Diet Candy Market Outlook (2022 to 2032)

According to Future Market Insights research, during the projected forecast period, the Diet Candy market is expected to grow at a CAGR of 3.7%. The market value projected to increase is from USD 1,959.4 Million in 2022 to USD 2,817.8 Million by 2032. The Diet Candy market was valued at USD 1,867.9 Million at the end of 2021 and is expected to exhibit Y-o-Y growth of 4.9% in 2022.

Attributes Details
Market Size Value in 2022 USD 1,959.4 Million
Market Forecast Value in 2032 USD 2,817.8 Million
Global Growth Rate (2022 to 2032) 3.7% CAGR
Forecast Period 2022 to 2032
USA market share of Diet Candy 30.2%

One of the main drivers of the expansion of the worldwide diet candy market in recent years has been the increased worry about weight gain in adults and children throughout the world, along with improved product testing and enhanced formulation. The usage of artificial sweeteners has significantly increased, opening up a few new possibilities for the texture, flavor, and aesthetic of diet sweets.

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Historical Outlook vs. Future Projections of Diet Candy Market

In the Historical outlook of the Diet Candy market, the value increased from USD 1,542.6 Million in 2017 to USD 1,867.9 Million in 2021. The CAGR (2017 to 2021) is observed to be 4.9%.

During the projected period, a high CAGR is anticipated for the global diet candy market. It is expected that North America will dominate the global market for diet candies, followed by Asia Pacific and Europe. The favorable regulatory environment and FDA and USDA approval of various functional food products define the North American diet sweet food market. Over the course of the forecast period, the Asia-Pacific market is anticipated to develop at the greatest CAGR.

Country-wise Insights

How North America Diet Candy market is shaping?

Due to the huge consumption of sweet products in the USA and Canada as well as the substantial presence of key players in the USA, North America dominates the diet candy market.

The USA contributes 30.2% of the total revenue for the Diet Candy Market.

How Europe Diet Candy market is shaping?

Key selling points for Diet Candy in Europe include its flavor and convenience. Due to predicted sales growth, Europe has overtaken North America as the second-largest market. Consumer health consciousness has a significant impact on the region's industry's growth.

Germany contributes 24.1% to the Diet Candy market and UK CAGR for the forecast period is 4.8%.

How Asia Pacific is growing in the Diet Candy market?

Due to strong government initiatives, high investments, and supportive legislation, Asia-Pacific is predicted to grow rapidly between 2022 and 2032.

The availability of a broad variety of options and rising consumer disposable income in the Asia Pacific are two variables that are projected to propel the global Diet Candy market forward over the course of the forecast year.

Japan's contribution to the Diet Candy market is 7.2%of the total market share, India and China are market drivers in the Asia Pacific, and their latest CAGR in the Diet Candy market is 4.7% and 3.3% respectively.

What is the MEA Diet Candy market situation?

Over the forecast period, the MEA Diet Candy market is anticipated to expand at a moderate rate. The factors driving the growth of the market for diet candy are urbanization, health consciousness, and disposable income.

How the RoW is responding to the Diet Candy market?

From the Oceania region, Australia is contributing 2.5% of the total revenue of the Diet Candy market.

Nandini Roy Choudhury
Nandini Roy Choudhury

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Category Wise Analysis

What are the key trends going on in the Diet Candy market?

The main selling point of this item is its low sugar content. In the developed world, there is a big market for items with little sugar. Nutritive and nonnutritive sweeteners compete in the diet sweets market. Nutritive sweeteners have fewer calories and a softer sweet taste than nonnutritive sweeteners yet, are hundreds of times sweeter than sugar.

Why Diet Candy Market is growing rapidly?

The diet candy market is continuing to grow as more and more people are looking for healthier alternatives to sugary snacks. This category of candy includes options that are lower in calories, fat, and sugar. While some diet candies may not taste as good as their full-sugar counterparts, manufacturers are constantly working to improve the flavor and quality of these products.

What are varieties available in Diet Candies?

There are a variety of diet candies on the market, including gum, hard candy, chocolate, and gummies. Many of these products are available in both sugar-free and reduced-sugar versions. Diet hard candy is a popular choice for those who want a sweet treat without the guilt. Sugar-free gum is also a popular option, as it can help freshen breath and satisfies a sweet tooth.

Chocolate lovers can find plenty of options in the diet candy category as well.

Industrial Distributers Are Propelling the Growth in Diet Candy Market

Over the course of the forecast period, it is projected that consumer preferences would shift in favor of healthier foods with fewer calories and higher nutrient contents. The creation of sweets with shared advantages and affordable prices is probably going to have positive future possibilities for the global diet candy market.

During the projected period, it is anticipated that the worldwide diet candy market will continue to grow and attract new investments and deals. The most promising entrance ideas into the global diet candy industry may be found with the aid of the quickly expanding product and innovation trends. Customers in some regional diet candy markets are quite price agnostic, while in other cases they are prepared to buy because they see diet sweets as an inexpensive luxury.

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Competitive Landscape

The diet candy market is extremely competitive on a worldwide scale, with a great number of domestic companies only grabbing a small percentage of the market due to the nature of the market and almost no entry hurdles. Launching a new product has evolved into the most crucial approach among all due to the market's quick development.

The primary strategy used by businesses is expansion, which is followed by mergers and acquisitions. Global firms have succeeded in strengthening their position with significant market shares through this effort.

Diet Candy Market Report Scope

Attribute Details
Forecast Period 2022 to 2032
Historical Data Available for 2017 to 2022
Market Analysis USD Million for Value and Units for Volume
Key Regions Covered
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa (MEA)
  • RoW
Key Countries Covered
  • USA
  • Germany
  • UK
  • France
  • Brazil
  • Argentina
  • Japan
  • Australia
  • China
  • India
  • South Korea
Key Segments Covered
  • Type
  • Sales Channel
  • Region
Key Companies Profiled
  • Perfetti Van Melle Group BV
  • Mondelez International Inc.
  • The Hershey Company
  • Mars Incorporated
  • Nestle
  • Carmit Candy
  • Russell Stover
  • Tootsie Roll
  • TruJoy Sweets
  • Toms Confectionary
  • Canel
Report Coverage Drivers, Restraints, Opportunities and Threats Analysis, Market Forecast, Company Share Analysis, Market Dynamics and Challenges, Competitive Landscape, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Segmentation of Diet Candy market

Segmentation by Type:

  • Sugar Candy
  • Hard Candy
  • Chewy Candy
  • Diet Chocolate

Segmentation by Sales Channel:

  • Online Retailers
  • Supermarkets/Hypermarkets
  • Independent Retailers
  • Convenience Stores
  • Specialty Stores
  • Service Stations

Segmentation by Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa (MEA)
  • RoW

Frequently Asked Questions

What is the market size of Diet Candy?

The global Diet Candy market will reach a valuation of USD 1,959.4 Million by the end of 2022.

What is the USA, Diet Candy Market Outlook?

The USA Diet Candy Market is contributing 30.2% of total market share which values at USD 591.7 Million.

Which are the major countries driving demand for Diet Candy Market?

USA, Canada, Germany, UK, France, Russia, China, Japan, South Korea, India, Australia, UAE, Saudi Arabia, Oman are the major countries driving demand for Diet Candy Market.

What is the Germany, Diet Candy Market Outlook?

The Germany Diet Candy Market is contributing 24.1% of total market share which values at USD 472.2 Million.

Who are the top 5 players operating in the market?

• Perfetti Van Melle Group BV • Mondelez International Inc. • The Hershey Company • Mars Incorporated • Nestle Above are the top 5 market players in Diet Candy industry.

What is the contribution of Japan in Diet Candy market?

The Japan Diet Candy market contribution is 7.2% of total market share.

At What Rate Will Diet Candy market Grow in India?

The India Diet Candy market will grow at 4.7% CAGR between 2022 and 2032.

What is the demand outlook forecast for the Diet Candy market?

The global Diet Candy market is forecasted to surpass USD 2,817.8 Million by the end of 2032.

Table of Content
  • 1. Executive Summary
  • 2. Industry Introduction, including Taxonomy and Market Definition
  • 3. Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments
  • 4. Global Demand Analysis and Forecast, including Historical Analysis and Future Projections
  • 5. Pricing Analysis
  • 6. Global Analysis and Forecast
    • 6.1. Type
    • 6.2. Sales Channel
  • 7. Global Analysis and Forecast, By Type
    • 7.1. Sugar Candy
    • 7.2. Hard Candy
    • 7.3. Chewy Candy
    • 7.4. Diet Chocolate
  • 8. Global Analysis and Forecast, By Sales Channel
    • 8.1. Online Retailers
    • 8.2. Supermarkets/Hypermarkets
    • 8.3. Independent Retailers
    • 8.4. Convenience Stores
    • 8.5. Specialty Stores
    • 8.6. Service Stations
  • 9. Global Analysis and Forecast, By Region
    • 9.1. North America
    • 9.2. Latin America
    • 9.3. Europe
    • 9.4. Asia Pacific
    • 9.5. Middle East and Africa (MEA)
  • 10. North America Sales Analysis and Forecast, by Key Segments and Countries
  • 11. Latin America Sales Analysis and Forecast, by Key Segments and Countries
  • 12. Europe Sales Analysis and Forecast, by Key Segments and Countries
  • 13. Asia Pacific Sales Analysis and Forecast, by Key Segments and Countries
  • 14. Middle East and Africa (MEA) Sales Analysis and Forecast, by Key Segments and Countries
  • 15. Sales Forecast by Type and Sales Channel for 30 Countries
  • 16. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard
  • 17. Company Profile
    • 17.1. Perfetti Van Melle Group BV
    • 17.2. Mondelez International Inc.
    • 17.3. The Hershey Company
    • 17.4. Mars Incorporated
    • 17.5. Nestle
    • 17.6. Carmit Candy
    • 17.7. Russell Stover
    • 17.8. Tootsie Roll
    • 17.9. TruJoy Sweets
    • 17.10. Toms Confectionary
    • 17.11. Canel

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