The global chilled meal kits market size is expected to reach USD 10,062 million in 2023 and further accelerate at a CAGR of 16.3% between 2023 and 2033. Furthermore, with the rising popularity of easy prep meals among the middle-class population, the overall sales of chilled meal kits are projected to total a massive valuation of USD 26,436.6 million by 2033.
Chilled meal kits are pre-portioned or partially-prepared food ingredients and recipes that are utilized by consumers to prepare home-cooked meals. These products are generally offered by companies under subscription services (meal delivery services) and have gained immense popularity globally.
The process of planning, shopping, preparing, and cooking can be extremely time-consuming. As a result, busy bees (busy consumers) are looking for novel offerings such as chilled meal kits to save their time and escape from laborious efforts.
The introduction of chilled meal kits has taken cooking at home to a new level. Today, several families are turning to prepared foods or easy prep meals as a way to save time and spice up their lunch and dinner menus. Adoption of these kits helps consumers to ease the burden and cooking fatigue as they do not have to make food from scratch.
Growing demand for convenient pre-meals across the world due to busy lifestyles and rapid urbanization is expected to boost the sales of chilled meal kits during the forecast period. Similarly, the growing popularity of chilled meal kits due to their convenience, health benefits, and affordability will create lucrative opportunities for chilled meal kit companies over the next ten years.
As the world continues to become more health-conscious, meal kits are becoming increasingly popular. Meal kit services have made it easier for people to cook healthy meals in their own homes. They allow people to enjoy a quick and easy way to prepare nutritious meals with minimal effort or mess.
Regionally, South Asia chilled meal kits industry is likely to surge at a stellar CAGR of 20.2% during the next ten years, making it a happy hunting growing for chilled meal kit manufacturers. This growth can be attributed to factors such as increasing disposable incomes leading to higher spending power, rapid urbanization resulting in more time-pressed consumers demanding convenient meal solutions, and growing health consciousness driving people towards healthier options like chilled meal kits.
| Attribute | Key Insights |
|---|---|
| Chilled Meal kits Market Estimated Value (2023E) | USD 10,062.7 million |
| Projected Market Value (2033F) | USD 26,436.6 million |
| Value-based CAGR (2023 to 2033) | 16.3% |
| USA Market Share | 33.2% |
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The global market for chilled meal kits expanded at a CAGR of 12.6% during the historical period from 2018 to 2022. However, with rising consumer preference for convenient prepared meals, the overall demand for chilled meal kits is anticipated to surge at a CAGR of over 16.3% between 2023 and 2033.
Chilled meal kits have gained immense traction across the world due to their more convenient nature. These kits allow consumers to enjoy their meals without putting too much effort into gathering ingredients and cooking them.
Factors such as busy lifestyles and changing eating habits are providing a major impetus to the growth of the global chilled meal kits industry. As more and more people are becoming aware of the benefits of healthy prepared food products, sales of chilled meal kits are slated to increase at a stellar pace during the next ten years.
As more and more consumers are demanding higher-quality meal kit products, there has been a dramatic increase in the number of suppliers, manufacturers, and distributors operating in this space.
In response to the growing market demand for chilled meal kits, manufacturers have stepped up production capabilities. They are using innovative strategies to streamline operations, such as automation and advanced robotics technologies. This has helped them reduce costs while increasing their output efficiency.
As a result, many of these manufacturers have been able to grow their presence in the global market by expanding into new countries or regions. At the same time, retailers have responded by providing a wide selection of chilled meal kits on their shelves
Convenient Nature of Chilled Meal Kits Making Them Popular Among Americans
According to Future Market Insights, the USA currently holds a massive share of 33.2% in the global chilled meal kits market and it is expected to retain its dominance during the forecast period. This can be attributed to the rising popularity of chilled meal kits among Americans due to their busy lifestyles.
Chilled meal kits are convenient for consumers as they provide them with pre-made ingredients, recipes, and instructions required to cook meals at home. This form of convenience has driven an increasing demand for these products within the USA marketplace.
Consumers are looking for easy ways to make fresh meals without having to go through the hassle of buying all separate ingredients and spending time preparing each dish from scratch. Similarly, an increase in consumer interest in healthier eating options that can be fixed quickly but still taste great will boost sales of chilled meal kits in the USA during the forecast period. This demand is being met with constant innovation from meal kit providers who tailor their offerings according to customer needs and trends in different parts of the USA.
Rising Consumer Spending and Surge in the Number of Start-ups Booting Market in India
India’s chilled meal kits market is anticipated to grow at an impressive CAGR of 20.0% during the next ten years (2023 to 2033), owing to the rising consumer spending on prepared meals, growing health awareness, and increasing number of startups offering chilled meal kits.
In recent years, this segment (chilled meal kits) of the food industry has experienced an impressive growth rate across countries like India and China due to its convenience, health benefits, and affordability. With the changing consumer preferences and rising demand for ready-made meals in India, many companies are entering the market to capitalize on this opportunity.
Growing Demand for Plant-based Chilled Meal Kits Boosting the United Kingdom Market
As per FMI, the United Kingdom chilled meal kits industry is anticipated to expand at a stupendous CAGR of 12.6% between 2023 and 2033 owing to the rising popularity of vegetarian chilled meal kits among consumers and the strong presence of leading manufacturers.
The United Kingdom is becoming a leading producer of chilled meal kits due to the rising demand for convenient, nutritious meals that can be quickly prepared. Meal kits are pre-portioned meals that contain all of the ingredients and instructions needed to create easy-to-follow recipes at home.
With increasing concerns over health and nutrition, Europeans are increasingly turning to chilled meal kits as an alternative to store-bought frozen meals. This is partially due to their commitment to innovative product development and strong marketing efforts in the country.
Similarly, the growing consumer shift towards plant-based diets is generating high demand for vegan-based chilled meal kits. This will further aid in the expansion of the United King market during the forecast period
Growing Trend of Veganism Propelling Demand for Vegetarian Chilled Meal Kits
Based on product, the global market for chilled meal kits is segmented into vegetarian and non-vegetarian. Among these, the vegetarian segment is likely to grow at the highest pace during the next ten years owing to the rising trend of veganism.
Increasing demand for vegetarian food meals is emerging as a key trend shaping the chilled meal kits industry. As more consumers become aware of the health benefits of plant-based diets, they are increasingly seeking out meals made with plant-based ingredients. This has prompted manufacturers to increase their production of vegetarian chilled meal kits.
Similarly, another reason why this particular category of the meal kit is trending is that it offers a convenient option for those who are looking to add more plant-based proteins into their diets but don’t have the time or energy to plan out an entire week's worth of meals from scratch.
Key players operating in the market for chilled meal kits include Tyson Foods, Inc. (Tyson Taste Makers), Hello Fresh SE, Campbell’s, Home Chef (The Kroger company, Blue Apron Holdings, Inc., Gousto, Martha &Marley spoon, Sun basket, Lina’s Mat Kassel (LMK Group AB), My Food Bags Ltd, Dinner (MMM Consumer brand Inc.), Purple carrot, Gobble Inc., and Hungry root.
These players are continuously introducing new products, improving their production capacities, and strengthening their distribution channels to increase their revenue share. Besides this, they are adopting strategies such as mergers, partnerships, acquisitions, and collaborations to expand their global presence.
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| Attribute | Details |
|---|---|
| Estimated Market Size (2023) | USD 10,062.7 million |
| Projected Market Size (2033) | USD 26,436.6 million |
| Anticipated Growth Rate (2023 to 2033) | 16.3% CAGR |
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2018 to 2022 |
| Market Analysis | USD million for Value and million. Sq. M. for Volume |
| Key Regions Covered | North America; Latin America; Europe; East Asia; South Asia; and the Middle East & Africa |
| Key Countries Covered | USA, Brazil, Mexico, Germany, United Kingdom, China, India, Japan, Australia, and GCC Countries |
| Key Segments Covered | Product, Customer Age, Gender, and Region |
| Key Companies Profiled | Tyson Foods, Inc. (Tyson Taste Makers); HelloFreshSE; Campbell’s; HomeChef(The Kroger Company; Blue Apron Holdings, Inc.; Gousto; Martha&Marley spoon; Sunbasket; Lina’s Matkassel(LMK Group AB); My Food Bags Ltd; Dinner (MMM Consumer brand Inc.); Purple carrot; Gobble Inc.; Hungryroot |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The global chilled meal kits market size is expected to reach USD 10,062.7 million in 2023.
Between 2023 and 2033, demand for chilled meal kits is expected to rise at a CAGR of 16.3%.
The global market for chilled meal kits is likely to surpass USD 26,436.6 million by the end of 2033.
The USA, China, Canada, Germany, and Mexico are the major countries driving demand for chilled meal kits.
The overall market for chilled meal kits in China is projected to grow at a CAGR of 16.4% between 2023 and 2033.
The United Kingdom market is projected to grow at a CAGR of 12.6% during the forecast period.
The market for chilled meal kits across India is projected to grow at a stellar CAGR of 20.0% over the next ten years.
| Market Value for 2023 | USD 1,453.2 million |
|---|---|
| Market Value for 2033 | USD 1,863.40 million |
| Market CAGR (2023 to 2033) | 2.5% |
| Market Share (2023) | USD 20,196 million |
|---|---|
| Market Share (2033) | USD 35,994 million |
| Market CAGR (2023 to 2033) | 6% |
| Market Valuation (2023) | USD 900 million |
|---|---|
| Market Valuation (2033) | USD 2.0 billion |
| Market CAGR (2023 to 2033) | 8.3% |
| Market Size (2022) | USD 860.0 Million |
|---|---|
| Market Size (2032) | USD 1,648.8 Million |
| Value CAGR (2022 to 2032) | 7.5% |
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