According to FMI, the market is expected to have an adequate CAGR of 6% during the forecast period. As per recent estimates, the market is projected to generate a revenue of US$ 14,356.4 million in 2023. By 2033, the market is expected to reach US$ 25,710.1 million.
Demand for doula and birth coaching services is increasing as a competent doula gives a woman the confidence to express her wants and viewpoints and realize her desire for a healthy, satisfying birthing experience.
The mother's self-efficacy regarding her capacity to influence her pregnancy outcomes may have risen as a result of ongoing communication with and support from a doula. Support people known as doulas have grown more prevalent since many women find that having someone by their side throughout labor and delivery gives them comfort and encouragement. Thus, promoting the doula and birth coaching services market.
Doulas are qualified to support women physically, emotionally, and educationally during pregnancy, labor, delivery, and the first few weeks after giving birth. Moreover, many women can avoid epidurals, cesarean births, and difficult births with the help of doulas.
Attribute | Details |
---|---|
Doula and Birth Coaching Services Market CAGR (2023 to 2033) | 6% |
Doula and Birth Coaching Services Market Size (2023) | US$ 14,356.4 million |
Doula and Birth Coaching Services Market Size (2033) | US$ 25,710.1 million |
Doula care has been demonstrated to provide significant benefits for socially disadvantaged women who have poor incomes, are single and expecting their first child alone in a hospital or face linguistic or cultural obstacles. As a result, the demand for doula and birth coaching services is constantly rising.
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One of the most promising factors promoting the growth of the doula and birth coaching services market is that they offer emotional and other support by being ‘constantly present’ for the duration of labor.
Moreover, offering specific labor support techniques and strategies, encouraging laboring women and their families, and facilitating communication between mothers and medical professionals are facilitating the demand for doula and birth coaching services.
Estimation Using Statistics
Attending nurses available to stay with a mother throughout labor has decreased as a result of contemporary hospital maternity care procedures.
According to one study, new mothers anticipated their nurse may spend 53% of her time supporting them, while in reality, she only spent 6% to 10% of her time doing so (Tumblin & Simkin, 2001).
Midwives are protecting the public's health by delivering high-quality midwifery care to women and newborns in hospitals or on the go. Pregnancy, labor, delivery, and the postpartum period are all recognized by midwifery as healthy and meaningful life experiences for women.
Estimation Using Statistics
Nearly 900,000 Auxiliary Nurse Midwives and over two million Registered Nurses are employed in India (ANMs). The Government of India has pledged to hire an additional 85,000 midwives by 2023, in addition to the current workforce, as part of their remarkable leadership in the field.
WHO supports this decision and acknowledges that funding for midwifery services is funding for universal access to health.
Region | Europe |
---|---|
Market Share % (2022) | 27.3% |
The market share for doulas and birth coaches in Europe was recorded at 27.3% in 2022. Moreover, governments of emerging countries like China and India advocate contraception and fertility control as a means of reducing population growth.
However, due to the significant negative effects, women in Western nations no longer use the contraceptive pill and are instead gradually switching to IUDs and implants. Therefore, until the end of 2020, the expansion of this market is projected to be aided by the growing knowledge of alternate growth techniques.
Region | North America |
---|---|
Market Share % (2022) | 30.2% |
The non-physician healthcare professionals who assist in childbirth and maternal care make up the midwives and doulas sector. Operators in the sector provide assistance to women who are expecting a child during pregnancy, labor, and the postpartum period. They may also support the mother with nursing while providing care for the infant up to the age of six weeks. The market for doulas and birth coaches has expanded and holds a share of 30.2% in 2022.
Due to a shortage of trained and motivated midwives, awareness must be raised about their functions, as well as how to meet the world's growing demand for additional doulas and birth coaching services.
Providers of doulas and birth coaching services have a lot to gain from marketing ideas, and several professional organizations within the NHS have already recognized their significance.
Key Players
A consistent focus of businesses like June Motherhood, My Baby Lady, and Birth Healing Group Coaching is on providing top-notch services and comforting experiences.
Founded in 2019, June Motherhood provides 1:1 consultations with a range of experts, including birth and postpartum doulas, as well as live, small-group classes.
Moreover, members who sign up are given access to a trial class where they can experience June's instructors, curriculum, and community. Members of June's subscription program have access to three in-person small-group sessions each month and are assigned to a small group of new and expectant mothers who are in a comparable stage of pregnancy. The encounter is entirely virtual.
Additionally, Birth Healing Group Coaching provides comparable services. All group coaching participants have access to a private Facebook group where they can continue working together between calls.
Furthermore, for use between group calls, this program includes a workbook notebook where you can complete the exercises. Every session is recorded, so you can listen to the call again if you'd like. A workbook notebook is included in this program so that you can complete the tasks in between private calls.
Demand for doulas and birth coaching is high, as it has been demonstrated that they enhance clients' experiences in general. It accomplishes this by offering companionship, support, a soothing voice, and non-medicated pain alleviation.
Moreover, participants in the doulas and birth coaching focus on touch, acupressure, breathing exercises, movement, and position changes, which are a few non-drug pain alleviation methods. Consequently, a doula may support your ability to make choices regarding your own body and unborn child.
In response, My Baby Lady introduced a virtual doula. Thanks to modern technology, women have access to Virtual Doulas and can get more assistance. Due to its comfort, affordability, and convenience, some parents already favor it.
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The market is estimated to secure US$ 14,356.4 million in 2023.
The market is expected to reach US$ 25,710.1 million by 2033.
The market is anticipated to expand at a CAGR of 6% through 2033.
Some key players in the market are My Baby Lady, The New Mummy Company, and Mothersdoula.com.
The market players are focused on raising awareness due to a shortage of trained and motivated midwives.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Investment Feasibility Matrix
3.5. PESTLE and Porter’s Analysis
3.6. Regulatory Landscape
3.6.1. By Key Regions
3.6.2. By Key Countries
3.7. Regional Parent Market Outlook
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Doula Type
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) Analysis By Doula Type, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Doula Type, 2023 to 2033
5.3.1. Labor/Birth Doula
5.3.2. Postpartum Doula
5.3.3. AntePartum Doula
5.3.4. Sibling Doula
5.3.5. Others
5.4. Y-o-Y Growth Trend Analysis By Doula Type, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By Doula Type, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Service Mode
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) Analysis By Service Mode, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Service Mode, 2023 to 2033
6.3.1. Online
6.3.2. Offline
6.4. Y-o-Y Growth Trend Analysis By Service Mode, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By Service Mode, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Service Type
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) Analysis By Service Type , 2018 to 2022
7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Service Type , 2023 to 2033
7.3.1. Pregnancy Coaching
7.3.2. Childbirth Coaching
7.3.3. Postpartum Support
7.3.4. Online Childbirth Education Classes
7.3.5. Others
7.4. Y-o-Y Growth Trend Analysis By Service Type , 2018 to 2022
7.5. Absolute $ Opportunity Analysis By Service Type , 2023 to 2033
8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Coaching Type
8.1. Introduction / Key Findings
8.2. Historical Market Size Value (US$ Million) Analysis By Coaching Type, 2018 to 2022
8.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Coaching Type, 2023 to 2033
8.3.1. Group Coaching
8.3.2. Private Coaching
8.4. Y-o-Y Growth Trend Analysis By Coaching Type, 2018 to 2022
8.5. Absolute $ Opportunity Analysis By Coaching Type, 2023 to 2033
9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Package Type
9.1. Introduction / Key Findings
9.2. Historical Market Size Value (US$ Million) Analysis By Package Type, 2018 to 2022
9.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Package Type, 2023 to 2033
9.3.1. In Person Package
9.3.2. Virtual Package
9.4. Y-o-Y Growth Trend Analysis By Package Type, 2018 to 2022
9.5. Absolute $ Opportunity Analysis By Package Type, 2023 to 2033
10. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
10.1. Introduction
10.2. Historical Market Size Value (US$ Million) Analysis By Region, 2018 to 2022
10.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2023 to 2033
10.3.1. North America
10.3.2. Latin America
10.3.3. Western Europe
10.3.4. Eastern Europe
10.3.5. South Asia and Pacific
10.3.6. East Asia
10.3.7. Middle East and Africa
10.4. Market Attractiveness Analysis By Region
11. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Country
11.2.1.1. U.S.
11.2.1.2. Canada
11.2.2. By Doula Type
11.2.3. By Service Mode
11.2.4. By Service Type
11.2.5. By Coaching Type
11.2.6. By Package Type
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Doula Type
11.3.3. By Service Mode
11.3.4. By Service Type
11.3.5. By Coaching Type
11.3.6. By Package Type
11.4. Key Takeaways
12. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Country
12.2.1.1. Brazil
12.2.1.2. Mexico
12.2.1.3. Rest of Latin America
12.2.2. By Doula Type
12.2.3. By Service Mode
12.2.4. By Service Type
12.2.5. By Coaching Type
12.2.6. By Package Type
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Doula Type
12.3.3. By Service Mode
12.3.4. By Service Type
12.3.5. By Coaching Type
12.3.6. By Package Type
12.4. Key Takeaways
13. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
13.2.1. By Country
13.2.1.1. Germany
13.2.1.2. U.K.
13.2.1.3. France
13.2.1.4. Spain
13.2.1.5. Italy
13.2.1.6. Rest of Western Europe
13.2.2. By Doula Type
13.2.3. By Service Mode
13.2.4. By Service Type
13.2.5. By Coaching Type
13.2.6. By Package Type
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Doula Type
13.3.3. By Service Mode
13.3.4. By Service Type
13.3.5. By Coaching Type
13.3.6. By Package Type
13.4. Key Takeaways
14. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
14.2.1. By Country
14.2.1.1. Poland
14.2.1.2. Russia
14.2.1.3. Czech Republic
14.2.1.4. Romania
14.2.1.5. Rest of Eastern Europe
14.2.2. By Doula Type
14.2.3. By Service Mode
14.2.4. By Service Type
14.2.5. By Coaching Type
14.2.6. By Package Type
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Doula Type
14.3.3. By Service Mode
14.3.4. By Service Type
14.3.5. By Coaching Type
14.3.6. By Package Type
14.4. Key Takeaways
15. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
15.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
15.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
15.2.1. By Country
15.2.1.1. India
15.2.1.2. Bangladesh
15.2.1.3. Australia
15.2.1.4. New Zealand
15.2.1.5. Rest of South Asia and Pacific
15.2.2. By Doula Type
15.2.3. By Service Mode
15.2.4. By Service Type
15.2.5. By Coaching Type
15.2.6. By Package Type
15.3. Market Attractiveness Analysis
15.3.1. By Country
15.3.2. By Doula Type
15.3.3. By Service Mode
15.3.4. By Service Type
15.3.5. By Coaching Type
15.3.6. By Package Type
15.4. Key Takeaways
16. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
16.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
16.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
16.2.1. By Country
16.2.1.1. China
16.2.1.2. Japan
16.2.1.3. South Korea
16.2.2. By Doula Type
16.2.3. By Service Mode
16.2.4. By Service Type
16.2.5. By Coaching Type
16.2.6. By Package Type
16.3. Market Attractiveness Analysis
16.3.1. By Country
16.3.2. By Doula Type
16.3.3. By Service Mode
16.3.4. By Service Type
16.3.5. By Coaching Type
16.3.6. By Package Type
16.4. Key Takeaways
17. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
17.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022
17.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
17.2.1. By Country
17.2.1.1. GCC Countries
17.2.1.2. South Africa
17.2.1.3. Israel
17.2.1.4. Rest of MEA
17.2.2. By Doula Type
17.2.3. By Service Mode
17.2.4. By Service Type
17.2.5. By Coaching Type
17.2.6. By Package Type
17.3. Market Attractiveness Analysis
17.3.1. By Country
17.3.2. By Doula Type
17.3.3. By Service Mode
17.3.4. By Service Type
17.3.5. By Coaching Type
17.3.6. By Package Type
17.4. Key Takeaways
18. Key Countries Market Analysis
18.1. U.S.
18.1.1. Pricing Analysis
18.1.2. Market Share Analysis, 2022
18.1.2.1. By Doula Type
18.1.2.2. By Service Mode
18.1.2.3. By Service Type
18.1.2.4. By Coaching Type
18.1.2.5. By Package Type
18.2. Canada
18.2.1. Pricing Analysis
18.2.2. Market Share Analysis, 2022
18.2.2.1. By Doula Type
18.2.2.2. By Service Mode
18.2.2.3. By Service Type
18.2.2.4. By Coaching Type
18.2.2.5. By Package Type
18.3. Brazil
18.3.1. Pricing Analysis
18.3.2. Market Share Analysis, 2022
18.3.2.1. By Doula Type
18.3.2.2. By Service Mode
18.3.2.3. By Service Type
18.3.2.4. By Coaching Type
18.3.2.5. By Package Type
18.4. Mexico
18.4.1. Pricing Analysis
18.4.2. Market Share Analysis, 2022
18.4.2.1. By Doula Type
18.4.2.2. By Service Mode
18.4.2.3. By Service Type
18.4.2.4. By Coaching Type
18.4.2.5. By Package Type
18.5. Germany
18.5.1. Pricing Analysis
18.5.2. Market Share Analysis, 2022
18.5.2.1. By Doula Type
18.5.2.2. By Service Mode
18.5.2.3. By Service Type
18.5.2.4. By Coaching Type
18.5.2.5. By Package Type
18.6. U.K.
18.6.1. Pricing Analysis
18.6.2. Market Share Analysis, 2022
18.6.2.1. By Doula Type
18.6.2.2. By Service Mode
18.6.2.3. By Service Type
18.6.2.4. By Coaching Type
18.6.2.5. By Package Type
18.7. France
18.7.1. Pricing Analysis
18.7.2. Market Share Analysis, 2022
18.7.2.1. By Doula Type
18.7.2.2. By Service Mode
18.7.2.3. By Service Type
18.7.2.4. By Coaching Type
18.7.2.5. By Package Type
18.8. Spain
18.8.1. Pricing Analysis
18.8.2. Market Share Analysis, 2022
18.8.2.1. By Doula Type
18.8.2.2. By Service Mode
18.8.2.3. By Service Type
18.8.2.4. By Coaching Type
18.8.2.5. By Package Type
18.9. Italy
18.9.1. Pricing Analysis
18.9.2. Market Share Analysis, 2022
18.9.2.1. By Doula Type
18.9.2.2. By Service Mode
18.9.2.3. By Service Type
18.9.2.4. By Coaching Type
18.9.2.5. By Package Type
18.10. Poland
18.10.1. Pricing Analysis
18.10.2. Market Share Analysis, 2022
18.10.2.1. By Doula Type
18.10.2.2. By Service Mode
18.10.2.3. By Service Type
18.10.2.4. By Coaching Type
18.10.2.5. By Package Type
18.11. Russia
18.11.1. Pricing Analysis
18.11.2. Market Share Analysis, 2022
18.11.2.1. By Doula Type
18.11.2.2. By Service Mode
18.11.2.3. By Service Type
18.11.2.4. By Coaching Type
18.11.2.5. By Package Type
18.12. Czech Republic
18.12.1. Pricing Analysis
18.12.2. Market Share Analysis, 2022
18.12.2.1. By Doula Type
18.12.2.2. By Service Mode
18.12.2.3. By Service Type
18.12.2.4. By Coaching Type
18.12.2.5. By Package Type
18.13. Romania
18.13.1. Pricing Analysis
18.13.2. Market Share Analysis, 2022
18.13.2.1. By Doula Type
18.13.2.2. By Service Mode
18.13.2.3. By Service Type
18.13.2.4. By Coaching Type
18.13.2.5. By Package Type
18.14. India
18.14.1. Pricing Analysis
18.14.2. Market Share Analysis, 2022
18.14.2.1. By Doula Type
18.14.2.2. By Service Mode
18.14.2.3. By Service Type
18.14.2.4. By Coaching Type
18.14.2.5. By Package Type
18.15. Bangladesh
18.15.1. Pricing Analysis
18.15.2. Market Share Analysis, 2022
18.15.2.1. By Doula Type
18.15.2.2. By Service Mode
18.15.2.3. By Service Type
18.15.2.4. By Coaching Type
18.15.2.5. By Package Type
18.16. Australia
18.16.1. Pricing Analysis
18.16.2. Market Share Analysis, 2022
18.16.2.1. By Doula Type
18.16.2.2. By Service Mode
18.16.2.3. By Service Type
18.16.2.4. By Coaching Type
18.16.2.5. By Package Type
18.17. New Zealand
18.17.1. Pricing Analysis
18.17.2. Market Share Analysis, 2022
18.17.2.1. By Doula Type
18.17.2.2. By Service Mode
18.17.2.3. By Service Type
18.17.2.4. By Coaching Type
18.17.2.5. By Package Type
18.18. China
18.18.1. Pricing Analysis
18.18.2. Market Share Analysis, 2022
18.18.2.1. By Doula Type
18.18.2.2. By Service Mode
18.18.2.3. By Service Type
18.18.2.4. By Coaching Type
18.18.2.5. By Package Type
18.19. Japan
18.19.1. Pricing Analysis
18.19.2. Market Share Analysis, 2022
18.19.2.1. By Doula Type
18.19.2.2. By Service Mode
18.19.2.3. By Service Type
18.19.2.4. By Coaching Type
18.19.2.5. By Package Type
18.20. South Korea
18.20.1. Pricing Analysis
18.20.2. Market Share Analysis, 2022
18.20.2.1. By Doula Type
18.20.2.2. By Service Mode
18.20.2.3. By Service Type
18.20.2.4. By Coaching Type
18.20.2.5. By Package Type
18.21. GCC Countries
18.21.1. Pricing Analysis
18.21.2. Market Share Analysis, 2022
18.21.2.1. By Doula Type
18.21.2.2. By Service Mode
18.21.2.3. By Service Type
18.21.2.4. By Coaching Type
18.21.2.5. By Package Type
18.22. South Africa
18.22.1. Pricing Analysis
18.22.2. Market Share Analysis, 2022
18.22.2.1. By Doula Type
18.22.2.2. By Service Mode
18.22.2.3. By Service Type
18.22.2.4. By Coaching Type
18.22.2.5. By Package Type
18.23. Israel
18.23.1. Pricing Analysis
18.23.2. Market Share Analysis, 2022
18.23.2.1. By Doula Type
18.23.2.2. By Service Mode
18.23.2.3. By Service Type
18.23.2.4. By Coaching Type
18.23.2.5. By Package Type
19. Market Structure Analysis
19.1. Competition Dashboard
19.2. Competition Benchmarking
19.3. Market Share Analysis of Top Players
19.3.1. By Regional
19.3.2. By Doula Type
19.3.3. By Service Mode
19.3.4. By Service Type
19.3.5. By Coaching Type
19.3.6. By Package Type
20. Competition Analysis
20.1. Competition Deep Dive
20.1.1. My Baby Lady
20.1.1.1. Overview
20.1.1.2. Product Portfolio
20.1.1.3. Profitability by Market Segments
20.1.1.4. Sales Footprint
20.1.1.5. Strategy Overview
20.1.1.5.1. Marketing Strategy
20.1.2. The New Mummy Company
20.1.2.1. Overview
20.1.2.2. Product Portfolio
20.1.2.3. Profitability by Market Segments
20.1.2.4. Sales Footprint
20.1.2.5. Strategy Overview
20.1.2.5.1. Marketing Strategy
20.1.3. Mothersdoula.com
20.1.3.1. Overview
20.1.3.2. Product Portfolio
20.1.3.3. Profitability by Market Segments
20.1.3.4. Sales Footprint
20.1.3.5. Strategy Overview
20.1.3.5.1. Marketing Strategy
20.1.4. Be Her Village Inc.
20.1.4.1. Overview
20.1.4.2. Product Portfolio
20.1.4.3. Profitability by Market Segments
20.1.4.4. Sales Footprint
20.1.4.5. Strategy Overview
20.1.4.5.1. Marketing Strategy
20.1.5. Gold Coast Doulas
20.1.5.1. Overview
20.1.5.2. Product Portfolio
20.1.5.3. Profitability by Market Segments
20.1.5.4. Sales Footprint
20.1.5.5. Strategy Overview
20.1.5.5.1. Marketing Strategy
20.1.6. Louisiana Baby Company
20.1.6.1. Overview
20.1.6.2. Product Portfolio
20.1.6.3. Profitability by Market Segments
20.1.6.4. Sales Footprint
20.1.6.5. Strategy Overview
20.1.6.5.1. Marketing Strategy
20.1.7. Vermont Doula Company
20.1.7.1. Overview
20.1.7.2. Product Portfolio
20.1.7.3. Profitability by Market Segments
20.1.7.4. Sales Footprint
20.1.7.5. Strategy Overview
20.1.7.5.1. Marketing Strategy
20.1.8. Horizon NJ Health
20.1.8.1. Overview
20.1.8.2. Product Portfolio
20.1.8.3. Profitability by Market Segments
20.1.8.4. Sales Footprint
20.1.8.5. Strategy Overview
20.1.8.5.1. Marketing Strategy
20.1.9. June Motherhood
20.1.9.1. Overview
20.1.9.2. Product Portfolio
20.1.9.3. Profitability by Market Segments
20.1.9.4. Sales Footprint
20.1.9.5. Strategy Overview
20.1.9.5.1. Marketing Strategy
20.1.10. Family Firstbirth Services
20.1.10.1. Overview
20.1.10.2. Product Portfolio
20.1.10.3. Profitability by Market Segments
20.1.10.4. Sales Footprint
20.1.10.5. Strategy Overview
20.1.10.5.1. Marketing Strategy
21. Assumptions & Acronyms Used
22. Research Methodology
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