Market Size (2023) USD 1,782.2 Million
Projected Market Size (2033) USD 2,514.0 Million
Anticipated Growth Rate (2023 to 2033) 3.5% CAGR
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis USD Million for Value and Units for Volume
Key Regions Covered North America; Latin America; Europe; Asia Pacific; Oceania; Middle East & Africa (MEA)
Key Countries Covered The USA, Canada, Mexico, Germany, The UK, France, Italy, Spain, China, Japan, India, South Korea, Australia, Brazil, Argentina, South Africa, UAE
Key Segments Covered Type, End User, Structure, Region
Key Companies Profiled KANTEEN INDIA EQUIPMENTS CO.; Zhongde Equipment Co., Ltd.; Maxwell Food Equipment; BEVERAGE-AIR; Lanco Industry Co. Ltd; MF Refrigeration; Trufrost Cooling Pvt. Ltd; KegWorks; Elanpro; Yutian Fada Beer Machinery Factory; Brewdriver; GHO
Report Coverage Company Share Analysis, DROT Analysis, Market Dynamics and Challenges, Strategic Growth Initiatives, Market Forecast, Competitive Landscape,

Draught Beer Chiller Industry Outlook by Category

By Type:

  • Air-cooled
  • Water-cooled
  • Glycol-cooled

By End User:

  • Breweries
  • Bars
  • Restaurants
  • Hotels

By Structure:

  • Counter-top
  • Under Counter

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Oceania
  • Middle East & Africa (MEA)

Frequently Asked Questions

How big is the worldwide market for draught beer chillers?

The global draught beer chiller market value is expected to reach USD 1,782.2 Million in 2023.

At what rate is the demand for draught beer chillers expected to grow between 2023 and 2033?

Demand for draught beer chillers is expected to rise at a CAGR of 3.5% between 2023 and 2033.

What is the estimated valuation for the global market for draught beer chillers?

The global draught beer chiller industry is forecast to surpass a valuation of USD 2,514.0 Million by 2033.

Which are the major countries driving demand for draught beer chillers?

The USA, China, Germany, and the UK are major countries driving demand for draught beer chillers.

What is the demand outlook for Japan market?

By 2023, Japan will account for 4.7% of the global market of draught beer chillers with a market value of USD 83.8 Million.

How big is the market for draught chillers in India?

By 2023, Australia will account for 3.2% of the global market of draught beer chillers with a market value of USD 80.4 Million.

At what rate will demand for draught beer chillers grow in China?

Demand for draught beer chillers will grow at 6.4% CAGR between 2023 and 2033.

What is the demand outlook for the India market?

India’s draught beer chiller market is expected to expand at 5.9% CAGR during the forecast period.

What is the sales forecast for the UK?

Draught beer chiller sales in the UK are likely to grow at 5.9% CAGR between 2023 and 2033.

Which companies dominate the global market?

Zhongde Equipment Co., Ltd., Maxwell Food Equipment, BEVERAGE-AIR, Lanco Industry Co. Ltd, and MF Refrigeration are some of the key companies operating the draught beer chiller industry.

Table of Content
	1. Executive Summary | Draught Beer Chiller Market
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type
		5.1. Air-cooled
		5.2. Water-cooled
		5.3. Glycol-cooled
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User
		6.1. Breweries
		6.2. Bars
		6.3. Restaurants
		6.4. Hotels
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Structure
		7.1. Counter-top
		7.2. Under Counter
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		8.1. North America
		8.2. Latin America
		8.3. Europe
		8.4. East Asia
		8.5. South Asia
		8.6. Oceania
		8.7. Middle East & Africa (MEA)
	9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	16. Key Countries Market Analysis
	17. Market Structure Analysis
	18. Competition Analysis
		18.1. Zhongde Equipment Co., Ltd.
		18.2. Maxwell Food Equipment
		18.3. BEVERAGE-AIR
		18.4. Lanco Industry Co. Ltd
		18.5. MF Refrigeration
		18.6. Trufrost Cooling Pvt. Ltd
		18.7. KegWorks
		18.8. Elanpro
		18.9. Yutian Fada Beer Machinery Factory
		18.10. Brewdriver
		18.11. GHO
	19. Assumptions & Acronyms Used
	20. Research Methodology
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