Studying the Potential of the Men’s Skincare Product Industry in Korea from 2023 to 2033

The men's skincare product sector in Korea is poised for substantial growth up to 2033, with an anticipated robust CAGR of 12.3% through 2033. This growth is expected to be particularly prominent in the South Gyeongsang and North Jeolla regions.

The demand for the men’s skincare product has evolved into a mainstream industry in Korea. This trajectory is set to drive the sector to an estimated valuation of US$ 1,048.1 million in 2023. With a promising outlook and consumers growing reliance on online shopping platforms, the projected demand for men’s skincare product in Korea is expected to reach an impressive US$ 3,333.8 million by 2033.

Key Insights and Highlights to Understand Emerging and Fast-growing Opportunities

  • The growing emphasis on self-care and grooming among men has led individuals to seek tailored skincare solutions, prompting an increased demand for men’s specialized skincare product.
  • Brands are innovating with precision, formulating men's skincare product with cutting-edge ingredients and advanced technologies, redefining traditional products like shaving cream and beard oil.
  • Influencers and social media have played a significant role in demystifying skincare routines for men, creating a sense of community, and inspiring healthier skin journeys. The digital influence has opened up new opportunities in the industry.
Attributes Details
Men’s Skincare Product Industry Size in Korea (2023) US$ 1,048.1 million
Projected Men’s Skincare Product Industry Size in Korea (2033) US$ 3,333.8 million
CAGR Estimation (2023 to 2033) 12.3%

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Key Trends Influencing Demand for Men’s Skincare Product in Korea

  • The industry is driven by a surge in demand for specialized men’s skincare product, such as men’s eye cream and men's anti-aging cream, designed to address concerns like crow feet and fine lines.
  • Men are embracing personalized skincare regiments that cater to distinct skin types, including acne treatment, sensitive skin care, oily skin care, dry skin care, and mature skin care. Brands are pioneering inclusive approaches to meet diverse skin needs.
  • The era of inclusivity has arrived, acknowledging that men's skincare is not one-size-fits-all. Offering specialized products empowers men to tailor routines to their unique skin, enhancing their unique skin features, appearance, and well-being. This trend mirrors a wider move toward personalized skincare in Korea.

City-wise Insights

Pioneering Specialized Solutions in South Gyeongsang

In South Gyeongsang, the men's skincare product industry is experiencing a surge in demand for specialized solutions, focusing on hyper-targeted offerings. Men in this region are increasingly seeking products like men’s eye and anti-aging cream to address specific skincare concerns, propelling the industry's growth. The influence of the skincare industry is evident as men look for tailored remedies to address issues such as crow's feet and fine lines.

Embracing Personalized Regimen in North Jeolla

The skincare landscape is transforming in North Jeolla as men embrace personalized skincare regimens. The industry here is witnessing a shift toward addressing distinct skin types, with a growing demand for men’s acne treatments, men’s sensitive skin skincare, men’s oily skin skincare, men’s dry skin skincare, and men's mature skin skincare. Brands are pioneering inclusive approaches, offering solutions that cater to diverse skin textures and sensitivities, empowering men to curate routines that align with their unique skin characteristics

Sudip Saha
Sudip Saha

Principal Consultant

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Category-wise insights

The table below highlights that shave care is likely to lead the product-type segment, while oily skin is expected to dominate the skin-type segment in 2023.

Category Industrial Share in 2023
Shave Care 37.0%
Oily Skin 32.6%

Shave Care is the Pinnacle of Men's Skincare Product Industry in Korea

The shave care segment asserts dominance in the global men’s skincare product industry, capturing a 37.0% industry share in 2023. Shave care is vital to men's skincare routines, ensuring a smooth and comfortable shaving experience while promoting skin health. This category encompasses a range of specialized grooming products designed to prepare the skin for shaving, minimize irritation, and provide post-shave nourishment.

Shave care products cater to the unique needs of men's skin, addressing concerns such as razor burns, ingrown hairs, and maintaining a refreshed appearance. From pre-shave oils and shaving creams for a comfortable shave to post-shave balms and moisturizers for skin recovery, shave care is essential to comprehensive men's skincare.

Men's Skincare Product for Oily Skin Shine across Korea in 2023

The oily skin segment asserts dominance in the global men’s skincare product industry, capturing a 32.6% industry share in 2023. Skincare for men with oily skin requires specialized attention to address excess sebum production and related concerns.

Oily skin can often lead to acne, enlarged pores, and a shiny complexion. To combat these challenges, the industry offers a range of men's skincare product designed specifically for oily skin. These products include oil-control cleansers, mattifying moisturizers, and targeted treatments to balance sebum levels and reduce shine. By incorporating these tailored solutions into their daily routines, men with oily skin can maintain a clear, matte complexion and prevent common skincare issues associated with excess oil production.

Competitive Landscape

In the highly competitive men's skincare product industry in Korea, companies employ various strategies to gain a foothold. Key approaches include introducing innovative product formulations to target specific skin concerns, such as anti-aging or UV protection. Many players focus on eco-friendly and natural ingredients to appeal to health-conscious consumers. Proactive marketing campaigns, collaborations with influencers, and expanding e-commerce presence are common tactics as well. Additionally, pricing and bundling strategies play a significant role in industry positioning.

Recent Developments Observed in Men’s Skincare Product Industry in Korea

  • In September 2023, Leti 7714 Triple Lift-up Up Anti-Aging Cream was introduced by the food firm Hy, formerly known as Korea Yakult. It contains a fermented product made from cultivated lactic acid bacteria. After the NK7714 Hyper Boosting Ampoule, this is the subsequent cosmetic component created by Hy for Fredit Beauty.
  • Reflecting the prevailing minimalist trend, Beiersdorf's Nivea Men brand introduced the Nivea Men Sensitive Pro Minimalist line in February 2022. The three products in the collection are a gel-based face and mustache wash products, a shaving lotion, and a moisturizer.

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Report Scope

Attribute Details
Estimated Industry Size in 2023 US$ 1,048.1 million
Projected Industry Size in 2033 US$ 3,333.8 million
Anticipated CAGR between 2023 to 2033 12.3% CAGR
Demand Forecast for the Men’s Skincare Product Industry in Korea 2023 to 2033
Report Coverage Industry Size, Industry Trends, Analysis of key factors influencing the Men’s Skincare Product Industry in Korea, Insights on Global Players and their Industry Strategy in Korea, Ecosystem Analysis of Local and Regional Korea Providers
Key Provinces Analyzed
  • South Gyeongsang
  • North Jeolla
  • South Jeolla
  • Jeju
Key Companies Profiled
  • Innisfree
  • The Face Shop
  • Missha
  • Nature Republic
  • Laneige
  • Etude House
  • TonyMoly
  • SkinFood
  • A'PIEU
  • Mamonde

Some of the Key Players in the Men’s Skincare Product Industry in Korea

  • Innisfree
  • The Face Shop
  • Missha
  • Nature Republic
  • Laneige
  • Etude House
  • TonyMoly
  • SkinFood
  • A'PIEU
  • Mamonde

Key Segments

By Product Type:

  • Cleansers & Face Wash
  • Moisturizers & Creams
  • Serums, Oils, & Treatment
  • Shave Care
    • Shaving Cream
    • Shaving Foam/Gel
    • After Shave Lotion
    • After Shave Splash/Gel
    • After Shave Balm
    • Other shaving Products
  • Sunscreen
  • Facial Scrubs & Polishes
  • Others

By Skin Type:

  • Oily Skin
  • Dry Skin
  • Sensitive Skin
  • Combination Skin
  • Normal Skin

By Price Range:

  • Economy
  • Mid-Range
  • Premium

By Source:

  • Organic
  • Conventional

By Sales Channel:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Multi-Brand Stores
  • Discount Stores
  • Salon/Grooming Clubs
  • Drug Stores & Pharmacies
  • Online Retailers
  • Other Sales Channel

By City/Province:

  • South Gyeongsang
  • North Jeolla
  • South Jeolla
  • Jeju

Frequently Asked Questions

How Big is the Men’s Skincare Product Industry?

The men’s skincare product industry in Korea is valued at US$ 1,048.1 million in 2023.

At what Rate is the Men’s Skincare Product Industry Growing in Korea?

The anticipated CAGR for the men’s skincare product industry in Korea ecosystem through 2033 is 12.3%.

How big will the Men’s Skincare Product Industry be in Korea?

Demand for the men’s skincare product in Korea is likely to be US$ 3,333.8 million by 2033.

Which Skin Type is Commonly Targeted by the Men's Skincare Product Industry in Korea?

The men's skincare industry in Korea commonly targets oily skin.

Which Product Type Area Contributes Significantly to the Men's Skincare Product Industry in Korea?

The shave care sector is projected to remain a key contributor in Korea’s men's skincare industry.

Table of Content
1. Executive Summary
    1.1. Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Product Life Cycle Analysis
    3.5. Supply Chain Analysis
        3.5.1. Supply Side Participants and their Roles
            3.5.1.1. Producers
            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
            3.5.1.3. Wholesalers and Distributors
        3.5.2. Value Added and Value Created at Node in the Supply Chain
        3.5.3. List of Raw Material Suppliers
        3.5.4. List of Existing and Potential Buyer’s
    3.6. Investment Feasibility Matrix
    3.7. Value Chain Analysis
        3.7.1. Profit Margin Analysis
        3.7.2. Wholesalers and Distributors
        3.7.3. Retailers
    3.8. PESTLE and Porter’s Analysis
    3.9. Regulatory Landscape
        3.9.1. By Key Regions
    3.10. Regional Parent Market Outlook
    3.11. Production and Consumption Statistics
    3.12. Import and Export Statistics
4. Industry Analysis and Outlook 2018 to 2022 and Forecast, 2023 to 2033
    4.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis, 2018 to 2022
    4.2. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Projections, 2023 to 2033
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Product Type
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Product Type, 2018 to 2022
    5.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Product Type, 2023 to 2033
        5.3.1. Cleansers & Face Wash
        5.3.2. Facial Scrubs & Polishes
        5.3.3. Moisturizers & Creams
        5.3.4. Serums, Oils, & Treatment
        5.3.5. Shave Care
            5.3.5.1. After Shave Balm
            5.3.5.2. After Shave Lotion
            5.3.5.3. After Shave Splash/Gel
            5.3.5.4. Others Shaving Products
            5.3.5.5. Shaving Cream
            5.3.5.6. Shaving Foam/Gel
        5.3.6. Sunscreen
        5.3.7. Others
    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022
    5.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033
6. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Sales Channel, 2018 to 2022
    6.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Sales Channel, 2023 to 2033
        6.3.1. Discount Stores
        6.3.2. Drug Stores & Pharmacies
        6.3.3. Multi-Brand Stores
        6.3.4. Online Retailers
        6.3.5. Salon/Grooming Clubs
        6.3.6. Specialty Stores
        6.3.7. Supermarkets/Hypermarkets
        6.3.8. Other Sales Channel
    6.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022
    6.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033
7. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Skin Type
    7.1. Introduction / Key Findings
    7.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Skin Type, 2018 to 2022
    7.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Skin Type, 2023 to 2033
        7.3.1. Combination Skin
        7.3.2. Dry Skin
        7.3.3. Normal Skin
        7.3.4. Oily Skin
        7.3.5. Sensitive Skin
    7.4. Y-o-Y Growth Trend Analysis By Skin Type, 2018 to 2022
    7.5. Absolute $ Opportunity Analysis By Skin Type, 2023 to 2033
8. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Source
    8.1. Introduction / Key Findings
    8.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Source, 2018 to 2022
    8.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Source, 2023 to 2033
        8.3.1. Conventional
        8.3.2. Organic
    8.4. Y-o-Y Growth Trend Analysis By Source, 2018 to 2022
    8.5. Absolute $ Opportunity Analysis By Source, 2023 to 2033
9. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Price Range
    9.1. Introduction / Key Findings
    9.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Price Range, 2018 to 2022
    9.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Price Range, 2023 to 2033
        9.3.1. Economy
        9.3.2. Mid-Range
        9.3.3. Premium
    9.4. Y-o-Y Growth Trend Analysis By Price Range, 2018 to 2022
    9.5. Absolute $ Opportunity Analysis By Price Range, 2023 to 2033
10. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
    10.1. Introduction
    10.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Region, 2018 to 2022
    10.3. Current Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Region, 2023 to 2033
        10.3.1. South Gyeongsang
        10.3.2. North Jeolla
        10.3.3. South Jeolla
        10.3.4. Jeju
        10.3.5. Rest of Korea
    10.4. Market Attractiveness Analysis By Region
11. South Gyeongsang Men’sIndustry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033
    11.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2018 to 2022
    11.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2023 to 2033
        11.2.1. By Product Type
        11.2.2. By Sales Channel
        11.2.3. By Skin Type
        11.2.4. By Source
        11.2.5. By Price Range
    11.3. Market Attractiveness Analysis
        11.3.1. By Product Type
        11.3.2. By Sales Channel
        11.3.3. By Skin Type
        11.3.4. By Source
        11.3.5. By Price Range
    11.4. Key Takeaways
12. North Jeolla Men’sIndustry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033
    12.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2018 to 2022
    12.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2023 to 2033
        12.2.1. By Product Type
        12.2.2. By Sales Channel
        12.2.3. By Skin Type
        12.2.4. By Source
        12.2.5. By Price Range
    12.3. Market Attractiveness Analysis
        12.3.1. By Product Type
        12.3.2. By Sales Channel
        12.3.3. By Skin Type
        12.3.4. By Source
        12.3.5. By Price Range
    12.4. Key Takeaways
13. South Jeolla Men’sIndustry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033
    13.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2018 to 2022
    13.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2023 to 2033
        13.2.1. By Product Type
        13.2.2. By Sales Channel
        13.2.3. By Skin Type
        13.2.4. By Source
        13.2.5. By Price Range
    13.3. Market Attractiveness Analysis
        13.3.1. By Product Type
        13.3.2. By Sales Channel
        13.3.3. By Skin Type
        13.3.4. By Source
        13.3.5. By Price Range
    13.4. Key Takeaways
14. Jeju Men’sIndustry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033
    14.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2018 to 2022
    14.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2023 to 2033
        14.2.1. By Product Type
        14.2.2. By Sales Channel
        14.2.3. By Skin Type
        14.2.4. By Source
        14.2.5. By Price Range
    14.3. Market Attractiveness Analysis
        14.3.1. By Product Type
        14.3.2. By Sales Channel
        14.3.3. By Skin Type
        14.3.4. By Source
        14.3.5. By Price Range
    14.4. Key Takeaways
15. Rest of Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033
    15.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2018 to 2022
    15.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2023 to 2033
        15.2.1. By Product Type
        15.2.2. By Sales Channel
        15.2.3. By Skin Type
        15.2.4. By Source
        15.2.5. By Price Range
    15.3. Market Attractiveness Analysis
        15.3.1. By Product Type
        15.3.2. By Sales Channel
        15.3.3. By Skin Type
        15.3.4. By Source
        15.3.5. By Price Range
    15.4. Key Takeaways
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Product Type
        16.3.3. By Sales Channel
        16.3.4. By Skin Type
        16.3.5. By Source
        16.3.6. By Price Range
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. Cosmecca Korea, Co. Ltd
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
                17.1.1.5.2. Product Strategy
                17.1.1.5.3. Channel Strategy
        17.1.2. KBL Cosmetics
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
                17.1.2.5.2. Product Strategy
                17.1.2.5.3. Channel Strategy
        17.1.3. ABLE C&C Co., Ltd
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
                17.1.3.5.2. Product Strategy
                17.1.3.5.3. Channel Strategy
        17.1.4. Adwin Corporation
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
                17.1.4.5.2. Product Strategy
                17.1.4.5.3. Channel Strategy
        17.1.5. L'Oréal S.A
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
                17.1.5.5.2. Product Strategy
                17.1.5.5.3. Channel Strategy
        17.1.6. Unilever PLC
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
                17.1.6.5.2. Product Strategy
                17.1.6.5.3. Channel Strategy
        17.1.7. Clarins Group
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
                17.1.7.5.2. Product Strategy
                17.1.7.5.3. Channel Strategy
        17.1.8. Chattem Inc.
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
                17.1.8.5.2. Product Strategy
                17.1.8.5.3. Channel Strategy
        17.1.9. Clinique Laboratories
            17.1.9.1. Overview
            17.1.9.2. Product Portfolio
            17.1.9.3. Profitability by Market Segments
            17.1.9.4. Sales Footprint
            17.1.9.5. Strategy Overview
                17.1.9.5.1. Marketing Strategy
                17.1.9.5.2. Product Strategy
                17.1.9.5.3. Channel Strategy
        17.1.10. Kiehl's LLC
            17.1.10.1. Overview
            17.1.10.2. Product Portfolio
            17.1.10.3. Profitability by Market Segments
            17.1.10.4. Sales Footprint
            17.1.10.5. Strategy Overview
                17.1.10.5.1. Marketing Strategy
                17.1.10.5.2. Product Strategy
                17.1.10.5.3. Channel Strategy
        17.1.11. Susanne Kaufmann Company
            17.1.11.1. Overview
            17.1.11.2. Product Portfolio
            17.1.11.3. Profitability by Market Segments
            17.1.11.4. Sales Footprint
            17.1.11.5. Strategy Overview
                17.1.11.5.1. Marketing Strategy
                17.1.11.5.2. Product Strategy
                17.1.11.5.3. Channel Strategy
        17.1.12. Lancôme Company
            17.1.12.1. Overview
            17.1.12.2. Product Portfolio
            17.1.12.3. Profitability by Market Segments
            17.1.12.4. Sales Footprint
            17.1.12.5. Strategy Overview
                17.1.12.5.1. Marketing Strategy
                17.1.12.5.2. Product Strategy
                17.1.12.5.3. Channel Strategy
        17.1.13. Galderma Laboratories L.P.
            17.1.13.1. Overview
            17.1.13.2. Product Portfolio
            17.1.13.3. Profitability by Market Segments
            17.1.13.4. Sales Footprint
            17.1.13.5. Strategy Overview
                17.1.13.5.1. Marketing Strategy
                17.1.13.5.2. Product Strategy
                17.1.13.5.3. Channel Strategy
        17.1.14. Aveda Corporation
            17.1.14.1. Overview
            17.1.14.2. Product Portfolio
            17.1.14.3. Profitability by Market Segments
            17.1.14.4. Sales Footprint
            17.1.14.5. Strategy Overview
                17.1.14.5.1. Marketing Strategy
                17.1.14.5.2. Product Strategy
                17.1.14.5.3. Channel Strategy
        17.1.15. Emami Limited
            17.1.15.1. Overview
            17.1.15.2. Product Portfolio
            17.1.15.3. Profitability by Market Segments
            17.1.15.4. Sales Footprint
            17.1.15.5. Strategy Overview
                17.1.15.5.1. Marketing Strategy
                17.1.15.5.2. Product Strategy
                17.1.15.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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