Introduction

The global customer relationship management (CRM) application software is getting boosted due to the changing economic realities and an ever changing global business environment.

Presently, there are a number of factors that are decreasing loyalty amongst the customers, which include decreasing amount of trust in established brands, sloppy implementation of loyalty programs, the inability of the companies to match with the expectation of their customers and an informed consumer whose focus is on price to performance benefits.

Keeping in view such factors, a customer relationship management application software is one of the most potent methods for retaining customers and for creating and maintaining robust customer relationships.

The customer relationship management application software will continue to maintain a steady progress due to increasing focus of the enterprises on the customer engagement which is an important strategy to keep the customers satisfied and due to the emergence of the social media platforms. 

According to the assessment of Future Market Insights, the global CRM application software market is forecasted to reach a figure of about USD 62,200 Million in 2022 and is poised to exhibit a robust CAGR in the period of assessment.

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North America Market Set to Dominate the Global CRM application software Market in Terms of Revenue

The market in North America is set to dominate the global CRM application software market in terms of value and this trend is projected to sustain itself throughout the assessment period. North America CRM application software market is the most attractive market, growing at a robust CAGR over the forecast period.

Cloud Segment Slated to Touch a Value of Nearly USD 34,750 Million in 2022

According to the projections of Future Market Insights, the cloud segment is expected to reach a value of about USD 34,750 Million in the year 2022. This signifies a robust CAGR during the forecast period of 2017 to 2022. The cloud segment is estimated to account for nearly half of the revenue share of the deployment segment by the end of the year 2017 and is expected to gain in market share by 2022 over 2017.

BFSI Segment to Exhibit a CAGR of Nearly 15.0% During the Assessment Period

According to the assessment of Future Market Insights, the BFSI segment is poised to touch a figure of about USD 11,300 Milllion in the year 2022. This signifies a CAGR of nearly 15.0% during the assessment period from 2017 till the year 2022. The BFSI segment is estimated to account for nearly one-fifth of the revenue share of the vertical segment by the end of the year 2017 and is projected to gain market share by 2022 over 2017.

Competition Tracking

The report also profiles companies that are expected to remain active in the expansion of global CRM application software market through 2022, which include Salesforce.com, Inc., Oracle Corp, SAP SE, IBM Corporation, Microsoft Corp., Adobe Systems, Inc., Genesys Telecommunications Laboratories Inc., Nice Systems Inc., Amdocs Ltd. and Sas Institute Inc.

Frequently Asked Questions

At what rate will CRM application software market grow from 2022 to 2032?

The CRM application software market is expected to grow at an 15.5% CAGR from 2022 to 2032

What is the expected market value for the CRM application software market in 2022/2032?

By 2022, CRM application software sales are likely to reach USD 62.2 Billion during the forecast period

Which are some leading players in the CRM application software market?

Salesforce.com, Inc., Oracle Corp and SAP SE are some leading CRM application software manufacturers in the market.

Table of Content
  • 1. Global CRM Application Software Market - Executive Summary
  • 2. Global CRM Application Software Market Overview
  • 3. Global CRM Application Software Market Analysis and Forecast By Deployment
    • 3.1. Cloud CRM Application Software Market Size and Forecast, 2012 to 2022
    • 3.2. On-Premise CRM Application Software Market Size and Forecast, 2012 to 2022
  • 4. Global CRM Application Software Market Analysis and Forecast By Vertical
    • 4.1. BFSI CRM Application Software Market Size and Forecast, 2012 to 2022
    • 4.2. Retail CRM Application Software Market Size and Forecast, 2012 to 2022
    • 4.3. IT & Telecommunication CRM Application Software Market Size and Forecast, 2012 to 2022
    • 4.4. Healthcare CRM Application Software Market Size and Forecast, 2012 to 2022
    • 4.5. Discrete Manufacturing CRM Application Software Market Size and Forecast, 2012 to 2022
    • 4.6. Government CRM Application Software Market Size and Forecast, 2012 to 2022
    • 4.7. Education CRM Application Software Market Size and Forecast, 2012 to 2022
    • 4.8. Others CRM Application Software Market Size and Forecast, 2012 to 2022
  • 5. Global CRM Application Software Market Analysis and Forecast By Application
    • 5.1. Marketing Automation CRM Application Software Market Size and Forecast, 2012 to 2022
    • 5.2. Sales Automation CRM Application Software Market Size and Forecast, 2012 to 2022
    • 5.3. Customer Service & Support CRM Application Software Market Size and Forecast, 2012 to 2022
    • 5.4. Contact Center CRM Application Software Market Size and Forecast, 2012 to 2022
  • 6. Global CRM Application Software Market Analysis and Forecast By Operating Environment
    • 6.1. Mainframe CRM Application Software Market Size and Forecast, 2012 to 2022
    • 6.2. Unix CRM Application Software Market Size and Forecast, 2012 to 2022
    • 6.3. Linux CRM Application Software Market Size and Forecast, 2012 to 2022
    • 6.4. Windows 32 and 64 CRM Application Software Market Size and Forecast, 2012 to 2022
    • 6.5. Other Operating Environment CRM Application Software Market Size and Forecast, 2012 to 2022
  • 7. Global CRM Application Software Market Analysis and Forecast By Region
    • 7.1. North America CRM Application Software Market Size and Forecast, 2012 to 2022
    • 7.2. Latin America CRM Application Software Market Size and Forecast, 2012 to 2022
    • 7.3. Europe CRM Application Software Market Size and Forecast, 2012 to 2022
    • 7.4. Japan CRM Application Software Market Size and Forecast, 2012 to 2022
    • 7.5. APEJ CRM Application Software Market Size and Forecast, 2012 to 2022
    • 7.6. MEA CRM Application Software Market Size and Forecast, 2012 to 2022
  • 8. North America CRM Application Software Market Analysis and Forecast, By Country, 2012 to 2022
  • 9. Latin America CRM Application Software Market Analysis and Forecast, By Country, 2012 to 2022
  • 10. Europe CRM Application Software Market Analysis and Forecast, By Country, 2012 to 2022
  • 11. Japan CRM Application Software Market Analysis and Forecast, By Country, 2012 to 2022
  • 12. APEJ CRM Application Software Market Analysis and Forecast, By Country, 2012 to 2022
  • 13. MEA CRM Application Software Market Analysis and Forecast, By Country, 2012 to 2022
  • 14. Global CRM Application Software Market Company Share, Competition Landscape and Company Profiles
    • 14.1. Salesforce.com, Inc
    • 14.2. Oracle Corp.
    • 14.3. SAP SE
    • 14.4. IBM Corporation
    • 14.5. Microsoft Corp.
    • 14.6. Adobe Systems, Inc.
    • 14.7. Genesys Telecommunications Laboratories Inc.
    • 14.8. Nice Systems Inc.
    • 14.9. Amdocs Ltd.
    • 14.10. Sas Institute Inc.
  • 15. Research Methodology
  • 16. Secondary and Primary Sources
  • 17. Assumptions and Acronyms
  • 18. Disclaimer

Market Taxonomy

Deployment:

  • Cloud
  • On-Premise

Vertical:

  • BFSI
  • Retail
  • IT & Telecommunication
  • Healthcare
  • Discrete Manufacturing
  • Government
  • Education
  • Others

Application:

  • Marketing Automation
  • Sales Automation
  • Customer Service & Support
  • Contact Centre

Operating Environment:

  • Mainframe
  • Unix
  • Linux
  • Windows 32 and 64
  • Other Operating Environment

Region:

  • North America
  • Latin America
  • Europe
  • Japan
  • Asia Pacific excluding Japan
  • Middle East and Africa

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CRM Application Software Market