Natural cosmetics demand in Western Europe is expected to increase at a CAGR of 5.20% through 2034. Natural cosmetics in Western Europe is expected to reach US$ 9,053.40 million in 2024. A valuation of US$ 15,098.80 million is expected for the landscape in 2034.
Many brands strategically use social media and digital platforms to communicate with consumers, promote their brands, and highlight their natural ingredients. As consumers get interested in plant-based ingredients, natural and holistic products are growing in popularity.
Key Insights that Boost the Sales of Natural Cosmetics in Western Europe
| Attributes | Details |
|---|---|
| Industry Size of Western Europe in 2024 | US$ 9,053.40 million |
| Expected Industry Size of Western Europe in 2034 | US$ 15,098.80 million |
| Forecasted CAGR between 2024 to 2034 | 5.20% |
Don't pay for what you don't need
Customize your report by selecting specific countries or regions and save 30%!
The impact of beauty products on women's health and the environment is becoming increasingly important. Based on consumer orientation, the women segment is expected to reach a 36.70% industry share by 2034. Since natural cosmetics use ingredients derived from nature and avoid harmful chemicals, they are seen as safer and more environmentally friendly. Women tend to prefer natural cosmetics due to their preference for clean and safe ingredients.
Environmental concerns are becoming more prevalent among women. Natural cosmetics often use sustainable ingredients, packaging, and production processes. As a result, natural cosmetics are in greater demand among environmentally conscious consumers.
Social media platforms and beauty influencers heavily influence consumer preferences and trends. Influencers are often seen promoting natural cosmetics and advocating clean beauty. Through social media, women are exposed to natural cosmetics, influencing their purchasing decisions.
| Western Europe Natural Cosmetics Industry by Consumer Orientation | Women |
|---|---|
| Industry Share in % | 36.70% |
Based on packaging, bottles and jars are likely to be highly common packaging formats. The segment is projected to account for a 19.50% share by 2034. Packaging options such as jars are often considered sustainable. Plastics are becoming increasingly unnecessary as consumers become more aware of the impact they have on the environment. Glass jars are expected to increase in popularity in the natural cosmetics industry, especially those that are recyclable or reusable.
Consumers enjoy the tactile and visual experience provided by jars. Jars are transparent, so customers can see what is inside, particularly when they feature natural ingredients. The convenience of using jars also enhances the overall experience of using a product since they offer a hygienic way to apply it. Brand differentiation relies heavily on packaging. Natural cosmetic brands with attractive and unique jar designs can stand out from their competitors. Creating a distinctive and recognizable package identity through jars is a common marketing strategy brands use to attract consumers.
| Western Europe Natural Cosmetics Ecosystem by Packaging | Bottles and Jars |
|---|---|
| Industry Share in % | 19.50% |
Principal Consultant
The natural cosmetics industry is expected to dominate in the United Kingdom. Natural cosmetics in the United Kingdom is expected to expand at a CAGR of 4.30% during the forecast period. Purchasing natural cosmetic ingredients in the United Kingdom indicates an increased demand for these ingredients in natural cosmetic products.
As consumers become more interested in health benefits, clean, safe, and sustainable cosmetics are becoming more popular. Natural cosmetics are becoming increasingly popular due to increasing demand and awareness. As FDA approvals and transparency of ingredients increase, the need for these products is expected to rise. Disposable safety products and growing demand for recyclable products are expected to drive demand.
Germany is expected to be one of the major contributors to the demand for natural cosmetics. A CAGR of 4.10% is expected for the industry by 2034. Natural cosmetics continue to enjoy high demand and represent growth opportunities in the premium category of the industry. Ingredients in formulas and their overall naturalness are increasingly important to consumers.
Skincare and personal care grew substantially in the year due to strong consumer demand. The increasing purchasing power of German consumers and the aging population is expected to drive demand. A French trade office found that Germany had the largest share of Europe's cosmetics, with a revenue of 13.563 billion euros, followed by France, the United Kingdom, and Italy. Consumers and cosmetics producers in Germany are major players in the European cosmetics industry.
Beauty and skincare are cherished traditions in France. The cultural heritage of France recognizes the importance of premium, high-quality, and often locally manufactured ingredients for the development of natural cosmetics. France is expected to exhibit a 3.20% CAGR during the forecast period.
The therapeutic properties and pleasant fragrance of essential oils make them popular in natural cosmetics. French consumers appreciate the holistic approach offered by essential oils to skincare. Beauty routines are simple and effective among women in France. In DIY skincare, many people use natural ingredients to create homemade masks and treatments.
Forecast CAGRs of 2024 to 2034
| Attributes | Details |
|---|---|
| United Kingdom | 4.30% |
| Germany | 4.10% |
| France | 3.20% |
Natural cosmetics companies aim to differentiate themselves in the business landscape and meet the needs of a rapidly growing pool of consumers by developing unique and focused differentiated strategies.
Product Portfolio
| Company | Product Offering |
|---|---|
| L’Oréal SA | French cosmetics and beauty company L'Oréal is a major player in the world market. Among the company's products are skin care, hair care, makeup, and fragrances. With new products and technologies, it has consistently led the beauty industry in innovation. |
| Amway Corporation | Jay Van Andel and Richard DeVos created a multi-level marketing company called Amway. Amway offers a wide range of products, such as beauty products, nutritional supplements, home care items, etc. |
| Beiersdorf AG | Skin care products are the specialty of Beiersdorf AG, a German multinational company. Researchers and developers at the company are known for their commitment to research and development in skincare. |
Get the data you need at a Fraction of the cost
Personalize your report by choosing insights you need
and save 40%!
| Attributes | Details |
|---|---|
| Estimated Industry Size in 2024 | US$ 9,053.40 million |
| Projected Industry Valuation in 2034 | US$ 15,098.80 million |
| Value-based CAGR 2024 to 2034 | 5.20% |
| Historical Analysis of Natural Cosmetics in Western Europe | 2019 to 2023 |
| Demand Forecast for Natural Cosmetics in Western Europe | 2024 to 2034 |
| Report Coverage | Industry Size, Industry Trends, Analysis of key Factors Influencing Natural Cosmetics in Western Europe, Insights on Global Players and their Industry Strategy in Western Europe, Ecosystem Analysis of Local and Regional Western Europe Providers |
| Key Cities Analyzed While Studying Opportunites in Natural Cosmetics in Western Europe | Germany, Italy, France, The United Kingdom, Spain, Rest of Western Europe |
| Key Companies Profiled | L’Oréal SA; Amway Corporation; Beiersdorf; Benefit Cosmetics LLC; Chanel S.A.; Clarins Group; Coty Inc.; Estee Lauder Companies Inc.; Johnson & Johnson; Kao Corporation |
Western Europe is expected to generate US$ 9,053.40 million in natural cosmetics sales in 2024.
Natural cosmetics is expected to reach US$ 15,098.80 million in Western Europe by 2034.
Western Europe's natural cosmetics industry is expected to expand at a 5.20% CAGR from 2024 to 2034.
Based on packaging, bottles and jars will continue to drive demand for natural cosmetics in Western Europe.
1. Executive Summary
1.1. Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Industry Analysis and Outlook 2019 to 2023 and Forecast, 2024 to 2034
4.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis, 2019 to 2023
4.2. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Projections, 2024 to 2034
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Product Type
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Product Type, 2019 to 2023
5.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Product Type, 2024 to 2034
5.3.1. Skin and Sun Care
5.3.1.1. Dry Skin
5.3.1.2. Acne
5.3.1.3. Sunburn
5.3.1.4. Hyperpigmentation
5.3.1.5. Oily skin
5.3.1.6. Fine lines and wrinkles
5.3.1.7. Dark circles and puffiness
5.3.2. Hair Care
5.3.2.1. Dry and damaged hair
5.3.2.2. Dandruff
5.3.2.3. Oily hair
5.3.2.4. Frizzy hair
5.3.2.5. Hair loss
5.3.2.6. Scalp irritation
5.3.3. Bath & Shower
5.3.3.1. Dry skin
5.3.3.2. Body odor
5.3.3.3. Eczema and psoriasis
5.3.3.4. Itchy skin
5.3.3.5. Rough and uneven skin texture
5.3.4. Men’s Grooming(Only Shaving)
5.3.4.1. Razor burn
5.3.4.2. Ingrown hair
5.3.4.3. Dry skin
5.3.4.4. Razor bumps
5.3.4.5. Redness and irritation
5.3.5. Colour Cosmetic
5.3.5.1. Uneven skin tone
5.3.5.2. Acne and blemishes
5.3.5.3. Dry and chapped lips
5.3.5.4. Smudging and fading makeup
5.3.5.5. Sensitive skin
5.3.6. Fragrances & Deodorants
5.3.6.1. Body odor
5.3.6.2. Skin irritation
5.3.6.3. Sweating
5.3.6.4. Synthetic fragrances
5.3.6.5. Allergies
5.3.7. Oral Care
5.3.7.1. Bad breath
5.3.7.2. Tooth sensitivity
5.3.7.3. Plaque and tartar build-up
5.3.7.4. Discoloured teeth
5.3.7.5. Gum disease
5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023
5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034
6. Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Consumer Orientation
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Consumer Orientation, 2019 to 2023
6.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Consumer Orientation, 2024 to 2034
6.3.1. Men
6.3.2. Women
6.3.3. Unisex
6.3.4. Baby & Kids
6.4. Y-o-Y Growth Trend Analysis By Consumer Orientation, 2019 to 2023
6.5. Absolute $ Opportunity Analysis By Consumer Orientation, 2024 to 2034
7. Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Packaging
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Packaging, 2019 to 2023
7.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Packaging, 2024 to 2034
7.3.1. Bottles & Jars
7.3.2. Tubes
7.3.3. Pouches & Sachets
7.3.4. Pencils & Sticks
7.4. Y-o-Y Growth Trend Analysis By Packaging, 2019 to 2023
7.5. Absolute $ Opportunity Analysis By Packaging, 2024 to 2034
8. Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel
8.1. Introduction / Key Findings
8.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Sales Channel, 2019 to 2023
8.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Sales Channel, 2024 to 2034
8.3.1. Supermarkets/Hypermarkets
8.3.2. Department Stores
8.3.3. Specialty Stores
8.3.4. Online Sales Channel
8.3.5. Mono Brand Store
8.3.6. Other Sales Channel
8.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2019 to 2023
8.5. Absolute $ Opportunity Analysis By Sales Channel, 2024 to 2034
9. Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Country
9.1. Introduction
9.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Country, 2019 to 2023
9.3. Current Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Country, 2024 to 2034
9.3.1. UK
9.3.2. Germany
9.3.3. Italy
9.3.4. France
9.3.5. Spain
9.3.6. Rest of Western Europe
9.4. Market Attractiveness Analysis By Country
10. UK Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region
10.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
10.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
10.2.1. By Region
10.2.1.1. England
10.2.1.2. Scotland
10.2.1.3. Wales
10.2.1.4. Northern Ireland
10.2.2. By Product Type
10.2.3. By Consumer Orientation
10.2.4. By Packaging
10.2.5. By Sales Channel
10.3. Market Attractiveness Analysis
10.3.1. By Region
10.3.2. By Product Type
10.3.3. By Consumer Orientation
10.3.4. By Packaging
10.3.5. By Sales Channel
10.4. Key Takeaways
11. Germany Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region
11.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
11.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
11.2.1. By Region
11.2.1.1. North-east (Germany)
11.2.1.2. North-west (Germany)
11.2.1.3. Central (Germany)
11.2.1.4. South (Germany)
11.2.1.5. Other(Germany)
11.2.2. By Product Type
11.2.3. By Consumer Orientation
11.2.4. By Packaging
11.2.5. By Sales Channel
11.3. Market Attractiveness Analysis
11.3.1. By Region
11.3.2. By Product Type
11.3.3. By Consumer Orientation
11.3.4. By Packaging
11.3.5. By Sales Channel
11.4. Key Takeaways
12. Italy Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region
12.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
12.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
12.2.1. By Region
12.2.1.1. North (Italy)
12.2.1.2. Central (Italy)
12.2.1.3. South (Italy)
12.2.1.4. Islands (Italy)
12.2.2. By Product Type
12.2.3. By Consumer Orientation
12.2.4. By Packaging
12.2.5. By Sales Channel
12.3. Market Attractiveness Analysis
12.3.1. By Region
12.3.2. By Product Type
12.3.3. By Consumer Orientation
12.3.4. By Packaging
12.3.5. By Sales Channel
12.4. Key Takeaways
13. France Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region
13.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
13.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
13.2.1. By Region
13.2.1.1. Northern (France)
13.2.1.2. Central (France)
13.2.1.3. Southern (France)
13.2.1.4. Eastern (France)
13.2.2. By Product Type
13.2.3. By Consumer Orientation
13.2.4. By Packaging
13.2.5. By Sales Channel
13.3. Market Attractiveness Analysis
13.3.1. By Region
13.3.2. By Product Type
13.3.3. By Consumer Orientation
13.3.4. By Packaging
13.3.5. By Sales Channel
13.4. Key Takeaways
14. Spain Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region
14.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
14.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
14.2.1. By Region
14.2.1.1. Basque Country
14.2.1.2. Andalusia
14.2.1.3. Extremadura
14.2.1.4. Catalonia
14.2.1.5. Valencia
14.2.1.6. Rest of Spain
14.2.2. By Product Type
14.2.3. By Consumer Orientation
14.2.4. By Packaging
14.2.5. By Sales Channel
14.3. Market Attractiveness Analysis
14.3.1. By Region
14.3.2. By Product Type
14.3.3. By Consumer Orientation
14.3.4. By Packaging
14.3.5. By Sales Channel
14.4. Key Takeaways
15. Rest of Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
15.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
15.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
15.2.1. By Product Type
15.2.2. By Consumer Orientation
15.2.3. By Packaging
15.2.4. By Sales Channel
15.3. Market Attractiveness Analysis
15.3.1. By Product Type
15.3.2. By Consumer Orientation
15.3.3. By Packaging
15.3.4. By Sales Channel
15.4. Key Takeaways
16. Market Structure Analysis
16.1. Competition Dashboard
16.2. Competition Benchmarking
16.3. Market Share Analysis of Top Players
16.3.1. By Regional
16.3.2. By Product Type
16.3.3. By Consumer Orientation
16.3.4. By Packaging
16.3.5. By Sales Channel
17. Competition Analysis
17.1. Competition Deep Dive
17.1.1. L’Oréal SA
17.1.1.1. Overview
17.1.1.2. Product Portfolio
17.1.1.3. Profitability by Market Segments
17.1.1.4. Sales Footprint
17.1.1.5. Strategy Overview
17.1.1.5.1. Marketing Strategy
17.1.1.5.2. Product Strategy
17.1.1.5.3. Channel Strategy
17.1.2. Amway Corporation
17.1.2.1. Overview
17.1.2.2. Product Portfolio
17.1.2.3. Profitability by Market Segments
17.1.2.4. Sales Footprint
17.1.2.5. Strategy Overview
17.1.2.5.1. Marketing Strategy
17.1.2.5.2. Product Strategy
17.1.2.5.3. Channel Strategy
17.1.3. Beiersdorf
17.1.3.1. Overview
17.1.3.2. Product Portfolio
17.1.3.3. Profitability by Market Segments
17.1.3.4. Sales Footprint
17.1.3.5. Strategy Overview
17.1.3.5.1. Marketing Strategy
17.1.3.5.2. Product Strategy
17.1.3.5.3. Channel Strategy
17.1.4. Benefit Cosmetics LLC
17.1.4.1. Overview
17.1.4.2. Product Portfolio
17.1.4.3. Profitability by Market Segments
17.1.4.4. Sales Footprint
17.1.4.5. Strategy Overview
17.1.4.5.1. Marketing Strategy
17.1.4.5.2. Product Strategy
17.1.4.5.3. Channel Strategy
17.1.5. Chanel S.A.
17.1.5.1. Overview
17.1.5.2. Product Portfolio
17.1.5.3. Profitability by Market Segments
17.1.5.4. Sales Footprint
17.1.5.5. Strategy Overview
17.1.5.5.1. Marketing Strategy
17.1.5.5.2. Product Strategy
17.1.5.5.3. Channel Strategy
17.1.6. Clarins Group
17.1.6.1. Overview
17.1.6.2. Product Portfolio
17.1.6.3. Profitability by Market Segments
17.1.6.4. Sales Footprint
17.1.6.5. Strategy Overview
17.1.6.5.1. Marketing Strategy
17.1.6.5.2. Product Strategy
17.1.6.5.3. Channel Strategy
17.1.7. Coty Inc.
17.1.7.1. Overview
17.1.7.2. Product Portfolio
17.1.7.3. Profitability by Market Segments
17.1.7.4. Sales Footprint
17.1.7.5. Strategy Overview
17.1.7.5.1. Marketing Strategy
17.1.7.5.2. Product Strategy
17.1.7.5.3. Channel Strategy
17.1.8. Estee Lauder Companies Inc.
17.1.8.1. Overview
17.1.8.2. Product Portfolio
17.1.8.3. Profitability by Market Segments
17.1.8.4. Sales Footprint
17.1.8.5. Strategy Overview
17.1.8.5.1. Marketing Strategy
17.1.8.5.2. Product Strategy
17.1.8.5.3. Channel Strategy
17.1.9. Johnson & Johnson
17.1.9.1. Overview
17.1.9.2. Product Portfolio
17.1.9.3. Profitability by Market Segments
17.1.9.4. Sales Footprint
17.1.9.5. Strategy Overview
17.1.9.5.1. Marketing Strategy
17.1.9.5.2. Product Strategy
17.1.9.5.3. Channel Strategy
17.1.10. Kao Corporation
17.1.10.1. Overview
17.1.10.2. Product Portfolio
17.1.10.3. Profitability by Market Segments
17.1.10.4. Sales Footprint
17.1.10.5. Strategy Overview
17.1.10.5.1. Marketing Strategy
17.1.10.5.2. Product Strategy
17.1.10.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
Explore Consumer Product Insights
View Reports
Demand and Trend Analysis of Natural Cosmetics in Western Europe
