The global digital experience platform (DXP) market size reached US$ 8,166.4 million in 2022. Over the forecast period, demand for digital experience platforms (DXP) is predicted to rise at 13.8% CAGR. Total market value is likely to rise from US$ 9,089.4 million in 2023 to US$ 33,213.2 million by 2033.
Actors operating in the backend of a data system find significant convenience in their processes through the use of digital experience platform (DXP). This solution is preferred due to the accessibility it offers while integrating and optimizing niche applications across backend systems and digital touchpoints. Another key factor driving its popularity is in its inherent nature, being offered as a multi-user interface to allow seamless interaction.
Adobe, Kentico Xperiencem, and Salesforce Lightning External Apps are few prominent digital experience platform examples. Digital experience platform vendors help customers with well-thought-out, personalized digital experiences through these platforms while offering businesses an opportunity to enhance their performance.
| Attributes | Key Insights |
|---|---|
| Digital Experience Platform Market Size in 2022 | US$ 8,166.4 million |
| Estimated Digital Experience Platform Market Value (2023) | US$ 9,089.4 million |
| Projected Digital Experience Platform Market Size (2033) | US$ 33,213.2 million |
| Digital Experience Platform Market CAGR (2023 to 2033) | 13.8% |
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From 2018 to 2022, the global digital experience platform (DXP) market experienced a CAGR of 7.8%, reaching a market size of US$ 9,089.4 million in 2023.
Online service providers increasingly invested in content management solutions that could help businesses create and manage digital experiences across multiple channels. This was because companies had realized the importance of creating personalized and engaging content that could help them connect with their customers on a deeper level.
DXPs helped businesses deliver this type of content by providing a central platform for managing content and tools for personalizing and optimizing content for different channels. As a result, global DXP demand snowballed.
Future Forecast for Digital Experience Platform (DXP) Market:
The global digital experience platform (DXP) market is expected to rise at a CAGR of 13.8% through 2033. Total revenue is expected to reach US$ 33,213.2 million by 2033.
DXPs are increasingly integrated with technologies like AI, big data, and machine learning to provide businesses with robust capabilities. Combining these technologies with DXPs is expected to create significant growth opportunities for the market during the forecast period.
Semi Annual Market Update
| Particular | Value CAGR |
|---|---|
| H1 | 13.4% (2022 to 2032) |
| H2 | 13.5% (2022 to 2032) |
| H1 | 13.7% (2023 to 2033) |
| H2 | 13.9% (2023 to 2033) |
| Particulars | Value CAGR |
|---|---|
| Customer Experience Platform Market | 14.8% |
| Enterprise Content Management Market | 8.9% |
| Web Content Management Market | 12.8% |
Market Growth Outlook by Key Countries
| Country | Value CAGR |
|---|---|
| United States | 12.8% |
| Germany | 13.3% |
| United Kingdom | 14.0% |
| Brazil | 10.5% |
| China | 15.1% |
| India | 18.7% |
The United States digital experience platform (DXP) size is expected to reach US$ 8,455.0 million by 2033. Over the forecast period, demand for digital experience platform demand is set to rise at a CAGR of 12.8%.
Several factors drive the digital experience platform market growth in the United States. These include increasing adoption of DXPs by businesses to deliver personalized and engaging customer experiences across multiple touchpoints.
With the rise of online shopping and e-commerce, DXPs are used to create and manage digital storefronts. Integrating e-commerce capabilities within the DXP helps businesses provide a unified shopping experience and streamline online transactions.
The digital experience platform (DXP) industry in China is expected to reach a value of US$ 2,653.8 million by 2033. It is poised to exhibit a CAGR of 15.1% during the forecast period.
China digital experience platform (DXP) market is expected to thrive rapidly due to multiple factors. These include rapid penetration of digitalization and increasing demand for personalized and seamless customer experiences across various channels and devices.
Digital solutions like the DXP are gaining immense traction across retail, banking, and other sectors in China. This is primarily attributable to its features that allow businesses to create, manage, and optimize digital experiences for their customers, employees, and partners.
Germany's digital experience platform (DXP) market value is estimated to reach US$ 1,610.2 million by 2033. Over the assessment period, sales in the country are expected to thrive at a CAGR of 13.3%.
Adopting digital experience platforms in the German advertising landscape has been a dynamic response to evolving consumer needs and preferences. This trend is pronounced in Germany, where advancements in technology and infrastructure have enabled advertisers to embrace a fundamental shift in consumer behavior - the transition from traditional to digital media and content.
Businesses and organizations in Brazil are increasingly recognizing the importance of digital transformation, which has led to a growing interest in adopting DXP solutions. As companies aim to enhance their online presence and customer engagement, demand for DXPs in the country will rise substantially.
With heightened competition, companies are placing a stronger emphasis on delivering tailored digital experiences to their customers. This is prompting them to use digital experience platforms. The market for digital experience platforms (DXP) in Brazil is estimated to reach a valuation of US$ 663.4 million in 2033. Over the forecast period, digital experience platform demand in the country is likely to soar at a CAGR of 10.5%.
As per the latest DXP market analysis, India is emerging as a highly lucrative market for digital experience platform companies. This is attributable to rapid digital transformation and favorable government support.
The growing number of smartphone and tablet users in India creates new opportunities for businesses to reach customers through digital channels. The global shift towards digital transformation alters how enterprises create, deliver, and engage with their offerings and customers. This is expected to boost the DXP market in India. India digital experience platform (DXP) market is estimated to grow 18.7% over the forecast period. It is projected to attain a valuation of US$ 1,510.9 million by 2033.
The below section predicts the cloud-based DXP segment to hold a dominant market share based on deployment. It is projected to exhibit a 16.5% CAGR through 2033.
Based on enterprise size, the very large enterprise segment is set to lead the global market. It will likely expand at 12.5% CAGR during the assessment period. By industry, distribution services segment is set to hold a prominent market share. It is anticipated to thrive at a CAGR of 11.1% between 2023 and 2033.
Market Growth Outlook by Digital Experience Platform
| Digital Experience Platform | Value CAGR |
|---|---|
| Cloud-based | 16.5% |
| Web-based | 13.5% |
| On-Premises | 9.1% |
Cloud-based DXPs offer scalability, allowing businesses to quickly expand their digital experiences as needed without the limitations of on-premises solutions. They often have lower upfront costs and reduced maintenance expenses compared to on-premises solutions, making them more accessible to businesses of all sizes.
Cloud DXPs enable remote access and collaboration, which has become increasingly important in today's global and remote work environment. As a result, cloud-based DXPs segment is estimated to total US$ 4,004.0 million in 2023, holding the dominant market share of 44.1%.
Market Growth Outlook by Enterprise Size
| Enterprise Size | Value CAGR |
|---|---|
| Small Offices (1 to 9 employees) | 11.1% |
| Small Enterprises (10 to 99 employees) | 13.7% |
| Medium-sized Enterprise (100 to 499 employees) | 15.6% |
| Large Enterprises (500 to 999 employees) | 14.4% |
| Very Large Enterprises (1,000+ employees) | 12.5% |
Very large enterprises have the financial resources to invest significantly in technology. They can allocate substantial budgets to implement and maintain comprehensive DXP solutions. This is expected to play a vital role in boosting the target segment.
Larger organizations often have more complex operations, requiring advanced digital experiences to streamline processes, manage data, and facilitate internal and external communication. As a result, they heavily invest in digital experience platforms.
As per the latest digital experience platform (DXP) industry analysis, the very large enterprises segment is expected to hold a dominant market share of 33.8% with a market value of US$ 3,068.7 million in 2023. It is poised to exhibit a CAGR of 12.5% during the assessment period.
Market Growth Outlook by Industry
| Industry | Value CAGR |
|---|---|
| Finance | 16.8% |
| Manufacturing & Resources | 12.1% |
| Distribution Services | 11.2% |
| Services | 14.9% |
| Media Companies | 15.5% |
| Public Sector | 13.9% |
| Infrastructure | 12.7% |
Distribution services industry is expected to dominate the global digital experience platform (DXP) market and will account for a revenue share of 28.1% in 2023. This is attributable to rising adoption of digital experience platforms in the distribution services sector.
With the rise of online shopping and consumers' increasing use of digital channels, retailers are adopting the digital experience platforms. These platforms allow them to meet customer expectations for seamless and personalized digital experiences.
Over the forecast period, demand for DXPs in distribution services industry is expected to rise at 11.2% CAGR. The target segment will likely reach a valuation of US$ 2,553.5 million by 2023.
Key players focus on improving the customer experience during payments for their digital experience platform (DXP) solutions. They are also considering the different needs and requirements of the end-users and developing solutions that are tailor-made as per their needs.
Product Innovation
Digital experience platform (DXP) companies mainly focus on product innovation, introducing new features, functionalities, and integrations to address security challenges. They are developing intuitive interfaces, pre-built security modules, and machine learning capabilities. They are also investing in research and development to stay ahead.
Strategic Partnerships and Collaborations
Companies in digital experience platform (DXP) market are forming strategic partnerships with technology vendors, cybersecurity firms, and industry leaders to expand their customer base, integrate platforms, and expand market reach. These partnerships ensure industry compliance and trust, fostering innovation and growth.
Expansion into Emerging Markets
Digital experience platform (DXP) vendors are adopting strategies to expand into emerging markets. They focus on developing localized solutions, establishing strategic partnerships, investing in market research, and focusing on customer education and training. They also offer competitive pricing models and flexible payment options to attract and retain customers.
Mergers and Acquisitions
Companies in the digital experience platform (DXP) market are implementing mergers and acquisitions to expand their offerings and acquire new technologies, intellectual property, and customer bases. This technique improves cloud cost management capabilities, stimulates innovation, produces economies of scale, and strengthens market presence.
Key Developments in the Digital Experience Platform (DXP) Market:
| Attribute | Details |
|---|---|
| Estimated Market Value (2023) | US$ 9,089.4 million |
| Projected Market Value (2033) | US$ 33,213.2 million |
| Anticipated Growth Rate (2023 to 2033) | 13.8% |
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2018 to 2022 |
| Market Analysis | US$ Million for Value |
| Key Countries Covered | Germany, Italy, France, United Kingdom, Spain, BENELUX, Russia, Rest of Europe. |
| Key Segments Covered | Deployment, Enterprise Size, Industry, and Country. |
| Key Companies Profiled |
|
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The global market is expected to hit a value of US$ 9,089.4 million by 2023.
Digital experience platform (DXP) demand is set to rise at 13.8% CAGR through 2033.
The global market is predicted to reach a valuation of US$ 33,213.2 million by 2033.
The distribution services sector is set to hold a dominant share of the market.
CMS is focused on managing content, while DXP delivers personalized digital experiences.
North America is expected to remain a key region for DXPs.
The cloud-based DXP is expected to thrive at 16.5% CAGR through 2033.
Salesforce.com Inc, Adobe, and Microsoft Corporation are leading DXP companies.
DXP is a software platform designed to help companies create, manage, deliver, and optimize digital experiences.
1. Executive Summary 1.1. Global Market Outlook 1.2. Demand Side Trends 1.3. Supply Side Trends 1.4. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Key Use-Cases for 3.1. Multi-Site Management 3.2. Digital Enrolment and Communication 3.3. Content Marketing and Velocity 3.4. Customer Journey Intelligence 3.5. Real-time Customer Data 3.6. Others 4. Types of Pricing Model 4.1. Subscription-based Pricing 4.2. Pay-as-you-go Pricing 4.3. Perpetual License (One-time fee) 5. VC Funding Outlook 5.1. Funding Received by Startups, 2018 to 2022 5.2. Funding Rounds and Total Funding Raised 5.3. Major Investors 6. Market Background 6.1. Macro-Economic Factors 6.2. Forecast Factors - Relevance & Impact 6.3. Value Chain 6.4. COVID-19 Crisis – Impact Assessment 6.4.1. Current Statistics 6.4.2. Short-Mid-Long Term Outlook 6.4.3. Likely Rebound 6.5. Market Dynamics 6.5.1. Drivers 6.5.2. Restraints 6.5.3. Opportunities 7. Global Market Demand (Value in US$ Million) Analysis 2018 to 2022 and Forecast, 2023 to 2033 7.1. Historical Market Value (US$ Million) Analysis, 2018 to 2022 7.2. Current and Future Market Value (US$ Million) Projections, 2023 to 2033 7.2.1. Y-o-Y Growth Trend Analysis 7.2.2. Absolute $ Opportunity Analysis 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Deployment 8.1. Introduction / Key Findings 8.2. Historical Market Size (US$ Million) Analysis By Deployment, 2018 to 2022 8.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Deployment, 2023 to 2033 8.3.1. 8.3.1.1. Cloud-based 8.3.1.2. Web-based 8.3.1.3. On-premises 8.4. Market Attractiveness Analysis By Deployment 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Enterprise Size 9.1. Introduction / Key Findings 9.2. Historical Market Size (US$ Million) Analysis By Enterprise Size, 2018 to 2022 9.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Enterprise Size, 2023 to 2033 9.3.1. Small Offices (1 to 9 employees) 9.3.2. Small Enterprises (10 to 99 employees) 9.3.3. Medium-sized Enterprise (100 to 499 employees) 9.3.4. Large Enterprises (500 to 999 employees) 9.3.5. Very Large Enterprises (1,000+ employees) 9.4. Market Attractiveness Analysis By Enterprise Size 10. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Industry 10.1. Introduction / Key Findings 10.2. Historical Market Size (US$ Million) Analysis By Industry, 2018 to 2022 10.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Industry, 2023 to 2033 10.3.1. Finance 10.3.1.1. Banking 10.3.1.2. Insurance 10.3.1.3. Investment/Securities 10.3.2. Manufacturing & Resources 10.3.2.1. Discrete Manufacturing 10.3.2.2. Process Manufacturing 10.3.2.3. Resource industries 10.3.2.4. Agriculture 10.3.3. Distribution Services 10.3.3.1. Retail 10.3.3.2. Wholesales 10.3.3.3. Transportation /Logistics Services 10.3.3.4. Warehousing & Storage 10.3.3.5. Shipping 10.3.4. Services 10.3.4.1. IT/Professional Services 10.3.4.2. Cloud Service Providers 10.3.4.3. Media, Entertainment & Publishing 10.3.4.4. Travel & Hospitality 10.3.4.5. Legal Services 10.3.5. Public Sector 10.3.5.1. Government (State/Central) 10.3.5.2. Education 10.3.5.3. Healthcare 10.3.5.4. Aerospace & Defense 10.3.5.5. Non-Profit 10.3.6. Infrastructure 10.3.6.1. Telecommunication 10.3.6.2. Data Center 10.3.6.3. Energy & Utilities 10.3.6.4. Building & Construction 10.4. Market Attractiveness Analysis By Industry 11. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Region 11.1. Introduction / Key Findings 11.2. Historical Market Size (US$ Million) Analysis By Region, 2018 to 2022 11.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Region, 2023 to 2033 11.3.1. North America 11.3.2. Latin America 11.3.3. East Asia 11.3.4. South Asia Pacific 11.3.5. Western Europe 11.3.6. Eastern Europe 11.3.7. Central Asia 11.3.8. Russia & Belarus 11.3.9. Balkan & Baltics Countries 11.3.10. Middle East and Africa 11.4. Market Attractiveness Analysis By Region 12. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033 12.1. Introduction 12.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 12.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 12.3.1. By Deployment 12.3.2. By Enterprise Size 12.3.3. By Industry 12.3.4. By Country 12.3.4.1. United States 12.3.4.2. Canada 12.4. Market Attractiveness Analysis 12.4.1. By Deployment 12.4.2. By Enterprise Size 12.4.3. By Industry 12.4.4. By Country 12.5. Market Trends 12.6. Key Market Participants - Intensity Mapping 13. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033 13.1. Introduction 13.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 13.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 13.3.1. By Deployment 13.3.2. By Enterprise Size 13.3.3. By Industry 13.3.4. By Country 13.3.4.1. Brazil 13.3.4.2. Mexico 13.3.4.3. Rest of Latin America 13.4. Market Attractiveness Analysis 13.4.1. By Deployment 13.4.2. By Enterprise Size 13.4.3. By Industry 13.4.4. By Country 13.5. Market Trends 13.6. Key Market Participants - Intensity Mapping 14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033 14.1. Introduction 14.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 14.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 14.3.1. By Deployment 14.3.2. By Enterprise Size 14.3.3. By Industry 14.3.4. By Country 14.3.4.1. China 14.3.4.2. Japan 14.3.4.3. South Korea 14.4. Market Attractiveness Analysis 14.4.1. By Deployment 14.4.2. By Enterprise Size 14.4.3. By Industry 14.4.4. By Country 14.5. Market Trends 14.6. Key Market Participants - Intensity Mapping 15. South Asia & Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033 15.1. Introduction 15.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 15.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 15.3.1. By Deployment 15.3.2. By Enterprise Size 15.3.3. By Industry 15.3.4. By Country 15.3.4.1. India 15.3.4.2. ASEAN 15.3.4.3. Australia & New Zealand 15.3.4.4. Rest of South Asia & Pacific 15.4. Market Attractiveness Analysis 15.4.1. By Deployment 15.4.2. By Enterprise Size 15.4.3. By Industry 15.4.4. By Country 15.5. Market Trends 15.6. Key Market Participants - Intensity Mapping 16. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033 16.1. Introduction 16.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 16.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 16.3.1. By Deployment 16.3.2. By Enterprise Size 16.3.3. By Industry 16.3.4. By Country 16.3.4.1. Germany 16.3.4.2. Italy 16.3.4.3. France 16.3.4.4. United Kingdom 16.3.4.5. Spain 16.3.4.6. BENELUX 16.3.4.7. Nordics 16.3.4.8. Rest of Western Europe 16.4. Market Attractiveness Analysis 16.4.1. By Deployment 16.4.2. By Enterprise Size 16.4.3. By Industry 16.4.4. By Country 16.5. Market Trends 16.6. Key Market Participants - Intensity Mapping 17. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033 17.1. Introduction 17.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 17.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 17.3.1. By Deployment 17.3.2. By Enterprise Size 17.3.3. By Industry 17.3.4. By Country 17.3.4.1. Poland 17.3.4.2. Greece 17.3.4.3. Hungary 17.3.4.4. Romania 17.3.4.5. Czech Republic 17.3.4.6. Rest of Eastern Europe 17.4. Market Attractiveness Analysis 17.4.1. By Deployment 17.4.2. By Enterprise Size 17.4.3. By Industry 17.4.4. By Country 17.5. Market Trends 17.6. Key Market Participants - Intensity Mapping 18. Greece Market Analysis 2018 to 2022 and Forecast 2023 to 2033 18.1. Introduction 18.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 18.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 18.3.1. By Deployment 18.3.2. By Enterprise Size 18.3.3. By Industry 18.4. Market Attractiveness Analysis 18.4.1. By Deployment 18.4.2. By Enterprise Size 18.4.3. By Industry 18.5. Market Trends 18.6. Key Market Participants - Intensity Mapping 19. Central Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033 19.1. Introduction 19.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 19.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 19.3.1. By Deployment 19.3.2. By Enterprise Size 19.3.3. By Industry 19.4. Market Attractiveness Analysis 19.4.1. By Deployment 19.4.2. By Enterprise Size 19.4.3. By Industry 19.5. Market Trends 19.6. Key Market Participants - Intensity Mapping 20. Russia & Belarus Market Analysis 2018 to 2022 and Forecast 2023 to 2033 20.1. Introduction 20.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 20.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 20.3.1. By Deployment 20.3.2. By Enterprise Size 20.3.3. By Industry 20.4. Market Attractiveness Analysis 20.4.1. By Deployment 20.4.2. By Enterprise Size 20.4.3. By Industry 20.5. Market Trends 20.6. Key Market Participants - Intensity Mapping 21. Balkan & Baltics Market Analysis 2018 to 2022 and Forecast 2023 to 2033 21.1. Introduction 21.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 21.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 21.3.1. By Deployment 21.3.2. By Enterprise Size 21.3.3. By Industry 21.4. Market Attractiveness Analysis 21.4.1. By Deployment 21.4.2. By Enterprise Size 21.4.3. By Industry 21.5. Market Trends 21.6. Key Market Participants - Intensity Mapping 22. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033 22.1. Introduction 22.2. Historical Market Size (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022 22.3. Current and Future Market Size (US$ Million) Forecast By Market Taxonomy, 2023 to 2033 22.3.1. By Deployment 22.3.2. By Enterprise Size 22.3.3. By Industry 22.3.4. By Country 22.3.4.1. Saudi Arabia 22.3.4.2. United Arab Emirates 22.3.4.3. Turkiye 22.3.4.4. Northern Africa 22.3.4.5. South Africa 22.3.4.6. Israel 22.3.4.7. Rest of Middle East and Africa 22.4. Market Attractiveness Analysis 22.4.1. By Deployment 22.4.2. By Enterprise Size 22.4.3. By Industry 22.4.4. By Country 22.5. Market Trends 22.6. Key Market Participants - Intensity Mapping 23. Key Countries Analysis- Market 23.1. United States Market Analysis 23.1.1. By Deployment 23.1.2. By Enterprise Size 23.1.3. By Industry 23.2. Canada Market Analysis 23.2.1. By Deployment 23.2.2. By Enterprise Size 23.2.3. By Industry 23.3. Mexico Market Analysis 23.3.1. By Deployment 23.3.2. By Enterprise Size 23.3.3. By Industry 23.4. Brazil Market Analysis 23.4.1. By Deployment 23.4.2. By Enterprise Size 23.4.3. By Industry 23.5. Argentina Market Analysis 23.5.1. By Deployment 23.5.2. By Enterprise Size 23.5.3. By Industry 23.6. Germany Market Analysis 23.6.1. By Deployment 23.6.2. By Enterprise Size 23.6.3. By Industry 23.7. Italy Market Analysis 23.7.1. By Deployment 23.7.2. By Enterprise Size 23.7.3. By Industry 23.8. France Market Analysis 23.8.1. By Deployment 23.8.2. By Enterprise Size 23.8.3. By Industry 23.9. United Kingdom Market Analysis 23.9.1. By Deployment 23.9.2. By Enterprise Size 23.9.3. By Industry 23.10. Spain Market Analysis 23.10.1. By Deployment 23.10.2. By Enterprise Size 23.10.3. By Industry 23.11. Russia Market Analysis 23.11.1. By Deployment 23.11.2. By Enterprise Size 23.11.3. By Industry 23.12. China Market Analysis 23.12.1. By Deployment 23.12.2. By Enterprise Size 23.12.3. By Industry 23.13. Japan Market Analysis 23.13.1. By Deployment 23.13.2. By Enterprise Size 23.13.3. By Industry 23.14. South Korea Market Analysis 23.14.1. By Deployment 23.14.2. By Enterprise Size 23.14.3. By Industry 23.15. India Market Analysis 23.15.1. By Deployment 23.15.2. By Enterprise Size 23.15.3. By Industry 23.16. ASEAN Market Analysis 23.16.1. By Deployment 23.16.2. By Enterprise Size 23.16.3. By Industry 23.17. Australia and New Zealand Market Analysis 23.17.1. By Deployment 23.17.2. By Enterprise Size 23.17.3. By Industry 23.18. Saudi Arabia Market Analysis 23.18.1. By Deployment 23.18.2. By Enterprise Size 23.18.3. By Industry 23.19. United Arab Emirates Market Analysis 23.19.1. By Deployment 23.19.2. By Enterprise Size 23.19.3. By Industry 23.20. Turkiye Market Analysis 23.20.1. By Deployment 23.20.2. By Enterprise Size 23.20.3. By Industry 23.21. South Africa Market Analysis 23.21.1. By Deployment 23.21.2. By Enterprise Size 23.21.3. By Industry 23.22. Israel Market Analysis 23.22.1. By Deployment 23.22.2. By Enterprise Size 23.22.3. By Industry 24. Market Structure Analysis 24.1. Market Analysis by Tier of Companies 24.2. Market Share Analysis of Top Players 24.3. Market Presence Analysis 25. Competition Analysis 25.1. Competition Dashboard 25.2. Competition Benchmarking 25.3. Competition Deep Dive 25.3.1. Salesforce.com Inc 25.3.1.1. Business Overview 25.3.1.2. Solution Portfolio 25.3.1.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.1.4. Key Strategy & Developments 25.3.2. Adobe 25.3.2.1. Business Overview 25.3.2.2. Solution Portfolio 25.3.2.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.2.4. Key Strategy & Developments 25.3.3. Microsoft Corporation 25.3.3.1. Business Overview 25.3.3.2. Solution Portfolio 25.3.3.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.3.4. Key Strategy & Developments 25.3.4. Open Text Corporation 25.3.4.1. Business Overview 25.3.4.2. Solution Portfolio 25.3.4.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.4.4. Key Strategy & Developments 25.3.5. Oracle Corporation 25.3.5.1. Business Overview 25.3.5.2. Solution Portfolio 25.3.5.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.5.4. Key Strategy & Developments 25.3.6. Acquia 25.3.6.1. Business Overview 25.3.6.2. Solution Portfolio 25.3.6.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.6.4. Key Strategy & Developments 25.3.7. Optimizely 25.3.7.1. Business Overview 25.3.7.2. Solution Portfolio 25.3.7.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.7.4. Key Strategy & Developments 25.3.8. BloomReach. 25.3.8.1. Business Overview 25.3.8.2. Solution Portfolio 25.3.8.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.8.4. Key Strategy & Developments 25.3.9. SAP 25.3.9.1. Business Overview 25.3.9.2. Solution Portfolio 25.3.9.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.9.4. Key Strategy & Developments 25.3.10. Sitecore 25.3.10.1. Business Overview 25.3.10.2. Solution Portfolio 25.3.10.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.10.4. Key Strategy & Developments 25.3.11. Kentico Software 25.3.11.1. Business Overview 25.3.11.2. Solution Portfolio 25.3.11.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.11.4. Key Strategy & Developments 25.3.12. HCL Technologies 25.3.12.1. Business Overview 25.3.12.2. Solution Portfolio 25.3.12.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.12.4. Key Strategy & Developments 25.3.13. Progress Software Corporation 25.3.13.1. Business Overview 25.3.13.2. Solution Portfolio 25.3.13.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.13.4. Key Strategy & Developments 25.3.14. Liferay 25.3.14.1. Business Overview 25.3.14.2. Solution Portfolio 25.3.14.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.14.4. Key Strategy & Developments 25.3.15. Crownpeak 25.3.15.1. Business Overview 25.3.15.2. Solution Portfolio 25.3.15.3. Profitability by Market Segments (Deployment/Enterprise Size/Industry/Region) 25.3.15.4. Key Strategy & Developments 26. Key Startups to Watch 26.1.1. Perch Insights 26.1.2. Catchpoint 26.1.3. Optimizely 26.1.4. appNeura 26.1.5. Pimcore 26.1.6. Conveyer 26.1.7. MomentFeed 26.1.8. Splio 27. Assumptions and Acronyms Used 28. Research Methodology
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