Digital Printing Film Market Growth & Forecast 2024-2034

Digital Printing Film Market Outlook for 2024 to 2034

The digital printing film market is set to surge to USD 15.3 billion in 2024, poised for a projected CAGR of 4.50% that could propel it to USD 23.6 billion by 2034. The growing demand for sustainable printing is a key dynamic factor in the market.

Attributes	Details
Market Value for 2024	USD 15.3 billion
Market Value for 2034	USD 23.6 billion
Market Forecast CAGR for 2024 to 2034	4.50%

Digital Printing Film Industry Overview

• The digital printing film industry offers a multipurpose printing medium for brand display and increased shelf appeal.
• The film is made of Polyethylene material with high tensile properties and is resilient to water and punctures.
• Market growth is driven by developments in the packaging industry, a reduction in the per-unit cost of printers, and a shift toward variable data printing and personalization.
• Premium packaging material is in high demand across multiple industries that manufacture numerous products, driving market growth.
• Key producers of digital printing film are involved in the production of direct UV offset printable films.
• Digitization and technical advancements are propelling the digital film printing market.
• Cumulative investment costs and increasing maintenance costs of self-printing kiosks have challenged market growth.
• Market players are investing in research and development activities to create new opportunities in the market through innovative technologies.

Category-wise Outlook

Polyethylene, or PE, is a tremendously versatile material in the digital printing film market. The advanced technology in digital printing film is mostly used for manufacturing packaging labels.

The Potential of Polyethylene Film Material on Digital Printing

Polyethylene leads the market with a share of 38.50% in 2024 based on the material. This growing popularity is attributed to:

• The most used material in digital printing film is polyethylene, which is commonly used in the packaging sector because of its durability and lightweight nature.
• PE films are used as shielding barriers in applications such as concrete and mortar, pest control, waterproofing, painting, extermination, and renovation, among others.

Attributes	Details
Material	Polyethylene (PE)
Market Share (2024)	38.50%

The Remodeling of Packaging Labels with Digital Printing Films

Based on the end user, packaging labels lead the market with a share of 46.7% in 2024. This growing popularity is attributed to:

• The market has made great strides in many traditional printing markets. However, packaging presents more challenges, especially in the label segment. Additionally, brand owners see the advantages of just-in-time manufacturing, customization, and shorter printing runs, which is why digital packaging printing labels are flourishing.
• It allows for easy integration of variable data printing and is cost-effective. This facilitates efficient printing of different versions or customized packaging, such as serialized labels or personalized packaging for promotions.

Attributes	Details
End User	Packaging Labels
Market Share (2024)	46.7%

Country-Wise Analysis

The Asia Pacific is anticipated to experience extensive demand for digital printing packaging, leading to growth in the digital printing film industry. The exponential rise in the eCommerce industry is also set to boost market growth.

North America's implementation of innovative digital technology across multiple industries propels the growth of the digital printing market. The rising demand for flexible packaging and the increase in sustainable printing are anticipated to drive the adoption of digital printing in this region.

Europe is growing rapidly when it comes to the packaging industry. Advancements in metal printing are fueling regional growth. Numerous companies are deliberately collaborating and acquiring small players to expand their global reach.

Countries	CAGR (2024 to 2034)
Canada	4.4%
France	3.9%
India	8.8%
Thailand	6.5%
Italy	3.7%

Canada's Printing Industry Revolutionized by Transformative Digital Film Market

The market in Canada to experience a CAGR of 4.4% during the prediction period. Several reasons are driving this growth, and some of them are:

• Technological advancements in the digital printing film market have made it more affordable, versatile, and accessible, leading to its adoption across various manufacturing units in Canada.
• Digital printing films offer a budget-friendly option, helping small and large manufacturers gain popularity and customize products according to customer demand.
• Advancing eCommerce and the need for rapid turnaround time have fueled demand for short-run printing solutions, in which digital printing excels, leading to its expanded usage in Canada.

Digital Printing Film Market Shows Resilient Growth in France

The market in France to exhibit a CAGR of 3.9% during the predicted period. Some factors contributing to this growth include:

• The market emerging as a resilient and innovative segment in France, showing continued signs of growth and adaptability.
• The market expansion is seen mainly in sectors such as packaging and textiles, which are not only integral parts of the economy but also dynamic in terms of consumer needs and technological advances.

India’s Dynamic Competition and Innovation in the Digital Printing Film Market

During the projected time frame, the market in India to display a CAGR of 8.8%. Various factors are expected to contribute to this growth:

• Increasing adoption of various techniques and services, a shift toward variable data print and customization, and increasing demand for premium packaging materials from various industries that are adapting to fulfill consumer demand.
• The market is dynamic and rapidly changing in India, with a multitude of players spanning from well-established industry leaders to pioneering start-ups, competing for market supremacy.
• The rigorous competition cultivates an ongoing pursuit of innovation and exceptional performance as companies strive to achieve superior product quality, pricing tactics, and consumer satisfaction.

Modernizing Product Customization with Digital Printing Film in Thailand

Thailand's digital printing market is set to grow at a 6.5% CAGR. There are several reasons for the extension of the digital printing market in Thailand:

• Manufacturers are focusing on personalized and unique products. Digital printing film allows for high-quality, cost-effective customization of a wide range of products, from textiles to packaging.
• Digital printing films enhance their capability in high-quality printing, faster turnaround times, and more efficient production processes.
• The eCommerce industry in Thailand is growing rapidly, creating a demand for fast and efficient printing services, which helps meet the needs of this growing digital printing film market.

Germany's Supremacy in Printing and Packaging Manufacturing Spurs Evolution

The digital printing market to register a 3.2% CAGR in Germany. Here are some reasons that affect market growth:

• Germany is one of the largest markets in the region, owing to its dominance in the printing industry and corrugated packaging manufacturing.
• In the developed market of printing packaging, growth in Germany trends nearly in line with economic growth.

The growing adoption of digital printing film in Germany is also expanding the scope of the studied market. The digital trend is not only driven by user demand but also fueled by technology suppliers’ intent on making the most of this changing dynamic.

Comparative Landscape

The digital printing film market is extremely competitive, with various participants operating in the space. In addition to a competitive edge, companies are focused on numerous factors such as company financials, revenue generation, investment in research and development, product breadth and depth, and application dominance. Manufacturers are also investing in new market initiatives and maintaining a regional presence to expand their reach and stay ahead of the curve.

Market share data exists for different regions such as North America, Europe, Asia Pacific, Middle East and Africa, and South America, providing insights into the global digital printing market.

By examining the competitive landscape and market share data, manufacturers can identify growth opportunities and make informed decisions to stay ahead of the competition.

New Product Development

• In March 2024, Herma innovated the PE White UV Laser film label to enable variable data printing, probably for the first time, with simple color-changing UV lasers in the labeling process. Compared to thermal printing, which is currently still in widespread use, this is particularly resource-friendly and efficient.
• In June 2023, DuPontTM Artistri®, a global leader in digital inkjet inks with many years of innovation, launched Artistri® direct-to-film (DTF) pigment inks for inkjet printing.
• In June 2023, Avery Dennison launched the new vinyl MPI 2924 Easy Apply, which is a matte calendared vinyl intended to deliver 'high-quality' digital print presentation for various applications, including outdoor and indoor signage, advertising, and fleet illustrations.

Key Players

• Cimpress
• Snapfish
• Digitalab
• Mpix
• Perion Network Ltd
• Eastman Kodak Company
• Shutterfly, Inc.
• Bay Photo Lab
• AdorPix LLC
• ProDPI.
• Xerox Corporation
• Canon India Pvt Ltd
• Avery Dennison Corporation
• HEXIS S.A.
• KPMF Limited
• DUNMORE
• Achilles
• CONSTANTIA
• Drytac Corporation
• THE GRIFF NETWORK
• Hewlett Packard Enterprise Development LP
• Roland Corporation
• Seiko Epson Corporation
• Ricoh
• Toshiba India Pvt. Ltd.

Key Coverage in the Digital Printing Film Market Report

• Trends in the digital printing film market
• Analysis of the digital print film industry
• Market dynamics of the printable film market
• Overview of the inkjet printing film market
• Emerging trends in high-resolution printing film
• Impact of digital graphic film on the market

Table of Content

• 1. Executive Summary
• 2. Market Overview
• 3. Market Background
• 4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
• 5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Type
  • 5.1. PVC
  • 5.2. BOPET
  • 5.3. RPET
  • 5.4. Others
• 6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Application
  • 6.1. Commercial
  • 6.2. Industrial
  • 6.3. Others
• 7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
  • 7.1. North America
  • 7.2. Latin America
  • 7.3. Western Europe
  • 7.4. Eastern Europe
  • 7.5. South Asia and Pacific
  • 7.6. East Asia
  • 7.7. Middle East and Africa
• 8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 15. Key Countries Market Analysis
• 16. Market Structure Analysis
• 17. Competition Analysis
  • 17.1. TEKRA, LLC.
  • 17.2. Agfa-Gevaert Group
  • 17.3. ORAFOL Europe GmbH
  • 17.4. MDV Group
  • 17.5. UFlex Limited
  • 17.6. 3M
  • 17.7. UNITIKA LTD
  • 17.8. Coveme S.P.A.
  • 17.9. Hexis S.A.
• 18. Assumptions & Acronyms Used
• 19. Research Methodology