The sale of anti-wrinkle product in Western Europe is predicted to reach USD 890.4 million in 2023, compared to USD 847.8 million in 2022. The demand for anti-wrinkle products is expected to show strong growth from 2023 to 2033, registering a CAGR of 5.70%. By 2033, the anti-wrinkle product industry in Western Europe are estimated to increase to USD 1,554.7 million.
| Attributes | Details |
|---|---|
| Industry size for Western Europe in 2023 | USD 890.4 million |
| Expected Industry Size for Western Europe by 2033 | USD 1,554.7 million |
| Forecasted CAGR between 2023 to 2033 | 5.70% |
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Cleansers have claimed the top spot in the product type segment in Western Europe. As of 2023, they are projected to hold 19.7% of the industry share.
| Demand for Anti-wrinkle Product in Western Europe Based on Product Type | Cleansers |
|---|---|
| Industry Share in 2023 | 19.7% |
Cleansers have become a widely favored skincare product. They are sought after not only for general skincare, but also for addressing wrinkles. Additionally, many cleansers offer added benefits beyond anti-wrinkle properties, such as combating acne and pimples.
Women continue to comprise the prime consumer base for anti-wrinkle product in Western Europe. In 2023, women are expected to make up 74.9% of the industry share by end-user.
| Demand for Anti-wrinkle Product in Western Europe Based on End User | Women |
|---|---|
| Industry Share in 2023 | 74.9% |
Traditionally, women have been the primary consumers of skincare and beauty products. Consequently, anti-wrinkle products are predominantly sought after by women. However, there is a growing awareness among men in Western Europe regarding the importance of appearance. The stigma surrounding men’s skincare is gradually dissipating in the region. As a result, anti-wrinkle products are also finding application among men.
| Countries | CAGR (2023 to 2033) |
|---|---|
| France | 5.7% |
| United Kingdom | 5.3% |
| Germany | 6.9% |
| Netherlands | 6.1% |
| Italy | 5.8% |
Demand for anti-wrinkle products is expected to steadily increase in France. Over the forecast period from 2023 to 2033, a CAGR of 5.7% is anticipated.
France has long held a reputation as a fashion hub, with its capital, Paris, also considered the fashion capital of the world. Concern for one's appearance is not a new trend in France, which leads to a high demand for anti-aging products in the nation. Therefore, anti-wrinkle products, in particular, are regularly sought after.
Germany stands out as a highly promising industry in Western Europe for anti-wrinkle products. With an anticipated CAGR of 6.9% projected for the period from 2023 to 2033, Germany's demand is on a steady rise. The aging population in Germany, coupled with the natural occurrence of wrinkles, drives a consistent demand for anti-wrinkle products among both geriatric and aging demographics.
Local cosmetics companies are thriving in the Netherlands, leading to an expanded scope for anti-wrinkle products in the country. For example, in June 2023, the Dutch company Beauty International B.V. acquired the German skincare brand Diadermine. The estimated CAGR for the Netherlands over the forecast period is an encouraging 6.1%.
Italy is home to several natural ingredients that are commonly used in anti-wrinkle products. Lemons, strawberries, and olive oil are some of the prevalent ingredients in Italy that are utilized in anti-wrinkle products. This indicates a strong potential for the anti-wrinkle product industry in Italy. The projected CAGR for Italy over the forecast period is a robust 5.8%.
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Giants of the industry are ever-present in Western Europe. However, local companies have a loyal customer base that is banked on. Marketing, including wide-scale publicity campaigns and celebrity endorsements, is a prominent strategy used by brands in the region. Wide-scale publicity campaigns and celebrity endorsements are two common advertising strategies among brands.
Recent Developments Observed in Anti-wrinkle Product in Western Europe
| Attribute | Details |
|---|---|
| Estimated Industry Size in 2023 | USD 890.4 million |
| Projected Industry Size by 2033 | USD 1,554.7 million |
| Anticipated CAGR between 2023 to 2033 | 5.70% CAGR |
| Historical Analysis of Demand for Anti-wrinkle Product in Western Europe | 2018 to 2022 |
| Demand Forecast for Anti-wrinkle Product in Western Europe | 2023 to 2033 |
| Report Coverage | Industry Size, Industry Trends, Key Insights for Anti-wrinkle Product in Western Europe, Insights on Global Players and Leading Industry Strategy in Western Europe, Ecosystem Analysis of Local and Regional Western European Providers |
| Key Companies Profiled | Unilever; Revlon, Inc.; Procter & Gamble Co.; Oriflame Cosmetics AG; Nature Republic; Natura & Co.; Mary Kay Inc.; Lotus Herbals Limited; L'Oréal S.A.; Kao Corporation; Coty, Inc.; Colgate Palmolive Company; Clarins Group; Biomod Concepts, Inc.; Beiersdorf AG; Henkel AG; Avon Products Inc.; ARK Skincare; Alma Secret Company; Allergan PLC |
| Key Countries Profiled | United Kingdom, Germany, France, BENELUX, Sweden, Norway, Denmark, Italy, Spain |
The industry size of anti-wrinkle product in Western Europe is USD 890.4 million as of 2023.
The anti-wrinkle product industry is likely to exhibit a 5.70% CAGR in Western Europe through 2033
The demand for anti-wrinkle product in Western Europe is driven by increasing awareness of appearances and a preference for natural skincare.
Cleansers are the preferred product type in Western Europe, with an expected industry share of 19.7% in 2023.
Women are the primary users of anti-wrinkle product in Western Europe, holding an industry share of 74.9% in 2023.
1. Executive Summary 2. Market Overview 3. Market Background 4. Industry Analysis and Outlook 2018 to 2022 and Forecast, 2023 to 2033 5. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Product Type 5.1. Creams & Moisturizers 5.2. Cleansers 5.3. Other Products 6. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Nature 6.1. Natural/Herbal 6.2. Synthetic 6.3. Organic 7. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By End-User 7.1. Men 7.2. Women 8. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel 8.1. Pharmacies 8.2. Specialty Outlets 8.3. Supermarkets/Hypermarkets 8.4. Convenience Stores 8.5. Beauty Stores 8.6. E-Retailers 8.7. Others 9. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Country 9.1. UK 9.2. Germany 9.3. Italy 9.4. France 9.5. Spain 9.6. Rest 10. UK Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region 11. Germany Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region 12. Italy Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region 13. France Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region 14. Spain Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region 15. Rest of Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033 16. Market Structure Analysis 17. Competition Analysis 17.1. Oriflame Cosmetics AG 17.2. Natura & Co. 17.3. L'Oréal S.A. 17.4. Clarins Group 17.5. Unilever 17.6. Beiersdorf AG 17.7. Henkel AG 17.8. Avon Products Inc. 17.9. ARK Skincare 17.10. Alma Secret Company 17.11. Allergan PLC. 17.12. Coty, Inc. 17.13. Colgate Palmolive Company 17.14. Mary Kay Inc. 18. Assumptions & Acronyms Used 19. Research Methodology
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Demand and Trend Analysis of Anti-wrinkle Product in Western Europe
