The global Cricket Equipment Market size is set to reach USD 630.42 million in 2023. Overall sales of cricket equipment are likely to surge at 6.05% CAGR, taking the forecasted market valuation to USD 1134.33 million by the end of 2033.
Millions of people all over the world cheer for their favorite cricket teams. Many people around the world enjoy watching cricket, but its popularity is particularly high in places like India, Australia, England, and South Africa. Therefore, cricket products like bats, balls, gloves, helmets, shoes, and protective gear have seen a significant uptick in demand. Rising interest and participation in cricket are likely to sustain this pattern.
Manufacturers of cricket kits are continually developing and implementing new technologies and materials to enhance the functionality of their products. Composite materials are seeing increased use in cricket bats due to their advantages over wooden bats in terms of weight, durability, and performance.
The batsmen's job is made difficult by the development of cricket balls that swing wildly in the air. Cricket helmets, gloves, and shoes are all getting updated designs and features to make the sport safe and comfortable for players.
Cricket is an extremely fast-paced and physically demanding sport. Players need to be able to quickly move and react, so lightweight equipment is becoming increasingly popular. For the sport of cricket, for instance, designers are working to create footwear that is both comfortable and functional on the pitch. Similar efforts are being made to reduce the weight of cricket helmets and gloves without reducing their protective capabilities.
Every cricketer has their own distinct method of play, and the gear they use should reflect that. In response to this need, cricket gear producers have expanded their selection of personalization options. The weight, handle shape, and blade size of cricket bats, for instance, can now be tailored to the individual needs of each player. Cricket players can adjust the size of their helmets and gloves to better fit their heads and hands. It is possible to have custom graphics added to some products by the manufacturer.
| Attributes | Details |
|---|---|
| Cricket Equipment Market CAGR (2023 to 2033) | 6.05% |
| Cricket Equipment Market Size (2023) | USD 630.42 million |
| Cricket Equipment Market Size (2033) | USD 1134.33 million |
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According to recent research by Future Market Insights, the cricket equipment market is projected to expand at a rate of 6.05% during the forecast period from 2023 to 2033. The market outlook could be divided into short-term, medium-term, and long-term.
Short-term (2023 to 2025): The growing purchasing power of consumers, especially in developing countries, is fueling the expansion of the cricket equipment market. Many people can afford to buy branded, high-quality cricket gear as their disposable income rises. The demand for professional-grade cricket gear is particularly high in countries like India, where the middle class is expanding significantly.
Medium-term (2025 to 2028): New variations of the game are quickly gaining traction in cricket, with T20 and The Hundred among the most well-known examples. These variations call for the use of specialized hardware designed specifically for the game at hand.
T20 cricket, for instance, calls for aggressive and attacking play, so batsmen are likely to benefit from tools that enable them to play forcefully. This has led to the development of specialized product lines and brands for these mediums.
Long-term (2028 to 2033): Manufacturers of cricket gear are increasingly using eco-friendly and sustainable materials in light of growing concerns about climate change and environmental sustainability. Bamboo is a fast-growing and renewable resource, so a few companies are using it to make cricket bats. A few cricket ball, glove, and protective equipment manufacturers are doing the same. Many people are becoming aware of the importance of sustainability and environmental conservation, so this trend is likely to continue in the long term.
The increasing marketing and sponsorship efforts of cricket product manufacturers and cricket leagues are also fueling demand. Brands like Nike and Adidas, for instance, raise both brand awareness and demand for cricket equipment by sponsoring key cricket leagues like the Indian Premier League (IPL). In a similar vein, cricket product producers are pouring resources into advertising their wares.
The proliferation of e-commerce also contributes to the expansion of the cricket equipment market. Customers can now buy cricket products from any part of the world with the help of online platforms, which provide great convenience and accessibility. Several cricket kit makers are reportedly planning to enter the e-commerce space in the near future.
The cricket equipment market is expanding due to the increasing popularity of women's cricket. The number of countries that field women's cricket teams and host women's cricket tournaments has increased in recent years. As a result, new brands and product lines have emerged to serve women's cricket, which is fueling growth in the industry.
High-quality cricket kits, in particular, can be quite pricy, making them out of reach for a wide audience. This is especially the case in developing countries, where many potential buyers may lack the resources to invest in high-quality cricket products.
In addition to slowing market expansion, the high cost of cricket kits can discourage customers from making necessary upgrades. Manufacturers are attempting to combat this by releasing reasonably priced product lines and expanding their financing options.
Competition from other popular sports like football, basketball, and tennis is tough for cricket. There may be less of a need for cricket products in places where other sports are popular, which could slow the expansion of the cricket kit market. Manufacturers can solve this problem by putting effort into product development and releasing new cricketing tools that are universally appealing.
One of the main problems in the cricket equipment industry is the widespread availability of knockoff goods. The less prices at which counterfeit goods are sold can attract price-conscious consumers. But this does not guarantee that they are of the same quality as their legitimate counterparts.
The integrity of legitimate brands and the safety of players are both put at risk. Producers are working to solve this problem by collaborating with law enforcement and implementing anti-counterfeiting measures.
Many kids across the United States are picking up the sport of cricket. This is increasing the need for small versions of cricket equipment such as bats, balls, and safety gear.
The United States has made considerable investments in cricket infrastructure, such as the building of cricket stadiums and the establishment of cricket leagues. Several players and teams are investing in cricket equipment because they know they need better tools to compete.
The availability of cricket gear has grown alongside the sport's rising profile in the United States. The availability of cricket equipment is facilitated by the fact that key retailers are beginning to stock said items.
High-quality cricket gear is in high demand in the United States due to the growth of the leading cricket leagues like Major League Cricket (MLC). Attracting top international talent to the MLC is expected to boost the sport's profile in the States and drive up demand for gear.
International cricket stars and extensive media attention have helped the Indian Premier League (IPL) rise to the ranks of the world's most popular cricket leagues. Many players and teams are likely to need high-quality equipment to compete in the IPL and other cricket leagues in India, which should increase demand for cricket equipment.
Cricket stadiums and other sports facilities in India are receiving substantial funding from both the government and the private sector.
Cricket's popularity is on the rise in Japan, especially among foreigners and the young population of Japan. Because of this, cricket products are in high demand across the nation.
The International Cricket Council (ICC) and the Japan Cricket Association (JCA) have signed a memorandum of understanding (MoU) that is meant to increase the popularity of cricket in Japan and the demand for cricket products.
Due to the high level of protection it provides, protective gear is expected to be the cricket kit market's most lucrative sub-segment over the predicted time frame. The quality of the equipment purchased is crucial, as is the correct operation of the purchased equipment.
The most common pieces of protective equipment are headgear, goggles or other eyewear, knee pads, and gloves. Since cricket balls were in high demand as a result, sales of cricket bats and equipment increased mostly.
In the modern era, consumers' demand patterns for sports equipment are affected by factors including weight, durability, and adaptability. The increased demand for cricket sets is prompting manufacturers to shift their attention to using eco-friendly materials in their products. In 2021, protective gear accounted for 41.01% of the cricket kit market, and it is expected to increase at a steady clip over the next several years.
Since most cricket players are male, the demand for men's cricket products is expected to outpace that of women. In recent years, more men than women have been seen playing in professional and international cricket games mainly, which has created a broader cricket kit market for men.
In addition, men's cricket has traditionally been managed on the basis of merit, which has resulted in unequal opportunities for various players. In addition to their superior batting, men have traditionally had a high baseline of skill, which has contributed to the development of men's cricket.
The cricket equipment market is highly competitive, with several established players and new entrants operating in the space. Some of the key players in the market include Adidas, Gunn & Moore, Gray-Nicolls, Kookaburra, Masuri, New Balance, Puma, Sanspareils Greenlands, Slazenger, and Spartan. These companies offer a range of products, from cricket balls, bats, and protective gear to clothing and footwear.
The market is also witnessing the emergence of new players who are disrupting the market with their innovative products and business models. These players are leveraging technology and digital platforms to reach customers and create brand awareness. Some of the notable startups in the cricket equipment market include:
Improve the Quality
Manufacturers and service providers in the cricket equipment market can expand their businesses by focusing on product quality. They are expected to be able to set themselves apart from counterfeits, which is likely to bring in many customers and money.
Build More Infrastructure
Manufacturers and service providers can scale their businesses in the cricket kit market by investing in more infrastructure. They can build several factories, warehouses, and distribution centers to improve their supply chain and increase their production capacity. For example:
The West Indies cricket team has voiced their dissatisfaction with the current facilities. For example, Zimbabwean cricket player Ryan Burl posted a picture of his cricket shoes to Twitter in May 2021 to raise money for sponsorships, as players lacked even the most fundamental gear. This highlights the fact that Zimbabwe is lacking in fundamental cricket facilities.
Partner with Cricket Teams to Build Brand Awareness
Another way that manufacturers and service providers can scale their businesses in the cricket equipment market is by partnering with cricket teams to build brand awareness. This can help them build credibility and trust with their customers, which can lead to increased sales and revenue.
Offer Competitive Prices by Optimizing the Supply Chain
Finally, manufacturers and service providers can scale their businesses in the cricket equipment market by offering competitive prices through supply chain optimization. By optimizing their supply chain, they can reduce their costs and pass the savings on to their customers. For example, they can reduce their transportation costs by sourcing materials from local suppliers, or they can reduce their production costs by using efficient manufacturing processes.
In 2023, the market has the potential to garner a valuation of USD 630.42 million.
The market size is predicted to be USD 1134.33 million by 2033.
The market to develop at a CAGR of 6.05% through 2033.
Middle-class populations and rising disposable incomes in emerging economies.
a rise in the desire for cricket gear that is individualized and customized.
Limited availability of the raw materials needed to manufacture equipment.
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Cricket Equipment Market
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