Garment Steamer Demand in Japan from (2024 to 2034)

The demand for garment steamers in Japan is expected to be worth USD 75.1 million in 2024. From 2024 to 2034, Japan garment steamer industry is expected to expand at a CAGR of 11.50%. By 2034, the industry is expected to reach USD 223.1 million.

Key Insights that Promotes the Demand of Garment Steamer in Japan

  • Focus on compact designs - The Japanese garment steamer industry demonstrates a recent trend toward compact and innovative designs. In order to meet the demands of urban people with limited space, companies are developing steamers that are portable and space efficient.
  • Integration of smart features - Garment steamers now come with smart features like smartphone connectivity and programmable settings, which highlights technical growth in this industry. This is in line with the tech savvy consumer base of Japan and improves user ease.
Attributes Details
Industry Size in 2024 USD 75.1 million
Expected Industry Size in 2034 USD 223.1 million
Forecasted CAGR between 2024 to 2034 11.50%

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Key Trends Influencing Demand for Garment Steamer in Japan

  • The Japan garment steamer industry is shifting towards online retail channels. Consumers prefer to buy via e commerce platforms, encouraging companies to improve their online presence, provide direct to consumer choices, and experiment with new digital marketing methods.
  • The industry is seeing a spike in the incorporation of smart technology into garment steamers. This includes application connection, IoT capabilities, as well as programmable settings, which cater to tech savvy consumers looking for convenience.
  • In Japan, there is a growing trend toward sustainability. Consumers are becoming more interested in sustainable materials, energy efficient technology, and environmentally friendly items. This is what is propelling the manufacturers in Japan to develop products that appeal to the eco friendly consumers.

Category wise Insights

Handheld or Portable Steamers to gain Traction for its Convenience

In 2024, the handheld or portable garment steamer segment is likely to gain a share of 39.70% in Japan.

Product Type Handheld/Portable Garment Steamer
Expected share in 2024 39.70%

Portable and handheld products like these steamers provides convenience of usage to the consumers. These portable gadgets provide rapid and on the go solutions, which corresponds to the Japanese demand for time saving as well as practical household equipment.

The trend in Japan toward smaller living spaces, particularly in cities, will boost the usage of portable garment steamers. Compact, portable variants meet the demand for space saving appliances in the majority of Japanese households.

Garment Steamers Having 1500 to 2500 Watt to be in high Demand

The 1500 to 2500 watt powered garment steamer is projected to garner a 14.80% share in 2024.

Power Segment 1500 to 2500 Watt
Expected share in 2024 14.8%

The efficacy of 1500 to 2500 watt power garment steamers in eliminating wrinkles drives demand in Japan. In a society that emphasizes precision and time saving solutions, consumers enjoy higher wattage for quicker steam generation, allowing for quick and effective clothing care.

The increased wattage in the 1500 to 2500 range allows Japanese garment steamers to handle thick textiles often seen in traditional Japanese apparel such as kimonos. The necessity for flexible steamers capable of properly treating a wide range of fabrics is driving this need.

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Region wise Insights

Two particular regions in Japan have become prominent zones that are significantly accelerating the growth of the Japan garment steamer industry. These are the Kanto and Chubu regions.

Regions Profiled

  • Kanto
  • Chubu

Consumer Awareness towards Neat and Proper Clothing to Boost Growth in Kanto

Kanto, especially Tokyo, is a fashion forward area with a smart customer base. The need for well-maintained clothes drives the demand for garment steamers, as steamers provide a rapid and efficient option for keeping clothes wrinkle free as well as prepared for the changing fashion trends of the region.

The regional demand for garment steamers is also driven by the metropolitan lifestyle, where small living spaces are popular. Garment steamers provide a space saving alternative for people of cities such as Tokyo, coinciding with the demand for practical and handy household equipment.

Climatic Variations in Chubu to Accelerate Demand for Garment Steamers

Chubu has a variety of climates, that includes hot summers and chilly winters. Garment steamers are in high demand as flexible solutions for refreshing and preserving clothes throughout the changing seasons, responding to the different wardrobe demands caused by weather variations.

Garment steamers are in high demand in the Chubu region, which is an industrial hub with a sizable workforce in the manufacturing and commercial sectors. Professionals frequently demand well kept clothes, and garment steamers provide a simple option for keeping uniform wrinkle free, fueling their sales.

Competitive Landscape

To draw consumers, companies within the Japan garment steamer ecosystem focus on innovative technology, energy efficiency, and aesthetically pleasing designs. They also engage in strategic marketing, collaborate with merchants, and provide after sales services in order to improve consumer satisfaction and boost sales and profitability in the industry.

The garment steamer startups in Japan set themselves apart by focusing on sustainability and utilizing eco friendly materials and energy saving technology.

They optimize supply chains by using online channels for direct to consumer sales. These companies frequently work together with designer labels and influencers to promote their products and develop a strong industry for the garment steamer.

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Some of the Important Players in Japan Dealing with Garment Steamer

  • Panasonic Corp.
  • Groupe SEB
  • Koninklijke Philips N.V.
  • Conair Corporation
  • Pure Enrichment Company
  • BLACK+DECKER Inc.
  • Reliable Corporation
  • Electrolux AB
  • LG Electronics
  • Hamilton Beach Brands Holding Company

Recent Developments Observed in Japan Garment Steamer Ecosystem

Company Developments or Initiatives
Panasonic Corp.
  • Panasonic is assisting to construct zero emission cities by extracting hydrogen without generating carbon dioxide (CO2).
  • At the CES 2023, it showcased breakthrough CO2 free green hydrogen generation technologies such as membrane electrode assemblies, electrodes for alkaline water electrolysis, and skeleton models of water electrolysis equipment.

Report Scope

Attribute Details
Estimated Industry Size in 2024 USD 75.1 million
Projected Industry Size in 2034 USD 223.1 million
Attributed CAGR between 2024 and 2034 11.50%
Historical Analysis of Demand for Garment steamer in Japan Countries 2019 to 2023
Forecast Period 2024 to 2034
Report Coverage Industry size, industry trends, analysis of key factors influencing garment steamer in Japan, insights on global players and their industry strategy in Japan, ecosystem analysis of local and regional Japan providers
Key Countries within Japan Analyzed while Studying Opportunities for Garment Steamer in Japan

Kanto, Chubu, Kinki, Kyushu and Okinawa, Tohoku, Rest of Japan

Key Companies Profiled

Panasonic Corp.; Groupe SEB; Koninklijke Philips N.V.; Conair Corporation; Pure Enrichment Company; BLACK+DECKER Inc.; Reliable Corporation; Electrolux AB; LG Electronics; Hamilton Beach Brands Holding Company

Table of Content
  • 1. Executive Summary
  • 2. Market Overview
  • 3. Market Background
  • 4. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast, 2024 to 2034
  • 5. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Product Type
    • 5.1. Handheld/Portable
    • 5.2. Upright/Non-Portable
  • 6. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By End Use
    • 6.1. Household/Residential
    • 6.2. Commercial
  • 7. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Power
    • 7.1. Below 750 Watt
    • 7.2. 750-1000 Watt
    • 7.3. 1000-1500 Watt
    • 7.4. 1500-2500 Watt
    • 7.5. 2500 Watt & above
  • 8. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Water Tank Capacity
    • 8.1. Below 500 ml
    • 8.2. 500-1 Litre
    • 8.3. 1-2 Litre
    • 8.4. 2-3 Litre
    • 8.5. 3-4 Litre
    • 8.6. 4 Litre & above
  • 9. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Material
    • 9.1. Plastic
    • 9.2. Metal
    • 9.3. Aluminium
    • 9.4. Stainless Steel
    • 9.5. Cast Iron
    • 9.6. Ceramic
  • 10. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel
    • 10.1. Direct
    • 10.2. Indirect
      • 10.2.1. Hypermarket/Supermarket
      • 10.2.2. Multi-Brand Stores
      • 10.2.3. Exclusive Store
      • 10.2.4. Independent Stores
      • 10.2.5. Online Retailers
      • 10.2.6. Others
  • 11. Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034, By Region
  • 12. Kanto Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
  • 13. Chubu Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
  • 14. Kinki Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
  • 15. Kyushu & Okinawa Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
  • 16. Tohoku Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
  • 17. Rest of Japan Industry Analysis and Outlook 2019 to 2023 and Forecast 2024 to 2034
  • 18. Market Structure Analysis
  • 19. Competition Analysis
    • 19.1. Panasonic Corp.
    • 19.2. Groupe SEB
    • 19.3. Conair Corporation
    • 19.4. Pure Enrichment Company
    • 19.5. BLACK+DECKER Inc.
    • 19.6. Reliable Corporation
    • 19.7. Koninklijke Philips N.V.
    • 19.8. Electrolux AB
    • 19.9. LG Electronics
    • 19.10. Hamilton Beach Brands Holding Company
  • 20. Assumptions & Acronyms Used
  • 21. Research Methodology

Key Segments

By Product Type:

  • Handheld/Portable
  • Upright/Non Portable

By End Use:

  • Household/Residential
  • Commercial

By Power:

  • Below 750 Watt
  • 750 to 1000 Watt
  • 1000 to 1500 Watt
  • 1500 to 2500 Watt
  • 2500 Watt & above

By Water Tank Capacity:

  • Below 500 ml
  • 500 to 1 Litres
  • 1 to 2 Litres
  • 2 to 3 Litres
  • 3 to 4 Litre
  • 4 Litre & above

By Material:

  • Plastic
  • Metal
  • Antilock Braking System (ABS)
  • Aluminium
  • Stainless Steal
  • Cast Iron
  • Ceramic

By Sales Channel:

  • Direct
  • Indirect
  • Hypermarket/Supermarket
  • Multi Brand Stores
  • Exclusive Store
  • Independent Stores
  • Online Retailers
  • Others

By Region:

  • Kanto
  • Chubu
  • Kinki
  • Kyushu & Okinawa
  • Tohoku
  • Rest of Japan

Frequently Asked Questions

In 2024, how profitable will the garment steamer industry be in Japan?

The value of the garment steamers industry in Japan is poised to reach USD 75.1 million by 2024.

How will the growth of the garment steamers industry in Japan unfold by 2034?

By 2034, the garment steamer industry in Japan is predicted to reach USD 223.1 million.

What is the expected CAGR of the Japan garment steamer industry?

From 2024 to 2034, the Japan garment steamer industry is likely to garner an 11.50% CAGR.

Which product type of garment steamer is likely to gain popularity?

The handheld/portable garment steamer segment is likely to take up 39.70% shares in 2024.

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Demand and Trend Analysis of Garment Steamer in Japan

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