Garment Steamer Demand in Japan from (2024 to 2034)

The demand for garment steamers in Japan is expected to be worth US$ 75.1 million in 2024. From 2024 to 2034, Japan garment steamer industry is expected to expand at a CAGR of 11.50%. By 2034, the industry is expected to reach US$ 223.1 million.

Key Insights that Promotes the Demand of Garment Steamer in Japan

  • Focus on compact designs - The Japanese garment steamer industry demonstrates a recent trend toward compact and innovative designs. In order to meet the demands of urban people with limited space, companies are developing steamers that are portable and space efficient.
  • Integration of smart features - Garment steamers now come with smart features like smartphone connectivity and programmable settings, which highlights technical growth in this industry. This is in line with the tech savvy consumer base of Japan and improves user ease.
Attributes Details
Industry Size in 2024 US$ 75.1 million
Expected Industry Size in 2034 US$ 223.1 million
Forecasted CAGR between 2024 to 2034 11.50%

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Key Trends Influencing Demand for Garment Steamer in Japan

  • The Japan garment steamer industry is shifting towards online retail channels. Consumers prefer to buy via e commerce platforms, encouraging companies to improve their online presence, provide direct to consumer choices, and experiment with new digital marketing methods.
  • The industry is seeing a spike in the incorporation of smart technology into garment steamers. This includes application connection, IoT capabilities, as well as programmable settings, which cater to tech savvy consumers looking for convenience.
  • In Japan, there is a growing trend toward sustainability. Consumers are becoming more interested in sustainable materials, energy efficient technology, and environmentally friendly items. This is what is propelling the manufacturers in Japan to develop products that appeal to the eco friendly consumers.

Category wise Insights

Handheld or Portable Steamers to gain Traction for its Convenience

In 2024, the handheld or portable garment steamer segment is likely to gain a share of 39.70% in Japan.

Product Type Handheld/Portable Garment Steamer
Expected share in 2024 39.70%

Portable and handheld products like these steamers provides convenience of usage to the consumers. These portable gadgets provide rapid and on the go solutions, which corresponds to the Japanese demand for time saving as well as practical household equipment.

The trend in Japan toward smaller living spaces, particularly in cities, will boost the usage of portable garment steamers. Compact, portable variants meet the demand for space saving appliances in the majority of Japanese households.

Garment Steamers Having 1500 to 2500 Watt to be in high Demand

The 1500 to 2500 watt powered garment steamer is projected to garner a 14.80% share in 2024.

Power Segment 1500 to 2500 Watt
Expected share in 2024 14.8%

The efficacy of 1500 to 2500 watt power garment steamers in eliminating wrinkles drives demand in Japan. In a society that emphasizes precision and time saving solutions, consumers enjoy higher wattage for quicker steam generation, allowing for quick and effective clothing care.

The increased wattage in the 1500 to 2500 range allows Japanese garment steamers to handle thick textiles often seen in traditional Japanese apparel such as kimonos. The necessity for flexible steamers capable of properly treating a wide range of fabrics is driving this need.

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Region wise Insights

Two particular regions in Japan have become prominent zones that are significantly accelerating the growth of the Japan garment steamer industry. These are the Kanto and Chubu regions.

Regions Profiled

  • Kanto
  • Chubu

Consumer Awareness towards Neat and Proper Clothing to Boost Growth in Kanto

Kanto, especially Tokyo, is a fashion forward area with a smart customer base. The need for well-maintained clothes drives the demand for garment steamers, as steamers provide a rapid and efficient option for keeping clothes wrinkle free as well as prepared for the changing fashion trends of the region.

The regional demand for garment steamers is also driven by the metropolitan lifestyle, where small living spaces are popular. Garment steamers provide a space saving alternative for people of cities such as Tokyo, coinciding with the demand for practical and handy household equipment.

Climatic Variations in Chubu to Accelerate Demand for Garment Steamers

Chubu has a variety of climates, that includes hot summers and chilly winters. Garment steamers are in high demand as flexible solutions for refreshing and preserving clothes throughout the changing seasons, responding to the different wardrobe demands caused by weather variations.

Garment steamers are in high demand in the Chubu region, which is an industrial hub with a sizable workforce in the manufacturing and commercial sectors. Professionals frequently demand well kept clothes, and garment steamers provide a simple option for keeping uniform wrinkle free, fueling their sales.

Competitive Landscape

To draw consumers, companies within the Japan garment steamer ecosystem focus on innovative technology, energy efficiency, and aesthetically pleasing designs. They also engage in strategic marketing, collaborate with merchants, and provide after sales services in order to improve consumer satisfaction and boost sales and profitability in the industry.

The garment steamer startups in Japan set themselves apart by focusing on sustainability and utilizing eco friendly materials and energy saving technology. They optimize supply chains by using online channels for direct to consumer sales. These companies frequently work together with designer labels and influencers to promote their products and develop a strong industry for the garment steamer.

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Some of the Important Players in Japan Dealing with Garment Steamer

  • Panasonic Corp.
  • Groupe SEB
  • Koninklijke Philips N.V.
  • Conair Corporation
  • Pure Enrichment Company
  • BLACK+DECKER Inc.
  • Reliable Corporation
  • Electrolux AB
  • LG Electronics
  • Hamilton Beach Brands Holding Company

Recent Developments Observed in Japan Garment Steamer Ecosystem

Company Developments or Initiatives
Panasonic Corp.
  • Panasonic is assisting to construct zero emission cities by extracting hydrogen without generating carbon dioxide (CO2).
  • At the CES 2023, it showcased breakthrough CO2 free green hydrogen generation technologies such as membrane electrode assemblies, electrodes for alkaline water electrolysis, and skeleton models of water electrolysis equipment.

Report Scope

Attribute Details
Estimated Industry Size in 2024 US$ 75.1 million
Projected Industry Size in 2034 US$ 223.1 million
Attributed CAGR between 2024 and 2034 11.50%
Historical Analysis of Demand for Garment steamer in Japan Countries 2019 to 2023
Forecast Period 2024 to 2034
Report Coverage Industry size, industry trends, analysis of key factors influencing garment steamer in Japan, insights on global players and their industry strategy in Japan, ecosystem analysis of local and regional Japan providers
Key Countries within Japan Analyzed while Studying Opportunities for Garment Steamer in Japan
  • Kanto
  • Chubu
  • Kinki
  • Kyushu and Okinawa
  • Tohoku
  • Rest of Japan
Key Companies Profiled
  • Panasonic Corp.
  • Groupe SEB
  • Koninklijke Philips N.V.
  • Conair Corporation
  • Pure Enrichment Company
  • BLACK+DECKER Inc.
  • Reliable Corporation
  • Electrolux AB
  • LG Electronics
  • Hamilton Beach Brands Holding Company

Key Segments

By Product Type:

  • Handheld/Portable
  • Upright/Non Portable

By End Use:

  • Household/Residential
  • Commercial

By Power:

  • Below 750 Watt
  • 750 to 1000 Watt
  • 1000 to 1500 Watt
  • 1500 to 2500 Watt
  • 2500 Watt & above

By Water Tank Capacity:

  • Below 500 ml
  • 500 to 1 Litres
  • 1 to 2 Litres
  • 2 to 3 Litres
  • 3 to 4 Litre
  • 4 Litre & above

By Material:

  • Plastic
  • Metal
  • Antilock Braking System (ABS)
  • Aluminium
  • Stainless Steal
  • Cast Iron
  • Ceramic

By Sales Channel:

  • Direct
  • Indirect
  • Hypermarket/Supermarket
  • Multi Brand Stores
  • Exclusive Store
  • Independent Stores
  • Online Retailers
  • Others

By Region:

  • Kanto
  • Chubu
  • Kinki
  • Kyushu & Okinawa
  • Tohoku
  • Rest of Japan

Frequently Asked Questions

In 2024, how profitable will the garment steamer industry be in Japan?

The value of the garment steamers industry in Japan is poised to reach US$ 75.1 million by 2024.

How will the growth of the garment steamers industry in Japan unfold by 2034?

By 2034, the garment steamer industry in Japan is predicted to reach US$ 223.1 million.

What is the expected CAGR of the Japan garment steamer industry?

From 2024 to 2034, the Japan garment steamer industry is likely to garner an 11.50% CAGR.

Which product type of garment steamer is likely to gain popularity?

The handheld/portable garment steamer segment is likely to take up 39.70% shares in 2024.

Table of Content

1. Executive Summary

    1.1. Japan Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage/Taxonomy

    2.2. Market Definition/Scope/Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Unit) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis By Product Type, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Unit) Analysis and Forecast By Product Type, 2024 to 2034

        5.3.1. Handheld/Portable

        5.3.2. Upright/Non-Portable

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034

6. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By End Use

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis By End Use, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Unit) Analysis and Forecast By End Use, 2024 to 2034

        6.3.1. Household/Residential

        6.3.2. Commercial

    6.4. Y-o-Y Growth Trend Analysis By End Use, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By End Use, 2024 to 2034

7. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Power

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis By Power, 2019 to 2023

    7.3. Current and Future Market Size Value (US$ Million) & Volume (Unit) Analysis and Forecast By Power, 2024 to 2034

        7.3.1. Below 750 Watt

        7.3.2. 750-1000 Watt

        7.3.3. 1000-1500 Watt

        7.3.4. 1500-2500 Watt

        7.3.5. 2500 Watt & above

    7.4. Y-o-Y Growth Trend Analysis By Power, 2019 to 2023

    7.5. Absolute $ Opportunity Analysis By Power, 2024 to 2034

8. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Water Tank Capacity

    8.1. Introduction / Key Findings

    8.2. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis By Water Tank Capacity, 2019 to 2023

    8.3. Current and Future Market Size Value (US$ Million) & Volume (Unit) Analysis and Forecast By Water Tank Capacity, 2024 to 2034

        8.3.1. Below 500 ml

        8.3.2. 500-1 Litre

        8.3.3. 1-2 Litre

        8.3.4. 2-3 Litre

        8.3.5. 3-4 Litre

        8.3.6. 4 Litre & above

    8.4. Y-o-Y Growth Trend Analysis By Water Tank Capacity, 2019 to 2023

    8.5. Absolute $ Opportunity Analysis By Water Tank Capacity, 2024 to 2034

9. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Material

    9.1. Introduction / Key Findings

    9.2. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis By Material, 2019 to 2023

    9.3. Current and Future Market Size Value (US$ Million) & Volume (Unit) Analysis and Forecast By Material, 2024 to 2034

        9.3.1. Plastic

        9.3.2. Metal

        9.3.3. Aluminium

        9.3.4. Stainless Steal

        9.3.5. Cast Iron

        9.3.6. Ceramic

    9.4. Y-o-Y Growth Trend Analysis By Material, 2019 to 2023

    9.5. Absolute $ Opportunity Analysis By Material, 2024 to 2034

10. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel

    10.1. Introduction / Key Findings

    10.2. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis By Sales Channel, 2019 to 2023

    10.3. Current and Future Market Size Value (US$ Million) & Volume (Unit) Analysis and Forecast By Sales Channel, 2024 to 2034

        10.3.1. Direct

        10.3.2. Indirect

            10.3.2.1. Hypermarket/Supermarket

            10.3.2.2. Multi-Brand Stores

            10.3.2.3. Exclusive Store

            10.3.2.4. Independent Stores

            10.3.2.5. Online Retailers

            10.3.2.6. Others

    10.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2019 to 2023

    10.5. Absolute $ Opportunity Analysis By Sales Channel, 2024 to 2034

11. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region

    11.1. Introduction

    11.2. Historical Market Size Value (US$ Million) & Volume (Unit) Analysis By Region, 2019 to 2023

    11.3. Current Market Size Value (US$ Million) & Volume (Unit) Analysis and Forecast By Region, 2024 to 2034

        11.3.1. Kanto

        11.3.2. Chubu

        11.3.3. Kinki

        11.3.4. Kyushu & Okinawa

        11.3.5. Tohoku

        11.3.6. Rest of Japan

    11.4. Market Attractiveness Analysis By Region

12. Kanto Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034

    12.1. Historical Market Size Value (US$ Million) & Volume (Unit) Trend Analysis By Market Taxonomy, 2019 to 2023

    12.2. Market Size Value (US$ Million) & Volume (Unit) Forecast By Market Taxonomy, 2024 to 2034

        12.2.1. By Product Type

        12.2.2. By End Use

        12.2.3. By Power

        12.2.4. By Water Tank Capacity

        12.2.5. By Material

        12.2.6. By Sales Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Product Type

        12.3.2. By End Use

        12.3.3. By Power

        12.3.4. By Water Tank Capacity

        12.3.5. By Material

        12.3.6. By Sales Channel

    12.4. Key Takeaways

13. Chubu Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034

    13.1. Historical Market Size Value (US$ Million) & Volume (Unit) Trend Analysis By Market Taxonomy, 2019 to 2023

    13.2. Market Size Value (US$ Million) & Volume (Unit) Forecast By Market Taxonomy, 2024 to 2034

        13.2.1. By Product Type

        13.2.2. By End Use

        13.2.3. By Power

        13.2.4. By Water Tank Capacity

        13.2.5. By Material

        13.2.6. By Sales Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Product Type

        13.3.2. By End Use

        13.3.3. By Power

        13.3.4. By Water Tank Capacity

        13.3.5. By Material

        13.3.6. By Sales Channel

    13.4. Key Takeaways

14. Kinki Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034

    14.1. Historical Market Size Value (US$ Million) & Volume (Unit) Trend Analysis By Market Taxonomy, 2019 to 2023

    14.2. Market Size Value (US$ Million) & Volume (Unit) Forecast By Market Taxonomy, 2024 to 2034

        14.2.1. By Product Type

        14.2.2. By End Use

        14.2.3. By Power

        14.2.4. By Water Tank Capacity

        14.2.5. By Material

        14.2.6. By Sales Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Product Type

        14.3.2. By End Use

        14.3.3. By Power

        14.3.4. By Water Tank Capacity

        14.3.5. By Material

        14.3.6. By Sales Channel

    14.4. Key Takeaways

15. Kyushu & Okinawa Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034

    15.1. Historical Market Size Value (US$ Million) & Volume (Unit) Trend Analysis By Market Taxonomy, 2019 to 2023

    15.2. Market Size Value (US$ Million) & Volume (Unit) Forecast By Market Taxonomy, 2024 to 2034

        15.2.1. By Product Type

        15.2.2. By End Use

        15.2.3. By Power

        15.2.4. By Water Tank Capacity

        15.2.5. By Material

        15.2.6. By Sales Channel

    15.3. Market Attractiveness Analysis

        15.3.1. By Product Type

        15.3.2. By End Use

        15.3.3. By Power

        15.3.4. By Water Tank Capacity

        15.3.5. By Material

        15.3.6. By Sales Channel

    15.4. Key Takeaways

16. Tohoku Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034

    16.1. Historical Market Size Value (US$ Million) & Volume (Unit) Trend Analysis By Market Taxonomy, 2019 to 2023

    16.2. Market Size Value (US$ Million) & Volume (Unit) Forecast By Market Taxonomy, 2024 to 2034

        16.2.1. By Product Type

        16.2.2. By End Use

        16.2.3. By Power

        16.2.4. By Water Tank Capacity

        16.2.5. By Material

        16.2.6. By Sales Channel

    16.3. Market Attractiveness Analysis

        16.3.1. By Product Type

        16.3.2. By End Use

        16.3.3. By Power

        16.3.4. By Water Tank Capacity

        16.3.5. By Material

        16.3.6. By Sales Channel

    16.4. Key Takeaways

17. Rest of Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034

    17.1. Historical Market Size Value (US$ Million) & Volume (Unit) Trend Analysis By Market Taxonomy, 2019 to 2023

    17.2. Market Size Value (US$ Million) & Volume (Unit) Forecast By Market Taxonomy, 2024 to 2034

        17.2.1. By Product Type

        17.2.2. By End Use

        17.2.3. By Power

        17.2.4. By Water Tank Capacity

        17.2.5. By Material

        17.2.6. By Sales Channel

    17.3. Market Attractiveness Analysis

        17.3.1. By Product Type

        17.3.2. By End Use

        17.3.3. By Power

        17.3.4. By Water Tank Capacity

        17.3.5. By Material

        17.3.6. By Sales Channel

    17.4. Key Takeaways

18. Market Structure Analysis

    18.1. Competition Dashboard

    18.2. Competition Benchmarking

    18.3. Market Share Analysis of Top Players

        18.3.1. By Regional

        18.3.2. By Product Type

        18.3.3. By End Use

        18.3.4. By Power

        18.3.5. By Water Tank Capacity

        18.3.6. By Material

        18.3.7. By Sales Channel

19. Competition Analysis

    19.1. Competition Deep Dive

        19.1.1. Panasonic Corp.

            19.1.1.1. Overview

            19.1.1.2. Product Portfolio

            19.1.1.3. Profitability by Market Segments

            19.1.1.4. Sales Footprint

            19.1.1.5. Strategy Overview

                19.1.1.5.1. Marketing Strategy

                19.1.1.5.2. Product Strategy

                19.1.1.5.3. Channel Strategy

        19.1.2. Groupe SEB

            19.1.2.1. Overview

            19.1.2.2. Product Portfolio

            19.1.2.3. Profitability by Market Segments

            19.1.2.4. Sales Footprint

            19.1.2.5. Strategy Overview

                19.1.2.5.1. Marketing Strategy

                19.1.2.5.2. Product Strategy

                19.1.2.5.3. Channel Strategy

        19.1.3. Conair Corporation

            19.1.3.1. Overview

            19.1.3.2. Product Portfolio

            19.1.3.3. Profitability by Market Segments

            19.1.3.4. Sales Footprint

            19.1.3.5. Strategy Overview

                19.1.3.5.1. Marketing Strategy

                19.1.3.5.2. Product Strategy

                19.1.3.5.3. Channel Strategy

        19.1.4. Pure Enrichment Company

            19.1.4.1. Overview

            19.1.4.2. Product Portfolio

            19.1.4.3. Profitability by Market Segments

            19.1.4.4. Sales Footprint

            19.1.4.5. Strategy Overview

                19.1.4.5.1. Marketing Strategy

                19.1.4.5.2. Product Strategy

                19.1.4.5.3. Channel Strategy

        19.1.5. BLACK+DECKER Inc.

            19.1.5.1. Overview

            19.1.5.2. Product Portfolio

            19.1.5.3. Profitability by Market Segments

            19.1.5.4. Sales Footprint

            19.1.5.5. Strategy Overview

                19.1.5.5.1. Marketing Strategy

                19.1.5.5.2. Product Strategy

                19.1.5.5.3. Channel Strategy

        19.1.6. Reliable Corporation

            19.1.6.1. Overview

            19.1.6.2. Product Portfolio

            19.1.6.3. Profitability by Market Segments

            19.1.6.4. Sales Footprint

            19.1.6.5. Strategy Overview

                19.1.6.5.1. Marketing Strategy

                19.1.6.5.2. Product Strategy

                19.1.6.5.3. Channel Strategy

        19.1.7. Koninklijke Philips N.V.

            19.1.7.1. Overview

            19.1.7.2. Product Portfolio

            19.1.7.3. Profitability by Market Segments

            19.1.7.4. Sales Footprint

            19.1.7.5. Strategy Overview

                19.1.7.5.1. Marketing Strategy

                19.1.7.5.2. Product Strategy

                19.1.7.5.3. Channel Strategy

        19.1.8. Electrolux AB

            19.1.8.1. Overview

            19.1.8.2. Product Portfolio

            19.1.8.3. Profitability by Market Segments

            19.1.8.4. Sales Footprint

            19.1.8.5. Strategy Overview

                19.1.8.5.1. Marketing Strategy

                19.1.8.5.2. Product Strategy

                19.1.8.5.3. Channel Strategy

        19.1.9. LG Electronics

            19.1.9.1. Overview

            19.1.9.2. Product Portfolio

            19.1.9.3. Profitability by Market Segments

            19.1.9.4. Sales Footprint

            19.1.9.5. Strategy Overview

                19.1.9.5.1. Marketing Strategy

                19.1.9.5.2. Product Strategy

                19.1.9.5.3. Channel Strategy

        19.1.10. Hamilton Beach Brands Holding Company

            19.1.10.1. Overview

            19.1.10.2. Product Portfolio

            19.1.10.3. Profitability by Market Segments

            19.1.10.4. Sales Footprint

            19.1.10.5. Strategy Overview

                19.1.10.5.1. Marketing Strategy

                19.1.10.5.2. Product Strategy

                19.1.10.5.3. Channel Strategy

20. Assumptions & Acronyms Used

21. Research Methodology

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