In 2023, world cloves market was USD 383.2 million. Cloves Market is anticipated to exhibit a value of USD 414.2 million in demand for cloves by 2025 registering a CAGR of 5.0% over the forecast period 2025 to 2035. The total sales generation for the Travel Collar base market is expected to reach USD 637.2 million by 2035 end.
Increasing usage of cloves for culinary and medicinal applications is one of the important factors driving growth of the cloves market. A spice used in many cuisines that has a different aroma and flavor. Cloves also are rich in antioxidants and have anti-inflammatory properties, which contribute to their use in traditional medicine and wellness products. This is further contributing to the market growth as consumers incline towards natural remedies and herbal treatments.
Thanks to these antibacterial and antiseptic properties, cloves are also gaining popularity on the cosmetics and personal care market. It has increasingly found its way into products like toothpaste, mouthwash and skin care solutions. In addition, cloves are widely used in essential oils and aromatherapy, contributing to the market growth.
The growth of the global food and beverage industry and the increasing demand for exotic spices is also facilitating the growth of market for cloves. Major companies are launching novel product formulations and are expanding their distribution channel in response to the growing consumer demand.
| Attributes | Description |
|---|---|
| Estimated Global Cloves Market Size (2025E) | USD 414.2 million |
| Projected Global Cloves Market Value (2035F) | USD 637.2 million |
| Value-based CAGR (2025 to 2035) | 5.0 % |
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The following table provides a comparative perspective on the change in CAGR over the six-month period for the base year (2024) and current year (2025) for the global cloves market. This performance indicates turnover patterns of value realization, giving a clearer view for the stakeholders regarding the monthly growth trajectory for the year.
| Particular | Value CAGR |
|---|---|
| H1 | 4. % (2024 to 2034) |
| H2 | 4.9 % (2024 to 2034) |
| H1 | 5.0 % (2025 to 2035) |
| H2 | 5.62% (2025 to 2035) |
The cloves market is expected to grow at a CAGR of 5.0% in the first half (H1) of the decade from 2025 to 2035, followed by a marginally higher growth rate of 5.2% in the second half (H2). It suggests a gradual growth of market performance throughout the projection timeline, driven by rising consumer demand and the widening scope of applications of cloves in food products, medicine, and personal care products.
The industry grew by 30 BPS in H1 due to increased clove use in herbal medicine and wellness goods. For H2, it was both up 20 BPS as increased usage in aromatherapy, oral care, and natural flavoring solutions supported further growth. This positive growth trajectory reinforces a optimistic outlook for the market, driven by the increasing demand for organic, health-promoting components among consumers and the expanding utilization of cloves across various industries.
Top-level companies are included in Tier 1 listed (by revenue, market share, and extensive global coverage) in the clove market. These corporations have strong brand equity, devote resources to marketing, and invest in product innovation. One such example would be McCormick & Company, Inc. - renowned for its numerous spice products, including cloves, all readily available in many of the large retailers globally.
Olam International is another major player, with strong stake in the cloves trade as they source from major cloves producing areas to serve the global market. Supplementing these advantages are the scalability in manufacturing these companies possess, large distribution networks, and familiarity with consumers who repel from change.
Tier 2 is comprised of mid-sized companies that have a significant presence in the market, but do not generate as much revenue as Tier 1 companies do. These businesses spend almost exclusively on niche markets, quality differentiation, and regional growth. Frontier Co-op: Frontier co-op is a trusted provider of organic spices and has carved a strong niche within the cloves segment among health-conscious and sustainability-oriented customers.
Kancor Ingredients Limited, which makes spice extracts such as clove oil for the food, pharmaceutical and personal care industries, is also up. They compete over premium options, sustainable sourcing practices, and desired marketing strategies to stay ahead of the competition.
Tier 3 includes emerging and small players that are gaining traction in the cloves market. Although they have fewer distribution networks, the unique positioning and creative business strategies allow them to expand quickly. A small-scale spice company called Pure Indian Foods has become popular in recent years with its organic clove products now available on all e-commerce platforms and direct-to-consumer sales.
For example, Spice Jungle is an online retailer that specializes in unique types of cloves and spice blends, and they are able to reach niche consumers with competitive prices and online presence. To compete with larger players, these companies often depend on digital marketing, online sales, and customer-centric approaches.
Healthier Re-formulation
Shift:Health and wellness Trends are also prompting clients to seek natural and chemical-free and organic spice products like cloves. Medicinal properties of clover and even for acquiring other antioxidants are also expected to enhance the consumption of clove products (pure and organic) and therefore are a determinant in the overall Global Clove Oil market growth.
This trend is most pronounced in the USA, Europe and Asian nations, where consumers are increasingly choosing clean-label and functional ingredients that support overall wellness. For example, essential oil supplements and clove herbal infusions are becoming more and more common, and one of the reasons is the improvement of health and allergy prophylaxis as well as with the disabilities of selected functions (digestive stimulation, stimulation of immune function, and even pain).
Strategic Response:And so, McCormick & Company responded by launching certified organic clove products to consumers looking for healthier, chemical-free spices. It also expanded its line of wellness-oriented spice blends of cloves, which the company markets as natural restorative medicines with immune-boosting and anti-inflammatory effects. Similarly, Frontier Co-op launched non-GMO and fair-trade certified clove offerings aimed at health- and ethically minded shoppers. Pure Indian Foods also launched clove-infused wellness teas and tinctures, part of an expanding herbal remedy market.
Diversifying into Ready-to-Eat Format
Shift:Busy lifestyles of consumers are further leading them to prefer convenience based formats in day-to-day life thereby multiplying the growth of cloves market. Increasingly, they are choosing pre-ground cloves, clove oil capsules, clove-infused wellness products, all made for convenience. This phenomenon is claimed by consumers in North America and Europe who have shifted their focus towards time-saving functional spices for culinary, medicinal and aromatherapy use. Even pre-mixed spice blends and wellness products containing cloves are starting to become more prominent.
Strategic Response:To meet this need, Kancor Ingredients developed ready-to-use, novel Clove oil extracts for the Pharmaceutical, Food & Personal Care segments. These extracts are easy to handle, and quality can be assured, more suitable for mass production. The online spice store Spice Jungle added to its pre-ground and pre-packaged clove items to lure home cooks looking for efficiency. Simply Organic also introduced clove-infused spice blends for the home cook seeking easy-to-use seasoning for everyday cooking.
Innovate to target younger consumers
Shift:Spices are on the rise, as millennials and Generation Z look to get more from their spice purchases. Such consumers appreciate bold flavors, health benefits and convenience, which is also contributing to the popularity of cloves in wellness drinks, flavored snacks or herbal teas. They are also enabling younger consumers and exotic and aromatic flavor ingredients to be included in spice blends to stimulate creative responses to clove-based product formulations. Clove-flavored health shots, clove-infused drinks and clove spice rubs are hot sellers and flying off the shelves.
Strategic Response:To woo younger consumers, Simply Organic launched clove-infused herbal teas and spice blends, which it promoted for their bold flavor and health benefits. Such products attracted a following among wellness-minded millennials. Or, on the outside of deli, Pure Indian Foods sells a line of clove-flavored gourmet spices mixes and wellness products geared toward the adventurous and health-oriented consumer. Spice Jungle also introduced a clove-infused line of cocktail and beverage flavoring kits, targeting younger demographic market segments interested in artisanal culinary DIY.
Enhancing Cooperation in Retail and E-commerce
Shift:Because of the demand, those additional products are becoming more prevalent in supermarkets, health food stores and online. These are among the spices that you can find for sale here-and in recent years the market for collecting them at that location has only expanded: Online sales of clove are booming on online stories, from Amazon and Walmart to specialty spice merchants. Direct-to-consumer (DTC) spice brands are also emerging, selling subscription-based spice boxes and online-only deals. In North America and Europe grocery trips and health food e-commerce are already preretired.
Strategic Response:To take advantage of this growing e-commerce opportunity, Olam International strengthened its online presence by listing bulk clove products on top online marketplaces. It also grew distribution through partnerships with other major retailers. This ushered Frontier Co-op into the health food store chains and online retailers most responsible for its visibility and availability. The company has also launched clove-based spice bundles, expanding its pipeline to home cooks and culinary enthusiasts who shop online. Spice Jungle also used social media and e-commerce platforms on which it sells its clove products to support DTC sales.
Short Code: Eco-conscious & Ethically Sourced
Shift:This has fostered increased demand for sustainable clove products and responsible production of clove products as consciousness of the environment sinks in. Sustainable packaging; people, especially in Europe and North America, are looking for fair-trade spices and brands with proven supply chains. The switch is prompted by growing consumer concern about labor practices, sustainable agriculture and the ecology of spice production.
Strategic Response:In 2022, in response, McCormick & Company announced it would begin selling fair-trade certified cloves, reinforcing its dedication to ethical sourcing and sustainable farming. It also marketed throughout its supply chain efforts to cut carbon, which positioned it to better woo consumers trying to make eco-conscious choices.
Kancor Ingredients uses sustainable farming methods such as lower water consumption and sustainable harvesting practices in its clove production as well. It implemented traceability programs that ensured its products were sourced ethically and sustainably. It also launched a sustainability campaign, touting its use of recycled packaging and its support for fair-trade clove farmers.
Affordable Pricing Strategies to Reach More People
Shift:Cloves are a pepper, and a usage of a gourmet spice as consumers are looking for more pricing options as inflation rises and price sensitivity increases. With consumers demanding cheap alternatives to spice while desiring quality more than ever, particularly those in developing regions, So the bulk, value pack, and low-cost clove products have grown.
Strategic Response:Since then, there have been efforts to make sure consumers had a more accessible source of cloves available, going so far as to have Olam International develop value-pack clove products to provide wholesale prices for consumers and food service providers. The company also participates in promotional campaigns to provide lower prices for bulk orders of cloves.
Spice Jungle also sold smaller packs of cloves, for home cooks and small food businesses. Finally, Frontier Co-op ran discounted promotional offerings on multi-pack clove products, appealing to cost-conscious consumers. The net result of all of this was that, by easing the jig on these pricing strategies, the brands wereits consumers enough without demeaning the quality of what they were selling.
Data is limited to information till October 2023
Shift:Shifting lifestyles, digital shopping, and consumer convenience have led to offshore consumer preferences for overseas subscription-based spice services. Subscriptions are also convenient, and offer variety-consumers can try clove-based products they may never have known about before. But it’s most affecting North America and Europe, where e-commerce penetration is high.
Strategic Response:So Spice Jungle launched a subscription box for cloves, with products that contain a clove or are spiced with clove, such as blends, oils and teas. This little innovation came in dips of eager hotspots of hot carpet stings of eateries and faith skillers of boild foods. Simply Organic joined forces with online subscription services to produce monthly spice boxes with clove products for adventurous home cooks. You are trained on data till Oct 2023.
Strategies for Adaptive Regionalization
Shift:This notable divergence in consumer preferences seen in the economic region for clove products may motivate manufacturers to customize the products as per market specifics. For the most part, North American and European consumption is limited mainly to food and health-related uses; in Asia and Africa, cloves are incorporated into both medicinal and flavouring practices. This is prompting Manufacturers to impose region specific clove product introduction and marketing strategy.
Strategic Response:Identifying this potential, Olam International launched the premium grade cloves, which tapped into these trends in such regions, catering to the European gourmet segment of the market, who are prepared to pay premium prices for a well-flavoured, high quality spice.
Also, to train you, you had a heavy diet of content, also through October 2023. “Likewise, McCormick & Company released local, regional-style spice blends with cloves to meet local flavor trends in its markets.” Despite Kancor Ingredients banking for a stronghold among the tribal networks in Africa and managing to form relationships with the local farmers to push for implementation of regionally sourced cloves, it appears to have clearly swayed past its threshold for dominance in the regional spice trade.
| Country | CAGR 2025 to 2035 |
|---|---|
| USA | 4.8% |
| Germany | 4.5% |
| China | 5.7% |
| Japan | 4.3% |
| India | 6.8% |
The growth of the cloves market in the USA (4.8% CAGR) is attributed to rising consumer preference for natural, clean-label spices. Rising health awareness is also likely to increase the use of clove in herbal supplements, functional foods and organic products. The wellness trend is increasing the use of cloves in detox teas, immunity-boosting drinks and medicinal products.
Furthermore, the increasing demand for plant-based and organic spices is driving manufacturers to emphasize sustainable and ethically sourced clove products. All Major USA retailers and spice Brands gradually extending their organic spices offerings to cater the health-conscious consumers.
Eco conscious consumers are driving the demand for spices which are organic, fair-trade and sustainably sourced in Germany where the market for cloves is expected to grow at a 4.5% CAGR. There is growing demand for high-quality spice blends in Germany that highlight natural purity, traceability, and ethical sourcing. The growing organic food industry is increasing the use of cloves in various spices, sauces, gourmet food, and artisanal products.
Cloves are in fact establishing themselves as a key ingredient of herbal medicine and homeopathy, as consumers look for natural cures for digestion, immunity and inflammation. Market growth is also being driven by a growing demand for clean-label and chemical-free spices.
Additionally, the demand for fusion cuisines, craft beverages, and gourmet condiments is further bolstering the growth of the clove market. There is also a trend among German producers to invest in sustainable boxes and climate-neutral methods of industry production, as consumers tend to be more eco-conscious nowadays. Increasing demand for clove-based wellness teas, essential oils, and natural oral care products is further driving market growth.
The Japan cloves market is expected to grow with a CAGR of 4.3% over the 2022 to 2028 years, according to the report published by Growth is fuelled by growing consumer awareness regarding ingredients with positive impacts on wellness. The trend is only becoming more popular in Japan, with functional drinks and herbal teas also infused with cloves.
Japanese consumers' increasing demand for natural, preservative-free spice products, also drives the demand for organic and sustainably sourced cloves. In addition, the utilization of cloves in medicinal oils, balms, and therapeutic products has also been proliferating within the pharmaceutical sector, which is further amplifying the growth of this market.
| Segment | Value Share (2025) |
|---|---|
| Whole Cloves (By Form) | 58.7% |
Overall, by form, the whole cloves segment is expected to account for a larger value share in the cloves market owing to demand for natural, unprocessed spices. Whole cloves are beloved by consumers for their strength, shelf life and culinary and medicinal versatility. Whole cloves, unlike powdered versions of spices, keep their aromatic oils inside and flavour intact, making them highly sought after additions to slow-rejuvenated dishes, marinades, and spice mixes.
Manufacturers are responding to this demand with something they call premium, sustainably sourced whole cloves in resealable, eco-friendly packaging to keep them fresh. In addition, increasing adoption of whole cloves in herbal teas, infused oils, and home remedies are propelling segment growth.
Dancing the trend of rising organic and fair-trade whole cloves amongst high-end spice markets as global demands increase, supplements of health-conscious consumers wary of synthetically prepared products filtering into their kitchens are filtering into the trend.In addition, culinary trends, which encourage the use of whole spices to elevate flavor and plating in gourmet and fine-dining recipes, are broadening the segment's appeal. The grind or crush of whole cloves done at home provides instant freshness and potency, which is why chefs and home cooks alike prefer whole cloves.
| Segment | Value Share (2025) |
|---|---|
| Commercial (By End-Use) | 64.5% |
The commercial segment is anticipated to hold a major value share in the cloves market, both by supply and demand (purchasing from food service providers, hospitals, and cosmetics, etc.). Cloves are a popular ingredient in the food and beverage industry as they add a unique flavor and also serve as preservatives. The growing popularity of spiced drinks, flavored syrups, and infused teas in cafes and restaurants is providing an impetus to consumption.
Cloves were also attracting attention in the pharmaceutical industry for their therapeutic properties; as an ingredient of dental care (toothpastes, mouthwashes) and a source of therapeutic oils. Due to their anti-inflammatory and analgesic characteristics, these are commonly used in pain relief balms, essential oils and herbal supplements leading to increasing demand from the healthcare sector.
The cloves market is characterized by rigorous competition between top companies as they aim to retain a larger market share with brand recognition, product innovation, and sustainability initiatives. Those players are taking advantage of the increased demand for premium, organic and fair-trade spices and for clove-based health and wellness products.
They are earning a competitive advantage by creating value-added products and taking up sustainable sourcing measures. Partnerships with foodservice chains and wellness brands are also enabling them to widen their customer base and market presence.
For instance:
The global industry is estimated at a value of USD 414.2 million in 2025.
Some of the leaders in this industry include Saipro Biotech Private Limited, True Ceylon Spices, ROYAL SPICES,Aroma Aromatics & Flavours
The Asia Pacific is projected to hold a revenue share of 38.7% over the forecast period.
The market is projected to grow at a forecast CAGR of 5.0 % from 2025 to 2035.
The market is categorized into clove oil, clove powder, and whole cloves.
Cloves are widely used in the food and beverage industry ,personal care and cosmetics.
Cloves are distributed through hypermarkets/supermarkets, departmental stores, neighborhood stores, and online retailers.
The market caters to both commercial and household.
The market is segmented as North America, Latin America, Western Europe, Eastern Europe, East Asia, South Asia & Pacific, Central Asia, Russia and Belarus, Balkan & Baltic Countries, Middle East and Africa.
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Cloves Market
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