The DIY haircut kits market is estimated to be valued at USD 7.14 billion in 2023 and is expected to total USD 10 billion by 2033. The adoption of DIY haircut kits is likely to advance at a CAGR of 3.4% during the forecast period. DIY haircut kits currently account for a 25.5% share of the global hair styling tools market. A growing number of salons and the rising popularity of self-haircuts and hairdos are both contributing to the rise of the DIY haircut kits market across the world.
Hair colors, shampoos, hair oil, hair conditioners, and other hair styling products are the most commonly used products. Hairstyling products are in high demand due to changing fashion trends and an aging population that is more concerned with looking nice and appearing younger.
The market for hair styling equipment is predicted to rise significantly in the medium term owing to an increase in global spending on hair grooming and styling products. The market's top players have been constantly launching new products that allow individual customers and professional salon operators to produce fresh appearances.
Demand for haircut kits has been sparked by a significant sense of personal grooming and self-care, popularity of the men's grooming trend, and an increase in the number of salons across regions. Additionally, the growing trend of home and personal use of these products has been seen, which is expected to drive future DIY haircut kit sales.
Individuals are more eager to experiment with new hairstyles and changes because of rising fashion trends and style quotients, leading to increased sales of DIY haircut kits such as clipper and trimmer kits.
Future Market Insights predict a comparison and review analysis of the dynamics of the DIY haircut kits market, which is principally subjected to an array of industry factors along with a few definite influences concerning viewpoints that support industry innovation.
Some new advances that have taken place in the market include increased R&D activities used by various businesses. This method aids businesses in improving the quality of goods and several vendors are putting a greater emphasis on alliances, partnerships, mergers, and acquisitions. This move will aid in the expansion of their regional presence.
| Attribute | Details |
|---|---|
| Estimated Market Size 2023 | USD 7.14 billion |
| Projected Market Size 2033 | USD 10 billion |
| CAGR from 2023 to 2033 | 3.4% |
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Do-it-yourself haircut kits are simple to use and have ergonomic designs. These kits can be washed and come with or without cables. DIY haircut kits provide precise, safe, and comfortable self-haircuts that give the head a natural contour.
The COVID-19 outbreak drove the DIY hair-cutting craze, which is still going strong. One can trim their hair at home with the correct hair cutting tools. Both men and women nowadays prefer to do their hair trimming. Grooming product sales have increased because of this.
DIY hair cutting is more common among celebs and influencers. Many influencers promote DIY hair trimming products through the social media platform. Demand for hair-cutting tools and do-it-yourself haircut kits increased at a CAGR of 2.7% from 2018 to 2022 and is expected to rise at a CAGR of 3.4% from 2023 to 2033.
The global demand for hair extensions and wigs has existed for decades and continues to grow at a rapid rate. As fashion developments and styles have evolved, the market has grown. Partial or full baldness is prevalent due to various medical diseases and hormones resulting in making one self-conscious about own look.
As a result, there has been a rapid increase in the demand for artificial hair integration. The rising trend of multi-colored hair extensions among celebrities and artists is expected to open up new opportunities for the artificial hair integration business.
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Among the primary factors expected to boost the DIY haircut kit sales growth rate is the increased spending power of a huge population living all over the world. Furthermore, over the forecast period of 2023 to 2033, the various advantages provided by these kits, such as user-friendly, easy to use, as well as the growing sales of clippers and trimmer kits, are expected to boost the market growth of the do it yourself haircut kits.
The market is also heavily driven by a growing emphasis on the development of new and high-quality products. Furthermore, the rise in grooming trends among both female and male customers, as well as a rising focus on personal care, is likely to have a significant impact on the expansion of the DIY haircut kits market.
The quick increases in DIY haircut kit sales through e-commerce channels, as well as the incorporation of technological advancements in the industry, are likely to create several chances for the DIY haircut kits market to develop during the forecast period.
Among the key factors, boosting the DIY haircut kits market is the rising focus on personal care and cosmetics goods. In the worlds of fashion, beauty, hair styling, and trendsetting, social media has become extremely important.
The increasing quantity of promotions and commercials for hair styling equipment across various media channels has enabled customers all over the world to become more aware of them. Evolving hairstyling fashion trends, fuelled by the increasingly widespread use of social media, DIY hairstyling videos, and online tutorials, are likely to provide chances for market players.
Beauty businesses have been focusing on working with influencers to reach a broader audience, as consumers are more likely to base their buying choices on good recommendations from these influencers.
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Over the coming years, the Asia Pacific region is predicted to be the rapidly expanding market for DIY haircut kits. Rising spending power on hair, styling products in South Asian countries makes a significant contribution to the worldwide market's growth.
Women utilize the most beauty equipment at home in the globe, with Asia having the highest penetration rate. Furthermore, the Asia Pacific region's market growth is expected to be boosted by the region's growing young population, rising disposable income, and improving the general standard of living.
During the projection period, Europe is expected to hold a dominant share in the global DIY haircut kits market. Due to the vast and mature haircare market in Western European countries, the DIY haircut kits market is likely to hold a major share. Key market participants, in addition to the presence of the millennial generation, are driving hair-cutting product demand.
Because of the stronger tendency toward hairstyling in the United States and Canada, as well as the population's higher disposable income, the market in North America is predicted to have a large share.
The United States has emerged as the leading market for DIY haircut kits in North America. Consumers' rising disposable income and desire for better physical appearances are boosting demand for DIY haircut items such as trimmers and scissors, which is supporting growth in the United States.
The trend toward luxury and premium haircut products is likely to drive market expansion, in addition to the rise in quality of life and the good impacts of personal care on self-esteem and social interaction. Furthermore, rising per capita disposable income has increased discretionary spending, which is excellent news for enterprises that sell DIY haircut kits.
Following an increase in spending on hair grooming and styling products, the United Kingdom DIY haircut kits industry has seen tremendous development. Major players are constantly developing new products that allow individual consumers to get their preferred haircuts. Men have become active consumers of hairstyling appliances in recent years.
With the growing popularity of hair cutting equipment among guys, there is an opportunity to build appliances exclusively for these consumers. Product designs with a more macho image could help to drive market growth.
In 2023, clipper & trimmer kits and scissor sets are expected to account for 83% and 21% of the global market share respectively. Cordless clippers and trimmer kits are still preferred over corded ones, owing to the use of a battery rather than a direct power supply, making them easier to transport.
Among the key factors, driving demand for cordless DIY haircut kits is the increasing frequency of new product introductions with increased battery life. Furthermore, scissors are useful for experts who need a specific talent to cut hair, whereas the benefits of clipper & trimmer kits, such as less effort, ease of use, and reduced time consumption, are providing tailwinds to market growth.
The competitive landscape of the DIY haircut kits market pulsates with dynamic energy, fueled by a fusion of innovation and accessibility. Established players display their prowess with user-friendly designs and versatile features. Emerging contenders infuse the market with fresh perspectives, leveraging technology and customization to captivate a growing audience.
The race to provide effortless yet professional-grade haircare solutions is underscored by a commitment to sustainability, virtual guidance, and inclusivity. As the DIY haircut kits market thrives on blending convenience, style, and expertise, it ushers in a new era of self-grooming empowerment for individuals seeking salon-worthy results at their fingertips.
Product Portfolio
| Report Attribute | Details |
|---|---|
| Market Value in 2023 | USD 7.14 billion |
| Market Value in 2033 | USD 10 billion |
| Growth Rate | CAGR of 3.4% from 2023 to 2033 |
| Base Year for Estimation | 2022 |
| Historical Data | 2018 to 2022 |
| Forecast Period | 2023 to 2033 |
| Quantitative Units | Revenue in USD billion and CAGR from 2023 to 2033 |
| Report Coverage | Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis |
| Segments Covered | Product, End-User, Price Range, Sales Channel, Region |
| Regions Covered | North America; Latin America; Western Europe; Eastern Europe; South Asia and Pacific; East Asia; Middle East & Africa |
| Key Countries Profiled | United States, Canada, Brazil, Mexico, Germany, United Kingdom, France, Spain, Italy, Poland, Russia, Czech Republic, Romania, India, Bangladesh, Australia, New Zealand, China, Japan, South Korea, GCC Countries, South Africa, Israel |
| Key Companies Profiled | Wahl Clipper Corporation; Koninklijke Philips N.V.; Panasonic Corporation; Conair Corporation; Procter & Gamble (Braun GmbH); VEGA; Andis Company |
| Customization & Pricing | Available upon Request |
The market will record a CAGR of 3.4% during the forecast period.
The market is expected to total USD 10 billion by 2033.
Market share is expected to be 83% and 21%, respectively.
United States is projected for 3.3% CAGR by 2033.
VEGA, Wahl Clipper Corporation and Koninklijke Philips N.V. are key players.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product 5.1. Clipper & Trimmer Kits 5.2. Scissor Sets 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User 6.1. Salons/Professionals 6.2. Personal/Homecare 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Price Range 7.1. High/Premium 7.2. Mid-range/Economy 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel 8.1. Modern Trade 8.2. Departmental Stores 8.3. Specialty Stores 8.4. Franchise Outlets 8.5. Online Stores 8.6. Others 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 9.1. North America 9.2. Latin America 9.3. Western Europe 9.4. Eastern Europe 9.5. South Asia and Pacific 9.6. East Asia 9.7. Middle East and Africa 10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 16. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 17. Key Countries Market Analysis 18. Market Structure Analysis 19. Competition Analysis 19.1. Wahl Clipper Corporation 19.2. Koninklijke Philips N.V. 19.3. Panasonic Corporation 19.4. Conair Corporation 19.5. Procter & Gamble (Braun GmbH) 19.6. VEGA 19.7. Andis Company 19.8. Sunbeam Products, Inc. 19.9. Riwa 19.10. Havells India Ltd. 19.11. FLYCO 19.12. Xiaomi 20. Assumptions & Acronyms Used 21. Research Methodology
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DIY Haircut Kits Market
