The global sales of dental orthodontic wax is estimated to be worth USD 1,028.1 million in 2024 and anticipated to reach a value of USD 1,690.6 million by 2034. Sales are projected to rise at a CAGR of 5.1% over the forecast period between 2024 and 2034. The revenue generated by dental orthodontic wax cover in 2023 was USD 978.2 million. The industry is anticipated to exhibit a Y-o-Y growth of 5.2% in 2024.
Dental orthodontic wax is a soft, pliable material used by those with braces and other dental appliances. Its purpose is to provide comfort by acting as cover against the brackets and wires in order not to irritate or create sores on the inside of the cheeks, gums, and lips.
Increase in number of people undergoing orthodontic treatment, growing awareness of oral health hygiene among individuals, increasing awareness of aesthetic appearance among young population are contributing increase in patients visits to the dental clinicians, which in turn is contributing to the significant growth of the market.
Global Dental orthodontic wax Industry Assessment
| Attributes | Key Insights |
|---|---|
| Historical Size, 2023 | USD 978.2 million |
| Estimated Size, 2024 | USD 1,028.1 million |
| Projected Size, 2034 | USD 1,690.6 million |
| Value-based CAGR (2024 to 2034) | 5.1% |
Dental orthodontic wax is a soft, moldable material used by patients who are undergoing one or another form of orthodontic treatment, such as wearing braces or other dental appliances.
Orthodontic wax is also usually recommended for the initial stages of the treatment when patients get used to their appliances and after adjustments that might bring temporary soreness. The rising prevalence of dental problems, among adolescents and adults, has significantly contributed to growing demand of orthodontic treatments.
The dental orthodontic wax cover market is set to experience a significant growth of 4.5% during the forecast period. It is projected to create an incremental opportunity of USD 543.5 million and is predicted to rise 1.6 times the current market value through 2034.
Several other reasons accounting for the growth of the dental orthodontic wax market is the increasing awareness regarding oral health and comfort during orthodontic treatment has led to increased usage of orthodontic wax among patients.
Besides this, product innovations in orthodontic wax, such as flavored and more adhesive versions, enhance the user experience, thus making people want to continue with it. Moreover, increased access to the product by end-users through e-commerce and online dental supply stores contributes to the market's growth.
When put together, all these factors create a very favorable environment for the continuous expansion of the dental orthodontic wax market.
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Comparative analysis of fluctuations in compound annual growth rate (CAGR) for the global dental orthodontic wax market between 2023 and 2024 on six months basis is shown below.
By this examination, major variations in the performance of these markets are brought to light, and also trends of revenue generation are captured hence offering stakeholders useful ideas on how to carry on with the market's growth path in any other given year. January through June covers the first part of the year called half1 (H1), while half2 (H2) represents July to December.
The table below compares the compound annual growth rate (CAGR) for the global dental orthodontic wax market from 2023 to 2024 during the first half of the year. This overview highlights key changes and trends in revenue growth, offering valuable insights into market dynamics. H1 covers January to June, while H2 spans July to December.
| Particular | Value CAGR |
|---|---|
| H1 | 5.2% (2023 to 2033) |
| H2 | 4.9% (2023 to 2033) |
| H1 | 4.5% (2024 to 2034) |
| H2 | 4.0% (2024 to 2034) |
Moving into the subsequent period, from H1 2024 to H2 2034, the CAGR is projected to increase slightly to 4.5% in the first half and remain relatively moderate at 4.0% in the second half. In the first half (H1) the market witnessed a decrease of 70 BPS while in the second half (H2), the market witnessed a decrease of 90 BPS.
Increase in Number of People Undergoing Orthodontic Treatment Surges the Market Growth
More and more people, especially teenagers and young adults, are looking for orthodontic care for misaligned teeth and an improved smile as oral health and aesthetic awareness increases. This, in turn, has spelled a higher demand for orthodontic appliances like braces and aligners, which directly equates to a greater demand for ancillary products such as dental orthodontic wax.
Many of the orthodontic treatments are somewhat painful, as they involve the application of pressure on teeth and possible irritation of soft tissues by brackets and wires. Many patients often suffer from soreness during the adaptation period at the beginning and after follow-up visits.
The discomfort arising from the braces is usually relieved using orthodontic wax, which is a simple yet effective solution for most orthodontic patients. Therefore, the growing number of patients undergoing orthodontic treatments contributes to increase in demand for orthodontic wax, thereby further contributing to market growth.
Besides this, the diversity of modern orthodontic treatments, ranging from traditional metal braces and ceramic braces to clear aligners, suggests the need for variant solutions in such a direction as orthodontic wax and propels the growth of the market.
Growing Demand for Aesthetic Treatment Anticipates the Growth of the Dental Orthodontic Wax Market
Changing perceptions of beauty and self-image by society relate to an increase in the number of people who request orthodontic solutions that fix dental misalignment while catering to their aesthetic interest. This is also particularly evident in adolescents and adults who do not mind undergoing orthodontic treatment provided it offers aesthetics paired with functionality.
The orthodontic landscape has shifted and evolved with the coming of both clear aligners and ceramic braces, providing a much more discreet alternative to the traditional metal braces.
These aesthetic treatments are coming into prominence as they allow patients to remain natural during their orthodontic treatment. However, even the less noticeable options can produce a degree of discomfort or irritation, and therefore dental orthodontic wax is an essential product that a patient may need to avoid any irritation.
Dental professionals outline patient comfort in esthetic orthodontics, they very often recommend orthodontic wax as a staple accessory. Such recommendations by orthodontists not only increase the adoption of wax but also further justify the need for such a product to ensure a positive treatment experience.
As more and more people start asking for treatments that are attractive to look at, dependency on comfort-giving, easy-to-operate products such as orthodontic wax will increase further and witness a surge in its market growth.
Growing Awareness on Oral Health Surges Dental Orthodontic Wax Market
Public education on the necessity of good oral hygiene and the part orthodontics play in achieving optimal dental health turns many of the people to seek for orthodontic treatments. This increased demand of people seeking for orthodontic treatment such as braces and aligners, contributes to surge in demand for supportive products like orthodontic wax.
The brackets and wires of orthodontic treatment may cause considerable annoyance to patients due to the irritation of soft tissues in the mouth. Increased awareness of comfort and hygiene needs during orthodontic treatments heightens the likelihood of patients seeking for relief measures.
Also, dentists are putting more emphasis on comfort for the patient and the adjunctive products involved, such as orthodontic wax. This recommendation of dentists and orthodontists normalizes the use of wax among patients, boosting its adoption.
Furthermore, as the talk of oral health extends to aesthetics and self-image, people are more likely to make sure the process of orthodontics is as comfortable as possible. All this combination of awareness and proactive measures results in increased usage of orthodontic wax, thereby giving a boost to the market growth.
Temporary Relief Provided by Dental Orthodontic Wax Hinders its Market Growth
Orthodontic wax helps patients with braces or any other dental appliance to relieve pain or discomfort from brackets, wires, or sharp edges. However, the effectiveness of the wax will be of short duration, since after a short time, waxes wear off-especially when one eats, drinks, or even talks. With frequent applications, its convenience is considerably reduced; this may discourage the patients from using it as their long-term comfort medication.
Other disadvantages include the fact that relief provided by the wax is superficial, and it does not solve the cause of irritation. The patients also need to reapply the wax throughout the day. In addition, orthodontic wax easily dislodges, often when swallowing or during eating. This further diminishes the effectiveness of this product.
Temporary relief of this nature makes some patients seek other means that may comfort them for a longer period. Products in dental silicone or an orthodontic device developed specifically to avoid irritation may offer a more permanent solution that reduces the use of wax to a minimum.
Overall, dental orthodontic wax may be in wide application for the management of orthodontic discomfort; however, it cannot provide long-lasting relief, which limits its adoption in the market.
Principal Consultant
The global dental orthodontic wax cover industry recorded a CAGR of 5.1% during the historical period between 2019 and 2023. The growth of dental orthodontic wax cover industry was positive as it reached a value of USD 978.2 million in 2023 from 781.1 million in 2019.
Orthodontic wax for dental purposes is used as a soft, moldable substance by wearers with braces or dental appliances to reduce discomfort caused by brackets, wires, or sharp edges. Its primary use is to create a smooth buffer to avoid irritation or sores on gums, lips, and cheeks.
These wax are generally recommended by dental professionals to the patients who has undergone orthodontic treatment and are in their initial phase of treatment as they can be easily applied without causing any discomfort.
Dental wax in orthodontic treatments is considered one of the major supportive product as it provides patient comfort. It is a key product for avoiding irritation from the metal parts of braces that were increasingly being used.
Aesthetic orthodontic treatments, like clear aligners and ceramic braces, help to keep the demand for orthodontic wax. These alternatives remain less intrusive but still uncomfortable, hence keeping the need for relief products. Other innovations today include flavored and hypoallergenic varieties, which aim to serve the preferences and user experiences of patients in better ways.
The dental orthodontic wax market is expected to witness a significant growth in future, with higher demand for orthodontic treatments among teenagers and adults across the developed and developing economies.
Moreover, increase in number of people seeking dental corrections for aesthetics and functionality, further contributes to increase in demand for these waxes. In addition, greater accessibility of orthodontic products through e-commerce sites and more awareness about oral health further drive the market growth forward.
Tier 1 companies comprise market leaders with a market revenue of above USD 100 million capturing significant market share of 51.2% of the global market. These market leaders are characterized by high production capacity, wide product portfolio, and range of services in the market.
These market leaders are differentiating themselves from the market based on extensive expertise in manufacturing and broad geographical outreach reach in the market. Prominent companies within tier 1 include Carmel Industries, Bilkim Ltd. Co., Colgate-Palmolive Company and DWS Systems.
Tier 2 companies include mid-size players with revenue of USD 50 to 100 million having presence in specific regions with their high influence on the local market. These are characterized by a strong presence overseas and strong market knowledge.
These market players have good technology and ensure regulatory compliance but may be limited to their availability in certain markets. Prominent companies in tier 2 include Pyrex Polymars Inc., C.J. Robinson Company, Solstice T&I.
Tier 3 includes the majority of companies that have limited geographical outreach or are operating at the local presence. These companies are focused towards fulfilling the demand from local market and are therefore classified as the tier 3 share segment. They are comparatively small-scale players and are recognized as an unorganized market, which doesn’t have extensive infrastructure structure or higher production capabilities.
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The section below covers the industry analysis for the dental orthodontic wax cover market for different countries. Market demand analysis on key countries in several regions of the globe, including North America, Asia Pacific, Europe, and others, is provided. The USA is anticipated to remain at the forefront in North America, and is projected to grow at a CAGR of 2.2% through 2034.
| Countries | Value CAGR (2024 to 2034) |
|---|---|
| Canada | 3.7% |
| Spain | 4.0% |
| France | 3.5% |
| South Korea | 5.4% |
| China | 6.9% |
| Australia | 3.2% |
Germany’s dental orthodontic wax cover market is poised to grow at a significant CAGR during the forecast period. Increased prevalence of orthodontic treatments, especially for adolescents and those adults who seek dental correction due to both functional and aesthetic considerations.
German patients today are conscious of oral hygiene, and this is a reason why doctors often prescribe the use of orthodontic wax to avoid irritation caused by braces and other dental appliances. The growing online shopping business contributes to easy accessibility of dental care products throughout the country.
Moreover, the continuous developments in orthodontic appliances, such as ceramic braces and clear aligners, are still painful for the patient and thus ensure that orthodontic wax would keep being necessary. Thus, these put together contribute to the increased adoption and growth of the market for orthodontic wax in Germany. These are few of the factor that are leading to increase in demand for products such as orthodontic wax.
North America, spearheaded by the USA market by holding majority of the share of the global dental orthodontic wax cover industry.
Conventional orthodontic wax is been used in industry for long which has proven its efficiency in relieving irritations caused by braces and other dental appliances. However, this product has recently gained much versatility and acceptability among a wide range of users with the help of certain new innovations.
Another great development in this area involves the use of flavored wax for improving the patient experience, especially for younger users. Furthermore, development of hypoallergenic wax addresses the patient with sensitivities and allergic reactions which aid in serving sensitive patients.
Many of the key players have emphasized on the development wax that are extra-adhesive can be in place for longer periods, even while eating or drinking, which provides prolonged comfort and limited need reapplication.
Therefore, the emphasis of key players on innovating to meet consumer preferences for comfort, convenience, and personalization, encouraging wider adoption among patients, contributing to its greater use in the country.
Greater urbanization means more migrations into towns where higher-order health facilities can be found, including those that deal with dental and orthodontic care. These factors mean increased access to dental services, thus encouraging more people to go for orthodontic treatments in the form of braces or aligners, which helps increase their demand for support consumables such as dental orthodontic wax.
It is observed that urban centers in China are boasting state-of-the-art dental facilities, and specialized orthodontic clinics are relatively on the increase, which is helpful for the quality of the care accorded to the patients. As more and more people are undergoing treatment for orthodontics, it is often recommended by the dental professional the use of orthodontic wax to avoid irritation from the brackets and wires.
Better access to dental care is also expected to increase awareness about oral health, thereby driving the patients to seek value-added products to enhance their experience. In tandem with urbanization and better health infrastructure, growing awareness and improved accessibility to oral health is contributing to the growing demand for orthodontic wax in China.
The section contains information about the leading segments in the industry. By pattern, the utility wax segment is estimated to account for significant share of the market share and is anticipated to witness significant growth during the forecast period.
| Pattern | Utility Wax |
|---|---|
| Value Share (2034) | 63.7% |
The utility wax segment is projected to dominate the market in terms of revenue, and account for almost 63.7% of the market share in 2024. Utility waxes are most commonly used for the relief of irritation/difficulty their braces or other appliances have caused. Waxes in this category may easily be molded onto sharp edges to provide immediate soothing relief from irritation.
This wax is not limited to be used for single purpose but has several roles in dental applications, such as securing impressions, blocking out undercuts, and even temporarily holding components in place in dental treatments. Its versatility has made it becomes more useful for dental practitioners.
Utility wax comes in various formulations-flavored or to attract youngsters and patients to use it habitually. Conclusively, utility wax does not only satisfy the immediate needs for orthodontic patients but is also included in a wide range of dental applications, which aid it to hold top position in the dental orthodontic wax market.
| End User | Dental Clinics |
|---|---|
| Value Share (2034) | 56.3% |
The dental clinics segment is estimated to account for a revenue share of over 56.3% in the dental orthodontic wax cover market by 2034 end. Dental clinics present the biggest share in the dental orthodontic wax market, since they are directly involved in the provision of orthodontic services.
They are the first point of contact for any patients who wants to undergo orthodontic treatments, in which they provide fittings of braces or aligners. During this treatments dental experts advise patients on the use of orthodontic wax, which would help ease the discomfort caused by the braces.
Wax has become such a common feature in the course of regular orthodontic treatments that its consumption is assured from the very beginning. Dental clinics always maintain a certain amount of orthodontic wax in their inventory for direct consumption by patients which makes it more indispensable as part of the treatment.
Moreover, the concern of dental clinics related to patient comfort and satisfaction makes orthodontic waxes a part of their education and after-care. Therefore, the increase in patients flow into dental clinics for orthodontic services, and the increase in number of clinician recommending orthodontic wax aids it to hold dominant share in the market.
Key players operating in the dental orthodontic wax cover market are investing in development of advanced and innovative products that are more reliable and efficient. Also, many of the key players are emphasizing on making strategic collaborations and acquisition for expansion of their geographical presence and strengthening their market share.
Recent Industry Developments in Dental Orthodontic Wax Market
In terms of pattern, the industry is divided into pattern waxes, inlay wax, resin wax, casting wax, base plate wax, impression waxes, corrective wax, biteplate wax, soft impression wax, disclosing wax, processing waxes, boxing wax, beading wax, sticky wax, utility wax
In terms of source, the industry is divided into natural and synthetic
In terms of end user, the industry is segregated into hospitals, homecare settings, and dental clinics
Key countries of North America, Latin America, Western Europe, Eastern Europe, East Asia, South Asia & Pacific, and Middle East and Africa (MEA), have been covered in the report.
The global dental orthodontic wax cover industry is projected to witness CAGR of 4.6% between 2024 and 2034.
The global dental orthodontic wax cover industry stood at USD 1,028.1 million in 2024.
The global dental orthodontic wax cover industry is anticipated to reach USD 1,690.6 million by 2034 end.
North America and Asia-Pacific excluding Japan are anticipated to exhibit exceptional growth in the dental orthodontic wax market
The key players operating in the global dental orthodontic wax cover industry include Carmel Industries, Bilkim Ltd. Co., Colgate-Palmolive Company, DWS Systems, Pyrex Polymars Inc., C.J. Robinson Company, Solstice T&I, Bracon Dental, Metrodent Ltd. are few of the key players in the dental orthodontic wax cover industry
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Dental Orthodontic Wax Market
