Cosmetic Jar Market

Cosmetic Jar Market Outlook from 2023 to 2033

The global cosmetic jar market size is estimated to be valued at US$ 4,338 million in 2023 and is projected to reach US$ 7,020 million by 2033. Revenue is expected to increase at a CAGR of 4.9% during the forecast period from 2023 to 2033.

The global cosmetic jar market was valued at US$ 4,145 million at the end of 2022 and is anticipated to exhibit a y-o-y growth of 4.7% in 2023. Increasing trends for male grooming, changing lifestyles, high disposable income, and surging demand for natural products are projected to drive sales of cosmetics products.

CBD cosmetics is another trend pushing the market for luxury cosmetic jars. Skincare and haircare are the leading segments bolstering the growth of the cosmetic industry.

The cosmetic jar market is expected to experience a lucrative growth outlook during the forecast period. The report estimates that the market would create a total financial potential of US$ 2,875 million and expand 1.6 times the current value during the evaluation period.

Cosmetic Jar Market Trends and Analysis

• Increasing demand for eco-friendly and sustainable packaging formats is set to compel manufacturers to adopt recyclable materials for making jars.
• The rising shift of millennials toward unique and customized cosmetics products is anticipated to drive companies to make personalized skincare jar containers.
• Companies are projected to unveil new materials that can not only help preserve the cosmetics products for a long time but also improve user experience.
• Leading brands are focusing more on luxurious and minimalist cosmetic jar designs, as simple and clean jars are attracting modern consumers.
• Integration of new technologies, such as QR codes, into cosmetic jars to help consumers get detailed information about the product is a key trend.
• Skincare product manufacturers are aiming to introduce airless personal care jar packaging solutions to prevent oxidation and contamination.

2018 to 2022 Cosmetic Jar Market Outlook Vs. 2023 to 2033 Demand Forecast

The global cosmetic jar market is anticipated to witness a CAGR of around 4.9% in the estimated period. Sales of elegant cosmetic packaging jars expanded at a CAGR of 2.7% during the historical period from 2018 to 2022. The market value reached US$ 4,145 million in 2022 from US$ 3,733 million in 2018.

Consumers are increasingly becoming aware of eco-friendly disposable options and are willingly accepting items encased in reusable containers. The cosmetics and personal care industry is extensively using environmentally friendly materials such as glass, metals, and recycled plastics to produce jars to accommodate this new trend.

Innovative and multi-functional packaging solutions are increasingly being embraced in the marketplace. One of the most prominent trends for beauty product containers has been the utilization of colored glass to increase their aesthetic appeal.

Key players view it as an additional means of differentiating their goods from the competition and making them stand out. Although it is more costly than frosted or transparent glass, it is still a viable alternative.

Ismail Sutaria

Principal Consultant

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Semi-annual Market Update

The table below offers a semi-annual update on the growth rate of the global cosmetic jar market over two different periods, namely, H1 and H2, spanning from 2022 to 2033. CAGRs of each period exhibit the estimated average annual growth rates.

They vary between 4.8% and 5.0% for the primary portion of each period and from 4.7% to 5.1% for the second. This proves a largely favorable growth tendency in the market for cosmetic jar packaging solutions with slight fluctuation across diverse periods.

Beauty Product Containers Industry Outlook

• Rising Collaborations and Improving Synergy between Global and Local Players

Global cosmetic jar manufacturers are strategically targeting the localization of cosmetic products, as they are aware that a single global brand cannot attract people in regional markets. Following the footsteps of market leaders, medium-sized companies have adopted similar strategies for achieving success in local markets.

All these strategies are transforming the dynamics of the global cosmetic jar market. Moreover, companies are looking forward to monetizing local market benefits, such as economical production and fast integration with the supply chain.

Multifunctional cosmetic companies are outsourcing their production to local players with technical knowledge and expertise. Hence, global giants are focusing on increasing their local market share through such collaborations with regional players.

Over the past several years, Europe-based cosmetic brands have entered the fast-growing markets in the developing countries of South and East Asia. Hence, these factors are creating substantial opportunities for cosmetic packaging manufacturers.

• Rising Awareness of Anti-aging Products Augmenting Sales

The global hair and skin care industry is witnessing astonishing growth rates year by year. Age-defying products such as creams, lotions, shampoo, and conditioners are recording high sales and resulting in the burgeoning demand for plastic jar packaging.

Skincare and hair care lotions or creams need to be protected from direct sunlight (UV protection), oxygen, and humidity. Exponentially growing per capita consumption for hair and skin care products can be seen in recent years across the developed markets of Europe and Asia. The rising need for anti-aging beauty products is expected to have a positive impact on the global sales of plastic jars in the estimated period.

Consumers, mainly belonging to the aging population, are inclined toward cosmetic products that enhance their overall appearance. The above-mentioned trend is gaining traction among the aging and female population in particular, which is boosting the demand for cosmetic packaging, including jars.

• Inclination toward Small-sized Packs for Affordability Creates Opportunities

The global trend of shrinking packaging sizes is influencing the cosmetic packaging industry. The changing consumer lifestyle in several regions, such as North America, Asia Pacific, and Africa, is a leading driver behind this change.

The intercontinental population migration is witnessing a rapid growth rate. People are moving from one location to another in search of livelihood.

Small and medium-sized jars made up of PET plastics continue to be a popular format in such regions where consumers are more price sensitive. This type of pack contributes to the affordability of cosmetics for lower-income households, especially in semi-urban and rural areas. It can also help the independent retail sector to expand across developing countries.

Manufacturers’ strategies toward value for money include premium fragrances in smaller pack sizes as well as mini travel size formats. Small pack sizes are also appealing to those consumers who prefer to have a collection of cosmetics while making it economically feasible.

The middle-class population is the main adopter of these small-sized packaging formats. The middle-class population tends to purchase less but more often, which is expected to drive the cosmetic packaging market growth through 2033.

Country-wise Insights

The section below highlights the CAGRs of the leading countries in the cosmetic jar market. The three main countries pushing sales of cosmetic jars include Japan, China, and Canada.

According to the analysis, Japan is set to lead the market for innovative cosmetic containers by showcasing a CAGR of 6.7% in the forecast period. The country is anticipated to be followed by China and Canada, with CAGRs of 5.3% and 4.7%, respectively.

United States-based Manufacturers Focus on Producing Sustainable Cosmetic Jars

• The growing demand for cosmetics and personal care products with a focus on sustainability in the United States is prominently influencing the cosmetic jar market.
• The growth is attributed to the rising demand for natural and organic products from modern consumers as they have become more conscious about the environment.
• The United States is expected to create a total monetary potential of US$ 572 million in the forecast period and expand at a CAGR of 3.8%.

Refillable Jar Packaging Solutions Find Skyrocketing Demand across India

• India is estimated to be the dominant country in South Asia’s cosmetic jar market, with a share of around 39% in 2023.
• The country is projected to witness high demand for refillable containers as these help to lower the amount of waste generated.
• In the long term, refillable jars can prove to be more economical for consumers, as they can purchase refills rather than a new container every time the item runs out.
• As they can reduce packaging use and support the development of a circular economy, refillable jars can be a more environmentally friendly choice for leading brands.

Move toward Bold Colored Glass Cosmetic Jars Pushes Sales in Japan

• Japan’s cosmetic jar market is projected to witness a CAGR of 6.7% in the assessment period.
• The cosmetics industry's drive toward boldness and color would offer a vibrant counterbalance to the minimalistic movement in Japan.
• In packaging design, vivid colors are set to be frequently used to elicit particular feelings, grab attention, and establish a distinctive brand identity.
• The psychology of color has a profound impact on how consumers see products and make judgments about what to buy, which would drive demand.

Companies in China Create Aesthetic Cosmetic Jars to Attract More Consumers

• China’s cosmetic jar market will likely exhibit a CAGR of 5.3% in the evaluation period.
• One of the leading cosmetic packaging trends in China is the fusion of design and art that helps increase their aesthetic appeal.
• Cosmetic jars that appear more like a work of art or a collectible are anticipated to be produced by combining fine art, abstract design components, and original design concepts.
• The strategy not only raises the product's perceived value but also creates a powerful visual impact that can improve a brand's reputation.

Canada Shows High Demand for Sustainable and Elegant Cosmetic Packaging

• Canada’s cosmetic jar market is expected to showcase a CAGR of 4.7% in the forecast period.
• Key companies across Canada are focusing on launching compostable cosmetic jars owing to the rising need for biodegradable packaging.
• The emergence of microplastics-free premium skincare jars is set to address the rising concerns of plastic pollution in the country.
• The launch of sustainable, wood-textured cosmetic jars in Canada would help companies attract environmentally conscious consumers.

Category-wise Insights

The tables below showcase the growth rates of leading segments in the cosmetic jar market. In terms of material, the glass segment will likely witness a CAGR of 6.5% in the estimated period. Based on end-use, the hair care segment is set to exhibit a CAGR of 5.4% from 2023 to 2033.

Glass Cosmetic Jars to Witness High Growth Through 2033

• In terms of material, the glass segment is anticipated to witness a CAGR of around 6.5% in the assessment period.
• The rising demand for premium packaging solutions is set to drive the demand for glass jars.
• The emergence of glass jars with UV coatings, metallic sheens, soft touch coatings, glitter coatings, pearlescent coatings, and matte varnish is projected to augment demand.
• Changing consumption patterns and high disposable income in developing countries are estimated to accelerate the demand for luxury cosmetic jars made of glass.

Hair Care Brands to Look for Unique Personal Care Jar Packaging

• In terms of end-use, the hair care segment will likely witness a CAGR of 5.4% through 2033.
• As cosmetic jars have high durability, these are set to be ideal for storing hair care products during shipping.
• Manufacturers are expected to come up with attractive and minimalistic jars for hair care brands to help them stand out from competitive products.
• Leading companies are anticipated to introduce pump systems to enhance the user experience.

Competitive Landscape

Key players in the cosmetic jar market are focusing on launching innovative cosmetic containers by integrating smart packaging technologies such as QR codes and NFC tags. They are also aiming to expand their presence by launching their products online and showcasing them across several exhibitions.

For instance,

• In August 2023, Berry Global declared that its M&H and PET Power divisions would combine to form a new, pan-European company. For a variety of packaging options, Berry Agile Solutions will provide both quick lead times as well as low minimum order quantities.
• In September 2022, in collaboration with Ingreendients®, Berry Global announced the introduction of personal care containers composed entirely of recycled plastic.
• In July 2023, Quadpack announced the release of an improved 50 ml Regula Prestige Airless Jar featuring a PP pump and a recyclable PET jar and cap.

Scope of the Report

Cosmetic Jar Market Outlook by Category

By Material:

• Plastic
• Metal
• Glass
• Others

By Capacity:

• Small (5 ml to 50 ml)
• Medium (51 ml to 100 ml)
• Large (101 ml to 500 ml)
• Others ( >500 ml)

By End-use:

• Skin Care
• Hair Care
• Makeup
• Others

By Region:

• North America
• Latin America
• Europe
• East Asia
• South Asia
• Middle East & Africa
• Oceania