Cattle Nutrition Market

Cattle Nutrition Market Outlook (2024 to 2034)

The Global Cattle Nutrition sales are estimated to be worth US$ 15.2 billion by 2024 and are projected to reach a value of US$ 27 billion by 2034, with the global target sales reflecting a Compounded annual growth rate (CAGR) of 5.9% over the forecast period of ten years from 2024 to 2034.

Cattle nutrition refers to dietary management in addition to regular animal feed to support growth, reproduction, lactation, and overall well-being with the necessary nutrients. This proper nutrition depends upon the cattle type (Dairy, Beef), its purpose, and its different life stages. Important animal nutrition components are Vitamins, Minerals, Amino Acids, Enzymes, Acids, and probiotics, Well-balancing this an essential component for optimal cattle performance.

The increasing global population drives the cattle nutrition market in substantial amounts to cater to the rising demand for meat and milk products. Improved cattle nutrition can enhance productivity, efficiency, and sustainability in cattle farming, particularly for meat and milk. Proper balanced nutrition does not only support the maximum growth and milk production but also maintains the overall health and well-being of the animals which gives higher yield and better quality products as per the consumer demand and expectations.

To receive the maximum output of cattle as the end-use products, it needs more efficient feed utilization. Feed that is high in all essential nutrition, along with quality and safety results in improved feed conversion ratios which means cattle can produce more meat and milk per unit of feed consumption. Improved feed efficiency with the added cattle nutrition reduces the amount of feed required per animal, lowering the cost of production of meat and milk for the consumer along with sustainability.

Attributes	Description
Estimated Global Cattle Nutrition Size (2024E)	US$ 15.2 billion
Projected Global Cattle Nutrition Value (2034F)	US$ 27 billion
Value-based CAGR (2024 to 2034)	5.9%

Key Industry Highlights

Innovation in the feed technology for animals makes it easy for the company to manufacture the tailor specific nutrition as per the type and life stage of cattle

This advancement in the field of feed technology has made a way to manufacture tailored nutrition as per the cattle type and their needs depending upon the life stages and purpose. Key market leaders have developed various nutritional supplementations that are very much essential in the stages of reproduction, pregnancy lactation, etc. This technological advancement has led to the development of novel nutrients such as vitamins, minerals, enzymes, amino acids, and probiotics to support the overall health of cattle with the optimum product output in terms of milk and meat.

Further, the nutrients sourced from sustainable and cost-effective sources such as insects, algae, and food waste are gaining traction. These alternative ingredients not only provide high-quality nutrition but also help with sustainability concerns with less burden on Mother Earth.

Increasing demand for meat and dairy products in the international market requires nutrition to produce high-quality end-use product

Increasing trade among the countries in the international market especially for meat and milk has driven the cattle nutrition market. As India is the largest producer of milk with 22% of global production, dairy farmers have taken care of their cattle with the proper nutrition with regular consultation with veterinary doctors.

International consumers, increasingly look for meat and milk products that are safe and nutritious with high quality in terms of superior taste, texture, and organoleptic properties. Regular, well-balanced nutrition directly impacts the quality attributes of the end products. For example, a cattle diet with rich essential nutrients can enhance the color and texture of meat products and also improve protein and fat content in the milk. By providing the diet with balanced external nutrition as per the cattle type and their life stages farmer or producer can meet the international standard and expectations of end products.

Veterinarians are increasingly encouraging complete nutritional plans as a key component of preventive health care for cattle

Overall complete nutritional plan plays a vital role in managing and preventing various disorders in cattle and in other animals. Nowadays everyone believes that prevention is always better than cure. Veterinarians work with the farmers to develop and implement strategies that provide the right balance of vitamins, minerals, amino acids, and other nutrition, to prevent any kind of disease. Because any kind of disorder will affect the quality of milk and meat for a long time. So, Proper nutrition strengthens the immune system, enabling cattle to better resist infections or recover more rapidly if they do fall ill.

Balanced diets rich in essential vitamins and minerals, such as vitamin E, selenium, and zinc, are particularly effective in boosting immune function. By ensuring cattle receive these vital nutrients, veterinarians help reduce the prevalence of common health issues, such as respiratory diseases, digestive disorders, and reproductive problems, which are often exacerbated by nutritional deficiencies.

Rising regulatory and quality standards in the animal and animal product industry are driving the demand for enhanced nutrition for cattle

Global regulatory bodies in the livestock industry are focusing on food safety and quality, Animal welfare, and sustainability. All of these attributes are directly linked with, how the livestock are fed and managed with the external nutrition to support its health and output. The key manufacturing industry in cattle nutrition has developed the nutrients that are globally accepted to support animal health and well-being.

Quality standards set by global trade partners and certification bodies require producers to adhere to specific nutritional guidelines to ensure product quality and safety. For instance, certifications such as Organic, and Non-GMO Project Verified have specific requirements regarding feed composition and sourcing. Compliance with these standards often necessitates the use of high-quality feed ingredients and the implementation of stringent feed management practices. Producers aiming to access premium markets and achieve certification must invest in enhanced nutrition to meet these quality standards.

2019 to 2023 Global Cattle Nutrition Market Sales Analysis Compared to Demand Forecasts for 2024 to 2034

Global Cattle Nutrition sales increased at a CAGR of 5% from 2019 to 2023. For the next ten years (2024 to 2034), projections for the target industry will rise at 5.9% CAGR.

The increase in the demand for cattle nutrition is attributed to several factors such as the increasing consumer population so and the demand for meat and milk products across the globe. With the traditional practices in cattle farming it is much more difficult to cater to the widespread demand for meat and milk all over the globe due to the lower output of end-use products.

Key industry players continue focusing on research and development of innovative products with the perfect combination of nutrients to support the health of cattle. Companies are increasing their product portfolio to target any deficiency diseases. Companies like KNC Nutrition from India have understood the essentiality of cattle feed. They have developed feed supplements including essential vitamins, minerals, and toxin binders, that help enhance growth, improve digestive health, and boost overall performance. Magnesium deficiency can lead to conditions like grass tetany, which affects the nervous system function of cattle, particularly lactating cows. Supplements fortified with magnesium ensure proper nerve function and prevent such deficiencies. This is how companies focus on targeted conditions to improve health and well-being depending on the type of cattle and its life stage.

Nowadays companies are focusing on the development of advanced nutritional supplements for cattle to support their overall health and wellbeing with preventive health maintenance. These supplementations not only support the health of cattle but also improve the quality of end products such as meat and dairy with high output.

Market Concentration

For Cattle nutrition, companies like Cargill Inc., ADM, Kemin Industries, Inc., Elanco, DuPont, Balchem Corporation, etc dominate the industry with a significant share of around 40-50% at the global level. This comprises the tier 1 of the industry structure. This dominance is due to its advanced research and development team, widespread product portfolio with multiple production facilities alongside a widespread supply chain, infrastructure, and advanced cutting-edge technology. They have patented formulation with packaging which led to strong brand recognition.

Tier 2 company comprises mid-scale players that operate only in a specific region of the globe and have substantial revenue that can be expanded in the coming time. These tier 2 companies hold around 30-40% of the global industry share. Tier 2 companies with advanced processing technology and target product knowledge, are eager to collaborate with the key players to reach the global market. Major tier 2 companies are part of the merger and acquisition programs with the tier 1 units.

Companies like KNC Nutrition, Virbac Nutrition, Novus International, De Heus Animal Nutrition, Tata Chemicals, and others come under a tier 2 industry structure.

Tier 3 structure of the target industry includes the majority of small-scale and local companies with limited local geographical presence and revenue. These companies are capable of serving only local demand for the target product or end-use application with a limited product portfolio and most of the majority with traditional practices.

Country-wise Insights

The table below highlights revenue from Cattle Nutrition products sales in key countries. The USA and India are predicted to remain the top target countries, with estimated sales valuations of USD 4.3 billion and USD 4.1 billion, respectively, by 2034.The following table shows the estimated growth rates of the target product sales in top countries. India and Brazil are set to exhibit high growth rates, recording CAGRs of 6.8% and 6.2%, respectively, through 2034.

Country	CAGR (2034)
USA	4.2%
India	6.8%
China	6.0%
Brazil	6.2%
Germany	3.8%

USA to retain its dominance across the Globe for the target product sales due to well-established industry and demand

The sales for cattle nutrition in the United States are projected to exhibit a CAGR of 4.2 % during the forecasted period. By 2034, revenue from the sales of target products in the country is expected to reach USD 4.3 billion.

In North America, the United States dominates the sales of cattle nutrition due to innovation and advanced diagnostic techniques. Also the improvement in the agriculture practices. Country has the highly developed farming technologies and systems that help to enhance the productivity and efficiency of cattle nutrition while following good agricultural practices. High research and development in the field of farming, and genetic engineering to develop various supplements for cattle and new feed formulations are widely utilized to improve and support the health and increase the productivity of cattle.

Target product sales in India continue to grow due to the increasing cattle population and dependency of the Indian economy on agriculture

The sales for cattle nutrition in India are projected to exhibit a CAGR of 6.8 % during the assessment period. By 2034, revenue from the sales of target products in the country is expected to reach USD 4.1 billion.

According to the data provided by the FAO, the cattle population in India is 193,606,912 in 2022. This population continues to grow in India as per the study conducted by the National Dairy Development Board (NDDB) which led to an increase in the demand for cattle nutrition to support their health and wellness with the highest productivity in terms of output. Agriculture becomes the core of the Indian GDP which employs a significant portion of the population in India. Within these, Dairy sectors especially play a crucial role where cattle nutrition is important to increase the productivity of milk output and overall well-being.

The recent increase in beef demand and the advancement in technology drive the target product sales in China

The sales for cattle nutrition in China are projected to exhibit a CAGR of 6% during the forecasted period. By 2034, revenue from the sales of target products in the country is expected to reach USD 3.5 billion.

China is one of the largest producers of animal products such as beef across the globe. The recent developments and progress in innovation and technology in the research field of cattle feed and nutrition have led the path for the upsurge in the sale of cattle nutrition in China. As the demand for beef is increasing in China which in turn pressurizes the farming industry to ensure their cattle are healthy and nourished.

Category-Wise Insights

Widespread demand for dairy and dairy products across the globe requires nutrition for dairy cattle to increase productivity

Segment	Dairy Cattle (Cattle Type)
Value Share (2024)	54.2%

Dairy cattle as a Cattle type is expected to have 54.2% market share in 2024 the global target industry through the forecast period of ten years from 2024 to 2034.

The highest demand for milk and milk products along with its constituents in the development of various products such as infant foods led to the increased demand for milk across the globe. This demand can only be fulfilled by the high productivity and overall health of dairy cattle. This productivity and health can be supported by cattle nutrition. Globally, milk production is increasing due to cross-breeding, genetic engineering, and other technology which is supported by cattle nutrition for food safety and quality management.

Minerals play a crucial role in the development of cattle nutrition due to its essential function in various physiological processes

Segment	Minerals (Nutrition Type)
Value Share (2024)	32.5%

Various Minerals as the nutrition type is expected to have 32.5% of the target product share in 2024 and remain the spot throughout the forecasted period from 2024 to 2034.

Key minerals used in cattle nutrition are calcium, phosphorus, magnesium, sodium, chlorine, potassium, and sulfur along with trace minerals such as manganese, copper, iodine, zinc, etc. This mineral plays a critical role in various physiological processes such as bone formation, enzyme activity, and muscle formation. Minerals inclusion in animal feed as the nutrient is essential to support the health, growth, and reproduction, especially in dairy cattle. Mineral deficiency leads to lower milk production in lactating cattle and a decreased growth rate in heifers.

Competition Outlook

The target industry encompasses a diverse and dynamic competitive landscape. Leading nutrition manufacturing companies are focusing on research and development, advanced processing, sustainable sourcing of raw materials, and new formulations for products for high productivity and health support across all life stages of animals. They are also emphasizing environment-friendly practices and product certifications to satisfy the increasing demand for easy and quick response products.

Manufacturers are also looking to maintain their market position by focusing on product efficiency, innovation, and matching varied customer preferences as per customization. Also, key industry leaders or well-established brands are focusing more on acquiring small companies to expand their geographical reach.

For Instant:

To help fund research studying sustainable animal agriculture practices and reducing the environmental impact of the beef industry, Cargill has issued a $1 million grant to Colorado State University and the university’s AgNext research program.

Leading Brands

• KNC Nutrition
• Virbac Nutrition
• Cargill Inc
• ADM
• Kemin Industries, Inc.
• BASF
• Novus International
• De Heus Animal Nutrition
• Elanco
• DuPont
• Tata Chemicals
• Balchem Corporation
• Purina Mills

Key Segments of Market Report

By Cattle Type:

As per Cattle type, the target industry has been categorized into dairy cattle, Beef cattle

By Nutrition Type:

As per the Nutrition Type, the target products are sub-segmented into Vitamins, Minerals, Amino Acids, Enzymes, Acids, Probiotic and others

By application:

This segment is sub-categorized into Growth Enhancement, Rumen, and Digestion, Boost performance, Pregnancy, Lactation, Bovine respiratory disease (BRD)

By Life stage:

As per the life stage, products are being sub-segmented for Calves, Heifers, Beef cattle, Beef cows, Dairy cows, Breeding bulls

By Form of Nutrition:

As per the Form of Nutrition, products are being sub-segmented into Powder, Liquid, Tablets or capsules

By Distribution Channel:

As per the Distribution Channel, further sub-segmented into Veterinary doctors, Hospitals (Private & Public), Over the Counter (Modern Trade, Hospital Pharmacies, Retail Pharmacies, Drug Stores), Online Pharmacies

By Region:

Industry analysis has been carried out in key countries of the regions such as North America, Latin America, Europe, East Asia, South Asia, Oceania, and the Middle East & Africa.

Frequently Asked Questions

What is the current value of the Cattle Nutrition sales?

The Global Cattle Nutrition sales are estimated at a value of USD 15.2 billion in 2024.

At what rate did the sales for Cattle Nutrition grow between 2019 and 2023?

Sales of Cattle Nutrition increased at 5% CAGR between 2019 and 2023.

Who are the leading manufacturers of Cattle Nutrition?

KNC Nutrition, Virbac Nutrition, Cargill Inc., ADM, Kemin Industries, Inc., BASF, Novus International, De Heus Animal Nutrition, Elanco, DuPont, Tata Chemicals, Balchem Corporation are some of the leading players in this industry.

Which region will garner a significant value share by 2024?

The North American sales for the target product are projected to hold a revenue share of 19.2% over the forecast period.

What share does Europe account for in the global s in 2024?

Europe holds an 8.8% share of the global Cattle Nutrition industry.